# Boulder SEO Marketing > Full-service SEO and Digital Marketing Agency ## Pages - [A Case Study on SEO Marketing Strategies for Pet Breeders](https://boulderseomarketing.com/case-study-on-seo-marketing-strategies-for-pet-breeders/) ![BSM Logo](https://boulderseomarketing.com/wp-content/uploads/2023/05/bsm-logo.png) - [Results](#results) - [Case Study](#case-study) - [How It Works](#works) [Free SEO Audit](#form) - SEO Case Study # How a Colorado Cat Breeder ## Doubled Her Sales With AI SEO / GEO With AI-powered SEO / GEO from Boulder SEO Marketing. - **The problem:** Scam sites and low-quality breeders were outranking a legitimate, ethical operation just because they had better SEO. - **What we did:**Rebuilt the available kittens page using our Micro-SEO Strategies℠, targeting the exact searches buyers use when they’re ready to purchase not just browse. - **The result:** Page-one rankings for searches like “Maine Coon kittens for sale Colorado” and a 100% increase in sales, in Kim’s own words. [Get Free SEO Audit](#form) [See the Results](#results) - 5-Star Rated - BBB Accredited - 10+ Years Experience #### RESULTS SNAPSHOT – YEAR OVER YEAR COMPARISON growth in organic clicks year over year 0 % growth in organic Impressions year over year 0 % Sales increase year over year 0 % ![Screenshot 2026 03 18 At 32526 Pm](https://boulderseomarketing.com/wp-content/uploads/2024/09/Screenshot-2026-03-18-at-32526-PM-1024x460.png) ![8fcf1e5](https://boulderseomarketing.com/wp-content/uploads/2026/02/8fcf1e5.png) ### BBB Accredited Business We work with small businesses, so we hold ourselves to the same trust standards you do. BBB accreditation matters to your customers – and to us. … - [About](https://boulderseomarketing.com/about/) ## About ## Our Team [View Our Team](/our-team/) ## Press Releases [View Press Releases](/category/press-releases/) ## SEO Case Studies [View Case Studies](/seo-case-studies/) ## Denver Office [View Office](/denver-seo/) ## Boulder Office [View Office](/boulder-seo/) ## Fort Collins Office [View Office](https://boulderseomarketing.com/fort-collins-seo/) ## Partners and Friends [View Our Partners](/partners-and-friends/) ## Join Our SEO Agency [Join Us](/join-our-seo-agency/) ## SEO Copywriting [View Seo Copywriting](/seo-copywriting/) ## SEO Project Management [View Project Management](/seo-project-management/) - [About Us](https://boulderseomarketing.com/about-us/) ![](https://boulderseomarketing.com/wp-content/uploads/2023/05/about-1.webp) ![](https://boulderseomarketing.com/wp-content/uploads/2023/05/about-2.webp) ##### WHAT WE DO ## Affirm unleashes your business potential by the constant innovation. #### Company Benefits Based in Paris, we work closely with clients from around the world, getting to the heart of their business to develop successful digital ideas and more. #### Competitive Salary As a leading digital company in Paris, we look to engage with our clients beyond the conventional relationship, becoming a partner to the people. ##### WHAT WE ACHIEVED ## We generated 2x more online sales in 2021. Through strategy, design, and planning we build brand identities that connect with your template. We then fine-tune a marketing plan that allows us to laser focus. #### Total Top Services #### Countries #### Positive Feedback #### Usual Users ![](https://boulderseomarketing.com/wp-content/uploads/2023/05/About-Us-dots.webp.webp) ##### WHO WE ARE ## Our Amazing Team ![About-Us-Member-1](https://boulderseomarketing.com/wp-content/uploads/2023/05/About-Us-Member-1.webp "About-Us-Member-1") Alex Martinez Chief Designer ![About-Us-Member-2](https://boulderseomarketing.com/wp-content/uploads/2023/05/About-Us-Member-2.webp "About-Us-Member-2") Erik Genie Chief Designer ![About-Us-Member-3](https://boulderseomarketing.com/wp-content/uploads/2023/05/About-Us-Member-3.webp "About-Us-Member-3") Phoebe Arla Chief Designer ![About-Us-Member-4](https://boulderseomarketing.com/wp-content/uploads/2023/05/About-Us-Member-4.webp "About-Us-Member-4") Claudia Arla Chief Designer #### Our nearly 8,000 committed staff members are ready to help. ##### INDUSTRY EXPERIENCES ## Digital solutions for your online business. Hub IT allows your business and technology computers to store, transmit, analyze, and manipulate big data. [Learn more](#) Google mobile can monetize your … - [Affordable SEO Packages and Digital Marketing Services for Businesses of All Sizes](https://boulderseomarketing.com/seo-packages/) Work for You 24/7/365 # Digital Marketing and Search Engine Optimization Services *Once in motion, there’s no stopping.* Digital marketing allows you to connect and communicate with your target audiences around the clock and on a global scale. Traditional marketing has long been replace by online marketing and we’re the link that can help you connect the dots between your business and your customers. [Request Information](/contact/) ## Digital Marketing Solutions for Companies of All Sizes *Our growing team of digital marketing experts is taking care of customers of all sizes.* Whether you’re looking for local SEO services or a partner to support your national or international digital marketing strategy, we’ve got you covered. We offer a variety of packages and à la carte services that will help you outsmart your competition, and dramatically boost lead generation and sales from your online marketing activities. [SEO courses for all levels. Online via Livestream and in-person.](/seo-training/) ###### DIGITAL MARKETING AND AFFORDABLE ## SEO Packages for Local and Small Business Ready to take your business to the next level? If you’re looking to give your small or local business the boost that it needs to outrank your competition, we want to the fuel that’s … - [AI Integration](https://boulderseomarketing.com/ai-integration/) ### Our Services ## AI Integration: Elevating Strategy with Innovation AI Integration: Elevating Strategy with Innovation In an age where artificial intelligence drives digital transformation, our AI Integration phase leverages this technology to offer precise, personalized insights and strategies that elevate your entire campaign. By marrying AI efficiency with human expertise, we create content that captivates and converts across multiple channels, driving engagement and authority in your brand’s digital presence. ### Related Services [Custom Client LLM](https://boulderseomarketing.com/ai-integration/custom-client-llm/) - [AI SEO & GEO Online Summit](https://boulderseomarketing.com/seo-training-course/) AI SEO & GEO ONLINE SUMMIT - Recurring Live Training # AI SEO & GEO Online Summit: Real Tactics, Real Tools, and Real Implementation Strategies for AI-Powered Search [Watch Past Recordings](https://chrisraulf.com/ai-seo-geo-summit/) The AI SEO & GEO Online Summit is a free recurring event hosted by international AI and SEO & GEO expert Chris Raulf. Search is changing faster than most marketers can keep up with. The AI SEO & GEO Online Summit cuts through the noise with industry experts sharing what’s actually working right now. No big-picture theory sessions. Just real tools, real implementation, and strategies you can put to work the same day. We host the AI SEO & GEO Online Summit year-round. Make sure to bookmark this page to stay in the loop about upcoming events and to access recordings from past summits. Missed our latest AI SEO & GEO Online Summit? Click the image on the right to watch the full recording. [![0](https://boulderseomarketing.com/wp-content/uploads/2026/02/0-1024x576.jpg)](https://www.youtube.com/watch?v=Ihepdo7Tuk0) **Event Details:** Hosted under the [Chris Raulf AI SEO](https://chrisraulf.com/) brand, this educational summit is proudly sponsored by [SE Ranking](https://seranking.com/boulderseomarketing.html) (Chris’s favorite AI SEO tool). Learn how to optimize for Google AI Overviews, ChatGPT, Perplexity, Gemini, and other AI-powered search engines. Whether you’re looking to … - [AI SEO Agency](https://boulderseomarketing.com/demo-newhome/) # Welcome to Colorado’s Premier AI SEO Agency We leverage AI-powered search engine optimization and proprietary Micro-SEO Strategies℠ to ensure you dominate your market. ![Badge Google 5 Stars](https://boulderseomarketing.com/wp-content/uploads/2025/07/Badge-Google-5-Stars-e1752049253138.png) ![Seo04](https://boulderseomarketing.com/wp-content/uploads/2025/07/SEO04.png) ![Boulder Seo Marketing Named Best Opt](https://boulderseomarketing.com/wp-content/uploads/2025/07/Boulder-SEO-Marketing-Named-Best_Opt.webp) [](https://trustanalytica.org/us/co/denver/best-seo-companies "trustanalytica") ![Image2](https://boulderseomarketing.com/wp-content/uploads/2025/06/image2.jpg) ![Pxl 20250619 215045263 1](https://boulderseomarketing.com/wp-content/uploads/2025/07/PXL_20250619_215045263-1.jpg) ![542267508](https://boulderseomarketing.com/wp-content/uploads/elementor/thumbs/542267508-scaled-r8sibmetvqve4mmz9sinjsasuxhr36v7krrgm2ycoc.jpg "542267508") # Welcome to Colorado’s Premier AI SEO Agency We leverage AI-powered search engine optimization and proprietary Micro-SEO Strategies℠ to ensure you dominate your market. From our headquarters in Colorado, we’re globally trusted to deliver these world-class results to partners across the country and around the world. [Contact Us](/contact/) ![1 Scaled E1748422432791 2048x1704](https://boulderseomarketing.com/wp-content/uploads/2025/05/1-scaled-e1748422432791-2048x1704-1.png) “SEO isn’t rocket science – it’s about delivering value, staying authentic, and keeping it human-driven.” ## Chris Raulf Founder & Chief Visionary Officer ## See the Proof. Hear Their Stories. From local legends to thriving national brands, our clients share how working with Boulder SEO Marketing transformed their visibility and growth. Watch these short video case studies and see what real results look like. https://www.youtube.com/watch?v=KvxBfBkPNRQhttps://www.youtube.com/watch?v=ELHL54F0-5shttps://www.youtube.com/watch?v=0ZSnsjghzWEhttps://www.youtube.com/watch?v=1jRKAW1upvA ## The Proof is in The Pudding. Check Out Our Reviews. Considering just how many agencies provide SEO services in Colorado, it can be hard to stand out from the crowd. While we’d like to think our results speak … - [AI SEO Agency](https://boulderseomarketing.com/new-home/) # Welcome to Colorado’s Leading AI SEO Agency We use proprietary [Micro SEO Strategies](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/)℠ and AI-assisted, human-driven search engine optimization best practices to help businesses of all sizes dominate their markets. Since 2009, we’ve been delivering proven results for ambitious companies nationwide. Based in Colorado (not the expensive coasts), we offer enterprise-level AI SEO expertise at competitive rates while helping brands achieve top rankings in Google and generative AI tools like ChatGPT, Gemini, Perplexity, and Claude. [![Top Digital Marketing Companies](https://boulderseomarketing.com/wp-content/uploads/2025/10/top-digital-marketing-companies.png)](https://www.goodfirms.co/company/boulder-seo-marketing) ![Badge Google 5 Stars](https://boulderseomarketing.com/wp-content/uploads/2025/07/Badge-Google-5-Stars-e1752049253138.png) ![Seo04](https://boulderseomarketing.com/wp-content/uploads/2025/07/SEO04.png) ![Boulder Seo Marketing Named Best Opt](https://boulderseomarketing.com/wp-content/uploads/2025/07/Boulder-SEO-Marketing-Named-Best_Opt.webp) [](https://trustanalytica.org/us/co/denver/best-seo-companies "trustanalytica") ![Image2](https://boulderseomarketing.com/wp-content/uploads/2025/06/image2.jpg) ![Pxl 20250619 215045263 1](https://boulderseomarketing.com/wp-content/uploads/2025/07/PXL_20250619_215045263-1.jpg) ![542267508](https://boulderseomarketing.com/wp-content/uploads/elementor/thumbs/542267508-scaled-r8sibmetvqvd3srrjzl14fiau8kjiw9ng3hkifmlq2.jpg "542267508") ![Pxl 20250620 205605770](https://boulderseomarketing.com/wp-content/uploads/elementor/thumbs/PXL_20250620_205605770-scaled-e1754030854804-r9ltcuiopvi5xe4izismiesm5walgn6on6edche8xk.jpg "Pxl 20250620 205605770") # Most SEO Agencies Are Still Playing Catch-Up With AI. We’re Already Winning. Hi, I’m Chris Raulf. I’ve been doing SEO for nearly 30 years, since before Google was called Google. When AI transformed everything, we didn’t panic. We adapted. We’re AI-first content marketing experts who excel in SEO. While other agencies try to figure out AI, we have built our own [AI agent](https://bsmcopilot.ai/) that automates research, allowing real humans to help drive the process and oversee and manage the creation of the content. Want to talk strategy? You won’t get shuffled to some salesperson. You’ll … - [AI SEO Agency for Local Service Businesses](https://boulderseomarketing.com/) # Local Service Businesses: Are You Losing Jobs to Competitors Who Rank Higher on Google, and in ChatGPT, Perplexity, and AI Search? **We help plumbers, dentists, lawyers, contractors, and other local businesses move from page two to page one of Google, and get cited in AI search engines like ChatGPT, Google Gemini, Claude, and Perplexity. Fast.** **Your competitors aren’t better than you. They’re just more visible.** ![Image21](https://boulderseomarketing.com/wp-content/uploads/2025/11/image21-1024x453.jpg) ## Here’s The Reality When someone searches for your services on Google, they’re calling whoever shows up first. If that’s not you, you’re leaving money on the table every single day. Worse? AI is changing search right now. ChatGPT, Perplexity, and Google’s AI Overviews are answering questions without sending people to websites. If your business isn’t optimized for AI search (what we call GEO – [Generative Engine Optimization](https://boulderseomarketing.com/what-is-generative-engine-optimization/)), you’re about to become invisible. #### **We Fix Both Problems** I’m [**Chris Raulf**](https://www.linkedin.com/in/chrisraulf/), and I’ve been doing SEO for nearly 30 years. As a recognized [AI SEO expert](https://chrisraulf.com/international-seo-consultant/), my team and I specialize in getting local service businesses to the top of Google AND making sure AI search engines recommend you to potential customers. We’re Colorado-based with offices with offices in Denver, Boulder, and from … - [AI SEO Agency for Local Service Businesses – demo](https://boulderseomarketing.com/demopage/) # Local Service Businesses: Are You Losing Jobs to Competitors Who Rank Higher on Google, and in ChatGPT, Perplexity, and AI Search? **We help plumbers, dentists, lawyers, contractors, and other local businesses move from page two to page one of Google, and get cited in AI search engines like ChatGPT, Google Gemini, Claude, and Perplexity. Fast.** **Your competitors aren’t better than you. They’re just more visible.** ![Image21](https://boulderseomarketing.com/wp-content/uploads/2025/11/image21-1024x453.jpg) ## Here’s The Reality When someone searches for your services on Google, they’re calling whoever shows up first. If that’s not you, you’re leaving money on the table every single day. Worse? AI is changing search right now. ChatGPT, Perplexity, and Google’s AI Overviews are answering questions without sending people to websites. If your business isn’t optimized for AI search (what we call GEO – [Generative Engine Optimization](https://boulderseomarketing.com/what-is-generative-engine-optimization/)), you’re about to become invisible. #### **We Fix Both Problems** I’m [**Chris Raulf**](https://www.linkedin.com/in/chrisraulf/), and I’ve been doing SEO for nearly 30 years. As a recognized [AI SEO expert](https://chrisraulf.com/international-seo-consultant/), my team and I specialize in getting local service businesses to the top of Google AND making sure AI search engines recommend you to potential customers. We’re Colorado-based with offices with offices in Denver, Boulder, and from … - [Amplification](https://boulderseomarketing.com/amplification/) ### Our Services ## Amplification: Extending Your Digital Reach Amplification: Extending Your Digital Reach With your content established, our Amplification phase increases visibility and engagement through strategic promotions and link-building efforts, ensuring your brand’s messages resonate well beyond its initial audience. ### Related Services [Digital PR](https://boulderseomarketing.com/amplification/digital-pr/) [Featured Contributions](https://boulderseomarketing.com/amplification/featured-contributions/) [Social Media Posting](https://boulderseomarketing.com/amplification/social-media-posts/) - [Boulder SEO](https://boulderseomarketing.com/boulder-seo/) # Local Service Businesses In Boulder: Are You Losing Jobs Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? **We help Boulder plumbers, contractors, dentists, lawyers, tech startups, and other local businesses improve their Google rankings and gain visibility in AI search platforms.** Boulder’s market is uniquely competitive. While your competitors occupy the top spots on Google and get recommended by ChatGPT and Perplexity, you’re losing potential customers who never scroll far enough to find you. Every day, jobs are going to businesses that figured out how to win the search game. ![Image2](https://boulderseomarketing.com/wp-content/uploads/2025/06/image2-1024x702.jpg) ## Here’s The Thing You don’t need to become an [AI SEO expert](https://chrisraulf.com/international-seo-consultant/). You need Boulder SEO experts who understand this local market and are available to talk to. We’re a local business headquartered in Boulder, and we’re happy to meet in person or connect virtually via Google Meet or Zoom. Whatever works best for you. Either way, you’re talking directly to one of the two owners or our lead strategist, not some junior sales rep reading from a script. I’m [Chris Raulf](https://chrisraulf.com/international-seo-consultant/), founder of ***Boulder SEO Marketing***. I’ve been doing SEO for nearly three decades. My team and I have helped hundreds of … - [Broomfield SEO Company](https://boulderseomarketing.com/broomfield-seo/) # Broomfield Businesses: Are You Losing Deals Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? **We help Broomfield tech companies, aerospace firms, healthcare providers, B2B services, and professional firms improve their Google rankings and gain visibility in AI search platforms.** Broomfield isn’t just another Denver suburb. As Colorado’s newest county (est. 2001) and home to Ball Corporation, Lumen Technologies, Vail Resorts, and a thriving aerospace cluster, this consolidated city-county attracts sophisticated B2B buyers. When they search “aerospace supplier Broomfield” or “tech services Interlocken,” your competitors are capturing those opportunities. Every search that doesn’t include your business is revenue you’re missing. ![Broomfield 1](https://boulderseomarketing.com/wp-content/uploads/2025/11/Broomfield-1-1024x847.jpg) ## Here’s The Thing You don’t need another marketing agency making promises. You need Broomfield SEO experts who understand B2B sales cycles—and who answer when you call. We’re a local Colorado business with a Broomfield office. Meet in person at Interlocken or connect virtually—your choice. Either way, you’re talking directly to one of the two owners or our lead strategist. No sales rep. No runaround. I’m [Chris Raulf](https://chrisraulf.com/international-seo-consultant/), founder of ***BSM – A Broomfield SEO Company*** (Boulder SEO Marketing). I’ve been working in SEO for nearly three decades. My team and I have helped … - [BSM Customer Support](https://boulderseomarketing.com/bsm-customer-support/) ###### Constant and open communication is the key to success! # BSM Costumer Support Fantastic customer support is one of our core values! One thing our customers will never complain about is the lack of updates or communication. Our team is passionate about keeping customers involved, engaged, and part of every step of the process. Do we have an excellent method to monitor projects and pick up issues before they become a real problem? Yes! But sometimes, you need that extra guidance and support, and we are here to help! ## Frequently Asked Questions What's the best way for current clients to get support? If you are one of our customers, you should be in good hands already! You always have direct access to your project manager and production supervisor. You can access them via phone (you receive their direct contact info when we start working) or [Basecamp](https://launchpad.37signals.com/bc3/3325862/signin) (Our project management system). Chris and Daniel are always available and ready to talk to you. You can call, email, or use the [contact form](https://boulderseomarketing.com/contact/). Need support for a new project? The best way to contact us for immediate help is by calling [720-263-1736](http://720-263-1736/) or completing the online [contact form.](https://boulderseomarketing.com/contact/) What is our customer support policy? We will … - [BSM Is Not Your Typical SEO Agency for Lawyers](https://boulderseomarketing.com/seo-for-lawyers/) # Law Firms: Are You Losing Clients Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? You win cases. You get results for your clients. But none of that matters if potential clients can’t find you when they need legal help. Right now, someone in your city is searching “best divorce attorney near me” or asking ChatGPT to recommend a personal injury lawyer, and your competitors are showing up instead of you. ![Chris Raulf on AI-Powered SEO at ELIA Together 2025](https://boulderseomarketing.com/wp-content/uploads/2025/03/Together-2025_Day-2-12-1024x683.jpg) We help law firms and attorneys dominate Google search results and get recommended by AI platforms like ChatGPT, Perplexity, and Google AI Overviews. Our proprietary [Micro SEO Strategies℠](/micro-seo-strategies/) methodology is built for firms that know they should be ranking higher but can’t seem to break through to page 1. We’ve been doing this for nearly three decades. We understand that legal marketing has rules, high stakes, and competitive dynamics that make it different from marketing any other type of business. [Book Your Free Strategy Call](/contact/) ![Chris Raulf](https://boulderseomarketing.com/wp-content/uploads/2025/05/1-scaled-e1748422432791-2048x1704-1.png) ## [Chris Raulf](https://chrisraulf.com) Founder & Chief Visionary Officer [![Top Digital Marketing Companies](https://boulderseomarketing.com/wp-content/uploads/2025/10/top-digital-marketing-companies.png)](https://www.goodfirms.co/company/boulder-seo-marketing) ![Badge Google 5 Stars](https://boulderseomarketing.com/wp-content/uploads/2025/07/Badge-Google-5-Stars-e1752049253138.png) ![Seo041](https://boulderseomarketing.com/wp-content/uploads/2025/11/SEO041.png) ![Boulder Seo Marketing Named Best Opt](https://boulderseomarketing.com/wp-content/uploads/2025/07/Boulder-SEO-Marketing-Named-Best_Opt.webp) [](https://trustanalytica.org/us/co/denver/best-seo-companies "trustanalytica") ## Sound Familiar? ### … - [BSM Visitor Lead Finder](https://boulderseomarketing.com/services/visitor-lead-finder/) # BSM Visitor Lead Finder: Discover Exactly Who’s Browsing Your Website Instantly convert anonymous website traffic into qualified leads – no forms required! With a single line of code, BSM Visitor Lead Finder reveals the names, contact information, and more about the businesses visiting your website. - Uncover the identities of your website visitors - Access compliant, opt-in data for powerful marketing outreach - Effortlessly build a robust lead database ## Turn Website Traffic into High-Value Leads - Seamlessly capture names, emails, and mailing addresses from up to 40% of your traffic - Eliminate form-based friction for a better user experience - Maximize the return on your SEO and content marketing investments Let me know if you’d like me to refine this further or provide variants! [Learn How Our SEO Strategy Can Help You](/contact) ## Key Points: ## Unmask Anonymous Visitors: Identify the businesses browsing your website, revealing their names and key contact information. ## Effortless Lead Generation: Convert up to 40% of your website traffic into leads without the need for forms or pop-ups. ## Compliant, Opt-In Data: Access a trusted network of data partners to ensure ethical and actionable lead information. ## Maximize Your Marketing ROI: Optimize your … - [Citation Building & Monitoring](https://boulderseomarketing.com/local-seo/citation-building-monitoring/) ### Our Services ## Citation Building & Monitoring Citation Building & Monitoring TBDThrough ongoing citation building and monitoring, you consistently reinforce your business’s digital footprints, ensuring Google recognizes your business details as authoritative and reliable. This steady approach ensures sustained visibility and ranking improvements in local searches. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Colorado Springs SEO Company](https://boulderseomarketing.com/colorado-springs-seo/) # Local Service Businesses In Colorado Springs: Are You Losing Jobs Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? **We help Colorado Springs plumbers, HVAC contractors, dentists, lawyers, contractors, and other local businesses improve their Google rankings and gain visibility in AI search platforms.** Colorado Springs’s market is intensely competitive. While your competitors occupy the top spots on Google and get recommended by ChatGPT and Perplexity, you’re losing potential customers who never scroll far enough to find you. Every day, jobs are going to businesses that figured out how to win the search game. ![Fort Collins](https://boulderseomarketing.com/wp-content/uploads/2025/11/fort-collins-1024x636.jpg) ## Here’s The Thing You don’t need to become an [AI SEO expert](https://chrisraulf.com/international-seo-consultant/). You need Colorado Springs SEO experts who understand this local market and are available to talk to. We’re a local business with a Colorado Springs office, and we’re happy to meet in person or connect virtually via Google Meet or Zoom. Whatever works best for you. Either way, you’re talking directly to one of the two owners or our lead strategist, not some junior sales rep reading from a script. I’m [Chris Raulf](https://chrisraulf.com/international-seo-consultant/), founder of ***BSM – A Colorado Springs SEO Company*** (Boulder SEO Marketing). I’ve been … - [Contact](https://boulderseomarketing.com/contact-old/) ### Contact Information We’ll create high-quality linkable content and build at least 40 high-authority. - 520-826-4146 - support@affirm.com - New York, USA Name\* Email\* Your Message\* Send Message #### Help & Support Email [support@affirm.com](mailto:support@affirm.com) for help with a current product or service or refer to FAQs. #### Call Us Call us to speak to a member of our team. [520-826-4146](http://520-826-4146) #### PR Get in touch with Affirm for media resources at [media@affirm.com](mailto:media@affirm.com) - [Contact Us](https://boulderseomarketing.com/contact/) # Give us a call **Phone**: [720-263-1736](tel:720-263-1736) ## Office Locations [**Denver Office**](https://boulderseomarketing.com/denver-SEO/) 501 S Cherry St Suite 1100 Denver, CO 80246 [**Boulder Office**](https://boulderseomarketing.com/boulder-SEO/) 4845 Pearl East Circle, Suite 101 Boulder, Colorado 80301 [**Fort Collins Office**](https://boulderseomarketing.com/fort-collins-SEO/) 2580 E Harmony Rd Suite 201, Fort Collins, CO 80528 [**Colorado Springs Office**](https://boulderseomarketing.com/colorado-springs-SEO/) 415 N Tejon St, Colorado Springs, CO 80903 [**Longmont Office**](https://boulderseomarketing.com/longmont-SEO/) 1079 S Hover St # 200, Longmont, CO 80501 ## Give us a call **Phone**: [720-263-1736](tel:720-263-1736) - [Contact Us](https://boulderseomarketing.com/test-contact-us/) # Give us a call **Phone**: [720-263-1736](tel:720-263-1736) ## Office Locations [**Denver Office**](https://boulderseomarketing.com/denver-SEO/) 501 S Cherry St Suite 1100 Denver, CO 80246 [**Boulder Office**](https://boulderseomarketing.com/boulder-SEO/) 4845 Pearl East Circle, Suite 101 Boulder, Colorado 80301 [**Fort Collins Office**](https://boulderseomarketing.com/fort-collins-SEO/) 2580 E Harmony Rd Suite 201, Fort Collins, CO 80528 [**Colorado Springs Office**](https://boulderseomarketing.com/colorado-springs-SEO/) 415 N Tejon St, Colorado Springs, CO 80903 [**Longmont Office**](https://boulderseomarketing.com/longmont-SEO/) 1079 S Hover St # 200, Longmont, CO 80501 ## Give us a call **Phone**: [720-263-1736](tel:720-263-1736) - [Content Marketing](https://boulderseomarketing.com/services/content-marketing/) ###### experts # Content Marketing Services​ *Content marketing is the art of communicating with your customers and prospects to distribute relevant and valuable content to engage with a clearly defined target audience.* **The goal of** content marketing **is to be** found in online search in order to drive the right people to your website. Our experts can help. [Request Information](/contact/) ## There’s no SEO without great content. *Your content needs to be better than the content currently available out there so that your website has a chance to rank well in the search engines.* You simply have to invest into creating relevant and quality content; period. The content needs to provide your target audience with information they are looking for and it also needs to be optimized for online search. The essence of a high quality content strategy is that if you’re able to deliver consistent, ongoing valuable information to potential customers, they ultimately reward you with their business and loyalty. Our content marketers are professionally trained and ready to get to work for you. ![Content Marketing - typing machine](https://boulderseomarketing.com/wp-content/uploads/2023/08/content-marketing-solutions-sm-1.jpg) ## Our Content Marketing Services Include:   - Keyword research - Content strategy review, optimization and development - Review and … - [Content Strategy](https://boulderseomarketing.com/content-strategy/) ### Our Services ## Content Strategy: Building Blocks of Authority Content Strategy: Building Blocks of Authority Content reigns supreme in SEO. Our Content Strategy services prioritize crafting cornerstone pieces that not only provide valuable information but also establish your brand as an industry authority. This phase strengthens your online presence and naturally attracts customer engagement. ### Related Services [Pillar Content](https://boulderseomarketing.com/content-strategy/pillar-content/) [Supporting Blog Posts](https://boulderseomarketing.com/content-strategy/supporting-blog-posts/) - [Conversion Rate Optimization (CRO)](https://boulderseomarketing.com/services/conversion-rate-optimization/) Our Conversion Rate Optimization service complements our SEO efforts by enhancing website performance to boost conversions, minimize bounce rates, and enrich user experience. Through meticulous audits and strategic recommendations, we refine your website’s functionality and design, making every visit a step closer to conversion. This service ensures your SEO-driven traffic accomplishes your business objectives through improved engagement and conversion metrics. ## Enhance Your Website’s Performance with Conversion Rate Optimization In today’s digital landscape, it’s not just about driving traffic to your website; it’s about converting that traffic into loyal customers. As an integral part of our suite of services, Conversion Rate Optimization (CRO) plays a crucial role in achieving your online goals. Our CRO service is designed to maximize the potential of your website by fine-tuning the user experience and boosting conversions. [Learn How Our SEO Strategy Can Help You](/contact) ## Key Points: ## Comprehensive Website Audit: As part of our commitment to enhancing your SEO strategy, our team of UI/UX experts conducts a thorough audit of your website to identify areas that may be hindering conversions. We scrutinize user journeys, design elements, and overall website performance. ## Data-Driven Insights: Backed by data analytics, heatmaps, and user behavior analysis, our … - [Custom Client LLM](https://boulderseomarketing.com/ai-integration/custom-client-llm/) ### Our Services ## Custom Client LLM ## Custom Client LLM $1,000 Setup Fee – One Time $1,000 Per Sprint We create a tailored Large Language Model (LLM) specifically for your brand, designed to be a game-changer in capturing and articulating your brand’s unique essence in every piece of content. This custom LLM is integrated with information from various sources such as past content, webinars, and executive insights, ensuring that every generated piece resonates with authenticity and aligns seamlessly with your brand strategy. Once created, this personalized LLM is updated monthly with new content to ensure it remains current. It serves as an internal platform for us to generate content, and you will have access to it as well, offering a revolutionary way to utilize AI with a much more personalized AI agent. This empowers you to reinvent how AI is deployed in your content strategy, enhancing customization and effectiveness. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Denver SEO](https://boulderseomarketing.com/denver-seo-new/) # Top-Rated Denver SEO Company We Help Denver Businesses Dominate Search Results with our Proven Micro-SEO℠ Strategies. [Contact Us](/contact/) [](https://trustanalytica.org/us/co/denver/best-seo-companies "trustanalytica") ![Image3](https://boulderseomarketing.com/wp-content/uploads/elementor/thumbs/image3-r7tf54p397ppodxsmrgv49u27w3gwbht1jdwaptqn0.jpg "Image3") ![Image 1](https://boulderseomarketing.com/wp-content/uploads/2025/06/image-1.jpg) ![Image2](https://boulderseomarketing.com/wp-content/uploads/2025/06/image2.jpg) ## BSM Denver Office 501 S Cherry St Suite 1100 Denver, CO 80246 [Contact Us](https://boulderseomarketing.com/contact/) - [720-263-1736](tel:720-263-1736) # Denver’s Premier SEO & Content Marketing Agency We help local businesses dominate search results with our proprietary Micro SEO℠ strategy and the power of AI. From our office in Denver, we partner with clients across the country and globe. [Contact Us](/contact/) ![1 Scaled E1748422432791 2048x1704](https://boulderseomarketing.com/wp-content/uploads/2025/05/1-scaled-e1748422432791-2048x1704-1.png) “SEO isn’t rocket science – it’s about delivering value, staying authentic, and keeping it human-driven.” ## Chris Raulf Founder & Chief Executive Officer ![68vzozyz](https://boulderseomarketing.com/wp-content/uploads/elementor/thumbs/68vzozyz-qcw3a2m1ywj9jygpk2x1grnkz3lmpdj452dkmv21wc.jpg "68vzozyz") ![Slide 01 Mcdowellcraig](https://boulderseomarketing.com/wp-content/uploads/2022/09/slide_01_mcdowellcraig.webp) ![Fourth 768x610](https://boulderseomarketing.com/wp-content/uploads/2023/10/fourth-768x610-1.webp) ## A Specialized Approach to Getting You Ranked At Boulder SEO Marketing, we don’t believe in a “one-size-fits-all” approach. We focus on what we do best: Search Engine Optimization. We leverage our proprietary **Micro-SEO Strategies℠** to deliver a significant impact on your online visibility. [Contact Us](https://boulderseomarketing.com/contact/) ## What Our Denver Clients Are Saying We’re proud of the results we deliver for businesses in the Denver market. But don’t just take our word for it—see what our local partners have to say … - [Denver SEO](https://boulderseomarketing.com/denver-seo/) # Local Service Businesses In Denver: Are You Losing Jobs Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? **We help Denver plumbers, dentists, lawyers, contractors, and other local businesses improve their Google rankings and gain visibility in AI search platforms.** Denver’s market is intensely competitive. While your competitors occupy the top spots on Google and get recommended by ChatGPT and Perplexity, you’re losing potential customers who never scroll far enough to find you. Every day, jobs are going to businesses that figured out how to win the search game. ![Pxl1 20250619 214822303](https://boulderseomarketing.com/wp-content/uploads/2025/11/PXL1_20250619_214822303-1024x526.jpg) ## Here’s The Thing You don’t need to become an [AI SEO expert](https://chrisraulf.com/international-seo-consultant/). You need Denver SEO experts who understand this local market and are available to talk to. We’re a local business with two convenient Denver locations (Cherry Creek and Downtown), and we’re happy to meet in person or connect virtually via Google Meet or Zoom. Whatever works best for you. Either way, you’re talking directly to one of the two owners or our lead strategist, not some junior sales rep reading from a script. I’m [Chris Raulf](https://chrisraulf.com/international-seo-consultant/), founder of ***BSM – A Denver SEO Company*** (Boulder SEO Marketing). I’ve been doing SEO … - [Digital Client External](https://boulderseomarketing.com/ai-integration/digital-client-external/) ### Our Services ## Digital Client External ## Digital Client External $750 – One Time Fee Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut rhoncus consequat iaculis. Vivamus semper leo sit amet ipsum ultrices sodales. Nunc porta egestas maximus. Nunc ut sagittis metus. Praesent at bibendum nisi. Praesent volutpat nulla lacus, ac ullamcorper purus consectetur vel. Integer sapien neque, mattis id velit ut, lobortis dapibus urna. Praesent a sollicitudin leo. Vivamus nec lectus turpis. Praesent euismod, ante ut bibendum lobortis, nibh augue egestas purus, ut tristique odio nibh ut dui. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras quis nibh at leo sodales gravida. Nulla venenatis condimentum tortor, eget venenatis sapien bibendum id. - [Digital PR](https://boulderseomarketing.com/amplification/digital-pr/) ### Our Services ## Digital PR Digital PR $300 Per Piece Our “Digital PR” service is designed to maximize your site’s visibility and credibility in today’s digital ecosystem. We focus on quality rather than quantity in our approach to link-building. By creating, optimizing, and distributing digital press releases, we secure high-quality inbound links while enhancing your site’s EEAT (Expertise, Authoritativeness, Trustworthiness) score. These activities are crucial in bolstering your site’s trustworthiness and securing long-term SEO benefits, as they naturally draw attention to your content from a wide array of high-authority platforms. This strategic dissemination of digital press pieces ensures that your brand receives the visibility and recognition it deserves, amplifying its online presence effectively. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Downtown Denver SEO Company](https://boulderseomarketing.com/downtown-denver-seo/) # Not Your Typical Downtown Denver SEO Company Most SEO companies in Downtown Denver make big promises but fall short when it comes to results. That’s not our style. We don’t lock you into long-term contracts—we earn your business with performance, month after month.   [Free SEO Audit](/free-seo-audit/) [Contact Us](/contact/) Targeted Strategies for Targeted Results ## A Hyper Focused Downtown Denver SEO Agency When you’re navigating the bustling streets of Downtown Denver or making your way to a crucial business meeting, you don’t rely on outdated maps—you use the most precise tools available. Getting your website to rank in Google is no different. You need precision, not guesswork. We’re not a one-size-fits-all digital agency. We’re SEO specialists. That means everything we do is laser-focused on helping your business rank higher, attract more qualified visitors, and grow. > ### Founded in 2009, we help businesses that have gotten stuck behind a dozen or more competitors. If that sounds familiar, you don’t need a multi-pronged marketing campaign; you need a tailored SEO strategy, and we’ve got the tools for deploying it. > > > > Chris Raulf ## Website Design & Development The technical health and usability of a website is one of … - [Durango SEO Company](https://boulderseomarketing.com/durango-seo/) # Local Service Businesses In Durango: Are You Losing Jobs Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? **We help Durango hotels, tour operators, contractors, restaurants, and other local businesses improve their Google rankings and gain visibility in AI search platforms.** Durango’s tourism-driven market operates on completely different rules than other Colorado cities. Your competitors dominate searches for “Durango train tickets,” “Silverton hotel,” or “mountain biking near Mesa Verde”—capturing customers before they ever see your business. Every tourist asking ChatGPT “where to stay near Durango train station” or Perplexity “best restaurants downtown Durango” who doesn’t find you represents revenue flowing to competitors who understand how search works. ![Durango 1](https://boulderseomarketing.com/wp-content/uploads/2025/12/Durango-1-1024x768.jpg) ## Here’s The Thing You don’t need to figure out SEO yourself. You need someone who understands Durango’s unique tourism economy and seasonal search patterns. We’ve got a Durango office, and we’re ready to meet however works best for your schedule. Face-to-face downtown, at your business location, or over Google Meet—your call. What matters is you’re talking directly to one of the two owners or our lead strategist, not getting the runaround from some junior rep. I’m [Chris Raulf](https://chrisraulf.com/international-seo-consultant/), founder of ***BSM – A Durango SEO Company*** … - [Ecommerce SEO Services](https://boulderseomarketing.com/ecommerce-seo-services/) Boost Online Sales With # Our Ecommerce SEO Services We absolutely love doing search engine optimization for eCommerce websites because there’s no other sector where it’s easier to track results directly related to our work. No long-term contracts; we’ll prove to you month-after-month that we’re the right partner for you. Our growing team of digital marketers includes some of the most talented and experienced [eCommerce SEO experts](/ecommerce-seo-services-boost-sales/). If you’re looking for an eCommerce SEO company that can help you boost sales from your website, you’ve come to the right place. Just hearing the words eCommerce SEO gets us excited. We’ve helped numerous national and international brands dramatically increase sales from their websites and we’d be thrilled to tell you more about expertise in an introductory screen share meeting or phone call. If you believe that your business could benefit from our Ecommerce search engine optimization services, we’d love to talk to you. [Request Information](/contact/) ![E Commerce Seo Mark Konig Tl8mda](https://boulderseomarketing.com/wp-content/uploads/2023/10/e-commerce-seo-mark-konig-Tl8mDa-768x432.webp) ## Why Should You Work With Us? - We have in-depth expertise in optimizing the most eCommerce & CMS platforms and we only deploy white hat SEO best practices - We’ll work with your staff in a team environment and … - [EEAT Building](https://boulderseomarketing.com/services/eeat-building/) In line with modern SEO practices, our EEAT Building service focuses on enhancing your website and brand’s Expertise, Authoritativeness, Trustworthiness, and Experience score. By implementing targeted activities, we aim to boost your EEAT score, a critical factor in today’s SEO rankings. This service directly supports your SEO strategy by improving your site’s credibility and ranking potential, laying a solid foundation for digital success. ## Elevate Your Website’s EEAT Score for Better Rankings In the ever-competitive world of online search, Google’s EEAT algorithm has become a pivotal element in determining website rankings. Our EEAT Building service is strategically designed to enhance the Expertise, Authoritativeness, and Trustworthiness of your website, your brand, and the people involved in your business. This, in turn, positively impacts your search engine rankings. [Learn How Our SEO Strategy Can Help You](/contact) ## Key Points: ## Expertise Enhancement: We work closely with you to showcase your industry expertise. This includes highlighting your team’s qualifications, certifications, and experience to establish you as authorities in your field. ## Authoritativeness Amplification: We create strategies to boost your brand’s authority. This involves earning quality backlinks from authoritative sources, building a strong online reputation, and positioning your brand as a leader in your … - [Facebook](https://boulderseomarketing.com/amplification/social-media-posts/facebook/) ### Our Services ## Facebook ## Facebook $750 – One Time Fee Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut rhoncus consequat iaculis. Vivamus semper leo sit amet ipsum ultrices sodales. Nunc porta egestas maximus. Nunc ut sagittis metus. Praesent at bibendum nisi. Praesent volutpat nulla lacus, ac ullamcorper purus consectetur vel. Integer sapien neque, mattis id velit ut, lobortis dapibus urna. Praesent a sollicitudin leo. Vivamus nec lectus turpis. Praesent euismod, ante ut bibendum lobortis, nibh augue egestas purus, ut tristique odio nibh ut dui. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras quis nibh at leo sodales gravida. Nulla venenatis condimentum tortor, eget venenatis sapien bibendum id. - [Featured Contributions](https://boulderseomarketing.com/amplification/featured-contributions/) ### Our Services ## Featured Contributions Featured Contributions $5,400 Per Sprint ($900 A Month) In our service, we take a comprehensive and proactive approach to positioning your business leaders as industry experts in authoritative publications, further enhancing your brand’s EEAT (Expertise, Authoritativeness, Trustworthiness). Our team diligently monitors questions and queries from writers and creates tailored responses by leveraging our Custom Client LLM (Large Language Model). These responses are crafted to embody your brand’s unique voice and expertise. We offer flexibility in engagement—you can choose to review and approve these answers or allow us to respond directly. The objective is to secure several new inbound links and earn featured expert comments in many publications. This isn’t merely about exposure; it’s a strategic initiative to elevate your brand’s stature across networks, enhancing search visibility and fostering credibility among your audience. By doing the heavy lifting, we ensure your presence is widely recognized, allowing you to surface as an expert across the web, while you focus on your core business activities. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Fort Collins SEO](https://boulderseomarketing.com/fort-collins-seo/) # Local Service Businesses In Fort Collins: Are You Losing Jobs Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? **We help Fort Collins plumbers, HVAC contractors, dentists, lawyers, landscapers, and other local businesses improve their Google rankings and gain visibility in AI search platforms.** Fort Collins’s market is fiercely competitive. While your competitors occupy the top spots on Google and get recommended by ChatGPT and Perplexity, you’re losing potential customers who never scroll far enough to find you. Every day, jobs are going to businesses that figured out how to win the search game. ![Fort Collins](https://boulderseomarketing.com/wp-content/uploads/2025/11/fort-collins-1024x636.jpg) ## Here’s The Thing You don’t need to become an [AI SEO expert](https://chrisraulf.com/international-seo-consultant/). You need Fort Collins SEO experts who understand this local market and are available to talk to. We’re a local business with a Fort Collins office, and we’re happy to meet in person or connect virtually via Google Meet or Zoom. Whatever works best for you. Either way, you’re talking directly to one of the two owners or our lead strategist, not some junior sales rep reading from a script. I’m [Chris Raulf](https://chrisraulf.com/international-seo-consultant/), founder of ***BSM – A Fort Collins SEO Company*** (Boulder SEO Marketing). I’ve been … - [Foundational EEAT Platforms Setup](https://boulderseomarketing.com/onboarding/foundational-eeat-platforms-setup/) ### Our Services ## Foundational EEAT Platforms Setup Foundational EEAT Platforms Setup $550 – One Time Fee In tandem, we establish crucial EEAT (Expertise, Authoritativeness, Trustworthiness) platforms with a one-time setup fee. While these platforms deliver immediate enhancements to your website’s credibility and visibility, they also serve as a foundational framework throughout the duration of our engagement. By setting up strategic platforms to boost internal linking and your EEAT score, we ensure your web presence is well-entrenched and optimized for search engine recognition from the start. These platforms are not merely tech add-ons; they are enduring assets that we will continually leverage to post links and content, reinforcing your site’s authority and search engine performance. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Free SEO Audit](https://boulderseomarketing.com/free-seo-audit-2/) ###### Available in less than a minute ## What is your SEO score? ![Sample Report](https://boulderseomarketing.com/wp-content/uploads/2023/09/sample-report-876x1024.png) ## Free SEO Audit   - How optimized is your website for your major keyword? - Who is better optimized? You or your main competitor? - Run a free audit and find out! *We have created a complimentary search engine optimization website audit tool that will give you a quick snapshot of your website.* **Available in less** than a **minute**, **the 8-page** report provides you with valuable and actionable information that will help improve your website’s visibility on Google and other search engines. #### The SEO audit will not only evaluate the overall search engine optimization performance of your website but also provide a ton of other details, including​: - Page Speed Analysis - Url Analysis - Title and Description Tag Analysis - Images Analysis - Analysis of Top Keywords - Heading Tags Analysis - Page Content / Copy Analysis - Page Code Analysis - Social Media Analysis - Mobile-Friendliness Analysis - Page Link Analysis - Root Domain Link Analysis - Domain Analysis, including: - Summary - [Free SEO Audit](https://boulderseomarketing.com/free-seo-audit/) # Get Your Free AI SEO Audit The old rules of SEO are gone. With AI Overviews, Generative Engine Optimization (GEO), and rapidly evolving algorithms, simply optimizing for keywords is no longer enough. Your website’s ability to thrive now hinges on how well it integrates with and leverages Artificial Intelligence. Are you truly prepared for what’s next? I’m Chris Raulf, the founder of Boulder SEO Marketing, and an international [AI](https://www.linkedin.com/in/chrisraulf/)[ SEO expert](https://www.linkedin.com/in/chrisraulf/) who has been doing SEO since before Google was called Google. I offer a unique, personalized consultation tailored to today’s AI-powered search landscape. Forget generic reports from automated tools. I dive deep into your specific AI SEO opportunities, giving you direct, actionable insights from an expert actively shaping the future of search. [Schedule Your Free AI SEO Audit with Chris](/contact/) ![1 Scaled E1748422432791 2048x1704](https://boulderseomarketing.com/wp-content/uploads/2025/05/1-scaled-e1748422432791-2048x1704-1.png) “SEO isn’t rocket science – it’s about delivering value, staying authentic, and keeping it human-driven.” ## Chris Raulf Founder & Chief Executive Officer ## Why a Personal AI SEO Audit Matters In this AI-driven era, a templated audit misses the nuances that can make or break your online visibility. Most SEO agencies are still catching up to AI’s impact on search, using outdated strategies that … - [Google Search Console Monitoring](https://boulderseomarketing.com/services/google-search-console/) Our Google Search Console Monitoring service is a proactive measure to safeguard your site’s health and enhance its SEO performance. By regularly checking for errors and warnings, we ensure any potential issues are promptly addressed, maintaining the integrity of your site’s ranking. This essential service supports your SEO strategy by keeping your website compliant with Google’s best practices, thereby boosting your online visibility. ## Ensure SEO Health with Google Search Console Monitoring In the world of SEO, staying on top of your website’s health is crucial. Our Google Search Console Monitoring service is an integral part of our suite of offerings, designed to provide continuous monitoring of your website’s performance and promptly address any issues or errors. This ensures that your SEO strategy remains on track. [Learn How Our SEO Strategy Can Help You](/contact) ## Key Points: ## Ongoing Monitoring: Our dedicated team consistently monitors your website’s performance and health through Google Search Console. We proactively identify issues, errors, and anomalies that could impact your SEO rankings. ## Comprehensive Reporting: We provide you with detailed reports that highlight any issues or errors detected during the monitoring process. These reports are designed to be clear and actionable, making it easy for … - [Grand Junction SEO Company](https://boulderseomarketing.com/grand-junction-seo/) # Local Service Businesses In Grand Junction: Are You Losing Jobs Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? **We help Grand Junction wineries, contractors, medical practices, HVAC companies, and other local businesses improve their Google rankings and gain visibility in AI search platforms.** Grand Junction’s market operates differently than Denver or the Front Range. While your competitors occupy top spots on Google and get recommended by ChatGPT and Perplexity, potential customers searching from Palisade to Fruita never find you. Every search for “winery near Grand Mesa” or “contractor Grand Junction” that doesn’t include your business represents revenue going to competitors who figured out search. ![Grand Junction](https://boulderseomarketing.com/wp-content/uploads/2025/11/Grand-Junction-1024x768.jpg) ## Here’s The Thing You don’t need to become an expert in search algorithms. You need Western Slope [SEO experts](https://chrisraulf.com/international-seo-consultant/) who understand this market and can meet you face-to-face or virtually. We’ve got a Grand Junction office, and we’re ready to connect however works best for your schedule. Whether that’s meeting in person downtown or hopping on a Google Meet call, you’re talking directly to one of the two owners or our lead strategist—not some junior rep reading a script. I’m [Chris Raulf](https://chrisraulf.com/international-seo-consultant/), founder of ***BSM – A Grand … - [Half Day SEO Course Recording](https://boulderseomarketing.com/half-day-seo-course-recording/) # 75-minute Search Engine Optimization (SEO) Webinar https://vimeo.com/manage/videos/700461644 ###### FREE SEO AUDIT How is your website doing? Find out the SEO health of your website. [Run website Audit](/free-seo-audit) ###### NEED HELP WITH A PROJECT? Setup a time so we can chat! [Contact us](/contact) Please find below links to the resources mentioned in the video. # Notes and Resources **Link to Slides in PDF Format** Please find following the link to the course slides in PDF format: [https://tinyurl.com/2uav8k7c](https://tinyurl.com/2uav8k7c) **Complimentary Access to SE Ranking for One Month (No CC Required to Sign Up)** Make sure to take advantage of the month-long free trial to SE Ranking if you’d like to implement the tactics and strategies covered in the course: [https://seranking.com/boulderseomarketing.html](https://seranking.com/boulderseomarketing.html) **Links to SEO Project and Process Templates** - Project, Product, and Services Launch Template: [https://tinyurl.com/4n8h3dpv](https://tinyurl.com/4n8h3dpv) - SEO Project Onboarding Information Template: [https://tinyurl.com/mpwpbw25](https://tinyurl.com/mpwpbw25) - SEO Project Meeting Notes & Agenda Template: [https://tinyurl.com/5n8xpex6](https://tinyurl.com/5n8xpex6) - Content Development Template: [https://tinyurl.com/3dkwnjnx](https://tinyurl.com/3dkwnjnx) - SEO Project Worksheets: [https://tinyurl.com/2p8bz6cb](https://tinyurl.com/2p8bz6cb) - Micro-SEO Campaigns Template: [https://tinyurl.com/39675ham](https://tinyurl.com/39675ham)   - [Industries Served](https://boulderseomarketing.com/industries-served/) ## Industries Served ## [SEO Agency for Residential Real Estate](https://boulderseomarketing.com/seo-for-real-estate/) We are well-versed in real estate SEO and equipped to help property managers, realtors, and HOA community managers climb the rankings. [See more about](https://boulderseomarketing.com/seo-for-real-estate/) ## [SEO Agency for Lawyers](https://boulderseomarketing.com/seo-for-lawyers/) When it comes to law firm SEO services, many agencies make promises they can’t keep. That’s not us. [See more about](https://boulderseomarketing.com/seo-for-lawyers/) ## [SEO Agency for Tech](https://boulderseomarketing.com/seo-for-tech-companies/) We bring decades of experience and let the outcomes do the talking. Let us help your IT company climb the search engine ranks and stay ahead in the digital race. [See more about](https://boulderseomarketing.com/seo-for-tech-companies/) ## [SEO Agency for Local Businesses](https://boulderseomarketing.com/local-seo-for-brick-and-mortars/) Our hyper-focused approach helps brick-and-mortar businesses outrank competitors in their area. See how local SEO can help your business. [See more about](https://boulderseomarketing.com/local-seo-for-brick-and-mortars/) ## [SEO Agency for Physical Therapy Practices](https://boulderseomarketing.com/seo-for-physical-therapy-practices/) We’re proud to help physical therapy practices climb the rankings so patients can find what they need with ease! [See more about](https://boulderseomarketing.com/seo-for-physical-therapy-practices/) ## [SEO Agency for EdTech Companies](/seo-for-software-companies/) EdTech is a highly competitive field, but we know what it takes to stand out from the rest. Let us help your software company make an impression online. [See more about](/seo-for-software-companies/) ## [SEO Agency for Apartment Finders](https://boulderseomarketing.com/seo-for-apartment-finders/) We provide … - [Initial Foundational Link Setup](https://boulderseomarketing.com/local-seo/initial-foundational-link-setup/) ### Our Services ## Initial Foundational Link Setup Initial Foundational Link Setup TBD Our foundational link strategy places your business in vital directories, solidifying your presence and improving local search outcomes. This strategic approach is about secure, impactful placement for maximum local visibility. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Initial Optimization](https://boulderseomarketing.com/local-seo/initial-optimization/) ### Our Services ## Initial Optimization Initial Optimization for Local Business $150 – One Time Fee Precise optimization of your Google Business Profile and location pages forms the backbone of local SEO efforts. This step ensures that your business information is readily accessible and appealing, effectively drawing local customers and converting searches into visits. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [International & Multilingual Search Engine Optimization](https://boulderseomarketing.com/international-multilingual-search-engine-optimization/) # 75-minute Search Engine Optimization (SEO) Webinar https://vimeo.com/manage/videos/697104258 [![](https://boulderseomarketing.com/wp-content/uploads/2023/09/youtube-stream-1.png)](/seo-tip/) **Complimentary Access to SE Ranking for One Month (No CC Required to Sign Up)** Make sure to take advantage of the month-long free trial to SE Ranking if you’d like to implement the tactics and strategies covered in the course: [https://seranking.com/boulderseomarketing.html](https://seranking.com/boulderseomarketing.html) **Join Our SEO and Digital Marketing LinkedIn Group** I invite you to join our LinkedIn group, which focuses on discussing and sharing SEO and digital marketing news, tips, and best practices: [https://www.linkedin.com/groups/12039470](https://www.linkedin.com/groups/12039470) - [International SEO Course](https://boulderseomarketing.com/international-seo-course/) Learn how to boost global sales # Complimentary 75-minute International SEO Class​ *Tips and Best Practices on How to Implement a Global Search Engine Optimization Strategy* After explaining the fundamentals of international search engine optimization in this online class, trailblazing SEO experts—and creators of the Micro-SEO Strategy—Chris Raulf and Daniel Burns will share some of the most effective ways to increase visibility and engagement on a global scale.  [Watch Now](https://boulderseomarketing.com/international-multilingual-search-engine-optimization/) https://vimeo.com/695771458 Many local markets are saturated, and global expansion is often the only way to grow a company. Especially in a post-COVID-19 economy, companies that are eager to get their international sales back on track will have to implement a powerful global SEO strategy. While many larger companies clearly understand that putting effort, time, and resources into a multilingual digital marketing strategy will yield results for years to come, many smaller and medium-sized companies don’t have the knowledge to do so. Here’s the good news: It indeed has never been easier to conduct business on a global scale. ### What Will I Learn By Watching This International SEO Course? By watching this online course, you will learn what it takes to implement an effective global digital marketing strategy, including: - The … - [International SEO Webinar Recording](https://boulderseomarketing.com/international-seo-webinar-recording/) # 75-minute International Search Engine Optimization (SEO) Webinar https://vimeo.com/manage/videos/697104641 ###### WANT TO LEARN MORE? Sign up for our 3 days live course [Register for Free](/seo-training-course) ###### FREE SEO AUDIT Find out the SEO health of your website. [Run website Audit](/free-seo-audit) ###### NEED HELP WITH A PROJECT? Setup a time so we can chat! [Contact us](/contact) - [LinkedIn](https://boulderseomarketing.com/amplification/social-media-posts/linkedin/) ### Our Services ## LinkedIn ## LinkedIn $750 – One Time Fee Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut rhoncus consequat iaculis. Vivamus semper leo sit amet ipsum ultrices sodales. Nunc porta egestas maximus. Nunc ut sagittis metus. Praesent at bibendum nisi. Praesent volutpat nulla lacus, ac ullamcorper purus consectetur vel. Integer sapien neque, mattis id velit ut, lobortis dapibus urna. Praesent a sollicitudin leo. Vivamus nec lectus turpis. Praesent euismod, ante ut bibendum lobortis, nibh augue egestas purus, ut tristique odio nibh ut dui. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras quis nibh at leo sodales gravida. Nulla venenatis condimentum tortor, eget venenatis sapien bibendum id. - [LinkedIn B2B Lead Generation](https://boulderseomarketing.com/services/linkedin-outreach/) Diverging from our core SEO services, our LinkedIn Outreach program offers unparalleled B2B opportunities, connecting you with your ideal customers on the world’s largest professional network. This service is tailored for businesses looking to generate high-quality leads and establish meaningful connections, augmenting your digital strategy beyond traditional SEO. Harness the power of LinkedIn to open new avenues for growth and networking. ## Turbocharge B2B Lead Generation with LinkedIn Outreach In the realm of B2B lead generation, connecting with the right audience is paramount. Our LinkedIn Outreach service is a powerful addition to our suite of offerings, specifically designed to automate connections with your ideal customers on LinkedIn, ultimately generating a stream of high-quality leads for your business. [Learn How Our SEO Strategy Can Help You](/contact) ## Key Points: ## Targeted Lead Generation:  Our LinkedIn Outreach system is finely tuned to identify and connect with your perfect customers on LinkedIn. We use advanced targeting criteria to ensure that your outreach efforts are directed towards the individuals and businesses that matter most to your growth. ## Personalized Invitations: We believe in the importance of personalization. Each connection request and message is tailored to resonate with your prospects, increasing the likelihood of positive … - [Local SEO](https://boulderseomarketing.com/local-seo/) ### Our Services ## Local SEO: Capturing Local Markets Local SEO: Capturing Local Markets Dominating local search is essential for businesses reliant on regional customers. Our Local SEO services specifically tailor towards bolstering your presence and attracting the audience closest to your door. ### Related Services [Citation Building & Monitoring](https://boulderseomarketing.com/local-seo/citation-building-monitoring/) [Ongoing Postings & Engagement](https://boulderseomarketing.com/local-seo/ongoing-postings-engagement/) [Initial Optimization](https://boulderseomarketing.com/local-seo/initial-optimization/) [Initial Foundational Link Setup](https://boulderseomarketing.com/local-seo/initial-foundational-link-setup/) - [Locations](https://boulderseomarketing.com/locations/) ## Colorado’s Premier AI SEO Agency with Global Reach Boulder SEO Marketing proudly calls Colorado home, with main offices in Boulder, Denver (Cherry Creek and Downtown), Fort Collins, and Colorado Springs. As we continue expanding rapidly across the state with sales and satellite offices throughout Colorado, we remain committed to serving our local community. We love working with Colorado-based businesses, but our AI-powered [Micro SEO strategies](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) and expertise extend far beyond state lines. From ambitious startups to established enterprises across the USA and around the globe, we partner with forward-thinking businesses ready to dominate their markets with cutting-edge AI SEO and Generative Engine Optimization. Discover our Colorado office locations below, and let’s connect to elevate your online presence. Fetching directions...... Reset directions Print directions ** [![Denver](https://boulderseomarketing.com/wp-content/uploads/2023/10/Denver-1024x373.png)](https://boulderseomarketing.com/denver-seo/)[Denver Office 501 S Cherry St, Suite 1100 Denver, CO 80246](https://boulderseomarketing.com/denver-seo/) [![Boulder](https://boulderseomarketing.com/wp-content/uploads/2023/10/Boulder-1024x373.png)](https://boulderseomarketing.com/boulder-seo/) [Boulder Office 4845 Pearl East Circle, Suite 101 Boulder, CO 80301](https://boulderseomarketing.com/boulder-seo/) [![Highlands Area In Denver Colorado Usa](https://boulderseomarketing.com/wp-content/uploads/elementor/thumbs/fort-collins-scaled-r6hczj9tlu6ru3cqp95191ra9wrjp0embsyig6hzb0.jpeg "Highlands Area In Denver Colorado Usa")](https://boulderseomarketing.com/fort-collins-seo/) [Fort Collins Office 2580 E Harmony Rd Suite 201 Fort Collins, CO 80528](https://boulderseomarketing.com/fort-collins-SEO/) [![Aerial Of Downtown Colorado Springs With Pikes Peak In The Background](https://boulderseomarketing.com/wp-content/uploads/elementor/thumbs/colorado-springs-scaled-r6hczxdegcq2o8s9ex8fsg776ou1wgyldqqsnbx2po.jpeg "Aerial Of Downtown Colorado Springs With Pikes Peak In The Background")](https://boulderseomarketing.com/colorado-springs-seo/) [Colorado Springs Office 415 N … - [Longmont SEO Company](https://boulderseomarketing.com/longmont-seo/) # Local Service Businesses In Longmont: Are You Losing Jobs Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? **We help Longmont plumbers, contractors, dentists, lawyers, and other local businesses improve their Google rankings and gain visibility in AI search platforms.** Longmont’s market is growing rapidly. While your competitors occupy the top spots on Google and get recommended by ChatGPT and Perplexity, potential customers scroll right past your business. Every day, jobs are going to companies that figured out how to dominate local search. ![Fort Collins](https://boulderseomarketing.com/wp-content/uploads/2025/11/fort-collins-1024x636.jpg) ## Here’s The Thing You don’t need to become an [AI SEO expert](https://chrisraulf.com/international-seo-consultant/). You need Longmont SEO experts who understand this local market and are available to talk to. We’re a local business with a Longmont office, and we’re happy to meet in person or connect virtually via Google Meet or Zoom. Whatever works best for you. Either way, you’re talking directly to one of the two owners or our lead strategist, not some junior sales rep reading from a script. I’m [Chris Raulf](https://chrisraulf.com/international-seo-consultant/), founder of ***BSM – A Longmont SEO Company*** (Boulder SEO Marketing). I’ve been doing SEO for nearly three decades. My team and I have helped dozens of … - [Louisville SEO Company](https://boulderseomarketing.com/louisville-seo/) # Local Service Businesses In Louisville: Are You Losing Jobs Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? **We help Louisville professional service firms, medical practices, financial advisors, lawyers, dentists, contractors, and local businesses improve their Google rankings and gain visibility in AI search platforms.** Louisville’s median household income is $149,159—among the highest in Colorado. Your customers are educated, affluent, and research extensively before making decisions. While they’re searching “lawyer Louisville” or “dentist near Historic Downtown Louisville,” your competitors are capturing those clicks. Every search that doesn’t include your business is revenue you’re leaving on the table. ![Louisville 1](https://boulderseomarketing.com/wp-content/uploads/2025/11/louisville-1-1024x768.jpg) ## Here’s The Thing You don’t need to learn SEO yourself. You need Louisville [SEO experts](https://chrisraulf.com/international-seo-consultant/) who understand affluent, educated markets—and who actually pick up the phone. We’re a local Colorado business with a Louisville office. Meet in person or connect virtually via Google Meet or Zoom—your choice. Either way, you’re talking directly to one of the two owners or our lead strategist. No junior sales rep. No script. I’m [Chris Raulf](https://chrisraulf.com/international-seo-consultant/), founder of ***BSM – A Louisville SEO Company*** (Boulder SEO Marketing). I’ve been working in SEO for nearly three decades—since search engines were brand new. … - [Loveland SEO](https://boulderseomarketing.com/loveland-seo/) # Local Service Businesses In Loveland: Are You Losing Jobs Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? **We help Loveland artists, sculptors, HVAC contractors, medical providers, dentists, lawyers, and other local businesses improve their Google rankings and gain visibility in AI search platforms.** In Colorado’s Sweetheart City, your business is competing in one of Northern Colorado’s most vibrant economies. While your competitors occupy the top spots on Google and get recommended by ChatGPT and Perplexity, you’re losing potential customers who never scroll far enough to find you. Every day, jobs are going to businesses that figured out how to win the search game. ![Pxl1 20250620 195947584](https://boulderseomarketing.com/wp-content/uploads/2025/11/PXL1_20250620_195947584-1024x851.jpg) ## Here’s The Thing You don’t need to become an [AI SEO expert](https://chrisraulf.com/international-seo-consultant/). You need Loveland SEO experts who understand this local market and are available to talk to. We’re a local business with a Loveland office, and we’re happy to meet in person or connect virtually via Google Meet or Zoom. Whatever works best for you. Either way, you’re talking directly to one of the two owners or our lead strategist, not some junior sales rep reading from a script. I’m [Chris Raulf](https://chrisraulf.com/international-seo-consultant/), founder of ***BSM – A … - [Maintenance](https://boulderseomarketing.com/maintenance-2/) ![](https://boulderseomarketing.com/wp-content/uploads/2023/05/maintenance.webp) ## This website is currently down for scheduled maintenance. - 520-826-4146 - hello@affirm.com - New York, USA - [NLP | SEO PACKAGE | FRANKLIN UCHE](https://boulderseomarketing.com/nlp-seo-package-franklin-uche/) ## A Deep Dive on SEO Packages: Rates, Services, Advantages, and Risks.​ ## Are search engine optimization packages still worth it in 2023? [Learn More](/contact/) ![Chris Raulf](https://boulderseomarketing.com/wp-content/uploads/2023/09/admin-uu-1.webp) - [Not Found](https://boulderseomarketing.com/not-found/) ![](https://boulderseomarketing.com/wp-content/uploads/2023/05/error-404.webp) ## The page you’re looking for cannot be found! [Back to Homepage](#) - [Not Your Typical Equipment Manufacturing SEO Agency](https://boulderseomarketing.com/seo-for-equipment-manufacturers/) # Manufacturers: Are Your Competitors Showing Up on Google, ChatGPT, and AI Search While Your Products Stay Hidden? You build products that solve real problems. Your engineering is superior. Your existing customers wouldn’t switch to a competitor if you paid them. But when a procurement manager, plant engineer, or operations director searches for exactly what you manufacture, they find your competitors instead. That’s not a product problem, that’s a visibility problem, and it’s costing you quotes, RFQs, and contracts every single week. ![Chris Raulf on AI-Powered SEO at ELIA Together 2025](https://boulderseomarketing.com/wp-content/uploads/2025/03/Together-2025_Day-2-12-1024x683.jpg) We help industrial manufacturers dominate Google and get recommended by AI platforms like ChatGPT, Perplexity, and Google AI Overviews. Our proprietary [Micro SEO Strategies℠](https://boulderseomarketing.com/micro-seo-strategies-ai-tool/) methodology ensures your company shows up where buyers research solutions, before they ever request a quote. We’ve been doing this for nearly three decades, working with B2B industrial clients whose average engagement spans years, not months. We understand what separates successful manufacturing marketing: industrial buyers are methodical, technical, and conduct extensive research long before contacting a vendor. Reaching them requires strategic depth most agencies lack, because they’ve never marketed $200,000 CNC machines or custom-engineered conveyor systems. [Book Your Free Strategy Call](/contact/) ![Chris Raulf](https://boulderseomarketing.com/wp-content/uploads/2025/05/1-scaled-e1748422432791-2048x1704-1.png) ## [Chris … - [Not Your Typical Local SEO Agency](https://boulderseomarketing.com/local-seo-for-brick-and-mortars/) # Not Your Typical Local SEO Agency If you’re hoping to boost your brick-and-mortar’s online visibility, you’ll probably come across a flood of agencies making big promises but often falling short. At Boulder SEO Marketing, we recognize the unique challenges faced by local businesses in the competitive digital landscape. Your storefront’s success hinges on being found online amid a sea of local competitors. With years of experience, we let our results speak for themselves. Let us help you secure greater visibility in local search results, ensuring you stay ahead where it counts. [Free SEO Audit](/free-seo-audit/) [Contact Us](/contact/) Targeted Strategies for Targeted Results ## A Hyper-Focused SEO Agency for Local Businesses [Local SEO](https://boulderseomarketing.com/local-seo-a-comprehensive-guide/) is its own beast entirely, and not every SEO agency is equipped to tame it. Establishing a prominent online presence for your brick-and-mortar business can feel like scaling a challenging peak, with SEO as your essential climbing gear. While a Swiss Army Knife boasts versatility, the specialized tools—like local citations, Google My Business optimization, and hyper-local keyword targeting—prove indispensable for conquering the digital summit. Consider Boulder SEO Marketing as your specialized gear for local SEO success. We understand the nuances of local search and will tailor our approach … - [Not Your Typical Real Estate SEO Agency](https://boulderseomarketing.com/seo-for-real-estate/) # Real Estate Companies: Are You Losing Clients Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? Your listings are amazing. Your market knowledge is deep. But when someone searches “real estate agent near me” or asks ChatGPT for the best realtor in their area, your competitors show up and you don’t. ![Chris Raulf on AI-Powered SEO at ELIA Together 2025](https://boulderseomarketing.com/wp-content/uploads/2025/03/Together-2025_Day-2-12-1024x683.jpg) We help real estate companies, brokerages, and independent agents dominate Google search results and get recommended by AI platforms like ChatGPT, Perplexity, and Google AI Overviews. Our proprietary [Micro SEO Strategies℠](/micro-seo-strategies/) methodology is built specifically for businesses like yours that are stuck on page 2 or 3 and need to break through to page 1. We’ve been doing this for nearly three decades. Not just SEO in general, but the kind of precision-targeted search engine optimization that gets phones ringing and contact forms filling up. [Book Your Free Strategy Call](/contact/) ![Chris Raulf](https://boulderseomarketing.com/wp-content/uploads/2025/05/1-scaled-e1748422432791-2048x1704-1.png) ## [Chris Raulf](https://chrisraulf.com) Founder & Chief Visionary Officer ![8fcf1e5](https://boulderseomarketing.com/wp-content/uploads/2026/02/8fcf1e5.png) ### BBB Accredited Business We work with small businesses, so we hold ourselves to the same trust standards you do. BBB accreditation matters to your customers – and to us. [![Top Digital Marketing Companies](https://boulderseomarketing.com/wp-content/uploads/2025/10/top-digital-marketing-companies.png)](https://www.goodfirms.co/company/boulder-seo-marketing) ![Badge … - [Not Your Typical SEO Agency for Apartment Lead Generation](https://boulderseomarketing.com/seo-for-apartment-finders/) # Apartment Communities: Are Renters Finding Your Competitors on Google, in ChatGPT, and AI Search While Your Units Sit Vacant? You’ve got a beautiful property. Great amenities. Competitive pricing. Your residents love living there. But when someone searches “apartments near me” or “best apartments in ,” they find your competitors instead. That’s not a property problem. That’s a visibility problem. And every month it continues, you’re paying for a vacancy that organic search could fill. ![Chris Raulf on AI-Powered SEO at ELIA Together 2025](https://boulderseomarketing.com/wp-content/uploads/2025/03/Together-2025_Day-2-12-1024x683.jpg) We help apartment communities, multifamily property management companies, apartment locators, and senior living facilities dominate Google search results and get recommended by AI platforms like ChatGPT, Perplexity, and Google AI Overviews. Our proprietary [Micro SEO Strategies℠](https://boulderseomarketing.com/micro-seo-strategies-ai-tool/) methodology is built for multifamily operators who know they have a superior property but aren’t showing up where renters actually research their next home. We’ve been doing this for nearly three decades. We understand what sets successful apartment marketing apart. Most renters start their search online weeks or even months before they sign a lease. If your property isn’t visible during that research phase, you don’t exist. You’re not in the consideration set. And your leasing team is working twice … - [Not Your Typical SEO Agency for Online Courses](https://boulderseomarketing.com/seo-for-online-courses/) # Course Creators and Coaches: Are Students Finding Your Competitors on Google, in ChatGPT, and AI Search While Your Course Sits Invisible? You built a course that transforms lives. Your students get real results. Your testimonials are incredible. But when someone searches for the exact problem your course solves — the skill they want to learn, the certification they need, the transformation they’re after — they find your competitors instead. That’s not a course quality problem. That’s a visibility problem. And every day it continues, you’re leaving enrollments on the table for competitors who showed up where it matters. ![Chris Raulf on AI-Powered SEO at ELIA Together 2025](https://boulderseomarketing.com/wp-content/uploads/2025/03/Together-2025_Day-2-12-1024x683.jpg) We help online course creators, coaching businesses, e-learning companies, and membership site owners dominate Google search results and get recommended by AI platforms like ChatGPT, Perplexity, and Google AI Overviews. Our proprietary [Micro SEO Strategies℠](/micro-seo-strategies/) methodology is built for education businesses that know they have a transformative product but aren’t showing up where learners research solutions. We’ve been doing this for nearly three decades. But here’s what gives us an edge most SEO agencies simply can’t offer: I don’t just help education businesses rank — I am one. I teach at the … - [Not Your Typical Tech SEO Agency](https://boulderseomarketing.com/seo-for-tech-companies/) # IT Services and Tech Companies: Are You Losing Contracts Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? You solve complex technology problems every day. You keep businesses running, networks secure, and systems optimized. But when a company in your area searches “managed IT services near me” or asks ChatGPT to recommend an IT support provider, they’re finding your competitors instead of you. ![Chris Raulf on AI-Powered SEO at ELIA Together 2025](https://boulderseomarketing.com/wp-content/uploads/2025/03/Together-2025_Day-2-12-1024x683.jpg) We help IT services companies, managed service providers, and technology firms dominate Google search results and get recommended by AI platforms like ChatGPT, Perplexity, and Google AI Overviews. Our proprietary [Micro SEO Strategies℠](/micro-seo-strategies/) methodology is built for B2B companies that know they deliver exceptional service but aren’t showing up where their prospects are searching. We’ve been doing this for nearly three decades, and we understand something that generic marketing agencies don’t: selling technology services is a trust game. The companies winning new managed services contracts in 2026 are the ones that show up first, look credible, and get validated by AI before the prospect ever picks up the phone. [Book Your Free Strategy Call](/contact/) ![Chris Raulf](https://boulderseomarketing.com/wp-content/uploads/2025/05/1-scaled-e1748422432791-2048x1704-1.png) ## [Chris Raulf](https://chrisraulf.com) Founder & Chief Visionary Officer … - [Onboarding & Strategy Development](https://boulderseomarketing.com/onboarding/onboarding-strategy-development/) ### Our Services ## Onboarding & Strategy Development Onboarding & Strategy Development $750 – One Time Fee In the onboarding and strategy development phase, the primary goal is to craft a highly targeted and clear 6-month roadmap. This roadmap is crucial because it allows us to allocate resources strategically, focusing on activities that promise the most significant impact quickly. By diving deep into your website analytics and historical data, we uncover insights that direct our immediate tactics. These tactics concentrate on low-hanging fruit, allowing us to make meaningful progress aligned with your overarching business goals. This approach not only lays a solid foundation for long-term growth but ensures that every effort is purposefully directed towards sustained success. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Onboarding: Laying the Foundations](https://boulderseomarketing.com/onboarding/) ### Our Services ## Onboarding: Laying the Foundations Onboarding: Laying the Foundations SEO success begins with a comprehensive understanding of your business and its digital landscape. Our Onboarding phase is where our partnership takes root, creating a customized strategy that underpins every subsequent step. This meticulous groundwork is essential to unlocking growth opportunities tailored to your specific goals. ### Related Services [Onboarding & Strategy Development](https://boulderseomarketing.com/onboarding/onboarding-strategy-development/) [Foundational EEAT Platforms Setup](https://boulderseomarketing.com/onboarding/foundational-eeat-platforms-setup/) [Sprint Review & Re-strategy](https://boulderseomarketing.com/onboarding/sprint-review-re-strategy/) - [Ongoing Postings & Engagement](https://boulderseomarketing.com/local-seo/ongoing-postings-engagement/) ### Our Services ## Ongoing Postings & Engagement Ongoing Postings & Engagement TBD Continuous engagement with your Google Business Profile ensures ongoing interaction with customers and Google alike. Regular postings keep your content fresh and your visibility high, reinforcing your business’s active, reliable nature in Google’s eyes. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Online SEO Class](https://boulderseomarketing.com/online-seo-class/) LEARN INNOVATIVE SEO STRATEGIES​ # Recording of Half-day SEO Workshop *Wondering if your business could benefit from SEO?* *Wondering what SEO even stands for? * After explaining the fundamentals of search engine optimization in this online class, trailblazing SEO experts—and creators of the Micro-SEO Strategy—Chris Raulf and Daniel Burns will share some of the most effective ways to increase visibility and engagement. [Watch Now](https://boulderseomarketing.com/an-introduction-to-search-engine-optimization/) ## This complimentary half-day online SEO class is a great fit for you if you’d like to learn: [Watch Now](https://boulderseomarketing.com/an-introduction-to-search-engine-optimization/) - How SEO works fundamentally and what has changed over the last few years - How to research and identify the **[SEO keywords](https://boulderseomarketing.com/seo-keywords-step-by-step-keyword-research-guide/)** that will drive the right people to your website - How to implementing SEO best practices on your website - How to develop content that actually gets found in Google - How to convert more site visitors to prospects and customers with conversion rate optimization (CRO) strategies - How to perform a technical **[SEO audit](https://boulderseomarketing.com/free-seo-audit/)** - And how to take advantage of easy-to-implement off-page SEO strategies SEO is not rocket science but many businesses still struggle with the process of implementing a successful online marketing strategy that will yield results for years to come. … - [Our Team](https://boulderseomarketing.com/our-team/) ## Meet the BSM Team ![Chris Raulf](https://boulderseomarketing.com/wp-content/uploads/2023/09/Untitled-12-5-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/chris-raulf/) [](https://boulderseomarketing.com/our-team/chris-raulf/) #### Chris Raulf ![Daniel Burns](https://boulderseomarketing.com/wp-content/uploads/2023/09/Untitled-11-6-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/daniel-burns/) [](https://boulderseomarketing.com/our-team/daniel-burns/) #### Daniel Burns ![Barb Senkala](https://boulderseomarketing.com/wp-content/uploads/2023/09/Untitled-14-2-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/barb-senkala/) [](https://boulderseomarketing.com/our-team/barb-senkala/) #### Barb Senkala ![Greg Noonan](https://boulderseomarketing.com/wp-content/uploads/2023/09/Untitled-15-5-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/greg-noonan/) [](https://boulderseomarketing.com/our-team/greg-noonan/) #### Greg Noonan ![Stéphane Mongeon](https://boulderseomarketing.com/wp-content/uploads/2023/09/Untitled-design-8-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/stephane-mongeon/) [](https://boulderseomarketing.com/our-team/stephane-mongeon/) #### Stéphane Mongeon ![Kathleen Hingan](https://boulderseomarketing.com/wp-content/uploads/2025/11/Untitled-13-1-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/kathleen-hingan/) [](https://boulderseomarketing.com/our-team/kathleen-hingan/) #### Kathleen Hingan ![Jam Santiago](https://boulderseomarketing.com/wp-content/uploads/2023/09/Untitled-design-4-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/jam-santiago/) [](https://boulderseomarketing.com/our-team/jam-santiago/) #### Jam Santiago ![Khim Galvan](https://boulderseomarketing.com/wp-content/uploads/2023/09/Untitled-9-1-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/khim-galvan/) [](https://boulderseomarketing.com/our-team/khim-galvan/) #### Khim Galvan ![Harold de Guzman](https://boulderseomarketing.com/wp-content/uploads/2023/09/Untitled-design-9-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/harold-de-guzman/) [](https://boulderseomarketing.com/our-team/harold-de-guzman/) #### Harold de Guzman ![Fhul Asoy](https://boulderseomarketing.com/wp-content/uploads/2023/10/Untitled-design-10-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/fhul-asoy/) [](https://boulderseomarketing.com/our-team/fhul-asoy/) #### Fhul Asoy ![Edel Asoy](https://boulderseomarketing.com/wp-content/uploads/2025/11/Untitled-3-2-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/edel-asoy/) [](https://boulderseomarketing.com/our-team/edel-asoy/) #### Edel Asoy ![Red Prudente](https://boulderseomarketing.com/wp-content/uploads/2025/11/Untitled-4-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/red-prudente/) [](https://boulderseomarketing.com/our-team/red-prudente/) #### Red Prudente ![Mary Roselyn Santos](https://boulderseomarketing.com/wp-content/uploads/2025/11/Untitled-5-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/mary-roselyn-santos/) [](https://boulderseomarketing.com/our-team/mary-roselyn-santos/) #### Mary Roselyn Santos ![Makhosazane Jiyane](https://boulderseomarketing.com/wp-content/uploads/2025/11/Untitled-design-7-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/makhosazane-jiyane/) [](https://boulderseomarketing.com/our-team/makhosazane-jiyane/) #### Makhosazane Jiyane ![Jonn Patrick Chua](https://boulderseomarketing.com/wp-content/uploads/2025/11/Untitled-1-14-835x1024.png) [VIEW](https://boulderseomarketing.com/our-team/jonn-patrick-chua/) [](https://boulderseomarketing.com/our-team/jonn-patrick-chua/) #### Jonn Patrick Chua - [Package Builder](https://boulderseomarketing.com/seo-packages-pricing/) ## Please schedule a Consultation to See Our Strategy Builder in Action! This internal tool showcases how we combine our proven building blocks to build the perfect strategy. Feel free to explore, but you’ll get the most out of it by working with Chris to tailor a plan for your business. Ready to see it in action? [Schedule Free Strategy Session With Chris](https://boulderseomarketing.com/contact/) [![Schedule Call Chris Raulf](https://boulderseomarketing.com/wp-content/uploads/2025/04/Schedule-call-chris-raulf.png)](https://boulderseomarketing.com/contact/) Please enable JavaScript in your browser to complete this form. (Per Content Lead ## Menu of Activities ### Baseline Content Marketing Plan New Content Creation+ New Content Creation - $1,000 0123456789101112131415161718192021222324252627282930313233343536373839404142434445464748495051525354555657585960616263646566676869707172737475767778798081828384858687888990919293949596979899 ?This foundational service establishes your brand as an expert by creating high-quality content that helps you attract your ideal customers. It's the core of your digital marketing strategy, designed to produce thought leadership content that boosts your brand's authority and lays the groundwork for all other marketing efforts. This foundational service establishes your brand as an expert by creating high-quality content that helps you attract your ideal customers. It's the core of your digital marketing strategy, designed to produce thought leadership content that boosts your brand's authority and lays the groundwork for all other marketing efforts. New Content Creation+ New Content Creation … - [Partners and Friends](https://boulderseomarketing.com/partners-and-friends/) # Partners and Friends of Boulder SEO Marketing Boulder SEO Marketing is proud to partner with companies that share the same passion and enthusiasm for creating great brands and services. ![Accessibe Logo](https://boulderseomarketing.com/wp-content/uploads/2024/05/accessibe-logo-freelogovectorsnet_-300x63.png) Boulder SEO Marketing strongly recommends accessiBe’s comprehensive web accessibility solutions to all our clients. Their AI-powered tools ensure compliance with both WCAG and ADA standards, significantly minimizing the risk of costly lawsuits due to accessibility issues. By partnering with accessiBe, we demonstrate our commitment to an inclusive digital landscape for everyone, while proactively protecting your website’s legal standing. [Visit Website >>](https://accessibe.com/a/adoums4) ![Wpe Logo H Default3x](https://boulderseomarketing.com/wp-content/uploads/2024/05/WPE-LOGO-H-Default3x-300x57.png) We firmly believe that WP Engine is the optimal hosting provider for all the WordPress websites we work with. Their exceptional support team, blazing-fast performance, and robust security measures provide an unparalleled level of reliability and protection for your website. Partnering with WP Engine ensures your WordPress site functions seamlessly, allowing us to focus on delivering outstanding SEO results without worrying about technical hurdles. [Visit Website >>](https://wpengine.com/partnerspecialoffer/?w_agcid=3Cp0h4lj&_gl=1*zvbx16*_ga*MTg5ODYxNDA5NC4xNzEzODIxNjg1*_ga_QQ5FN8NX8W*MTcxNTM2NDk0MS45LjEuMTcxNTM2NTEwMS4wLjAuNjg0MjM1MTY4) - [Physical Therapy SEO Agency | BSM – Proven Results](https://boulderseomarketing.com/seo-for-physical-therapy-practices/) # Physical Therapy Practices: Are You Losing Patients Because Your Competitors Rank Higher on Google, in ChatGPT, and AI Search? You help people recover from injuries, manage chronic pain, and get back to living their lives. That’s work that matters. But right now, patients in your area who desperately need your help are finding your competitors instead of you because those competitors show up first in Google, in the map pack, and in AI search results. ![Chris Raulf on AI-Powered SEO at ELIA Together 2025](https://boulderseomarketing.com/wp-content/uploads/2025/03/Together-2025_Day-2-12-1024x683.jpg) We help physical therapy practices, rehabilitation clinics, and sports medicine facilities dominate Google search results and get recommended by AI platforms like ChatGPT, Perplexity, and Google AI Overviews. Our proprietary [Micro SEO Strategies℠](/micro-seo-strategies/) methodology is designed for healthcare practices that know they deliver outstanding patient outcomes but aren’t showing up where people search for PT services. We’ve been doing this for nearly three decades. And we understand something that separates successful healthcare marketing from everything else: physical therapy content falls under Google’s highest quality standards. Getting it right requires a level of expertise that most marketing agencies simply don’t have. [Book Your Free Strategy Call](/contact/) ![Chris Raulf](https://boulderseomarketing.com/wp-content/uploads/2025/05/1-scaled-e1748422432791-2048x1704-1.png) ## [Chris Raulf](https://chrisraulf.com) Founder & Chief Visionary Officer … - [Pillar Content](https://boulderseomarketing.com/content-strategy/pillar-content/) ### Our Services ## Pillar Content Pillar Content $2,650 Per Piece Our process involves producing content that stands head and shoulders above what’s available online. These detailed “pillar” pages dive deeply into specific topics, ensuring they become go-to resources. With expertly crafted outlines led by our AI co-pilot and enriched by seasoned writers, these pages are designed to perform excellently in search rankings. Following publication, strategic promotion and content segmentation further amplify its impact across myriad platforms, ensuring broad reach and engagement. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Pricing](https://boulderseomarketing.com/pricing/) #### Intro ## 19$ ##### /Month For most businesses that want to optimize web queries - All limited links - Own analytics platform - Chat support - Optimize hashtags - Unlimited users [Choose Plan](#) #### Base ## 39$ ##### /Month For most businesses that want to optimize web queries - All limited links - Own analytics platform - Chat support - Optimize hashtags - Unlimited users [Choose Plan](#) #### Popular ## 99$ #### /Month For most businesses that want to optimize web queries - All limited links - Own analytics platform - Chat support - Optimize hashtags - Unlimited users [Choose Plan](#) #### Enterprise ## 199$ ##### /Month For most businesses that want to optimize web queries - All limited links - Own analytics platform - Chat support - Optimize hashtags - Unlimited users [Choose Plan](#) ##### QUICK ANSWERS ## Frequently asked questions Do your applications support timestamps? I am item content. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Does the system support data extraction for invoice items? I am item content. Click edit button to change this text. Lorem ipsum dolor … - [Privacy Policy](https://boulderseomarketing.com/privacy-policy/) ## Privacy Policy This Privacy Policy governs the manner in which Boulder SEO Marketing collects, uses, maintains, and discloses information collected from users (each, a “User”) of the [https://boulderseomarketing.com/](https://boulderseomarketing.com/) website (“Site”). This privacy policy applies to the Site and all products and services offered by Boulder SEO Marketing. **Personal Identification Information** We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, fill out a form, and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, phone number. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personal identification information, except that it may prevent them from engaging in certain Site-related activities. **Non-Personal Identification Information** We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users’ means of connection to our Site, such as the operating system and the Internet service … - [Professional SEO Services That Are Different; Seriously.](https://boulderseomarketing.com/seo_services/) # Tired of SEO That Doesn’t Work? Our Micro-SEO Strategy℠ Helps You Outrank Your Competitors & Boosts Leads and Sales. Marketing executives and business owners: Tired of your website being buried in search results? We hear you. Our Micro-SEO Strategy℠ is your personalized roadmap to higher rankings, more leads, and real growth. Let’s ditch the outdated SEO tactics and unlock your online potential. Schedule your free consultation today. [Contact Us](/contact/) ![Denver SocialAppsHQ - Best Rated Seo Agencies](https://boulderseomarketing.com/wp-content/uploads/2023/10/Boulder-SEO-Marketing-Named-Best_Opt.webp) [![Pandia Best Boulder Marketing and SEO Award](https://content.pandia.com/badges/SEO06.png)](http://www.pandia.com/us/boulder-co/seo-company) ## Don’t Let Another Day Go By Without Real SEO Results. Your Competition Isn’t Waiting. Frustrated with SEO that doesn’t deliver? BSM is your results-driven partner, obsessed with getting your website seen. Our secret weapon? The Micro-SEO Strategy℠, a personalized approach that optimizes your web pages to outrank competitors and attract a flood of qualified leads. We dive deep into your business goals and target audience to craft a custom strategy that drives measurable results. No more wasted time or money on ineffective tactics. Imagine your website dominating search results, generating a steady stream of high-quality leads that become loyal customers. Don’t get left behind by competitors. [Contact Us](/contact) ## Tailored SEO Solutions: Your Blueprint for … - [Professional SEO Services That Are Different; Seriously.](https://boulderseomarketing.com/homepage-2025/) # Tired of Outdated SEO Tactics That Don’t Work? # Meet Micro SEO: Human-driven, AI-assisted SEO and content marketing strategies designed to outrank even the biggest players. [Contact Us](/contact/) [What is Micro SEO?](https://boulderseomarketing.com/what-is-a-micro-seo-strategy-watch-a-3-minutes-video/) ![What Is A Micro Seo Strategy.webp](https://boulderseomarketing.com/wp-content/uploads/2024/10/what-is-a-micro-seo-strategy-768x195.webp) ## Cut Through The Noise With Hyper-Focused Content We’ve mastered what works, and our proprietary methodology gets results. It’s not rocket science, but it does require the right approach. Don’t just take our word for it—check out our case studies to see how we’ve transformed businesses like yours using Micro-SEO Strategies℠. [Learn more about our Micro-SEO Strategy℠](/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) ## Real Results = More Leads & Sales See the organic growth we’ve driven for our clients. These screenshots compare their organic traffic over the last three months to the same period last year, highlighting consistent success. ![Organic Clicks 01.webp](https://boulderseomarketing.com/wp-content/uploads/2024/10/organic-clicks-01.webp) ![Organic Clicks 02.webp](https://boulderseomarketing.com/wp-content/uploads/2024/10/organic-clicks-02.webp) ## Case Studies: Go Deeper Ready to dive deeper? Explore these case studies to see our strategies in action and discover how we achieve real results for our clients. ![Group 1 1 1.png](https://boulderseomarketing.com/wp-content/uploads/2024/10/Group-1-1-1.png) ## Let’s See If We’re a Fit We work with businesses of all sizes, but not everyone is the perfect fit. Schedule a free, no-strings-attached call to find … - [Project Management](https://boulderseomarketing.com/account-project-management/) ### Our Services ## Project Management: Orchestrating Success Project Management: Orchestrating Success Finally, every great strategy is nothing without meticulous execution. Our Project Management service is the cohesive force ensuring each element of your campaign operates smoothly and achieves the intended results. ### Related Services [Project Management](https://boulderseomarketing.com/account-project-management/project-management/) - [Project Management](https://boulderseomarketing.com/account-project-management/project-management/) ### Our Services ## Project Management Project Management $1,200 for a 2K project $1,800 for a 3K Project $2,400 for a 4K Project A senior project manager dedicates themselves entirely to your campaign, acting as both an expert in your business and as a central touchpoint for our team. Their role is vital, ensuring seamless communication, strategy continuity, and that every service and campaign element aligns perfectly with your unique objectives, ensuring timely and effective execution. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Recording of Half-day SEO Workshop](https://boulderseomarketing.com/an-introduction-to-search-engine-optimization/) # Recording of Half-day SEO Workshop [Watch Now](https://www.youtube.com/watch?v=tnHjgzQtVDA) ![Stay up to date with the latest SEO trends & tips](https://boulderseomarketing.com/wp-content/uploads/2023/09/youtube-stream-1.png) **Complimentary Access to SE Ranking for One Month (No CC Required to Sign Up)** Make sure to take advantage of the month-long free trial to SE Ranking if you’d like to implement the tactics and strategies covered in the course: [https://seranking.com/boulderseomarketing.html](https://seranking.com/boulderseomarketing.html) **Join Our SEO and Digital Marketing LinkedIn Group** I invite you to join our LinkedIn group, which focuses on discussing and sharing SEO and digital marketing news, tips, and best practices: [https://www.linkedin.com/groups/12039470](https://www.linkedin.com/groups/12039470) - [Resources](https://boulderseomarketing.com/resources/) ## Resources ## Blog [View Blog](/category/blog/) ## Friday SEO Tips [View SEO Tips](/category/friday-seo-tip/) ## Upcoming Events [View Events](/seo-training/) ## Free Guides [View Free Guides](/resources/#free-guides) ## Recorded Webinars [View Recordings](/resources/#webinar) ## BSM Customer Support [View Our Support](/bsm-customer-support/) ### Upcoming SEO Training Courses - [**Half-day Online SEO Course | Learn How to Master Google’s New SGE**](https://boulderseomarketing.com/seo-training-course/) ### Free Guides, Best Practices, and How-to Articles - [**Quite Possibly the Most Powerful SEO Strategy – A Quick Guide to Micro-SEO Strategies℠**](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) - [**A Quick Guide to Understanding SEO Pricing**](https://boulderseomarketing.com/seo-costs-guide-understand-seo-pricing-models/) - [**What Is Search Engine Optimization?**](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/) - [**Search Engine Optimization (SEO) Keywords: The Step-by-Step Guide to Keyword Research**](https://boulderseomarketing.com/seo-keywords-step-by-step-keyword-research-guide/) - [**Meet The Digital Marketing and Search Engine Optimization Strategy That Will Produce Leads and Sales for Your Business for Years to Come**](https://boulderseomarketing.com/digital-marketing-strategies/) - [**Understanding Your Website’s Health: A Quick Guide to SEO Audits**](https://boulderseomarketing.com/seo-audit-what-is-it-and-do-i-need-one/) - [**Search Engine Optimization Packages: Everything You Need to Know**](https://boulderseomarketing.com/seo-packages-the-ultimate-guide/) - [**SEO Packages for Small Businesses – Five Things You Absolutely Need to Know**](https://boulderseomarketing.com/seo-packages-for-small-business/) - [**Getting Started with International Search Engine Optimization (ISEO)**](https://www.linkedin.com/pulse/what-international-search-engine-optimization-iseo-chris-raulf) ### Recordings of Our Most Recent Webinars: - [**An Introduction to Search Engine Optimization (75-min Webinar)**](https://youtu.be/PMwLaHqu6cU) - [**Getting Started with International Search Engine Optimization (75-min Webinar)**](https://youtu.be/pxRMzIqi-cI) - [**A Crash Course … - [Sample Page](https://boulderseomarketing.com/sample-page/) This is an example page. It’s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this: > Hi there! I’m a bike messenger by day, aspiring actor by night, and this is my website. I live in Los Angeles, have a great dog named Jack, and I like piña coladas. (And gettin’ caught in the rain.) …or something like this: > The XYZ Doohickey Company was founded in 1971, and has been providing quality doohickeys to the public ever since. Located in Gotham City, XYZ employs over 2,000 people and does all kinds of awesome things for the Gotham community. As a new WordPress user, you should go to [your dashboard](https://boulderseomarketing.com/wp-admin/) to delete this page and create new pages for your content. Have fun! - [Search Engine Optimization](https://boulderseomarketing.com/services/search-engine-optimization/) # SEO Services Like You’ve Never Experienced Most digital marketing agencies take a cookie-cutter approach to designing campaigns for their clients. At Boulder SEO Marketing (BSM), though, we know optimizing websites in the same way yields the same results for everyone, which are lackluster at best. Since Google takes note of pages that stand out, we devise unique, hyper-focused campaigns for all our clients. Called Micro-SEO Strategies(SM), these tactics make it possible for even the smallest players to overtake global corporations saddled with resources. Coupled with SEO design, which ensures your site is optimized on the back end while being sleek and intuitive on the front end, our revolutionary strategies can help you outrank your competitors (and often in record time). ## How are we different? At BSM, we’re not afraid of change. We recently revamped our entire methodology to keep up with Google’s ever-changing algorithm, and we’ll continue adjusting our approach as long as they keep modifying theirs. If you want to stand out, you can’t do what everyone else is doing, which is precisely why we don’t. ##### The Old SEO - Churning out a massive quantity of content (often without regard for quality) - Tailored to desktop … - [Seo Agency](https://boulderseomarketing.com/our-seo-service/) ![](https://boulderseomarketing.com/wp-content/uploads/2023/09/rocket-300x300.png) # SEO is Not Rocket Science. It takes knowledge, resources, and time to succeed. BSM delivers amazing results with a great user experience. (Our first customer from 2009 is still our customer today!) [Let’s discuss your project](/contact/) #### Seo Nearly 7 out of 10 clicks will go to the top 3 organic search results on Google. Our proven and tested methodology is helping companies of all sizes get more traffic, leads and generate more sales from their websites. #### SEM SEM, Google Ads and PPC campaigns can be a highly effective way to increase traffic to your website right away. We’ll be happy to explore these options with you or review your existing campaigns to maximize the ROI per dollar spen #### Social Marketing Social media marketing is an essential, easy and effective way to connect and stay in touch with your target audiences. Our experts can help you, plan, implement and maintain a strategy to support your brand, lead generation and sales. #### Website Development Nowaday, a website is a company’s most important marketing, lead generation and sales asset. Google and other search engines pay very close attention to how user-friendly a website is and if it’s optimized … - [SEO for Software Companies](https://boulderseomarketing.com/seo-for-software-companies/) # Software Companies: Are Your Competitors Outranking You on Google, ChatGPT, and AI Search While Your Product Sits Invisible? You built something that solves a real problem. Your demos close deals. Your customers love the product. But when a VP of Engineering or a Head of IT searches for exactly what your software does, they find your competitors instead of you. That’s not a product problem, that’s a visibility problem, and it’s costing you pipeline every single day. ![Chris Raulf on AI-Powered SEO at ELIA Together 2025](https://boulderseomarketing.com/wp-content/uploads/2025/03/Together-2025_Day-2-12-1024x683.jpg) We help software companies, SaaS platforms, and B2B technology firms dominate Google search results and get recommended by AI platforms like ChatGPT, Perplexity, and Google AI Overviews. Our proprietary [Micro SEO Strategies℠](/micro-seo-strategies/) methodology is designed for tech companies that know they’ve built a superior product but aren’t showing up where buyers research solutions. We’ve been doing this for nearly three decades, and we understand something that separates successful B2B technology marketing from everything else. Software buyers are sophisticated, skeptical, and do extensive research before they ever talk to sales. Getting in front of them requires a level of strategic depth that most marketing agencies simply don’t have. [Book Your Free Strategy Call](/contact/) ![Chris … - [SEO Packages for Small Businesses | Five Things You Absolutely Need to Know](https://boulderseomarketing.com/seo-packages-for-small-business/) # SEO Packages for Small Businesse **Five Things You Absolutely Need to Know** THE DEFINITIVE GUIDE ON SMALL BUSINESS SEO PACKAGES   - What exactly are SEO packages for small businesses? - How much should I pay for an SEO package for my small business? - How do I find an agency that can meet my small business SEO needs? - What should an SEO package for a small business include? - What kind of results can companies expect from small business SEO packages? ## First Things First What Is A Small Business? Let’s briefly clarify what a small business is. Generally described as a business with fewer than 500 employees, the Small Business Administration (SBA) SBA defines a small business as: - As a for-profit business - A company that has a place of business in the United States - A business that operates primarily within the U.S. or makes a significant contribution to the U.S. economy through payment of taxes or use of American products, materials or labor - A business that is independently owned and operated - A business that is not dominant in its field on a national basis - The legal set up of the … - [SEO Packages in 2025 – The Ultimate Guide](https://boulderseomarketing.com/seo-packages-the-ultimate-guide/) # A Deep Dive on SEO Packages in 2025: Rates, Services, Advantages, and Risks. Everything you ever wanted to know about SEO Packages - How much should I pay? - What features and services should I look for? - What SEO strategy/package is right for my business? - Why should I look for a package that includes Micro-SEO Strategies(SM)? - When is an SEO services package a good investment? - What should I make sure to avoid when comparing SEO packages? ## How Much Do SEO Packages Cost in 2025 in the United States? The industry standard for an SEO package from a reputable agency ranges from $2,000 to $7,000 per month. Buying products that have been bundled together is often more affordable than purchasing them individually. This is why **SEO packages** are so appealing to business owners who care about their bottom line. When you buy an SEO services package, you’re enlisting a pool of experts to work on your web presence for a certain number of hours per month. The more you pay, the more work the experts do, and—hopefully—the faster you’ll see results. ![Cost Banner](https://boulderseomarketing.com/wp-content/uploads/2023/10/cost-banner-300x233.webp) Like most products, the cost of an **SEO package** can vary immensely, and—like most … - [SEO Pricing and Packages](https://boulderseomarketing.com/seo-pricing-and-packages/) ## Simple, transparent pricing Every package delivers the same core SEO and GEO services. Higher tiers give you more dedicated hours each month, so your team can do more of everything, faster. Based on the blended rate of strategists, specialists, and coordinators working on your account, each package gives you a dedicated range of hours each month. More hours means more content, more optimization, and faster results. Your strategist allocates those hours based on what will move the needle most for your business. ## The why behind the pricing ### Foundation ## $2,000 ### /mo This package gives you approximately **14 – 18 hours** per month with your team.  BASELINE SERVICES - **Custom AI Agent (Virtual )** Built in month one using your brand’s content, voice, and expertise. Updated every month so your agent gets smarter over time. - **GEO and AI search optimization** Initial configuration of llms.txt, full-text LLMs.txt, FAQ structure, and agent-friendly on-page elements, plus ongoing monthly optimization as AI platforms and standards evolve. - **Technical SEO** Initial audit and cleanup of crawl errors, meta descriptions, schema markup, and 404s, with ongoing monitoring throughout the engagement. - **Google Business Profile** Initial audit and cleanup, optimized for local and … - [SEO Pricing and Packages](https://boulderseomarketing.com/seo-pricing-and-packages-dev/) # We are in business to help our clients grow their brand, increase visibility, and outperform the competition in today’s evolving AI-driven search landscape. In today’s evolving AI-driven search landscape, building a powerful brand and outperforming the competition requires a strategic approach to content. We are in business to help our clients not just rank higher on search engines, but also **show up more often and consistently in AI search results.** We achieve this by crafting and distributing exceptional content designed for thought leadership and E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness), which is exactly what these new AI platforms are looking for. Our content creation service is the required foundation for every project, around which all other services are built. # Content Creation Services - $1,000/Month - $2,000/Month - $3,000/Month - **What it is:**The strategic creation of high-quality content to establish your brand as a leading expert in your industry. This is our core service and the baseline for all our other offerings, designed to produce the kind of thought leadership content that AI platforms are picking up. - **Why it’s important:** In today’s search environment, creating valuable content is the most effective way to grow your brand, attract your … - [SEO Tip](https://boulderseomarketing.com/seo-tip/) ![](https://boulderseomarketing.com/wp-content/uploads/2023/09/friday-seo-logo-1.png) # Every Friday Get an Email With News on Google Algorithm Updates and Other SEO Tips ###### I do research daily to stay on top of the latest SEO trends and updates, so we can apply them to our clients. On Fridays I summarize the findings of the week and send them directly to your inbox! Get Access Now ![](https://boulderseomarketing.com/wp-content/uploads/2023/09/admin-uu-1.webp) - [SEO Training](https://boulderseomarketing.com/seo-training/) # Top-Rated SEO Training Courses For All Levels ***Are you interested in improving your search engine optimization knowledge?*** We offer in-person, and online SEO training courses. Our classes frequently sell out, so make sure to reserve your seat early. Our complimentary on-demand SEO training classes are designed to help you learn all the skills you need to know to implement a successful online marketing strategy. Our classes are geared toward marketing professionals, business owners, sales executives, and anyone eager to learn how to drive more qualified leads to their website, course participants will learn the strategies and tactics needed to generate more leads and boost sales from their online marketing efforts. ## Learn Agency-Approved and Tested SEO Strategies #### Master the next Frontier of AI Search: Agent-to-Agent Optimization Watch the full AI SEO & GEO Online Summit from April 1, 2026 On April 1, top experts broke down exactly how to show up in AI search, entity building, Digital PR, GEO implementation, and the tools making it happen. - **Presenters:** Chris Raulf and Daniel Burns of Boulder SEO Marketing - **Level:** This 2-hour Online Summit is suitable for all levels - **Cost:** Complimentary [Learn More & Register Now](https://chrisraulf.com/ai-seo-geo-summit/) #### Mastering … - [SEO Webinar Recording](https://boulderseomarketing.com/free-intro-to-seo-training-new/) # 75-minute Search Engine Optimization (SEO) Webinar https://vimeo.com/manage/videos/697104641 ###### WANT TO LEARN MORE? Sign up for our 3 days live course [Register for Free](/seo-training-course) ###### FREE SEO AUDIT Find out the SEO health of your website. [Run website Audit](/free-seo-audit) ###### NEED HELP WITH A PROJECT? Setup a time so we can chat! [Contact us](/contact) **Complimentary Access to SE Ranking for One Month (No CC Required to Sign Up)** Make sure to take advantage of the month-long free trial to SE Ranking if you’d like to implement the tactics and strategies covered in the course: [https://seranking.com/boulderseomarketing.html](https://seranking.com/boulderseomarketing.html) **Join Our SEO and Digital Marketing LinkedIn Group** I invite you to join our LinkedIn group, which focuses on discussing and sharing SEO and digital marketing news, tips, and best practices: [https://www.linkedin.com/groups/12039470](https://www.linkedin.com/groups/12039470) - [Service Details](https://boulderseomarketing.com/service-details/) ![](https://boulderseomarketing.com/wp-content/uploads/2023/05/about-us-1.webp) ##### BEST IN OUR FIELD ## Why choose us for IT consulting services? We can help you develop and execute a clear and strategic IT roadmap with priorities that are closely linked to business goals. We will work one-on-one with your team to understand your goals. - Prioritize the features your customers need - Align everyone around the roadmap - Define your product vision with customer feedback ###### Spend less time writing a business plan and more time building your business. We help you with the best tools you need to best communicate your idea. ##### HOW WE DO IT ## Our Working Process #### Analysis Enterprise definition is – a project or undertaking that #### Improvements Enterprise definition is – a project or undertaking that #### Strategy Enterprise definition is – a project or undertaking that #### Performance Enterprise definition is – a project or undertaking that #### Listening Your Needs for IT Strategy You tell us where you want to improve, the goals you want to reach and the results you’re looking to achieve and we deliver quality IT services for your enterprise. #### Solutions Tailored to Your Needs You can propel your business forward: we deliver … - [Service Template](https://boulderseomarketing.com/service-template/) # Search Engine Optimization SEO Services and supporting activities SEO Services and supporting activities SEO Services and supporting activities SEO Services and supporting activities ## A New, Hyper-Focused, Approach to Search Engine Optimization After ignoring the SEO for our website, because we were so busy helping our customers, we got hit by a Google core algorithm update. Overnight, our website lost 80% of our organic (non-paid) search traffic. We had to fix the problem, fast. This situation forced us to return to the “SEO drawing board.” We had to figure out what SEO strategy would get us the most significant ROI in the shortest amount possible. [Learn How Our SEO Strategy Can Help You](/contact) ## We Are the Best in SEO With over 300 outstanding SEO client case studies and a large team of SEO specialists from all over the world. ![](https://affirmbsmnewwe.wpengine.com/wp-content/uploads/2023/09/thumbnail-pattern.png) ## #1 in Google Results ![](https://affirmbsmnewwe.wpengine.com/wp-content/uploads/2023/09/thumbnail-pattern.png) ## 4.9 Clutch Rating ![](https://affirmbsmnewwe.wpengine.com/wp-content/uploads/2023/09/thumbnail-pattern.png) ## #1 in Google Places TESTIMONIALS ## What Our Clients Are Saying About Us ![](https://affirmbsmnewwe.wpengine.com/wp-content/uploads/2023/09/thumbnail-pattern.png) ### SEO for IT Companies | A Customer Case Study​ + 0 % Top 5 Keiwork Rankings + 0 % Monthly Leads ![](https://affirmbsmnewwe.wpengine.com/wp-content/uploads/2023/09/thumbnail-pattern.png) ### SEO for IT Companies | A Customer Case Study​ + … - [Services](https://boulderseomarketing.com/services_old/) ## BSM Services ## Search Engine Optimization Generating more qualified organic traffic to your website is the gift that keeps giving.   [See about Search Engine](/services/search-engine-optimization/) ## Conversion Rate Optimization Are visitors converting?  Let’s update the website to convert more visitors into customers! [See About Conversion Rate](#) ## Website Design and Development How a website is put together is fundamental in increasing rankings and conversion   [See about Development](/services/website-development/) ## What Set Us Apart? Our SEO agency operates with total transparency and makes sure clients know from day one that we can’t manipulate Google. (Despite what other agencies may say, no one can.) What we can do is put implement proven and tested SEO strategies that we know are working. To see if our approach might be a good fit for your site, reach out today! If we end up working together, you can count on getting: [Reach Out Today to Discuss Your Project](/contact) ![Great SEO Results](https://boulderseomarketing.com/wp-content/uploads/2023/10/great-seo-results-e1684787213131.jpg) ### Great SEO Results ![A Strong Personal Connection](https://boulderseomarketing.com/wp-content/uploads/2023/10/personal-connection-e1684787397487.jpg) ### A Strong Personal Connection ![Excepcional Customer Service](https://boulderseomarketing.com/wp-content/uploads/2023/10/exceptional-customer-service-e1684787275464.jpg) ### Excepcional Customer Service TESTIMONIALS ## What Our Clients Are Saying About Us ## Latest Friday SEO Tips [View More](/category/friday-seo-tip/) [](https://boulderseomarketing.com/add-your-social-media-links-to-google-business-profile/ "View Post:Add Your Social Media Links … - [Services](https://boulderseomarketing.com/services/) # Our Services Our main strength – SEO – and support services! ## We Know How To Do SEO We generate great results for us and for our clients! ![1 Position Google Review](https://boulderseomarketing.com/wp-content/uploads/2023/12/1-position-google-review.png) ## 1st Position in Google Search ![1 Position Google Search](https://boulderseomarketing.com/wp-content/uploads/2023/12/1-position-google-search.png) ## 5 Start Reviews in Google ![1 Position Google Maps](https://boulderseomarketing.com/wp-content/uploads/2023/12/1-position-google-maps.png) ## 1st Position in Google Maps TESTIMONIALS ## What Our Clients Are Saying About Us ## Case Studies ![Lawyers](https://boulderseomarketing.com/wp-content/uploads/2024/01/Lawyers-1024x535.webp) ### SEO Agency for Lawyers When it comes to law firm SEO services, many agencies make promises they can’t keep. That’s not us. + 0 % Top 5 Keiwork Rankings + 0 % Monthly Leads ![It Companies](https://boulderseomarketing.com/wp-content/uploads/2024/01/It-Companies-1024x535.webp) ### SEO Agency for Tech We bring decades of experience and let the outcomes do the talking. Let us help your IT company climb the search engine ranks and stay ahead in the digital race. + 0 % Top 5 Keiwork Rankings + 0 % Monthly Leads [See all Case Studies](/seo-case-studies/) ## Ready to Discuss Your Project? ![Business Consultant Cta Arrow Opt](https://boulderseomarketing.com/wp-content/uploads/2023/10/business-consultant-cta-arrow_opt-300x63.webp) [Contact Us](/contact/) ## A New, Hyper-Focused, Approach to Search Engine Optimization After ignoring the SEO for our website, because we were so busy helping our customers, we got hit … - [Services](https://boulderseomarketing.com/seo-services/) # Services That Drive Sustainable SEO Growth At Boulder SEO Marketing, we don’t just offer isolated services — we build complete, interconnected strategies that fuel your growth at every stage of the SEO journey. From the very first step of onboarding to content creation, AI integration, amplification, and local optimization, each of our services is designed to align with your business goals and drive measurable results. ## A Look Inside Our SEO Services Our services are grouped into key focus areas, each one building on the last to maximize performance: #### Onboarding We lay the groundwork with a custom strategy built around your data, goals, and competitive landscape. [Learn More](https://boulderseomarketing.com/onboarding/) #### AI Integration We blend artificial intelligence with human creativity to create content that’s deeply aligned with your brand. [Learn More](https://boulderseomarketing.com/ai-integration/) #### Content Strategy We position your site as an industry leader through authoritative content that attracts and converts. [Learn More](https://boulderseomarketing.com/content-strategy/) #### Amplification We expand your reach with strategic promotion, high-quality backlinks, and visibility in respected media outlets. [Learn More](https://boulderseomarketing.com/amplification/) #### Local SEO We help you dominate your local market with smart optimizations and consistent engagement. [Learn More](https://boulderseomarketing.com/local-seo/) #### Project Management We keep everything running smoothly so you can focus … - [Services & Pricing](https://boulderseomarketing.com/services-pricing-demo/) ## Simple, transparent pricing Every package delivers the same core SEO and GEO services. Higher tiers give you more dedicated hours each month, so your team can do more of everything, faster. Based on the blended rate of strategists, specialists, and coordinators working on your account, each package gives you a dedicated range of hours each month. More hours means more content, more optimization, and faster results. Your strategist allocates those hours based on what will move the needle most for your business. ## The why behind the pricing ### Foundation ## $2,000 ### /mo This package gives you approximately **14 – 18 hours** per month with your team. Your hours will be used for activities like: - Content creation and optimization - On-page and technical SEO - Press releases and media outreach - Authority and link building - GEO and AI search optimization - Keyword research and competitive analysis - Reporting, strategy, and planning - Technical audits and site health [](https://boulderseomarketing.com/contact/) Book a call #### Most Popular ### Growth ## $3,000 ### /mo This package gives you approximately **22 – 26 hours** per month with your team. Your hours will be used for activities like: - Content creation and … - [Sign Up For the Friday SEO Tip](https://boulderseomarketing.com/sign-up-for-the-friday-seo-tip/) ## Sign Up For the Friday SEO Tip - [Social Media Posts](https://boulderseomarketing.com/amplification/social-media-posts/) ### Our Services ## Social Media Posts Social Media Posts Price TBD In our service, we seamlessly integrate social media content creation with the pillar and blog content we are already producing. As an add-on, we offer a comprehensive social media management solution where we automatically generate social media content for you, derived from the source content we create. Our service goes beyond just providing content; we handle the entire visual creation and post scheduling process across the necessary social media platforms. This means you can be completely hands-off, knowing that we are taking care of the entire creative and posting process. Our approach ensures that your established content consistently engages your audience through well-crafted social media posts and thoughtful scheduling plans. This strategic social media distribution maximizes the reach of your brand message, ensuring it effectively reaches broader audiences for consistent visibility and engagement with potential customers. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Sprint Review & Re-strategy](https://boulderseomarketing.com/onboarding/sprint-review-re-strategy/) ### Our Services ## Sprint Review & Re-strategy Sprint Review & Re-strategy $450 – One Time Fee Every six months, we conduct an in-depth Sprint Review & Re-strategy session. Evaluating what we’ve accomplished and realigning as necessary ensures our tactics remain responsive to changes in your business and the digital landscape. This iterative process is key to consistently fine-tuning your strategy and driving ongoing improvement and engagement without resting on past successes. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Supporting Blog Posts](https://boulderseomarketing.com/content-strategy/supporting-blog-posts/) ### Our Services ## Supporting Blog Posts Supporting Blog Posts $900 Per Piece Supporting Blog Posts complement your pillar pages, creating comprehensive topic clusters. These are critical for demonstrating topical authority, signaling to search engines that your site is a comprehensive and trusted resource. Depending on your objectives, our strategy can vary the scope and number of these posts, but each is crafted to reinforce the central narrative of your pillar content, enhancing both authority and relevance. [View Strategy Builder](https://boulderseomarketing.com/seo-packages-pricing/) - [Team](https://boulderseomarketing.com/team/) ##### WHO WE ARE ## The creative team behind the door. #### Our Vision. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. #### Our Mission. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam. ![Alex Martinez](https://boulderseomarketing.com/wp-content/uploads/2023/05/About-Us-Member-1.webp) #### Alex Martinez Chief Designer ![Erik Genie](https://boulderseomarketing.com/wp-content/uploads/2023/05/About-Us-Member-2.webp) #### Erik Genie Chief Designer ![Phoebe Arla](https://boulderseomarketing.com/wp-content/uploads/2023/05/About-Us-Member-3.webp) #### Phoebe Arla Chief Designer ![Claudia Arla](https://boulderseomarketing.com/wp-content/uploads/2023/05/About-Us-Member-4.webp) #### Claudia Arla Chief Designer ##### TESTIMONIALS ## What people have said about us Lorem ipsum is placeholder text commonly used in the graphic, print, and publishing industries for previewing layouts and visual mockups. ![](https://boulderseomarketing.com/wp-content/uploads/2023/05/Pages-Testimonial-Image-3.webp) #### Robert Fox Lorem ipsum is placeholder text commonly used in the graphic, print, and publishing industries. - - - - - ![](https://boulderseomarketing.com/wp-content/uploads/2023/05/Pages-Testimonial-Image-2.webp) #### Albert Flores Lorem ipsum is placeholder text commonly used in the graphic, print, and publishing industries. - - - - - ![](https://boulderseomarketing.com/wp-content/uploads/2023/05/Pages-Testimonial-Image-1.webp) #### Bessie Cooper Lorem ipsum is placeholder text commonly used in the graphic, print, and publishing industries. - - - - - ##### GET CONNECTED ## Sign up in minutes, quick and easy. We think life insurance should be more … - [Terms and Conditions](https://boulderseomarketing.com/terms-and-conditions/) ## Terms and Conditions Welcome to Boulder SEO Marketing! These terms and conditions outline the rules and regulations for the use of Boulder SEO Marketing’s Website, located at [https://boulderseomarketing.com/](https://boulderseomarketing.com/). By accessing this website we assume you accept these terms and conditions. Do not continue to use Boulder SEO Marketing if you do not agree to take all of the terms and conditions stated on this page. The following terminology applies to these Terms and Conditions, Privacy Statement and Disclaimer Notice and all Agreements: “Client”, “You” and “Your” refers to you, the person log on this website and compliant to the Company’s terms and conditions. “The Company”, “Ourselves”, “We”, “Our” and “Us”, refers to our Company. “Party”, “Parties”, or “Us”, refers to both the Client and ourselves. All terms refer to the offer, acceptance and consideration of payment necessary to undertake the process of our assistance to the Client in the most appropriate manner for the express purpose of meeting the Client’s needs in respect of provision of the Company’s stated services, in accordance with and subject to, prevailing law of the United States. Any use of the above terminology or other words in the singular, plural, capitalization and/or he/she or … - [Top Rated SEO Agency in Los Angeles | Boost Sales from your Site](https://boulderseomarketing.com/seo-company-los-angeles/) # Dominate Los Angeles Search Results with BSM’s AI-Powered Strategies [Request Your Free SEO Audit for Los Angeles Today!](https://boulderseomarketing.com/free-seo-audit/) ## The Evolving Landscape of SEO in Los Angeles Search behavior is transforming, and nowhere is this shift more evident than in Los Angeles—a city synonymous with innovation. As AI-driven search redefines how users find information, businesses face growing pressure to align with user intent. This means moving beyond basic keyword stuffing to strategies that genuinely connect with audiences. AI-powered search tools, like [Google’s AI Overviews](https://developers.google.com/search/docs/appearance/ai-overviews), are reshaping how search engines process and present results. For businesses in Los Angeles, understanding how to leverage emerging technologies to boost visibility in this competitive market is no longer optional—it’s a necessity. At [BSM](https://boulderseomarketing.com/), we specialize in helping businesses navigate these challenges with precision. Our [Micro-SEO Strategies℠](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) combine AI-powered SEO with human creativity to deliver outcomes that make sense. Whether you’re looking for hyperlocal SEO Los Angeles solutions or more global tactics to improve visibility, we provide strategies designed to resonate with search engines and customers alike. With our [Los Angeles SEO services](https://g.page/r/CZ1PEcMX07RhEBM/) and content marketing, we bring the tools and insights you need to rise above the competition—ensuring your business thrives in this … - [Top Rated SEO Agency in Santa Monica | Boost Sales from your Site](https://boulderseomarketing.com/seo-company-santa-monica/) # Not Your Typical Santa Monica SEO Agency Tired of getting burned by SEO agencies in Santa Monica? We can help. Since there are no guarantees when it comes to Google, we don’t make promises we can’t keep just to land clients. Instead, we operate with total transparency from day one. We’ll let you know where your site’s potential lies and then explain (in terms that are easy to understand) how we can tap it. Our honest approach—and the real results they deliver—keeps clients coming back month after month. Hyper-Focused Strategies for Incredible Results ## A Santa Monica SEO Agency with Tunnel Vision When building a robust online presence, a broad approach might get your site off the ground, but if you want to conquer the local search results, you need a strategy as unique as the coastal breeze. This is where we can help. At BSM, we bring specialized tools to the table, and in the Santa Monica market, taking a hyper-focused approach is a game-changer. Instead of offering a wide range of digital marketing services and doing them reasonably well, we specialize in search engine optimization and do it exceptionally well. By honing in on a singular objective, … - [Top-rated SEO, PPC, Social Media, and Digital Marketing Courses](https://boulderseomarketing.com/seo-and-social-media-classes/) - [Twitter / X](https://boulderseomarketing.com/amplification/social-media-posts/twitter/) ### Our Services ## Twitter / X ## Twitter / X $750 – One Time Fee Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut rhoncus consequat iaculis. Vivamus semper leo sit amet ipsum ultrices sodales. Nunc porta egestas maximus. Nunc ut sagittis metus. Praesent at bibendum nisi. Praesent volutpat nulla lacus, ac ullamcorper purus consectetur vel. Integer sapien neque, mattis id velit ut, lobortis dapibus urna. Praesent a sollicitudin leo. Vivamus nec lectus turpis. Praesent euismod, ante ut bibendum lobortis, nibh augue egestas purus, ut tristique odio nibh ut dui. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras quis nibh at leo sodales gravida. Nulla venenatis condimentum tortor, eget venenatis sapien bibendum id. - [Website Design and Development](https://boulderseomarketing.com/services/website-development/) Our Website Design and Development service is intricately linked with SEO, focusing on implementing changes and improvements that not only enhance site aesthetics but also its performance. From executing CRO recommendations to technical fixes, our development team ensures your website is optimized for both user experience and search engine visibility. This comprehensive approach ensures that your digital presence is both visually appealing and strategically aligned with SEO best practices. ## Transform Your Website into a Conversion Machine A well-designed and fully optimized website is the backbone of a successful online presence. Our Website Design and Development service is an essential addition to our suite of offerings, with a dedicated team of experts ready to create new pages, enhance existing sections, and implement conversion rate optimization (CRO) strategies to improve conversions. They play a fundamental role in your SEO team, working on pages that not only rank but also convert. [Learn How Our SEO Strategy Can Help You](/contact) ## Key Points: ## Micro SEO Strategies: Our website design and development team collaborates closely with our SEO experts to create and optimize micro SEO strategies. These strategies are designed to target specific niches or locations, maximizing your website’s visibility and reach. ## … - [Website Development](https://boulderseomarketing.com/services/website-development_old/) # SEO Website Design At most SEO agencies, web design is an afterthought. At BSM, we know an intuitive and seamless user experience goes hand-in-hand with climbing the rankings. That’s why we spend about as much time on the back end of our clients’ sites as on the front. ### What is SEO Website Design? Unless your website was built with SEO in mind, it probably has at least a few foundational issues that are going to keep it from hitting the first position—or even the first page—on Google. Once we devise an SEO strategy for you, though, we can address these aspects promptly. Instead of letting an old design drag down your site, our creative team will incorporate new specs with the end goal of ranking well. Put another way, you’ll get all the benefits of working with a traditional design team with the added advantage of implementing optimized elements from the ground up. ##### The Old Website Design   - Doesn’t incorporate SEO-friendly page structure - Organizes information without an intuitive eye - Doesn’t account for technical SEO issues along the way - Only tests loading speeds by checking on computers - Incorporates few security features to protect … - [What is a Micro Seo Strategy? Watch a 3-Minute Video.](https://boulderseomarketing.com/what-is-a-micro-seo-strategy-watch-a-3-minutes-video/) ## Blog Posts - [“I Grew Facebook Followers from 17K to 66K in One Year.” [Social Media Marketing Expert Interview with Noressa Hinkler of Travel Nurse Across America]](https://boulderseomarketing.com/social-media-marketing-expert-interview-noressa-hinkler/) Using social media as a marketing tool has really become an opportunity to manage your relationships with your prospects and customers. Social media is a two-way street to share information and also gather information from your customers. It’s a chance to bring awareness to your brand, engage potential and existing customers, and support them after they purchase your product or service. I recently interviewed Noressa Hinkler, a Digital Marketing Manager for Travel Nurse Across America, about the use of social media. We actually met through social media because Noressa had [commented on one of my posts on LinkedIn](https://www.linkedin.com/feed/update/urn:li:activity:6342440737875066881/) and we began talking about it. As a result, I learned that Noressa was doing some pretty exciting things at her company, and I thought it would be very interesting to share more about how Noressa works with social media at her company. As part of our [SEO packages](https://boulderseomarketing.com/seo-packages/), we also offer social media marketing since it needs to be part of an overall digital marketing strategy. A powerful social media marketing strongly supports your online marketing efforts and as you can see from the Google Analytics screenshot below, it can have a tremendous impact on your company’s bottom line. After implementing … - [[AI Mode Launch] Google’s New Search Is Here – What It Means | Friday SEO Tip](https://boulderseomarketing.com/ai-mode-launch-googles-new-search-is-here-what-it-means-friday-seo-tip/) This week's Friday SEO Tip, Boulder SEO Marketing, reveals four critical ranking factors: domain authority, E-E-A-T, content strategy, and more. Read more! - [[BSM Copilot V2] Our AI SEO Methodology Revealed | Friday SEO Tip](https://boulderseomarketing.com/bsm-copilot-v2-our-ai-seo-methodology-revealed-friday-seo-tip/) This week's Friday SEO Tip, Chris Raulf and Daniel Burns reveal BSM Copilot V2 with custom AI agents and Virtual Chris. See the methodology. Read more! - [[Four Critical Elements] Four Keys to Dominate Search Results | Friday SEO Tip](https://boulderseomarketing.com/four-critical-elements-four-keys-to-dominate-search-results-friday-seo-tip/) This week's Friday SEO Tip, Boulder SEO Marketing, reveals four critical ranking factors: domain authority, E-E-A-T, content strategy, and more. Read more! - [[GEO Strategy] The AI Search Revolution Is Here (2 Free Events to Get You Ready) | Friday SEO Tip](https://boulderseomarketing.com/geo-strategy-the-ai-search-revolution-is-here-2-free-events-to-get-you-ready-friday-seo-tip/) This week's Friday SEO Tip, AI SEO expert Chris Raulf shows how local businesses can rank in ChatGPT and announces 2 free December events. Read the article! - [[Local SEO 2026] The Complete Guide to Dominating Local Search | Friday SEO Tip](https://boulderseomarketing.com/local-seo-2026-the-complete-guide-to-dominating-local-search/) This week's Friday SEO Tip: Our complete 2026 Local SEO guide covering Google Business Profile optimization, AI search, and proven strategies. Read now! - [[Local Service Ads] Three Ways to Show Up in Google Right Now | Friday SEO Tip](https://boulderseomarketing.com/local-service-ads-three-ways-to-show-up-in-google-right-now-friday-seo-tip/) This week's Friday SEO Tip, local SEO expert Chris Raulf shares three affordable pay-per-click options for local service businesses. Read the article! - [[Social Media Training] Facebook Marketing Tips for Small and Medium-Sized Business](https://boulderseomarketing.com/social-media-training-facebook-marketing-tips/) Do you have a social media strategy in place for your business? It can be imperative to reach new customers and to grow your sales. If you’ve done your customer research and discovered that Facebook is one of the primary social media channels that your potential customers use, Facebook ads may be a great option for you to target these customers. Even though Facebook ads aren’t free, with over [2 billion monthly active users on Facebook](https://sproutsocial.com/insights/facebook-stats-for-marketers/), ads may offer an affordable way to expand your reach and get you in front of your target audience. Rachel Dankof, Social Media Manager at SocialSEO, recently joined me in presenting a social media marketing webinar. We shared real customer success stories and a 6-step process for creating an effective social media strategy. You’ll also learn about social media advertising strategies in the hour-long webinar recording:  Don’t have time to watch the webinar? No problem; here are three tips for getting the most out of your Facebook ads. ## 1. Pinpoint Your Goals Before placing your ad on Facebook, you need to ask yourself, what are your goals? Are you trying to grow followers? Do you have an upcoming event you want to promote? Or … - [[Social Selling Success] Grow Your Business in 3 Steps with the Leading LinkedIn Training](https://boulderseomarketing.com/social-selling-grow-your-business-in-3-steps-with-the-leading-linkedin-training/) Teaching [SEO courses](https://boulderseomarketing.com/seo-training/) is my true passion but I’m also very passionate about LinkedIn since I know firsthand how this professional social network platform can help generate leads and boost sales. As a guest-author for Social Media Examiner, I frequently write about LinkedIn and I invite you to read [the articles](http://www.socialmediaexaminer.com/author/chris-raulf/) that I wrote for this popular social media marketing website. Speaking of LinkedIn, Alex Pirouz, the CEO of [Linkfluencer](https://ly178.isrefer.com/go/membership/chrisraulf/), a globally recognized LinkedIn training company, and I recently had the opportunity to team up in a complimentary webinar. Alex’s company has trained over 18,000 businesses in 30 countries across 55 industries. He and I share similar thoughts on the potential of LinkedIn to grow a business, so I was thrilled when he accepted my invitation to present a webinar called **[3 Proven Steps to Build Your Business and Influence Through LinkedIn](https://boulderseomarketing.com/webinar-3-proven-steps-to-build-your-business-and-influence-through-linkedin/)** for Boulder SEO Marketing. Alex shared his 3-step methodology to expand your business and build your influence using LinkedIn. You can view the recording of this 80-minute long webinar right here: If you’re struggling to get the most out of LinkedIn in order to build your business, then the [Linkfluencer program](https://ly178.isrefer.com/go/membership/chrisraulf/) may be a great fit for you. You’ll … - [[The GEO Advantage] How to Rank in Google AND AI Search | Friday SEO Tip](https://boulderseomarketing.com/the-geo-advantage-how-to-rank-in-google-and-ai-search-friday-seo-tip/) This week's Friday SEO Tip, BSM Founder Chris Raulf, explains how to rank in both Google and AI search tools like ChatGPT. Join our Dec 3rd webinar. Read more! - [[Webinar Recording] An Introduction to SEMRush: The Tool That Will Boost Your SEO Results](https://boulderseomarketing.com/an-introduction-to-semrush-seo-tool/) Are you in charge of digital marketing at your company? If so, you surely understand that the right tools can make all the difference in the world. You most-likely manage your email marketing campaigns with a customer relationship management (CRM) application and you probably also use a tool such as Hootsuite or SproutSocial to manage your [social media marketing](https://boulderseomarketing.com/seo-packages/) efforts. Having access to these tools in today’s hyper-competitive digital marketing landscape is crucial.   ![SEO Tools](https://boulderseomarketing.com/wp-content/uploads/2019/01/LinkedIn-Social-Selling-300x276.jpg) When it comes to search engine optimization (SEO), there’s certainly no shortage of free, freemium, and paid tools that you can use to support your daily efforts. As a full-service [digital marketing agency](https://boulderseomarketing.com/seo-packages/), we heavily rely on tools that allow up to deliver the results our customers have come to expect from us. These tools are truly the weapons in our arsenal that allow us to get our customers’ websites to the top of the search engine listings. One of our favorite tools is clearly [SEMRush](https://www.semrush.com/), a leading all-in-one toolkit for digital marketing professionals. In this 45-minute online session, Terrance Vaughan, Onboarding Specialist at SEMrush, discussed and showcased some of the tools most popular features, including… - Domain overview (see how to perform organic SEO … - [[Webinar Recording] Improve Your ROI With International and Multilingual SEO (ISEO)](https://boulderseomarketing.com/webinar-improve-your-roi-with-international-and-multilingual-seo-iseo/) Although studies have shown that people prefer to use the web in their native language, translating websites was traditionally a complicated task, requiring significant IT-resources. Furthermore, translated websites often fail to reach their potential ROI because they skip the step of [international search engine optimization](https://www.linkedin.com/pulse/what-international-search-engine-optimization-iseo-chris-raulf?trk=prof-post). Presented on Wednesday, May 24, 2017, in this hour-long webinar, Péter Faragó, Co-founder and CEO of Easyling reviewed the latest developments in [website translation technology](https://www.easyling.com/) and showed how to choose the right method to translate and localize your website. Chris Raulf, international digital marketing expert and founder of Boulder SEO Marketing covered the basics of ISEO, including: - The steps before translating the website - Multilingual and international keyword research - The crucial tools and technologies supporting the ISEO process The recording of this webinar is suitable for anyone involved in creating or managing multilingual websites or anyone interested in learning more about international search engine optimization. ### Webinar Recording ## About the Presenters ![Peter Farago](https://boulderseomarketing.com/wp-content/uploads/2017/05/Peter-Farago.jpg) Péter Faragó is the co-founder and CEO of Easyling and in charge of strategic business development. Born in 1977, he studied as a programming mathematician at the Eötvös Loránd University of Sciences, then studied finance at the Corvinus University in Budapest. … - [[Webinar Recording] Measure the Performance and Effectiveness of Your SEO Keywords](https://boulderseomarketing.com/seo-keywords-measure-the-performance-and-effectiveness/) [Search Engine Optimization](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/) (SEO) is one of the least expensive, yet most effective, ways to increase online lead generation and sales, and off course… beat your competitors on Google. By implementing good SEO practices, you can help Google, and other search engines, find you, and as a result, rank higher in search engine results. Can you believe Google processes over 3.5 billion searches a day? No doubt about it, Google is the market leader, as most of us turn to the search giant to find what we’re looking for. Google’s algorithm makes the connections between people and their searches. And it all starts with keywords. [Keyword research for SEO](https://boulderseomarketing.com/seo-keywords-step-by-step-keyword-research-guide/) is the foundation of any successful digital marketing strategy. Keywords are the word or words that people use to search for something in Google or another browser. For example, “boys soccer cleats” or “SEO training classes.” You need to know exactly how, and how many, people are searching for what you’re selling or offering and then use those word(s) in your website and content marketing strategy. As part of the **2017** **BrigthTALK B2B Content Marketing Summit**, I presented a 45-minute webinar entitled ***Are You Measuring the Performance and Effectiveness of Your SEO Keywords?*** and … - [[Webinar Recording] Social Media Marketing Success: Add $33k+ to Your Bottom Line](https://boulderseomarketing.com/social-media-marketing-strategy-webinar/) **Webinar:** Social Media Marketing Success: Add $33k+ to Your Bottom Line **Presenters:** Held on Wednesday, April 18, 2018, this webinar was presented by Rachel Dankof, Social Media Manager at SocialSEO and Chris Raulf, founder of Boulder SEO Marketing **[Click here to view the webinar](https://www.dropbox.com/s/15lkaom7ca9a0fz/180418_Social-Media-Strategy-Webinar.pdf) slides in PDF format.** > **Take Your Digital Marketing to the Next Level. Join Us at Our Next Half-day [Social Media Marketing Workshop](https://boulderseomarketing.com/seo-training/) in the Denver area.** Are you in charge of [social media marketing](https://boulderseomarketing.com/seo-packages/) at your company? It’s a pretty fun job, right? You get to tweet and retweet, post fun content to Facebook, play around with new features on Twitter, Snapchat, Instagram, and more. Or, maybe you’re struggling because you feel like you’re winging it and have no clear direction, time, or quality content to work with? If you’re still doing social media marketing on the fly, you’re probably wasting precious time and energy. Having no formal strategy in place is a massive obstacle to overcome. Without one it will be difficult to see direction, plan content, and track key metrics to constantly manage your social performance. Numbers don’t lie: In fact, after implementing a rock-solid social media marketing strategy for one of our customers, … - [2048 Reasons to Make Social Media Part of Your Digital Marketing Strategy](https://boulderseomarketing.com/social-media-101-drive-engagement-through-community-management/) [Social media marketing](https://boulderseomarketing.com/seo-packages/) is one of the many components that make up a digital marketing strategy. As it increasingly becomes etched into the modern digital marketing landscape, so is the importance of maintaining these channels. Many businesses create a wealth of content for their social media pages. They also post frequently but then they seem to neglect to pay attention to how their audience interacts with them via social media. When it comes to their social media marketing activities, business owners and marketing professionals need to consider how important it is to not only create great content for their channels but to also communicate and interact with their audience. In particular, at smaller and mid-sized companies, social media marketing often gets assigned to an intern or someone that seems capable of spending a few extra minutes each day taking care of this activity (after all, at least doing something is better than doing nothing; right?). As I’ll discuss further in this article, social media marketing, and community management should be a high priority for most businesses out there. It’s an amazing way to directly communicate with your existing and potential new customers. Don’t let this opportunity go to waste. If … - [3 Easy Ways to Jumpstart Your Social Media Strategy](https://boulderseomarketing.com/3-easy-ways-to-jumpstart-your-social-media-strategy/) Are you getting the exposure your brand deserves on your social media channels? You create posts daily, but not getting the “Likes” and comments you’d hope for? No need to panic. Follow these quick and easy tactics to implement tips to get a jumpstart to your social media channels. ## 1. Create a Plan of Attack Too many small businesses create social media channels because they simply think they have to. Once the channel is created, updates are posted irregularly with no plan and oftentimes social media channels get abandoned after the person who set up the channel leaves the company or takes on new responsibilities (sound familiar, right?). The key to success is creating a solid [social media marketing strategy](https://boulderseomarketing.com/social-media-marketing-strategy-webinar/ "Learn how to created an engaging social media marketing strategy"). No need to get overwhelmed; simply start by creating a content calendar in Google docs so that other people in your company can access the spreadsheet and potentially also help draft content. A content calendar will help to keep your content organized and allows you to plan for each day’s content topic. Consider posting at least once a day on each social media platform. This should ideally include posting … - [3 Essential SEO Tools for Every eCommerce Business Owner | Friday SEO Tip](https://boulderseomarketing.com/3-essential-seo-tools-for-every-ecommerce-business-owner/) If you run an eCommerce business, you should be using these three SEO tools. Learn how to make the most of them in this week’s Friday SEO Tip from Chris Raulf! - [3 Must-Attend Events in 2025 (Plus 50% off Our SEO Workshop) | Friday SEO Tip](https://boulderseomarketing.com/3-must-attend-events-in-2025-plus-50-off-our-seo-workshop/) Want to start 2025 with some serious SEO momentum? Check out these three events, which are being held in January and February. Can wait to see you there! - [3 Proven Steps to Build Your Business and Influence Through LinkedIn [Webinar Recording]](https://boulderseomarketing.com/webinar-3-proven-steps-to-build-your-business-and-influence-through-linkedin/) #### Learn how to build your business and influence through LinkedIn! In this 80-minute long webinar recording, Alex Pirouz, host of the Ask Linkfluencer Show, columnist, speaker, and CEO of Australia’s leading LinkedIn training company, shares in detail his top three proven steps that you can implement right away so that you too can start leveraging LinkedIn to expand your business and build your influence. Recognized as one of today’s leading LinkedIn thought-leaders, his work has been featured in more than 60 publications, including Channel 10, Forbes, Inc, Sunrise, Entrepreneur, Business Insider, NBC News, and he currently writes for Huffington Post, HubSpot and Entrepreneur Magazine. **If you’re struggling to stand out in your industry and find it hard generating new clients consistently then you’ll want to watch the recording of this webinar.** You will learn a proven 3 step system you can start leveraging on LinkedIn to: 1. Find your target market 2. Connect with them 3. And then turn those connections into new leads and business opportunities You’ll walk away with a clear plan and a series of action steps you need to take in order to start leveraging LinkedIn successfully. This exact system was rated by Huffington Post as … - [3 Things You Can Do Right Away to Improve Your Visibility on Google](https://boulderseomarketing.com/3-things-you-can-do-right-away-to-improve-your-visibility-on-google/) There’s so much involved with search engine optimization (SEO) and digital marketing, and a lot of it takes time, but it’s so worth it. For example, we were able to help a business grow from 314 organic Google search visits per month to 4,204! It took about 3 ½ years for this 1339% increase in Google organic search traffic to happen. While a massive increase in search traffic is great, it’s meaningless if you don’t also see a boost in leads and sales from your website. By making the website more user and conversion friendly, the increase in search traffic also resulted in a 800% increase in revenues directly related to Google organic search traffic. ![Boost Google Organic Search Traffic](https://boulderseomarketing.com/wp-content/uploads/2016/04/Google-Analytics-SEO-Success.png) If you want to grow your business with online marketing, here are three things you can do to get more noticed through search engines right away. I also invite you to view the first hour of our self-paced, non-technical, and easy-to-implement [online SEO training](https://boulder-seo-marketing.thinkific.com/courses/ultimate-seo-training) completely for free to learn more. ### 1. Check Your Website’s Technical and Functional SEO Health Your website needs to be in good shape and it needs to be user-friendly in order to stay in favor … - [3 Top Tips to Make Podcasting A Successful Part of Your Digital Marketing Strategy [Expert Interview]](https://boulderseomarketing.com/top-tips-to-make-podcasting-part-of-your-digital-marketing-strategy/) As a full-service [digital marketing agency](https://boulderseomarketing.com/) with offices in Denver and Boulder, Colorado and London, UK, we primarily assist our customers with all of their search engine optimization (SEO), pay-per-click (PPC), content marketing and social media marketing needs. Most companies tend to focus on these “mainstream” online marketing strategies. But what about podcasting? Have you made it part of your overall digital marketing strategy yet? It’s a great way to reach your target audience, build a network and market your business to potential customers out there. If done right, it can work wonders. To make it a success, it does require a commitment and a clear vision for what you want to get out of it. When JV Crum the III, a successful podcaster and owner of Conscious Millionaire, invited me to discuss SEO best practices and tips on his show, I gladly accepted his invitation and hope that you’ll find time to listen to the [podcast interview](http://ow.ly/nJ0E30nGyNG). With six podcasts, 1800 episodes and 12 million listeners, JV truly has built a podcasting empire. The [Conscious Millionaire Podcast Network](https://consciousmillionaire.com/) has been named in Inc Magazine as one of the Top 13 Business Podcasts. The High Performer Marketing Show is for … - [4 Online Marketing Strategies to Engage with Customers](https://boulderseomarketing.com/4-online-marketing-strategies-to-engage-with-customers/) Even the most frugal business can afford a basic website that tells the world who you are, what you do, and how to find you. If you don’t already have a website, for a few dollars a month, your business can convey a professional image with a basic but nicely designed website. If you rely on word-of-mouth advertising, personal contacts, and handing out business cards, it may be all you ever need to stay busy. Even so, there are some online marketing strategies that can significantly increase your chances of being successful. Most businesses need additional ways for potential customers to discover them — customers who don’t even know you exist. That’s when you need a more advanced [digital marketing strategy](https://boulderseomarketing.com/seo-packages/) to stand out. Let’s say you’re a plumbing company in Denver, Colorado. In all likelihood, someone who needs the kind of services you provide will start by maybe typing “Denver plumber” into the Google search bar. The odds are likely they need a plumber **now** for an emergency and don’t have time to ask around. Most people will click on one of the top three organic (non-paid) search results in Google, and this is where your site needs to … - [4 Search Engine Optimization and Digital Marketing Fundamentals for Every Business](https://boulderseomarketing.com/4-seo-and-digital-marketing-fundamentals-for-every-business/) As the owner of a [digital marketing agency in Denver](https://boulderseomarketing.com/denver-seo/), I’m honored that we frequently get recognized as a top search engine optimization agency by companies such as [DesignRush](https://www.designrush.com/agency/search-engine-optimization). As a result of this recognition, I frequently get invited to share my views, opinions, and knowledge at conferences and in interviews. In a recent interview with Abdo Riani of StartupCircle, an online platform where 15,000+ entrepreneurs find relevant and educational industry insights and stories, I had the opportunity to discuss some search engine optimization (SEO) fundamentals that every company needs to implement. In the 30-minute interview, I tried to share as much useful information as possible, and I hope you’ll find the time to listen to the interview entitled *SEO Fundamentals That Every Young or Big Company Needs to Implement* at your convenience. In this article, I’m outlining four of the most critical tasks that will get you started and hopefully help improve the visibility of your website in online search. Heads-up: In a bonus tip at the end of this article, I’m sharing my favorite low-hanging fruit optimization opportunity! ## 1. One of the Most Important SEO Tasks: Keyword Research In our [digital marketing workshops](https://boulderseomarketing.com/seo-training/), I often get asked … - [4 Top Tips for Video Production from the Pros](https://boulderseomarketing.com/4-top-tips-for-video-production-from-the-pros/) As part of the feedback process, quite a few attendees of our two-day [search engine optimization and digital marketing course](https://boulderseomarketing.com/seo-training-course/) inquired if a recording of the training will be made available in the future. The workshop covers a lot of information in a relatively short amount of time and the suggestions from the students made me realize that I had to invest the time and effort to record the training. Not only did former workshop attendees ask for the training to be made available online, some existing and prospective customers also expressed interest in learning SEO this way. Well, when I finally decided to launch my [online SEO course](http://boulder-seo-marketing.thinkific.com/courses/ultimate-seo-training), the prospect of creating a few dozen videos filled me with fear. I knew I needed video, but I had no idea how to go about getting them made at a high quality. Fortunately, the guys at Reservoir Creative, a [commercial video production company](https://www.reservoir-creative.com/) in California, put my mind at ease. These guys have a ton of experience and were able to listen to my ideas and collaborate with me so we could get the entire series done at a reasonable budget. Working with Amyn Kaderali, co-founder of Reservoir Creative, and … - [4 Ways to Dial in Your Company’s LinkedIn Content Marketing Strategy](https://boulderseomarketing.com/4-ways-to-dial-in-your-companys-linkedin-content-marketing-strategy/) How can content marketing on social media help your brand grow? As the digital marketing landscape changes and as more and more companies get active on LinkedIn, there is hope for your company in terms of standing out in a crowded market. Creating a solid [content marketing plan](https://boulderseomarketing.com/ "Introduction to content marketing") on LinkedIn is a great place to start. Here are some tips to create more visibility via LinkedIn: ## 1. Optimize Your Linkedin Company Page When creating or editing your LinkedIn company profile, be sure to keep [search engine optimization](https://boulderseomarketing.com/services/search-engine-optimization/ "Search engine optimization agency") in mind. The description field presents itself as a great opportunity to [incorporate target SEO keywords](https://boulderseomarketing.com/services/search-engine-optimization/ "SEO keyword research") as they relate to your industry. Try to be as specific as possible in your description. This will allow your company page to have higher search visibility within LinkedIn as well as in organic search results on Google and other search engines. Here’s an example of the [Boulder SEO Marketing Linkedin company page](https://www.linkedin.com/company/boulder-seo-marketing "LinkedIn company page example") for reference: [![LinkedIn Company Page example](https://lh5.googleusercontent.com/ej1u5eMV0d52vja61Dkw7Ye6C_mUf8VCgW_hsPqZ9qfxUGbTHz1uagB0D0VSahOI9cwAG6smsOsgdD_CaI26_rlbAyEKb55MHHa7jnzQUXwKRLObpH_2OU-OVcPLnIqIrA)](https://www.linkedin.com/company/boulder-seo-marketing/) ## 2. Share Engaging Content Across All Platforms Does your company have a blog? A YouTube channel? Sharing [content from your blog](https://boulderseomarketing.com/ … - [5 Advanced Google Tag Manager Tricks You Need to Know [Expert Interview]](https://boulderseomarketing.com/5-advanced-google-tag-manager-tricks-you-need-to-know/) Founded in 2009, and frequently recognized as a leading [SEO agency in Denver](https://boulderseomarketing.com/denver-seo/), my team and I have seen many new digital marketing tools and technologies emerge and evolve over time. With a vast interest in making the Internet safer and faster, Google continues to create and make available tools that help website owners achieve this goal. Probably one of the most valuable, yet, not very well understood tool is called Google Tag Manager. I recently had the opportunity to interview fellow online marketing expert Josh Martin about Google Tag Manager. You can watch the playback of our interview right here: I also invited Josh to draft a guest blog post with his top five Google Tag Manager tricks and hope that you’ll find the time to read his article. It’s well worth your time. ## 5 Advanced Google Tag Manager Tricks You Need to Know ***By [Josh Martin](https://josh-martin.weebly.com/), Denver Marketing Solutions, LLC*** ![Google Tag Manager](https://boulderseomarketing.com/wp-content/uploads/2018/05/robotic-process-automation-rpa-1024x682.jpg)[Google Tag Manager (GTM)](https://tagmanager.google.com/) is a tool that allows you to manage all of your websites tracking scripts, pixels, and 3rd party plug-ins. I have been using Google Tag Manager since its inception, in 2012. It has dramatically changed how my team and I work … - [5 Essential Local SEO Strategies Every Small Business Should Implement](https://boulderseomarketing.com/5-local-seo-best-practices-for-small-businesses/) A strong [local SEO strategy](https://boulderseomarketing.com/local-seo-a-comprehensive-guide/) can make the difference between being invisible online and dominating search results in your area. With competition growing, small businesses must take a structured approach to local SEO best practices to attract customers. Below are five critical tactics that will improve rankings, increase visibility, and drive more local traffic. ## 1. Optimize Your Google Business Profile Your [Google Business Profile](https://business.google.com/us/business-profile/) (GBP) is the foundation of any local SEO guide. It determines how your business appears in local searches, Google Maps, and the local pack. A fully optimized profile increases the chances of showing up when potential customers search for businesses like yours. Steps to optimize: - **Fill out every field**: Ensure business name, address, phone number, website, and category are accurate. - **Add high-quality photos**: Businesses with images get more engagement. Upload professional shots of your storefront, products, and services. - **Write a compelling business description**: Focus on what sets you apart while naturally incorporating local SEO tips. - **Choose the right categories**: Primary and secondary categories help Google understand your services. - **Enable messaging**: Let customers reach out directly from search results. - **Keep business hours updated**: Display accurate open and close times, including … - [5 Tips for Getting the Most Out of Your Social Media Marketing Strategy](https://boulderseomarketing.com/5-tips-for-getting-the-most-out-of-your-social-media-marketing-strategy/) If done right, a sound [social media marketing strategy](https://boulderseomarketing.com/boost-your-social-media-strategy-in-2019/) allows any business to serve its target audience with content that they are interested in engaging with. By selecting the right social media platforms, companies can bypass gatekeepers like publishers and media correspondents that used to determine how and where users could interact with content. As a result, any business is now able to boost organic interactions between their brand and potential customers. Although there’s a lot more that can be done do to get the most out of a company’s social media marketing efforts, hopefully, you’ll find the following five tips useful: ## 1. Take Advantage of Data Provided by Social Media Platforms ![Social Media Data](https://boulderseomarketing.com/wp-content/uploads/2018/05/robotic-process-automation-rpa-1024x682.jpg)Social media has thrown the print media industry into an uphill struggle. Have you been in business for more than 20 years? If so, you surely remember the days when your print advertising budget was one of your most significant marketing expenses. Over the last two decades, the way we advertise has changed completely. So understanding the impact of social media is becoming increasingly important as [traditional advertising is on it’s way out](https://www.statista.com/statistics/184880/revenue-sources-of-us-newspaper-publishers-since-2005/). In a world where content continually bombards users, it can be hard … - [5 Top Reasons Why You Should Use a Local SEO Company](https://boulderseomarketing.com/why-use-a-local-seo-company/) As a local business owner, you know how important it is to be found in organic search engine optimization (SEO) results in order to grow your business. Just look at these statistics from [Think with Google](https://www.thinkwithgoogle.com/) on mobile searching and location: - Mobile searches for “where to buy” have grown 85% since 2015 - Nearly 1/3 of all mobile searches are related to a location - Nearly 2/3 of smartphone users are more likely to purchase from companies whose mobile sites or apps customize information to their location If you want to be found online and locally, you need to create and execute a marketing strategy that includes optimizing your website so that search engines can find you. A very important piece of the puzzle is how mobile-friendly your website is. On March 26, 2018, Google announced that after a year and a half of careful experimentation and testing, the search giant started migrating sites that follow the best practices for mobile-first indexing. According to Google, its crawling, indexing, and ranking systems have typically used the desktop version of a page’s content, which may cause issues for mobile searchers when that version is vastly different from the mobile version. Mobile-first … - [60% of SEO Agencies Are Worried About Google’s SGE Impact | Friday SEO Tip](https://boulderseomarketing.com/60-of-seo-agencies-are-worried-about-googles-sge-impact/) Aleyda Solis posted a poll asking SEO experts if they were worried about the impact of Google SGE when it rolls out globally. 60% of respondents said yes. - [7 Tools to Perform an SEO Website Analysis on the Fly](https://boulderseomarketing.com/7-tools-to-perform-an-seo-website-analysis-on-the-fly/) I recently received an email from the Community Marketing Manager of a [translation technology company](https://www.smartling.com/ "Smartling - a translation technology company"). In her email, she explained that she’s asking a small group of individuals to write about the importance of technology and tools. She was particularly interested in learning about what technologies and tools have been most crucial to the success of my company and which of them I could not live without on a daily basis. Her email definitely caught my attention; I think it’s a great topic since many of us depend on tools, technologies, gadgets, apps, and similar items to make our professional and personal lives more successful, exciting, and convenient each and every day. After reading her email I started to count the tools I use on a daily basis in my head, and I soon came to realize that there are actually quite a few I absolutely need to successfully operate my [SEO and digital marketing agency](https://boulderseomarketing.com/ "SEO marketing agency"). For the purpose of this blog post, I decided to write about some of the technologies and tools I use on an initial call with a prospective customer interested in outsourcing their search engine optimization needs. … - [A Quick Guide on How to Verify A Business on Google](https://boulderseomarketing.com/verify-business-on-google-quick-guide/) When it comes to SEO, deploying major campaigns can be incredibly exciting—especially when they have the potential to produce leads and sales—but it’s critical to get the small things right first. This includes things like [Google business verification](https://support.google.com/business/answer/7107242?hl=en). If you’re wondering, ‘***How do I Google verify my business?***‘ Look no further; this quick guide is for you! I’ve learned this firsthand, and in a way I never could have imagined. My family lost our home in the [Marshall Fire on December 30, 2021](https://en.wikipedia.org/wiki/Marshall_Fire). It was devastating—our house, our memories, everything was gone. Thankfully, everyone made it out safely, including our two cats, but we were left with nothing. After the fire, we had to start over, which included moving our [SEO consulting and training](https://g.co/kgs/oLQP1mc) business profile to a new address for nearly two years while we rebuilt our home. During that time, I had to make sure the Google Business Profile was updated and verified at the new location. It seemed simple enough at the time, but when I moved back to my original location a year ago, I ran into a bit of a headache. I’ve spent hours dealing with Google’s verification process, and let me tell you, it’s not … - [Adapt or Fall Behind: Leveraging Google AI Overviews for Success [Live AI & SEO Webinar]](https://boulderseomarketing.com/adapt-or-fall-behind-leveraging-google-ai-overviews-for-success/) ### Join our live AI & SEO webinar to discover how leveraging Google AI overviews can enhance your SEO strategy, boost visibility, and drive long-term success. **Denver, CO** – [Boulder SEO Marketing (BSM)](https://www.google.com/localservices/prolist?spp=CgwvZy8xaGYybHlrbmc%3D&src=2&slp=UhQIARIQEg4iDC9nLzFoZjJseWtuZw) is excited to announce its upcoming webinar, “[Adapt or Fall Behind: Leveraging Google AI Overviews for Success](https://www.eventbrite.com/e/adapt-or-fall-behind-leveraging-google-ai-overviews-for-success-tickets-949044005167?aff=oddtdtcreator),” scheduled for October 2, 2024. This event is designed for marketers, business owners, and anyone interested in utilizing Google AI to enhance their online strategies. In an era of rapidly evolving technology, staying ahead of the competition requires leveraging the latest tools and insights. This webinar will provide participants with an in-depth overview of Google AI’s capabilities and practical strategies for implementation. Hosted by BSM founder Chris Raulf, [AI & SEO expert](https://www.linkedin.com/in/chrisraulf), and BSM COO Daniel Burns, SEO Strategies, this webinar will focus on: - Insights from industry experts on the impact of Google AI on digital marketing. - Strategies for integrating Google AI into your marketing efforts. - Real-world case studies demonstrating successful applications of AI. - A live Q&A session where attendees can engage directly with the experts. Date and Time: Wednesday, October 2, 2024, from 9:30 – 10:30 a.m. MDT [Register here for free!](https://www.eventbrite.com/e/adapt-or-fall-behind-leveraging-google-ai-overviews-for-success-tickets-949044005167?aff=oddtdtcreator) *“Understanding and leveraging … - [Adapting to Zero-Click SEO: What to Know Now | Friday SEO Tip](https://boulderseomarketing.com/adapting-to-zero-click-seo-what-to-know-now/) Impressions are rising, but traffic isn’t. Learn to track AI Overviews, build EEAT, and get cited inside AI search results. Watch to learn more! - [Add In-Store Products to Your Google Business Profile | Friday SEO Tip](https://boulderseomarketing.com/in-store-products-to-your-google-business-profile/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [Add Structured Data to Your Vacation Rental Listings | Friday SEO Tip](https://boulderseomarketing.com/add-structured-data-to-your-vacation-rental-listings/) When you add structured data to the pages featuring your vacation rentals, you make it easier for Google Search to show your listing in richer ways. - [Add Your Social Media Links to Google Business Profile | Friday SEO Tip](https://boulderseomarketing.com/add-your-social-media-links-to-google-business-profile/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Advanced Ecommerce SEO Strategies: Double Your Sales in One Year [Webinar Recording]](https://boulderseomarketing.com/webinar-advanced-ecommerce-seo-strategies/) Defined as the process of buying and selling products or services exclusively through electronic channels, the growth in ecommerce (aka e-commerce) transactions continues to skyrocket. The [U.S. Census Bureau](https://www.commerce.gov/data-and-reports/reports) has been collecting data on ecommerce retail sales since 1998. In fact, the agency states that ecommerce sales have been growing nine times faster than traditional in-store sales since 1998. In the USA alone, ecommerce sales for 2017 were estimated at $453.5 billion, up 16% from 2016. [According to Statista](https://www.statista.com/statistics/272391/us-retail-e-commerce-sales-forecast/), ecommerce sales in the US in 2020 are projected to generate $561.5 billion and a stunning $638 billion in 2022. The payoff for properly optimizing your ecommerce site for online search can be tremendous. As you can see from the Google Analytics screenshot below, we were able to help this customer increase sales from $290k to $600k, year-over-year: ![Ecommerce SEO](https://boulderseomarketing.com/wp-content/uploads/2016/08/Ecommerce-SEO.jpg) This didn’t happen overnight, though. Based on the goals that we defined together with our customer, we had to implement a very aggressive ecommerce search engine optimization strategy. Reaching these goals required highly qualified resources, time and very specific knowledge on how to perform SEO for ecommerce sites. On Wednesday, July 11, 2018, BJ Enoch, VP of Enterprise Accounts at SocialSEO … - [Agency Growth Day: Learn How to Scale Your Business | Friday SEO Tip](https://boulderseomarketing.com/agency-growth-day-learn-how-to-scale-your-business/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [AI and SEO Expert Chris Raulf of Boulder SEO Marketing Featured on the Are You Happy Business Podcast](https://boulderseomarketing.com/ai-and-seo-expert-chris-raulf-of-boulder-seo-marketing-featured-on-the-are-you-happy-business-podcast/) ### Host Dibran Trepca sat down with the international SEO and AI expert to discuss two of Raulf’s favorite subjects: happiness and Micro-SEO Strategies℠. DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused [SEO agency in Denver](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), announced today that founder and president Chris Raulf was featured on the Are You Happy Business Podcast. The entire episode may be accessed by visiting [https://are-you-happy.captivate.fm/episode/chris-raulf-boulder-seo-marketing](https://are-you-happy.captivate.fm/episode/chris-raulf-boulder-seo-marketing). Over the course of the interview, Raulf discussed the things that matter most to him, starting with his family. He also chatted with host Dibran Trepca about his journey as an entrepreneur—it all started with a horoscope telling him to make a change—and explained how soccer keeps him sane (even at 52). In the roughly 20-minute interview, Raulf and Trepca touched on everything from fostering a great company culture to digging deep in the face of adversity. Raulf also delved into one of the greatest challenges BSM has faced since its founding. Following a Google Core Algorithm update, the company lost roughly 80% of its web traffic. It took the BSM team about three months to regain their footing, but it also provided the opportunity for them to devise their proprietary methodology, which has been delivering incredible … - [AI and SEO Expert Chris Raulf Shares Groundbreaking AI-Powered Micro SEO Strategies at DigiMarCon 2024](https://boulderseomarketing.com/chris-raulf-ai-seo-digimarcon/) ### The AI and international SEO expert delivered an insightful session on leveraging AI for SEO success at DigiMarCon Rocky Mountains. **DENVER, Colorado, December 23, 2024** –Boulder SEO Marketing, a hyper-focused [SEO and content marketing agency in Denver](https://g.co/kgs/c67Gd7B), proudly announces the release of the full recording of Chris Raulf’s engaging presentation at DigiMarCon Rocky Mountains 2024. The event, held on October 21 and 22 in Denver, Colorado, united top industry leaders to share insights on the latest advancements in digital marketing. View the recording of Raulf’s presentation by visiting [https://vimeo.com/1039387586](https://vimeo.com/1039387586). Raulf, founder of BSM and an internationally recognized [AI and SEO expert](https://www.linkedin.com/in/chrisraulf/), presented **“AI-Powered Micro SEO Strategies to Dominate Search Rankings.”** This session explored the transformative power of artificial intelligence in search engine optimization, providing attendees with actionable strategies to gain a competitive edge in today’s digital-first world. **Session Highlights** Raulf’s presentation offered a wealth of practical advice, focusing on: 1. **The Role of AI in Modern SEO:** An in-depth look at how artificial intelligence is reshaping search algorithms and user behavior. 2. **AI Tools for SEO Success:** Demonstrations of top AI tools to streamline keyword research, content creation, and competitor analysis. 3. **Optimizing for AI-Powered Search Engines:** Techniques to … - [AI Content Done Right: How to Use LLMs to Support Your SEO Strategy | Friday SEO Tip](https://boulderseomarketing.com/ai-content-done-right-how-to-use-llms-to-support-your-seo-strategy/) Is it ever okay to use AI-generated content on your website to support your SEO strategy? The short answer: yes—but with extreme care. Learn more here. - [AI Content Generator – Meet Text Cortex | Friday SEO Tip](https://boulderseomarketing.com/ai-content-generator-meet-text-cortex/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [AI Content Strategy: Let AI Handle Volume, Humans Add Value | Friday SEO Tip](https://boulderseomarketing.com/ai-content-strategy-let-ai-handle-volume/) Senior PM Greg Noonan reveals the 60-40 rule for AI integration: Let AI handle volume while humans provide value. Real framework from BSM. Watch the full tip! - [AI Integration Is Survival in 2026 | Friday SEO Tip](https://boulderseomarketing.com/ai-integration-is-survival-in-2026/) This week's Friday SEO Tip: Our COO, Daniel Burns, explains why AI integration isn't optional in 2026. Learn our AI-assisted approach. Read the full tip now! - [AI Is Revolutionizing Google Search—Are You Ready? | Friday SEO Tip](https://boulderseomarketing.com/ai-is-revolutionizing-google-search-are-you-ready/) You might be sick of hearing about AI, but the reality is it’s here to stay—and it’s revolutionizing Google Search. Learn about some of the latest changes here. - [AI Overviews: Killing SEO? Here’s How to Stay on Top & Boost Visibility | Friday SEO Tip](https://boulderseomarketing.com/ai-overviews-killing-seo-heres-how-to-stay-on-top-boost-visibility/) Learn how Google’s AI Overviews are changing SEO—and what SE Ranking’s new tools can do to help. Watch the full Friday SEO Tip now! - [AI SEO and GEO Are Now the Front Line of Crisis Management for Tourism and Sports Organizations](https://boulderseomarketing.com/ai-seo-and-geo-are-now-the-front-line-of-crisis-management-for-tourism-and-sports-organizations/) Marketing directors at ski resorts, destination tourism boards, sports leagues, and outdoor recreation brands have always had to manage crises. A [bad snow season](https://www.aspentimes.com/news/colorado-worst-snowpack-year-snowless-april/). A headline-grabbing controversy. A stadium experience that didn’t live up to the hype. The tools for handling those situations were predictable: issue a statement, brief the media, push out a campaign for next season, and wait for the news cycle to move on. That playbook is broken. And if your organization has not yet recognized why, this article is going to be uncomfortable reading. As one senior marketing executive put it recently: > *“The fight isn’t for position one anymore. It’s for contextual inclusion inside the model’s response.”* That is the new reality for every brand whose reputation depends on what travelers, fans, and visitors decide to do with their time and money. ## The New Crisis You Are Not Accounting For Here is the problem most tourism and sports marketing teams are not yet tracking. When your organization goes through a difficult period, whether that is a drought year for a ski resort, a [losing season for a sports franchise](https://www.cbsnews.com/colorado/news/worst-colorado-rockies-season-franchise-history/), or a high-profile pricing controversy at a destination attraction, the negative content generated during that … - [AI-Enhanced Micro Search Engine Optimization – A Powerful Content Marketing Strategy for SEO](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) - - If you’re struggling to stand out online, especially in recent months, you’re not alone—artificial intelligence (AI) is transforming the game for small businesses everywhere. Thankfully, we’re here to help. With AI-enhanced Micro SEO, you can climb the rankings in record time to boost your online visibility, attract more traffic, and land more paying customers. AI-enhanced Micro SEO uses advancements like Natural Language Processing (NLP) and Machine Learning (ML) to maximize the impact of hyper-focused tactics. By refining and enhancing specific pages on your site, including their content and structure, you can improve search visibility. Unlike traditional SEO strategies, this method leverages [semantic SEO principles](https://www.searchenginejournal.com/content-semantic-seo/201596/) to align with Google’s [helpful, reliable, people-first content](https://developers.google.com/search/docs/fundamentals/creating-helpful-content) and [E-E-A-T guidelines](https://searchengineland.com/google-eeat-quality-assessment-signals-449261), ensuring content is trustworthy, authoritative, and user-centered. ## Micro SEO: The Quick and Dirty Our Micro-SEO Strategies℠ methodology is a laser-focused approach to SEO and content marketing that gets results fast. Instead of tackling your entire website at once, we identify specific pages already ranking between positions 5 and 15 in search results. These pages are like low-hanging fruit – they’re close to the top but need a little extra polish to shine. Here’s how we unlock their potential: - **Identify Opportunities:** We … - [AI-Generated Content That Meets Google’s Standards? It’s Coming Sooner Than You Think! (And with a Little Human Involvement, It’s Already Here!)](https://boulderseomarketing.com/ai-generated-content-textcortex-expert-interview/) ## AI Content Generator Expert Interview with Dominik Lambersy, Cofounder of Berlin-based AI Startup TextCortex Are you overwhelmed by the sheer amount of content your website needs to climb the rankings? If so, I invite you to watch the 30-minute recording of my interview with [Dominik Lambersy](https://www.linkedin.com/in/lambersy/), AI enthusiast and cofounder of [TextCortex](https://textcortex.com/). As an [international SEO consultant](https://chrisraulf.com/international-seo-consultant/) and industry expert, I enjoy hosting educational events whenever possible. One of my favorite ways to create high-quality content is to interview experts from SEO-related industries. These online interviews produce food for thought and help businesses implement local, national, and global expansion strategies. Considering I’ve been closely following the development of AI tools for content creation, you can imagine how excited I was to connect with Dominik. Throughout this 30-minute interview, I asked him a series of questions about AI and TextCortex. You’ll find each question and a summary of Dominik’s answer below. If you have the time, I hope you check out the interview, too, because it contains a cool demo! ### 1. Can you try TextCortex for free? Dominik said TextCortex wants to give people the tools they need to produce high-quality content without getting stuck in the weeds. As … - [AI-Powered SEO Tools: Revolutionizing Search Engine Optimization in Los Angeles](https://boulderseomarketing.com/ai-powered-seo-tool-for-los-angeles-businesses/) ![AI-Powered SEO in Los Angeles](https://boulderseomarketing.com/wp-content/uploads/2025/01/AdobeStock_937688295-1024x575.jpeg) The rapid advancements in artificial intelligence (AI) are reshaping industries across the globe, and digital marketing is no exception. In recent years, AI has emerged as a game-changer in search engine optimization (SEO) specifically, driving smarter, faster, and more effective strategies. Traditional SEO practices often focus on keywords and linking alone, relying on repetitive processes to achieve visibility. Today, AI-powered SEO tools offer far more sophisticated ways to connect businesses with their target audiences. This shift is especially significant in competitive markets like Los Angeles, where staying ahead requires innovative approaches. AI-powered SEO tools introduce dynamic capabilities, such as predictive analytics, natural language processing, and real-time adjustments, that allow businesses to thrive. [For companies in Los Angeles](https://boulderseomarketing.com/seo-company-los-angeles/), this approach promises not just visibility but meaningful connections with local and global audiences alike. ### Listen to the Article: Enjoy this podcast version for easy listening. ## How AI Is Changing the SEO Landscape ### AI-Driven Keyword Research [Keyword research](https://boulderseomarketing.com/seo-keywords-step-by-step-keyword-research-guide/) has always been a cornerstone of effective SEO, but AI has taken it to a new level. AI tools like those from [SE Ranking](https://seranking.com/) leverage machine learning to analyze search trends, user behavior, and competitor strategies. These … - [AI, SEO & GEO: The Future of Ranking Starts NOW (Join Us Live!) | Friday SEO Tip](https://boulderseomarketing.com/ai-seo-geo-the-future-of-ranking-starts-now-join-us-live-friday-seo-tip/) Join AI SEO Expert Chris Raulf and Daniel Burns for tomorrow's live webinar on AI, SEO, and GEO strategies that are actually working in 2025. Register now! - [Am I a Good Candidate for SEO Training?](https://boulderseomarketing.com/am-i-a-good-candidate-for-seo-training/) Are you satisfied with your leads and sales that are generated from your website? In order to stay competitive in today’s digital landscape, your search results are the foundation for getting your website found by new customers. You don’t have to be a genius to learn search engine optimization (SEO) and online marketing, you just have to have the drive to learn what it takes to get your site to the top of search results on Google and other search engines. ### The Only Constant Thing in Digital Marketing is Change Google continuously updates its algorithm which affects billions of search results. The better you’re educated about digital marketing, the better you can optimize your site. Keeping abreast of all the changes, tactics and strategies that work today takes time and professionally lead [SEO training](https://boulderseomarketing.com/seo-training/ "Best SEO Training") is a great way to get up to speed and to learn how to stay on top of things. Here are three key benefits to attending search engine optimization workshops: ### 1. SEO Training is Great Value ![Digital Marketing SEO Training](https://boulderseomarketing.com/wp-content/uploads/2018/11/Private-Digital-Marketing-SEO-Training-300x169.jpg) Hiring an SEO agency to improve organic search traffic to your site is not cheap (but well worth it if you … - [Apple Maps Business Listings Get More Detailed](https://boulderseomarketing.com/apple-maps-business-listings-get-more-detailed/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Are Backlinks Still an Important Ranking Factor? | Friday SEO Tip](https://boulderseomarketing.com/are-backlinks-still-an-important-ranking-factor/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Are You Ready for GA4? | Friday SEO Tip](https://boulderseomarketing.com/are-you-ready-for-ga4/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Are Your SEO Strategies Actually Working? Here’s How to Tell | Friday SEO Tip](https://boulderseomarketing.com/are-your-seo-strategies-actually-working-heres-how-to-tell/) Are your SEO efforts paying off? Chris Raulf shares an easy way to gauge their success, which you should do periodically with tools like Google Search Console. - [Artificial Intelligence (AI) and Search Engine Optimization (SEO) Expert Chris Raulf of Boulder SEO Marketing to Speak at NORDIC Techkomm Copenhagen 2023](https://boulderseomarketing.com/ai-and-seo-expert-chris-raulf-to-present-tips-and-best-practices/) ### Held on September 20 and 21, 2023, at the Copenhagen Admiral Hotel, Copenhagen, Denmark, Raulf will discuss how AI is changing global digital marketing at the speed of light. Boulder SEO Marketing (BSM), a provider of highly effective and affordable monthly [SEO packages](https://boulderseomarketing.com/seo-packages-the-ultimate-guide/), announced today that Chris Rauf, a globally recognized [AI and SEO expert](https://www.linkedin.com/in/chrisraulf/), would present at NORDIC Techkomm Copenhagen 2023. Additional information and registration are available by visiting [https://dk.nordic-techkomm.com/](https://dk.nordic-techkomm.com/). ![AI and SEO expert Chris Raulf to speak at Nordic TechKomm](https://boulderseomarketing.com/wp-content/uploads/2023/09/ai-and-seo-chris-raulf-nordic-techkomm.png)AI is rapidly transforming the field of digital marketing. Businesses that don’t embrace this new technology risk being left behind. Like the internet in the 1980s, AI rapidly changes our daily lives. Chatbots, robots, and other AI-powered technologies are becoming increasingly common. And just as businesses that didn’t invest in the internet early on lost out, companies that don’t adopt AI now will be at a significant disadvantage. Even small businesses can gain a competitive edge with AI. In his session, titled “**Don’t Get Left Behind: AI is Changing Global Digital Marketing at the Speed of Light,**” Raulf will share AI use cases and technologies that can help businesses save time and money and gain a competitive advantage. … - [Attend the 2022 Freelance Business Month for Free | Friday SEO Tip](https://boulderseomarketing.com/attend-the-2022-freelance-business-month-for-free/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [Attorney SEO Case Study Highlights How Boulder SEO Marketing Helped a Personal Injury Law Firm Drive More Quality Leads](https://boulderseomarketing.com/attorney-seo-case-study-personal-injury-law-firm-seo-success-story/) ### The innovative SEO agency helped Debbie Taussig Law attract more relevant Google organic search traffic to its website while also securing top positions within Google’s Local Map Pack. DENVER, Colorado – Boulder SEO Marketing (BSM), an innovative [Denver SEO agency](https://goo.gl/maps/wGFcSN534EaKYJU68), is pleased to announce the publication of its latest SEO case study: [Driving High-Quality Leads to Debbie Taussig Law, LLC](https://boulderseomarketing.com/seo-case-studies/debbie-taussig-personal-injury-law-firm-seo-case-study/). The case study explores BSM’s collaboration with Debbie Taussig Law Firm, a renowned [personal injury firm in Boulder](https://colorado-lawfirm.com/) dedicated to providing compassionate and aggressive legal representation to accident victims. When Debbie approached BSM, her primary objectives were to attract more organic search traffic and generate better leads. ![Attorney SEO Case Study](https://boulderseomarketing.com/wp-content/uploads/2023/08/attorney-seo-case-studies-300x134.jpeg)BSM’s experts rose to the challenge, devising a comprehensive [SEO strategy](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) tailored to the firm’s unique requirements. They increased the visibility of the client’s site by optimizing existing content, revamping the layout of key targets, and enhancing the overall user experience. The optimized pages experienced substantial growth in organic impressions, ranging from nearly 200% to over 500%. Local rankings in Boulder also significantly improved, with numerous high-intent keywords securing top positions in Google’s Local Map Pack. “We’re thrilled to have collaborated with Debbie Taussig,” said Chris Raulf, founder and … - [Bard Is Now Gemini—Here’s How to Use It to Level up Your SEO Game | Friday SEO Tip](https://boulderseomarketing.com/bard-is-now-gemini-heres-how-to-use-it-to-level-up-your-seo-game/) Bard is now Gemini, and it’s more powerful than ever. Check out this video to learn how to use the AI tool to generate content that will improve your SEO game. - [Be One of the First to See BSM Copilot in Action](https://boulderseomarketing.com/be-one-of-the-first-to-see-bsm-copilot-in-action/) Want to be one of the first people to see BSM Copilot in action? Sign up for our upcoming hour-long webinar about AI prompt engineering in search optimization. - [Beyond Google: How ChatGPT and AI Platforms Find Businesses | Friday SEO Tip](https://boulderseomarketing.com/seo-strategy-ai-search-platforms-visibility/) Kathleen Urbanski, our Client Strategist here at BSM, compares real search results across Google and other AI Platforms to show where customers actually find you. Watch the full tip now! - [Boost EEAT and Domain Authority with These 2 Tools | Friday SEO Tip](https://boulderseomarketing.com/boost-eeat-and-domain-authority-with-these-2-tools/) Learn how to build domain authority and EEAT using PRLog and Featured.com—two tools Chris highlights in this week’s Friday SEO Tip video. - [Boost Local SEO: Get Reviews Faster with QR Codes | Friday SEO Tip](https://boulderseomarketing.com/boost-local-seo-get-reviews-faster-with-qr-codes-friday-seo-tip/) This week's Friday SEO Tip, AI SEO expert Chris Raulf, shows how to get more Google reviews using QR codes - the simplest local SEO win. Read the article! - [Boost Rankings with Agentic AI for SEO: Live Webinar on AI-Powered Micro-SEO Strategies℠](https://boulderseomarketing.com/agentic-ai-seo-webinar/) ### Join Boulder SEO Marketing’s expert-led session on April 23, 2025, to master AI-driven SEO techniques and achieve top search rankings. **BOULDER, CO, March 24, 2025**– Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), is excited to host a free live webinar, “[Agentic AI for SEO](https://www.eventbrite.com/e/agentic-ai-for-seo-boost-rankings-with-micro-seo-live-ai-seo-webinar-tickets-1266498714749?aff=oddtdtcreator): Boost Rankings with Micro-SEO Strategies℠,” on April 23, 2025, from 10:00 AM to 11:00 AM MDT. With AI-driven search evolving rapidly, Agentic AI and Generative Engine Optimization (GEO) are reshaping how businesses rank online. This power-packed 60-minute session will provide actionable strategies to help marketers, SEO professionals, and business owners leverage AI for better rankings, increased traffic, and improved search visibility. ### **What You’ll Learn:** - **Understanding Agentic AI & GEO for SEO Success** – Demystify the concepts of Agentic AI and Generative Engine Optimization (GEO) and learn why they are crucial for SEO in 2025. - **Mastering [Micro-SEO Strategies℠](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/)** – Discover how hyper-focused Micro-SEO tactics can improve rankings, drive organic traffic, and optimize for AI Overviews. - **AI SEO Tools & Automation** – Learn how to streamline SEO workflows using AI-driven tools like BSM Copilot for increased efficiency. - **Live Q&A Session with AI & SEO Experts** – Get your burning … - [Boost Search Traffic to Your Website With Google Data Highlighter [Includes Step-by-Step Video]](https://boulderseomarketing.com/an-introduction-to-google-data-highlighter/) Are you are in charge of updating your company’s website? If so, you’ll want to optimize your site so that Google’s search bots can easily crawl, process, and understand the content on your site. Effectively optimizing a website is often the difference between a site ranking prominently on page number in Google or someplace where nobody will ever click through. As part of our half-day [SEO training course](https://boulderseomarketing.com/seo-training-course/), we also cover the use of [Google Data Highlighter](https://www.google.com/webmasters/tools/data-highlighter) and [Schema.org](https://schema.org/). Google’s Data Highlighter and Schema allow any website owner to markup web pages with structured data. By doing so, we help Google display useful information such as [rich snippets and rich cards](https://webmasters.googleblog.com/2016/05/introducing-rich-cards.html) in the search results In this blog post, I’ll show you exactly how to take advantage of Google Data Highlighter. ## Let’s Take a Look at a Google Data Highlighter Example When doing a Google search for ***seo training denver*** (one of our target [SEO keywords](https://boulderseomarketing.com/seo-keywords-step-by-step-keyword-research-guide/)), you’ll see that Google also displays the date (***Thu, Nov 7***) and the name of the class (***Complimentary 90-minute Introduction to Search Engine Optimization***) associated with the search result: ![Google Data Highlighter Example](https://boulderseomarketing.com/wp-content/uploads/2019/10/google-data-highlighter-example.jpg) ## Using Google Data Highlighter Is as Easy as ABC … - [Boost SEO Results With These Four Small Data Tools [A Quick Guide]](https://boulderseomarketing.com/boost-seo-results-with-these-four-small-data-tools/) Beating your competition in the organic (aka natural) Google search results doesn’t happen overnight. It takes time, resources, and knowledge to get there. I speak from experience. We’re not the only full-service digital marketing agency in town. So how do you make it to the top of Google for highly competitive search terms such as ***[Denver SEO Company](https://boulderseomarketing.com/denver-seo/)*** or ***[SEO Agency](https://boulderseomarketing.com/)***? Take advantage of Small Data! You’ve probably heard the term Big Data before. This term has been around for quite some time, and it emerged into a buzzword in tech and business press. In a brief history of Big Data, the website [Dataversity](https://www.dataversity.net/brief-history-big-data/#) notes that Big Data is often described as “huge, overwhelming, and uncontrollable amounts of information.” While Big Data has become an essential tool for enterprise-level firms that have the capability of processing massive amounts of data, there is an increasing amount of popularity currently surrounding the use of Small Data. With [89% of all firms in the USA being small businesses](https://sbecouncil.org/about-us/facts-and-data/) with fewer than 20 employees, it’s important to highlight what can be done to maximize the advantage of Small Data. With less time and effort required, smaller firms need to take advantage of Small Data … - [Boost Traffic to Your eCommerce Site Before the Holidays! | Friday SEO Tip](https://boulderseomarketing.com/boost-traffic-to-your-ecommerce-site-before-the-holidays/) With the holidays approaching, now is the perfect time to do a little SEO push for your eCommerce site. Learn how to harness the power of Google Search Trends. - [Boulder SEO Marketing and Bubbl Team Up to Deliver Webinar On How Businesses Can Thrive In a Post COVID-19 Economy](https://boulderseomarketing.com/digital-marketing-and-seo-strategies-for-your-business/) ### Entitled *Digital Marketing: The Game Changer for Businesses in a Post COVID-19 Economy*, the 75-minute complimentary online course is scheduled for April 21, 2020 Denver, CO – April 18, 2020 – Boulder SEO Marketing, a [top SEO company in Denver](https://boulderseomarketing.com/denver-seo/), announced today that it has teamed up with London-based Bubbl to share digital marketing strategies and tactics that will help companies dramatically improve lead generation and sales from their websites and online presence in a post-COVID-19 economy. Scheduled for Tuesday, April 21, 2020, additional information and registration are available by visiting [https://boulderseomarketing.com/seo-training/](https://boulderseomarketing.com/seo-training/). Chris Raulf, the founder of Boulder SEO Marketing, notes, “Although it’s not possible to convey everything there is to know about digital marketing in a 75-minute online course, webinar attendees will learn a wealth of information that can be put to work immediately.” He adds: “The coronavirus pandemic is changing our world and how is the time to invest heavily in online marketing. If you’re interested in learning how to increase your company’s online visibility and boost sales from your digital marketing efforts, this webinar is for you.” The webinar also features Neil Sheth, Digital Marketing Strategist and Founder of Bubbl, Lisa Whelan, Digital Content Manager at … - [Boulder SEO Marketing and Storyblok to Host Complimentary Webinar on “The Biggest SEO Evolution in 20 Years”](https://boulderseomarketing.com/boulder-seo-marketing-and-storyblok-to-host-complimentary-webinar-on-the-biggest-seo-evolution-in-20-years/) ### This complimentary hour-long AI and SEO webinar teaches attendees how to use Boulder SEO Marketing’s groundbreaking SEO strategy to boost rankings. DENVER, CO – Boulder SEO Marketing, a leading [Denver SEO agency](https://g.co/kgs/c67Gd7B), is excited to announce a groundbreaking webinar on March 6, 2024, at 11:00 am EST, titled “The Biggest SEO Evolution in 20 Years is Here.” The webinar, co-presented with Storyblok, will focus on micro-SEO strategies, a hyper-focused SEO approach critical for achieving top search engine rankings in today’s evolving search landscape. Company founder Chris Raulf and COO Daniel Burns will lead the discussion. [Click here to learn more and to register now](https://www.storyblok.com/ev/the-biggest-seo-evolution-in-20-years-is-here?utm_source=boulderseo&utm_medium=wbrspeaker&utm_campaign=DGM_WBR_SPEAKER_LEA&utm_content=boulderseo-webinar-invitation). [Micro SEO](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) allows businesses to target specific search queries with laser precision. This innovative strategy is essential for success as Google’s algorithms become more sophisticated. Research from SmartInsights indicates that the top organic position in Google results has a click-through rate (CTR) of nearly 40%, significantly higher than lower positions. Webinar highlights include: - Understanding Micro SEO: Learn what it is and why it’s crucial. - Implementation Guide: Get a step-by-step breakdown for successful micro SEO execution. - Real-World Examples: Explore practical applications of micro SEO. - Q&A with Experts: Ask Chris Raulf and Daniel … - [Boulder SEO Marketing Announces Complimentary Live AI SEO Webinar: Mastering GEO, AI Search & Agentic SEO](https://boulderseomarketing.com/top-rated-seo-training-denver/) ### The complimentary, 60-minute live webinar will help businesses leverage Agentic AI and Generative Engine Optimization (GEO) to future-proof their SEO strategies and boost search rankings in an AI-driven world. DENVER, Colorado – Boulder SEO Marketing, a leading provider of AI-driven SEO and [content marketing strategies](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/), is proud to announce its upcoming live webinar: [Generative Engine Optimization (GEO) Is the New SEO: How to Adapt Your Strategy for AI-Powered Search](https://boulderseomarketing.com/ai-and-seo-guide-and-best-practices/). This complimentary AI SEO webinar is designed for marketing professionals and business owners navigating the rapid changes brought on by [Google’s AI Overviews](https://developers.google.com/search/docs/appearance/ai-overviews), AI Mode, and the rise of generative search. As organic clicks decline and traditional SEO tactics deliver diminishing returns, many businesses are struggling to keep up with conflicting advice on AI content, large language models, and emerging search platforms such as ChatGPT and Perplexity. While traditional SEO is not dead, it is no longer sufficient on its own. Today’s most successful brands are those that embrace Generative Engine Optimization (GEO) to gain visibility, earn citations, and build trust in AI-generated search results. To help businesses adapt to the new search landscape, Boulder SEO Marketing is hosting a 60-minute live webinar on **Wednesday, March 25, 2026, from 10:00 … - [Boulder SEO Marketing Announces Complimentary Live Search Engine Optimization Webinar: Mastering Local SEO to Dominate Your Market](https://boulderseomarketing.com/seo-webinar-local-search-engine-optimization/) ### The complimentary, 60-minute live webinar will help small and mid-sized businesses attract more local customers, increase Google Maps visibility, and boost local search rankings in 2025 and beyond. **DENVER, Colorado, May 16, 2025** – Boulder SEO Marketing (BSM), a trusted [content marketing and SEO agency in Denver](https://g.co/kgs/c67Gd7B), is excited to announce its upcoming live webinar: [Mastering Local SEO: Strategies & Tools to Dominate Your Market](https://boulderseomarketing.com/local-seo-tips-and-best-practices/). This free SEO webinar is designed for small business owners, marketers, and digital strategists looking to grow their visibility in location-based search and improve their Google Business Profile performance. Local search continues to be one of the highest converting digital channels for businesses. To help organizations make the most of this opportunity, Boulder SEO Marketing is hosting this highly practical training. The next live session is scheduled for **Wednesday, July 23, 2025, from 10:00 AM to 11:00 AM MDT**. In this 60-minute live webinar, international [AI and SEO expert](https://www.linkedin.com/in/chrisraulf/) Chris Raulf, along with BSM’s COO and [digital strategist](https://www.linkedin.com/in/professionalwebsitedesign/) Daniel Burns, will walk participants through the most effective local SEO strategies, how to optimize their online presence, and how to use [SE Ranking’s Local Marketing Tool](https://seranking.com/local-marketing-tool.html) to streamline local campaigns. Attendees will walk away with actionable … - [Boulder SEO Marketing Announces It Will Host a Complimentary Webinar Entitled “AI and SEO: Google’s New Generative Search Experience Is About to Launch–Are You Ready?”](https://boulderseomarketing.com/ai-and-seo-webinar/) ### Scheduled for May 31, 2023, the webinar explores strategies for preparing for Google’s new generative search experience. Boulder SEO Marketing (BSM), a boutique [Denver SEO company](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), announced today that it would host a 45-minute webinar entitled “AI and SEO: Google’s New [Generative Search Experience](https://blog.google/products/search/generative-ai-search/) Is About to Launch–Are You Ready?”, on Wednesday, May 31, 2023, at 10:00 MDT. Complimentary registration is available by visiting [https://www.eventbrite.com/e/ai-and-seo-get-ready-for-googles-new-generative-search-experience-tickets-638089010407](https://www.eventbrite.com/e/ai-and-seo-get-ready-for-googles-new-generative-search-experience-tickets-638089010407). > “The future of search is here,” notes Chris Raulf, internationally recognized SEO and AI expert and founder of Boulder SEO Marketing. He adds: “Powered by artificial intelligence, Google’s new generative search experience is about to change how we search for information, and SEO professionals must adapt now.” Generative search is a new type of search that allows users to ask questions in natural language and get answers in a conversational format. Generative search is a significant shift from the traditional search method. If you want to be successful in the age of generative search, you need to start thinking about content creation differently. Instead of creating large volumes or low-quality content, the new search experience is about creating high-quality content that meets Google’s Helpful Content algorithm update. This webinar is a must-attend event … - [Boulder SEO Marketing Announces New Case Study and Industry Served for Physical Therapy Practices](https://boulderseomarketing.com/boulder-seo-marketing-announces-new-case-study-and-industry-served-for-physical-therapy-practices/) ### Unlocking Growth: How Boulder SEO Helped a Physical Therapy Practice Double Their Organic Traffic. **Denver, CO** – Boulder SEO Marketing (BSM), a hyper-focused [SEO agency in Denver](https://boulderseomarketing.com/denver-seo/), is proud to announce the release of a new case study showcasing their success in driving organic traffic for a local physical therapy practice. Additionally, BSM launched a dedicated industry service page outlining its expertise in SEO solutions for physical therapists. The case study, “[**Recovering After a Redesign: How a Physical Therapy Practice Regained Its Position and Then Surpassed It**](https://boulderseomarketing.com/seo-case-studies/physical-therapy-seo-case-study/),” details BSM’s strategies in revamping the client’s website for user-friendliness and search engine optimization (SEO) best practices. The results speak for themselves, with the practice experiencing a **nearly 100% increase in organic search traffic** after the website launch. “Physical therapists deliver an essential service, and their online presence is crucial for connecting with patients in need,” said Chris Raulf, founder of Boulder SEO Marketing and an [AI & SEO expert](https://www.linkedin.com/in/chrisraulf/). “Our new case study demonstrates the power of effective SEO in attracting new patients and growing a physical therapy practice.” In conjunction with the case study, BSM launched a new industry service page, “[**SEO Agency for Physical Therapy Practices**](https://boulderseomarketing.com/seo-for-physical-therapy-practices/),” which provides valuable … - [Boulder SEO Marketing Announces Specialized Approach to Local SEO for Brick-and-Mortar Businesses](https://boulderseomarketing.com/boulder-seo-marketing-announces-specialized-approach-to-local-seo-for-brick-and-mortar-businesses/) ### Proven strategies to drive traffic and conversions: Boulder SEO Marketing announces tailored local SEO solutions. **Denver, CO** – Boulder SEO Marketing (BSM), a [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B) focused on local businesses, recently announced its unique approach to local SEO, designed to help brick-and-mortar establishments climb the challenging peak of online visibility. Read more about it here: [A Hyper-Focused SEO Agency for Local Businesses.](https://boulderseomarketing.com/local-seo-for-brick-and-mortars/) “Local SEO is a different beast altogether,” [says SEO and AI expert](https://chrisraulf.com/international-seo-consultant/) Chris Raulf, founder of BSM. “A general SEO approach simply won’t do. We act as your specialized gear, providing the specific tools needed to conquer the local digital landscape.” BSM champions a hyper-focused strategy, tailoring its services to the unique needs of each client. This includes: - **Local Keyword Targeting**: Targeting keywords relevant to your specific neighborhood and customer base. - **Local Citations & Google My Business Optimization**: Building a strong local online presence through strategic citation building and Google My Business optimization. - **Website Design & Development**: Crafting websites that not only look great but are optimized for local search. BSM’s collaborative approach ensures seamless integration of SEO strategy and website development. - **Micro-SEO Strategy**: BSM’s proprietary Micro-SEO Strategy has proven to … - [Boulder SEO Marketing Boosts Pet Breeder Visibility: A Case Study on Elevating Online Rankings with Micro-SEO℠ Strategies](https://boulderseomarketing.com/boulder-seo-marketing-boosts-pet-breeder-visibility-a-case-study/) ### The case study shows how Boulder SEO Marketing’s expertise helped a pet breeder dominate search results in the highly competitive industry. **Denver, CO** – Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), recently published a new case study titled [How a Maine Coon Cat Breeder Gained Incredible Traction in the Highly Competitive Pet Industry](https://boulderseomarketing.com/seo-case-studies/case-study-on-seo-for-pet-breeders/). This comprehensive study details the innovative SEO strategies implemented to enhance online visibility and drive significant traffic for a pet breeding business. The case study focuses on the success of Maine Coon Maniacs, a breeder based in Colorado. BSM outlines how they employed tailored [Micro-SEO Strategies℠](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/), emphasizing keyword research, content optimization, and technical SEO enhancements. These targeted approaches not only improved Maine Coon Maniacs’ search engine rankings but also attracted a more relevant audience, resulting in a remarkable increase in inquiries and sales. “*Our mission is to empower niche businesses to thrive in the digital landscape*,” said Chris Raulf, [AI and SEO expert](https://www.linkedin.com/in/chrisraulf/), founder of Boulder SEO Marketing. “*This case study illustrates the impact of specialized SEO strategies in a competitive market like pet breeding*.” This project underscores Boulder SEO Marketing’s commitment to delivering customized solutions that address the unique challenges faced by … - [Boulder SEO Marketing Condemns the Russian Invasion of Ukraine, Petitions SEO Community to Enact Boycott of Russia](https://boulderseomarketing.com/denver-seo-company-bsm-condemns-the-russian-invasion-of-ukraine/) ### Boulder SEO Marketing (BSM) issues an official condemnation of Russian military activities, calls upon the SEO community to donate, aid, and boycott in support of Ukraine Denver, CO – March 11, 2022 – In the strongest conceivable sense, BSM, a [Denver SEO company](https://boulderseomarketing.com/denver-seo/), condemns the senseless and unprovoked invasion of Ukraine by the Russian Federation, led by Vladimir Putin. As the invasion progresses, thousands have been killed, and millions of innocent Ukrainians have been displaced, disenfranchised, or otherwise affected by Russian military action. This includes several instances of potential violations of the Geneva Convention; war crimes. BSM would like to offer our deepest sympathies and reaffirm our unwavering support for the Ukrainian people, including our colleagues and friends at [SE Ranking](https://seranking.com/), a Ukrainian-based provider of SEO tools. In light of this ongoing tragedy, we’d like to formally petition the SEO community to join other industry communities in an official boycott of business operations within or connected to Russian interests, as appropriate. Additionally, there are several ways that companies and/or individuals can aid those in need, as seen below. - [https://helpukrainewin.org/](https://helpukrainewin.org/) – A thoroughly vetted method to donate directly to the Ukrainian people. - [https://searchengineland.com/ukraine-seo-ppc-job-seekers-vacancies-382081](https://searchengineland.com/ukraine-seo-ppc-job-seekers-vacancies-382081) – an article containing spreadsheets … - [Boulder SEO Marketing COO Daniel Burns to Serve as Advisor for the University of Colorado Boulder’s Leeds School of Business](https://boulderseomarketing.com/boulder-seo-marketing-coo-daniel-burns-to-advise-cu-boulder-leeds-school-of-business/) ### BSM’s chief operating officer is excited to bring his 20 years of experience managing the strategic direction and development to the next generation of business leaders. BOULDER, Colorado – Boulder SEO Marketing (BSM), a boutique [SEO company in Denver](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), announced today that chief operating officer and digital strategist Daniel Burns would be an Advisor for the [University of Colorado Boulder’s Leeds School of Business](https://www.colorado.edu/business/). The prestigious role was designed to support students and faculty in one of the country’s most vibrant business communities. “I’m so excited to serve as a university advisor,” Daniel said. “I remember what it was like when I was just starting out and how much I valued my mentors,” he continued. “Thanks to this program, I’ll be able to give a hand up to the next generation of industry experts.” The advisory group’s goal is to inspire agents of change, so they can go on to foster development within the organizations they join after graduating, as well as within their greater surrounding communities. Individual Advisors contribute to this mission by bringing vast expertise and introducing mentees to their professional networks. Ultimately, they serve as a bridge between those at the top of the career ladder … - [Boulder SEO Marketing Cracks the SEO Code for Apartment Companies and Multifamily Operators Nationwide](https://boulderseomarketing.com/boulder-seo-marketing-cracks-the-seo-code-for-apartment-companies/) BSM Copilot and Micro SEO Strategies℠ now power multifamily SEO for apartment operators. Reduce vacancies through AI-driven organic search. Learn more. - [Boulder SEO Marketing Doubles Down on Real Estate Success: Unveiling a Compelling HOA Management Case Study and Industry-Specific Page](https://boulderseomarketing.com/boulder-seo-marketing-doubles-down-on-real-estate-success-unveiling-a-compelling-hoa-management-case-study-and-industry-specific-page/) ### The case study shows how BSM helped an HOA management company double in size in a single year by boosting its online visibility. **Denver, CO** – Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), recently published a comprehensive SEO case study showcasing success in the HOA property management niche and a dedicated SEO for real estate industry page brimming with actionable insights. **Demystifying SEO for the Real Estate Industry: A Powerful Case Study** The newly published case study titled [How an HOA Management Company Doubled in Size in a Single Year by Boosting Online Visibility](https://boulderseomarketing.com/seo-case-studies/hoa-property-management-seo-case-study/), dives into Boulder SEO Marketing’s proven strategies for boosting online visibility. Focusing on a local HOA property management company, the case study meticulously outlines the client’s initial challenges. It then unveils the specific SEO tactics implemented – from targeted keyword research and local SEO optimization to engaging content creation and on-page optimization. Most importantly, the case study quantifies the impressive results achieved, including: - Significant increase in website traffic, attracting a wider pool of potential clients. - Measurable growth in qualified leads generated, leading to more business opportunities. - Enhanced brand awareness within the local market, solidifying the client’s position as a … - [Boulder SEO Marketing Drives eCommerce Growth: A Case Study on Boosting Online Retail Success](https://boulderseomarketing.com/boulder-seo-marketing-drives-ecommerce-growth-an-in-depth-case-study-on-optimizing-online-retail-success/) ### The case study shows how BSM helped an eCommerce site achieve significant traffic growth and increased revenue through innovative Micro-SEO Strategies℠. **Denver, CO** – Boulder SEO Marketing (BSM), a hyper-focused [SEO agency in Denver](https://boulderseomarketing.com/denver-SEO/), is excited to announce the launch of another case study. This one, titled “[How eCommerce SEO Services Helped This Small Independent Company Overtake the Biggest Players in the Home Goods Industry](https://boulderseomarketing.com/seo-case-studies/case-study-on-seo-for-ecommerce-sites/),” reveals the significant impact of customized SEO strategies on eCommerce sites. Its in-depth analysis showcases how BSM’s comprehensive Micro-SEO Strategies℠ empowered a small online retailer to achieve remarkable growth. BSM’s custom approach, known as Micro-SEO Strategies℠, allowed the company to laser-focus on specific challenges the client was facing. By strategically targeting low-competition keywords, optimizing their product listings, and utilizing data-driven insights, BSM significantly boosted the client’s organic traffic, helping them gain visibility in search engines that ultimately led to an [increase in conversions and revenue.](https://boulderseomarketing.com/seo-packages/) The results of the case study are compelling: - **177% Increase in Organic Search Traffic:** Through keyword optimization and SEO-driven content strategies, the client saw a massive uptick in visitors to their website. - **Significant Improvement in Keyword Rankings:** The client’s website now ranks on the first page of … - [Boulder SEO Marketing Drives EdTech SEO Success With Top AI Overview Ranking and 32% Click Growth](https://boulderseomarketing.com/boulder-seo-marketing-class-composer-ai-overviews/) Discover how Boulder SEO Marketing helped Class Composer gain 32% more clicks and land a top spot in Google’s AI Overviews. - [Boulder SEO Marketing Explores Construction Innovations at International Builders’ Show in Las Vegas](https://boulderseomarketing.com/bsm-attends-international-builders-show/) ### The BSM team attended IBS 2025 to discover emerging trends and SEO opportunities within the construction industry. **BOULDER, CO, March 12, 2025**– Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), recently sent Jeff Buenz, Marketing and Sales Director, and Brandon Ho, Director of Account Management, to the [International Builders’ Show](https://blog.buildersshow.com/2025/02/its-a-wrap-ibs-2025/?_gl=1*10gn60r*_gcl_au*Mjg4NDUwNzQyLjE3NDE2NzQ0NzA.*_ga*MjMxODk3ODkwLjE3NDE2NzQ0NzA.*_ga_HLKM3NY6B2*MTc0MTY3NDQ3MC4xLjAuMTc0MTY3NDQ4MC41MC4wLjA.) (IBS) in Las Vegas. IBS, the largest annual construction show globally, attracts industry leaders keen on showcasing innovative products and technological advancements aimed at improving residential construction. The event offered abundant networking opportunities despite limitations on session attendance due to pass restrictions. Jeff Buenz noted, *“We spent the majority of our time walking the convention floors, engaging in meaningful SEO conversations with business owners. We created valuable opportunities with several small and medium-sized companies specializing in decorative lamp posts, drop boxes, and international logistics and container services.”* During these discussions, Buenz and Ho recognized a significant market segment ideal for BSM’s expertise. Buenz explained, *“Larger companies often have dedicated marketing teams, yet smaller and medium-sized businesses typically outsource*[*SEO services*](https://boulderseomarketing.com/services/)*to focus more on their product and service sales. This niche aligns perfectly with BSM’s strengths and capabilities.”* A prominent challenge identified at IBS was the lack of preparedness … - [Boulder SEO Marketing Featured as a Top SEO Agency in Boulder](https://boulderseomarketing.com/boulder-seo-marketing-featured-as-a-top-seo-agency-in-boulder/) ### Highlighting BSM’s excellence in SEO and digital marketing services with proven strategies and results. **Denver, CO** – Boulder SEO Marketing (BSM) is thrilled to announce its recognition as a [top SEO company in Boulder, CO](https://g.co/kgs/1BnuQXV), by Pandia. This recognition highlights BSM’s unwavering commitment to delivering top-tier SEO services and exceptional service to its clients in Boulder, Colorado, and beyond. For additional information, please visit [https://www.pandia.com/us/boulder-co/seo-company](https://www.pandia.com/us/boulder-co/seo-company). Boulder SEO Marketing distinguishes itself with its hyper-focus and data-driven approach to search engine optimization. BSM has consistently delivered impressive results by focusing on personalized SEO plans tailored to each client’s unique needs, driving increased traffic and improved search engine rankings. *“Being recognized by Pandia is a testament to the hard work and dedication of our entire team,”* said BSM founder Chris Raulf, [SEO & AI expert](https://www.linkedin.com/in/chrisraulf/). *“We are committed to staying ahead of industry trends and continuously improving our services to meet and exceed our clients’ expectations.”* Boulder SEO Marketing is a pioneer in using the [Micro-SEO Strategy℠](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/). This transparent and potent methodology cuts through the noise, ensuring tangible outcomes. This powerful SEO and content marketing strategy helps businesses dominate search results and boost conversions by focusing on hyper-focused, page-by-page optimization. Boulder SEO … - [Boulder SEO Marketing Founder and President Chris Raulf to Host Free SEO Course for the Members of the Strategic Business Group](https://boulderseomarketing.com/bsm-founder-to-host-free-seo-course-for-strategic-business-group/) ### On April 6th, 2022, Raulf will host an introductory hour-long SEO course online for members of the networking, entrepreneur, and professional development community Boulder SEO Marketing (BSM) announced today that its Founder & President Chris Raulf will host an SEO course focused on basic SEO strategies and tactics for the Strategic Business Group (SBG), an online community that focuses on professional development and entrepreneurial success. SBG boasts hundreds of members, including a large proportion of full-time small business owners. Many small businesses deal primarily in online sales and rely on SEO to increase their web-based presence and overall visibility, particularly in the wake of larger competitors that may have far more conventional resources at their disposal. Additional information and registration for the April 6th, 2022 event are available by visiting [https://www.facebook.com/groups/StrategicBusinessGroup](https://www.facebook.com/groups/StrategicBusinessGroup). “It really is an uphill battle. When 9 out of 10 small businesses fail, the days of simply outworking the competition are long gone. Nowadays, one must work both harder AND smarter,” Raulf said. “I understand – truly. When I started BSM, I worked 12 hours a day, every day, for years.” A small business owner himself, Chris Raulf understands the frustration that many SBG members face. As … - [Boulder SEO Marketing Founder Chris Raulf Featured in Advertising Experts Article on User-Generated Content](https://boulderseomarketing.com/chris-raulf-user-generated-content-advertising/) ### The international AI and SEO expert discusses how user-generated content is reshaping modern advertising strategies. **DENVER, Colorado, January 20, 2025**–Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B) and a pioneer in Micro-SEO Strategies℠, proudly announces that its founder, Chris Raulf, has been featured in Advertising Experts’ latest article, [How to Leverage User-Generated Content in Advertising](https://advertisingexperts.io/qa/how-to-leverage-user-generated-content-in-advertising/). The article highlights Raulf’s expert insights on the transformative role of user-generated content (UGC) in today’s advertising landscape. With the increasing demand for authentic and relatable content, Raulf’s expertise sheds light on why UGC is a cornerstone for successful advertising campaigns. The feature discusses the integration of user-generated content into digital marketing strategies, emphasizing its power to build trust, enhance engagement, and deliver measurable results. **Key Highlights from the Article** The Advertising Experts article explores: - The Value of Authenticity: Why user-generated content resonates more with audiences than traditional advertising. - Incorporating UGC into Campaigns: Practical strategies to amplify brand visibility and credibility. - Maximizing Impact: Leveraging AI tools to curate, manage, and scale user-generated campaigns effectively. *“User-generated content offers businesses a powerful way to connect with their audience. It’s authentic, relatable, and when done right, incredibly effective,”* said Raulf in the … - [Boulder SEO Marketing Founder Chris Raulf Featured in Boost My Domain Breaking Down Search Engine Positioning vs. SEO](https://boulderseomarketing.com/chris-raulf-search-engine-positioning-vs-seo/) ### The AI and international SEO expert explains why search engine positioning is transforming digital marketing and how you can leverage this changing tide. **DENVER, Colorado, December 18, 2024** –Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B) and a pioneer in Micro-SEO Strategies℠, is thrilled to announce that Chris Raulf, BSM founder and [AI and International SEO expert](https://www.linkedin.com/in/chrisraulf/), has been featured in Boost My Domain’s latest article, **“Search Engine Positioning vs. SEO: Just a New Name for an Old Game?”** Raulf shares his expert insights on this crucial digital marketing topic, highlighting the key differences and complementary aspects of these two strategies. The article, which explores whether search engine positioning is simply a rebranding of SEO or an entirely new approach, positions Raulf as a leading voice in the industry. With years of experience helping businesses succeed in competitive digital landscapes, Raulf provides valuable context and actionable advice for marketers and business owners alike. **Key Highlights from the Feature** Boost My Domain’s article dives into: 1.  What is Search Engine Positioning? A forward-thinking strategy aimed at capturing and holding top spots on SERPs. 2.  SEO vs. Positioning: How search engine positioning complements traditional SEO practices, focusing on immediate … - [Boulder SEO Marketing Founder Chris Raulf Featured in CanvasRebel Magazine, Shared Stories About Entrepreneurship](https://boulderseomarketing.com/boulder-seo-marketing-founder-chris-raulf-featured-in-canvasrebel-magazine/) ### The international SEO expert was interviewed by the magazine, which showcases entrepreneurs, artists, and creatives. Raulf discussed his journey and the ever-changing SEO landscape he must navigate daily. DENVER, Colorado – Boulder SEO Marketing (BSM), a boutique [SEO company in Denver](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), announced today that founder and president Chris Raulf was recently featured in CanvasRebel, a leading publication for professionals. The interview focused on Raulf’s journey as an entrepreneur and his thoughts on the ever-changing digital landscape. The interview is accessible by visiting the following link: [https://canvasrebel.com/meet-chris-raulf/](https://canvasrebel.com/meet-chris-raulf/) Raulf founded BSM, a hyper-focused [Denver SEO agency](https://boulderseomarketing.com/denver-seo/), in 2009, and the company has been deploying innovative tactics ever since. Specializing in Micro-SEO Strategies℠, BSM takes a hyper-focused approach to search engine optimization, which is Raulf’s area of expertise. While the agency is thriving today, Raulf admitted it hasn’t always been easy. When asked about a time when he had no choice but to be resilient, he reflected on losing his home in the Marshall Fire on December 30, 2021. His family lost everything they owned that day. Thankfully, however, they were able to save their pets. > “It was a harrowing experience,” said Raulf. “But I know it made me more decisive … - [Boulder SEO Marketing Founder Chris Raulf Featured in Podcast for AI-Assisted SEO](https://boulderseomarketing.com/boulder-seo-marketing-founder-chris-raulf-featured-in-podcast-for-ai-assisted-seo/) ### Chris Raulf discusses how businesses can leverage artificial intelligence to enhance their SEO strategies. **Denver, CO** – Chris Raulf, founder of Boulder SEO Marketing (BSM), recently joined the “Voices of Search” podcast to discuss the transformative impact of artificial intelligence on SEO strategies. In the first episode titled “[Human-Driven AI-Assisted SEO](https://voicesofsearch.com/episode/human-driven-ai-assisted-seo/),” Chris shares his expertise on integrating AI tools with human insights for more effective search engine optimization. *“AI is revolutionizing SEO, but it’s essential to keep the human element at the forefront,”* said [AI and SEO expert](https://www.linkedin.com/in/chrisraulf/) Chris Raulf. *“Combining our understanding of human behavior with AI capabilities can lead to innovative and successful strategies.”* In the 2nd episode titled “[AI & SEO Meet Micro-SEO Strategies](https://voicesofsearch.com/episode/human-driven-ai-assisted-SEO/ai-seo-meet-micro-seo-strategies/),” Chris delves deeper into the concept of Micro-SEO Strategies℠, explaining how businesses can leverage AI to scale their SEO efforts with precision. He highlights how integrating AI with Micro-SEO Strategies can deliver significant results in record time, giving businesses a competitive edge in search rankings. *“Our Micro-SEO Strategies℠ allow businesses to implement highly targeted and scalable SEO techniques, delivering significant results faster than traditional methods. By focusing on precise optimization, we give companies a competitive edge in achieving top search rankings.”* Chris … - [Boulder SEO Marketing Founder Chris Raulf Featured in Rise25 Article on Building Thriving Businesses](https://boulderseomarketing.com/boulder-seo-marketing-founder-chris-raulf-featured-in-article-on-building-thriving-businesses/) ### BSM’s very own SEO & AI expert, Chris Raulf, shares his insights on building a thriving agency. **Denver, CO** – Chris Raulf, the visionary founder of Boulder SEO Marketing (BSM), a hyper-focused SEO and content marketing agency specializing in both local and international search engine optimization, has been recently featured in an exclusive article by Rise25 titled “From Niche to Powerhouse: Insights from 25 Agency Leaders on Building Thriving Businesses.” Read the full Rise25 article here: [rise25.com/lead-generation/from-niche-to-powerhouse-insights-from-25-agency-leaders-on-building-thriving-businesses](https://rise25.com/lead-generation/from-niche-to-powerhouse-insights-from-25-agency-leaders-on-building-thriving-businesses/) The Rise25 article dives into the core strategies and experiences of 25 exceptional agency leaders who have successfully navigated the complexities of building and scaling their businesses. Raulf’s contribution to the article offers invaluable insights into the significance of niche specialization, the cultivation of enduring client partnerships, and the imperative of staying ahead of the rapidly evolving SEO landscape. *“I’m honored to be included alongside such a distinguished group of entrepreneurs,”*says [AI & SEO expert](https://www.linkedin.com/in/chrisraulf/) Chris Raulf.*“Building a thriving agency requires constant learning, innovation, and a deep commitment to client success. Sharing my experiences with Rise25 allows me to contribute to the broader conversation within the agency world.”* Boulder SEO Marketing, under Raulf’s leadership, has established itself as one of the [top … - [Boulder SEO Marketing Founder Chris Raulf Featured in Supple Article on Using ChatGPT for Deploying AI-Enhanced SEO Strategies](https://boulderseomarketing.com/ai-and-seo-expert-chris-raulf-featured-in-supple-article-on-using-chatgpt-for-deploying-ai-enhanced-seo-strategies/) ### The [international AI and SEO expert](https://www.linkedin.com/in/chrisraulf/) was interviewed by the Supple team about the chatbot and shared his approach to using it to streamline some of the more tedious SEO tasks. DENVER, Colorado – Boulder SEO Marketing (BSM), a leader among [SEO agencies in Denver](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), announced today that founder and president Chris Raulf was featured in an article on Supple, a Melbourne-based digital marketing agency. The insightful post, titled “[ChatGPT for SEO: 8 Experts Share How to Use ChatGPT for SEO Tasks](https://supple.com.au/chatgpt-for-seo/),” explores how thought leaders leverage the chatbot. Staying ahead of the curve is essential in the rapidly evolving digital marketing landscape. With artificial intelligence making significant strides, SEO professionals are increasingly turning to innovative tools like ChatGPT to drive organic search success. A recognized industry expert, Raulf has emerged as a leading voice in deploying AI-driven SEO solutions, and his inclusion in Supple’s article is a testament to his expertise. The article showcases Raulf’s deep understanding of the subject matter and ability to provide actionable insights to SEO practitioners and digital marketers. Commenting on the role of ChatGPT in SEO, Raulf emphasized, “AI-powered tools, such as ChatGPT, facilitate automation, so once-tedious tasks can be completed in a … - [Boulder SEO Marketing Founder Chris Raulf Featured in Terkel Article on Building an SEO Strategy](https://boulderseomarketing.com/boulder-seo-marketing-founder-chris-raulf-featured-in-terkel-article-on-building-an-seo-strategy/) ### The knowledge platform, which aims to celebrate small businesses, asked [the international AI and SEO](https://www.linkedin.com/in/chrisraulf/) expert for advice on climbing the rankings. DENVER, Colorado – Boulder SEO Marketing (BSM), a leader among [SEO agencies in Denver](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), announced today that founder and president Chris Raulf was featured in an article on Terkel. The article, “**[9 Tips to Build a Comprehensive SEO Strategy](https://blog.terkel.io/9-tips-to-build-a-comprehensive-seo-strategy/)**,” highlights the Micro-SEO Strategy℠, BSM’s proprietary methodology. It also features several other industry leaders, all sharing tips on developing a comprehensive SEO strategy. The other tips in the article delve into featured snippets, topic clusters, and pillar pages. Raulf’s contribution focuses on tactics for boosting online visibility, driving organic traffic, and maximizing a website’s potential. His deep understanding of SEO and extensive experience have made him a trusted figure in the digital marketing landscape. As the founder of BSM, he has spearheaded thousands of successful campaigns for clients across diverse industries, helping them achieve remarkable results and gain a competitive edge in the online marketplace. “Being featured in the Terkel article is a tremendous honor,” said Raulf. “I am passionate about empowering businesses with the knowledge and tools they need to thrive in the digital world.” Under Raulf’s … - [Boulder SEO Marketing Founder Chris Raulf Featured in University Publication](https://boulderseomarketing.com/boulder-seo-marketing-founder-chris-raulf-featured-in-university-publication/) ### Boulder SEO Marketing founder featured in TCLoc Magazine, discussing innovative approaches to localization. **Denver, CO** – Boulder SEO Marketing (BSM) is proud to announce that Chris Raulf, [SEO and AI expert](https://chrisraulf.com/international-seo-consultant/) and founder of BSM, has been featured in the second edition of the TCLoc magazine, a publication by the Technical Communication and Localization (TCLoc) Master’s program at the University of Strasbourg. To learn more about this special feature, please visit [https://indd.adobe.com/view/c965d92e-d141-4ece-ab9b-bd1c00d2e0e1](https://indd.adobe.com/view/c965d92e-d141-4ece-ab9b-bd1c00d2e0e1). Chris Raulf’s insightful contribution to TCLoc Master’s program focuses on a critical element – preparing students for the future of localization in a world increasingly driven by artificial intelligence (AI). He underscores the significance of cutting-edge techniques like user-centric content creation and optimization, crucial for success in the rapidly growing AI-powered search landscape. His class dives into the [Micro-SEO Strategy℠](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) methodology to unlock explosive results and build deeper audience connections. SGE (Search Generative Experience), Google’s new game-changer, is also covered, so students are ready to adapt and dominate. *“I’m honored to be featured in the TcLoc magazine,” said Raulf. “The program’s focus on practical skills and emerging technologies aligns perfectly with our approach at Boulder SEO Marketing. I’m excited to share my expertise with students and help … - [Boulder SEO Marketing Founder Chris Raulf Featured in Uprankly’s Article About SEO Insights](https://boulderseomarketing.com/ai-and-seo-expert-chris-raulf-featured-in-seo-insights-roundup-article/) ### Uprankly curated a collection of tips on thriving in the AI age. Designed for those newer to search engine optimization, the tips came from dozens of seasoned SEO experts, including Raulf. DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO company](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), is proud to announce that founder Chris Raulf, a renowned [AI and international SEO expert](https://www.linkedin.com/in/chrisraulf/), was featured in a recent article on Uprankly’s blog titled “[SEO Insights from Experts: Thriving in the AI-Driven Age – Tips for Beginners](https://www.uprankly.com/blog/seo-tips-experts-beginners#Chris_Raulf).” For his part, Raulf highlighted the importance of improving E-E-A-T (experience, expertise, authoritativeness, and trustworthiness) scores in the AI-driven digital landscape. With the proliferation of AI-generated content, search engines like Google have become more discerning in their indexing practices. Raulf stated, “At this point, AI-generated content doesn’t provide net new content. Since indexing so much redundant copy would cost Google’s server farms millions of dollars, they’d rather not. Content that meets the algorithm’s [latest helpful content guidelines](https://developers.google.com/search/updates/helpful-content-update), on the other hand, has a significant advantage in the age of what I like to call the ‘New SEO.’” Google’s status as the most trusted search engine hinges on its ability to identify and display the most accurate and reliable … - [Boulder SEO Marketing Founder Chris Raulf Featured on Business Inspection Podcast](https://boulderseomarketing.com/chris-raulf-business-inspection-podcast/) ### In the episode, the AI and international SEO expert explains how AI and Micro SEO can help businesses enhance their digital presence, improve search rankings, and drive sustainable growth. **DENVER, Colorado, February 24, 2025**–Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), is excited to announce that its founder, Chris Raulf, was featured on the Business Inspection podcast. In this engaging discussion, Raulf shared how AI-driven SEO and Micro-SEO Strategies℠ are reshaping the digital marketing landscape. Hosted by Business Inspection, a platform dedicated to sharing insights on business, finance, and industry trends, the episode explores the evolution of SEO, the role of artificial intelligence in search engine optimization, and how businesses can leverage AI-driven strategies to enhance their online presence. *“The biggest transformation in search is happening right now,”* said Raulf. *“AI-powered search tools are redefining how users find information, and businesses need to evolve quickly. That’s why we focus on AI-driven content strategies and Micro-SEO Strategies℠ to help companies stay ahead of the curve.”* #### **Key Takeaways from the Podcast Episode:** - The evolution of SEO and the shift to AI-driven search algorithms. - How AI-powered content strategies help businesses rank in Google’s AI Overviews. - The … - [Boulder SEO Marketing Founder Chris Raulf Joins DesignRush Interview](https://boulderseomarketing.com/chris-raulf-ai-driven-seo-designrush/) ### In the interview, the AI and international SEO expert explains how to use AI and Micro-SEO Strategies℠ to grow your business. **BOULDER, CO, March 28, 2025**–Boulder SEO Marketing, a top-rated [Denver SEO agency](https://g.co/kgs/c67Gd7B), is excited to announce that its founder, Chris Raulf, was featured in an insightful interview with DesignRush, a leading platform that connects businesses with top marketing agencies. In the interview, Raulf shares insights on how AI-driven SEO strategies transform small businesses’ competitiveness in an increasingly digital marketplace. The full interview is available on DesignRush:[How Boulder SEO Marketing Helps Small Businesses Win Big with AI-Driven SEO](https://www.designrush.com/news/how-boulder-seo-marketing-helps-small-businesses-win-big-ai-driven-seo). As a recognized leader in AI-assisted SEO, Raulf has pioneered innovative Micro-SEO Strategies℠, a powerful [SEO and content marketing strategy](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) that enables businesses of all sizes to grow significantly online. The interview with DesignRush explores BSM’s approach to integrating AI with human-driven expertise to optimize search rankings, increase visibility, and generate qualified leads. #### **Key Insights from the Interview** In the interview, Raulf discusses the essential components of Boulder SEO Marketing’s success, offering valuable insights into the evolving digital landscape: - **AI and SEO Integration:** How AI-powered tools enhance keyword research, content optimization, and user engagement. - **Effective SEO Strategies:** Practical … - [Boulder SEO Marketing Founder Chris Raulf Joins Empowering Creatives Podcast](https://boulderseomarketing.com/chris-raulf-empowering-creatives-podcast/) ### In the episode, the AI and international SEO expert explains how you can use AI and Micro SEO to grow your business. **DENVER, Colorado, January 9, 2025**–Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B) and a pioneer in Micro-SEO Strategies℠, is excited to announce that its founder, Chris Raulf, was featured on the **“[Empowering Creatives to Live Their Dreams](https://www.youtube.com/watch?v=EhIEzalD1os)”** podcast, hosted by Jessica Ozrek, Founder and CEO of Elysian Staffing. Ozrek brings over 20 years of recruitment, business development, training, and management experience to her company, Elysian Staffing, a premier recruitment agency that partners with agencies and internal marketing teams. Known for her ability to connect top creative and marketing professionals with brands like TikTok, MTV, Tiffany & Co., and Johnson & Johnson, Ozrek provides unparalleled expertise in building impactful teams. In this engaging episode, Raulf shares his insights on AI-driven Micro SEO tactics and how they empower businesses to achieve online growth and visibility. He also reflects on the importance of balancing creativity and data-driven strategies in today’s competitive digital landscape. *“The key to success in digital marketing is blending AI-powered tools with a human-driven approach,”* Raulf explained. *“Micro-SEO Strategies℠ are game-changing for businesses of all … - [Boulder SEO Marketing Founder Chris Raulf Sat Down with Julia McLaughlin of The Agency Toolkit Podcast to Discuss His Journey as an Entrepreneur](https://boulderseomarketing.com/international-seo-consultant-chris-raulf-discusses-his-journey-as-an-entrepreneur/) ### Want to learn more about starting your own digital marketing agency? Listen to the conversation between Chris and Julia on Spotify, Audible, or Google Podcast Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO company](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), announced today that The Agency Toolkit Podcast had released the episode featuring founder and president Chris Raulf. In June, Chris sat down with Julia McLaughlin to discuss his career in digital marketing. Anyone interested in listening to the interview may access the podcast by visiting [https://theagencytoolkit.podbean.com/e/chris-raulf/](https://theagencytoolkit.podbean.com/e/chris-raulf/). Chris started the 25-minute conversation by talking about the earliest days of BSM and how he positioned himself as an [international SEO consultant](https://chrisraulf.com/international-seo-consultant/) & expert from day one. He also discussed the importance of building a strong team and holding out for passionate professionals he knew he could trust. When Julia asked how Chris made sure BSM was a success, he chalked it up to two things. Realizing that he’d had it with corporate America, he couldn’t do it anymore. He had to do something else, so he wrote a letter of resignation and gave himself a month to build a website. > “Quite frankly, I didn’t care if I succeeded or not,” Chris told Julia, reflecting on his … - [Boulder SEO Marketing Founder Chris Raulf Sat Down with VoyageDenver to Discuss Life and Business](https://boulderseomarketing.com/international-seo-expert-chris-raulf-discusses-life-and-business/) ### VoyageDenver promotes artists, entrepreneurs, and innovators by sharing their stories in their own words. They recently interviewed Chris Raulf to talk about his SEO agency and life in general. Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO company](https://boulderseomarketing.com/denver-seo/), announced today that VoyageDenver had released their interview featuring founder and president Chris Raulf. In November, Chris sat down with the local subsidiary of the Voyage Group of Magazines to discuss life and business. The full interview may be accessed here: [http://voyagedenver.com/interview/exploring-life-business-with-chris-raulf-of-boulder-seo-marketing/](http://voyagedenver.com/interview/exploring-life-business-with-chris-raulf-of-boulder-seo-marketing/). The interview opened with a question about the start of his story. Chris told the magazine he got into [search engine optimization](https://en.wikipedia.org/wiki/Search_engine_optimization) in the late 90s when Google was still in its infancy. At the time, people primarily used search engines like Yahoo! Search and Alta Vista. Chris said he realized the Internet wouldn’t disappear, and every business would eventually have a website. He also realized there would be immense competition on the search engine results pages, and companies would need help appearing above their competitors. With that in mind, he decided to pivot and devote his career to SEO. Chris shared some of the hurdles he’s faced since founding Boulder SEO Marketing in 2009 and how he overcame … - [Boulder SEO Marketing Founder Chris Raulf Teams up With the Globalization and Localization Association (GALA) To Present on Artificial Intelligence (AI) in Global Digital Marketing](https://boulderseomarketing.com/international-seo-expert-chris-raulf-to-present-on-ai-in-global-digital-marketing/) ### On February 2nd, 2023, the international SEO expert and early adopter of AI tools will discuss the latest technology and explain how it can support global digital marketing strategies. Denver, Colorado – Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO company](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), announced today that founder and president Chris Raulf is teaming up with the Globalization and Localization Association (GALA) to host a live webinar on artificial intelligence. The discussion will explore how the most advanced AI tools can be used to support international SEO strategies. The session’s title is “AI in Global Digital Marketing Is Evolving Rapidly; Are You Keeping Up?” The hour-long session begins at 8:00 a.m. PST on Thursday, February 2, 2023. Additional information and registration are available by visiting [https://www.gala-global.org/events/events-calendar/live-webinar-ai-global-digital-marketing-evolving-rapidly-are-you-keeping-0](https://www.gala-global.org/events/events-calendar/live-webinar-ai-global-digital-marketing-evolving-rapidly-are-you-keeping-0). > AI has been around for a while, says Raulf, but the rudimentary tools have always generated lackluster content–until now. He continues, AI technology is on the cusp of changing life as we know it, much the same way that Google did back in the early 2000s. AI will only continue advancing, which means it’s merely a matter of time before everyone will use it to simplify all kinds of processes. During the webinar, Chris will … - [Boulder SEO Marketing founder Chris Raulf to Co-Moderate Online Panel Discussion Entitled New(ish) Applications of Artificial Intelligence in Content Creation and Localization](https://boulderseomarketing.com/free-digital-marketing-courses-upcoming-events/) #### The online panel features three of today’s top thought-leaders as it pertains to artificial intelligence, content creation, and localization. Scheduled for Wednesday, October 14, 2020, global digital marketing expert Raulf will be joined by co-moderator and globalization trailblazer James Lin of Uber Denver, CO – October 2, 2020 – Boulder SEO Marketing, a full-service [digital marketing agency](https://boulderseomarketing.com/), announced that its founder and president would co-moderate a complimentary online panel discussion on how artificial intelligence is applied in digital marketing, content creation, and localization. Scheduled for Wednesday, October 14, 2020, at 10:00 am MDT, space for the 60-minute online event is limited. Additional information and registration are available by visiting [https://boulderseomarketing.com/seo-training/](https://boulderseomarketing.com/seo-training/). ![AI in Global Digital Marketing](https://boulderseomarketing.com/wp-content/uploads/2013/07/rpa-in-marketing.jpg)Knowingly or unknowingly, artificial intelligence (AI) is impacting most everyone’s lives daily now. The technology is evolving at lightning speed, yet, we are still in the early stages of AI. Experts predict that over the next decade, various industries will be impacted severely by advancements in AI. In particular global content marketing and localization will see dramatic changes as the communication industry will be one of the most affected sectors. Boulder SEO Marketing founder and [international SEO expert](https://chrisraulf.com/international-seo-consultant/) Chris Raulf notes: “The online panel discussion … - [Boulder SEO Marketing Founder Chris Raulf to Discuss Artificial Intelligence in Search Engine Optimization at SE Ranking’s First Major Digital Conference](https://boulderseomarketing.com/ai-seo-webinar/) ### On November 22nd, 2022, the international SEO expert will be speaking at “What Shapes SEO Today & Tomorrow,” a multilingual conference hosted by SE Ranking ![AI and SEO Presentation by Chris Raulf](https://boulderseomarketing.com/wp-content/uploads/2022/11/Chris-Raulf-AI-in-SEO-Presentation-1-169x300.png) DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO company](https://boulderseomarketing.com/denver-seo/), announced today that founder and president Chris Raulf would speak at SE Ranking’s first major digital conference on November 22, 2022, at 9:20 a.m. MST. Titled “What Shapes SEO Today & Tomorrow,” the three-day event will be hosted in English, French, and Spanish and will explore the three pillars of search engine optimization. Additional information and registration for the complimentary online event are available by visiting [https://seranking.com/seo-conference-2022.html](https://seranking.com/seo-conference-2022.html). Comprised of nine sessions hosted by industry leaders, the conference will share all kinds of actionable insights, which attendees can use to devise and implement effective SEO strategies. Each presenter will speak on the latest changes impacting the field today, so you can determine how to update your approach for tomorrow. The English day will be held on November 22, 2022, the French day will be held on November 23, 2022, and the Spanish day will be held on November 24, 2022. Entitled “Don’t Fall Behind – Incorporate … - [Boulder SEO Marketing Founder Chris Raulf to Lead Part of SE Ranking’s Workshop on Using the Platform’s Most Powerful Tools](https://boulderseomarketing.com/ai-and-seo-expert-chris-raulf-to-lead-part-of-se-rankings-workshop-on-using-the-platforms-most-powerful-tools/) ### During the online event, which will be held on August 22, 2023, SE Ranking’s real clients will share tips for deploying [SEO strategies](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) with help from the innovative platform. DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO company](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), announced today that founder and president Chris Raulf is teaming up with SE Ranking yet again for an illuminating client-led workshop. Titled “[Streamlining SEO Success with the SE Ranking Tool Bundle](https://seranking.com/webinars/seo-workshop-streamlining-seo-success-with-the-se-ranking.html),” the workshop will be held on Tuesday, August 22, 2023, from 9:00 to 11:00 a.m. EDT. [![SE Ranking SEO Event](https://boulderseomarketing.com/wp-content/uploads/2023/08/1200x630-9AM-EDT-_-3PM-CEST-300x158.png)](https://seranking.com/webinars/seo-workshop-streamlining-seo-success-with-the-se-ranking.html)Raulf’s session, “Hit the Jackpot with SE Ranking’s Competitive Research and Content Editor Tools,” will begin at 9:45 a.m. During his hands-on talk, Raulf will explain how to deploy BSM’s groundbreaking approach to climbing the rankings with help from SE Ranking’s most powerful tools. Called Micro-SEO Strategies℠, this methodology is the same one BSM applies for all of its clients, and the tools Raulf will be highlighting are the actual ones his team uses to deliver real results in record time. > “This workshop is more than a learning experience; it’s a roadmap to SEO excellence,” said Raulf. “SE Ranking’s tools are incredibly powerful, and once you know … - [Boulder SEO Marketing Founder Chris Raulf to Moderate Online Roundtable Discussion On What Makes Strong International Search Engine Optimization](https://boulderseomarketing.com/boulder-seo-marketing-founder-chris-raulf-to-moderate-online-roundtable-discussion-on-what-makes-strong-international-seo/) ### As part of Smartcat’s Content Marketing Marathon event series, on June 9, 2022, Raulf, Alessandra Binazzi, and Neil Sheth discuss why content remains king no matter what language and how to reach global audiences in their target languages successfully. ![What Makes Strong International Search Engine Optimization](https://boulderseomarketing.com/wp-content/uploads/2022/06/what-makes-strong-international-seo-300x300.jpeg) Boulder SEO Marketing (BSM), a leader among [Denver SEO agencies](https://boulderseomarketing.com/denver-seo/), announced today that its Founder and President, Chris Raulf, would moderate an online event entitled “What Makes Strong International SEO” on June 9, 2022. The hour-long online Roundtable is part of Smartcat’s Content Marketing Marathon event, a three-part webinar series. The event features three of today’s top global digital marketing experts. It teaches attendees how to reach an international audience through content marketing and SEO successfully. Additional information and registration are available by visiting [https://www.smartcat.com/lp/content-marketing-marathon/](https://www.smartcat.com/lp/content-marketing-marathon/). While attracting local traffic is one thing, new SEO methodologies allow even the smallest entities to reach a global audience. Developed by [international SEO expert](https://chrisraulf.com/international-seo-consultant/) Chris Raulf, Micro-SEO Strategies ℠ essentially level the playing field globally. Even small-town companies can outrank major retailers like Amazon and Walmart. > “Change is the game’s name when it comes to Google’s algorithms,” Raulf said. “But as long as you have a … - [Boulder SEO Marketing Founder Chris Raulf to Present on AI SEO and Social Media Integration at Widefoc.us Webinar](https://boulderseomarketing.com/chris-raulf-widefocus-webinar-february-2026/) Boulder SEO Marketing founder Chris Raulf joins Widefoc.us for a free webinar on aligning AI SEO with social media strategy, February 20, 2026. - [Boulder SEO Marketing Founder Chris Raulf to Speak at SearchCon 2024](https://boulderseomarketing.com/boulder-seo-marketing-founder-chris-raulf-to-speak-at-searchcon/) ### Chris Raulf will be bringing his two decades of experience in digital marketing, his innovative Micro-SEO Strategies℠, and his ability to leverage AI for online success. **Denver, CO** – Chris Raulf, founder of Boulder SEO Marketing, will be a [speaker at SearchCon 2024](https://searchcon.events/speaker/chris-raulf/), an advanced SEO and digital marketing conference taking place on September 12th and 13th, 2024, at the Renaissance Boulder Flatiron Hotel, in Broomfield, Colorado. Raulf is an [international SEO and AI expert](https://www.linkedin.com/in/chrisraulf/) and a speaker at industry conferences. He also teaches content marketing and SEO at the University of Strasbourg, France. [SearchCon 2024](https://searchcon.events/) is a two-day conference designed for experienced SEO and digital marketing professionals. The conference will feature workshops, networking opportunities, and presentations from industry experts on the latest SEO strategies and techniques. Chris will be speaking on Thursday, September 12th, 2024. *“I’m excited to be speaking at SearchCon 2024,” said Raulf. “This is a great opportunity to share my insights with other SEO professionals and help them take their skills and results to the next level.”* Registration for SearchCon 2024 is now open. Use Boulder SEO Marketing’s special discount code and get $60 off today: BSMPROMO For more information and to register, please visit … - [Boulder SEO Marketing Founder Chris Raulf to Teach Part of the University of Strasbourg’s Master’s Program in Technical Communication and Localization](https://boulderseomarketing.com/boulder-seo-marketing-founder-chris-raulf-to-teach-part-of-the-university-of-strasbourgs-masters-program-in-technical-communication-and-localization/) ### Courses are designed with real-world applications in mind, so students can maximize opportunities upon graduating. The international SEO expert is excited to participate in this career-oriented program again. DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO agency](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), announced today that founder and president Chris Rauf is teaming up with the Faculty of Languages at the University of Strasbourg once again to teach part of a master’s program. The [Master’s in Technical Communication and Localization (TCLoc)](https://mastertcloc.unistra.fr/) is comprised of courses taught entirely in English by professionals from various industries, including project management, web technologies, and visual communications. As an SEO expert, Chris is excited to contribute his digital marketing expertise to the program. Hailing from Basel, Switzerland, Chris worked in the language services industry for 12 years before applying his inherent talent for teaching to launch an SEO consulting and training company. By 2009, he realized he could help more people if he had a bigger team, so he founded BSM. Chris is passionate about international SEO (ISEO) and optimizing international and multilingual websites. Since ISEO is a critical component of localization, his students can expect to learn all about it in his course. They will also … - [Boulder SEO Marketing Founder Chris Raulf to Teach Webinar on Search Engine Optimization for Pet Businesses](https://boulderseomarketing.com/seo-expert-chris-raulf-to-present-webinar-for-pet-businesses/) ### For the third time, the international SEO expert will collaborate with Six-Figure Pet Business Academy to share proven and tested search engine optimization (SEO) strategies for climbing the rankings. DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO agency](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), announced today that founder and president Chris Raulf is teaming up with Six-Figure Pet Business Academy for the third time to host a webinar on search engine optimization for those in the pet industry. Entitled “How to Increase Your Website Search Engine Optimization,” the hour-long webinar will be held on February 21, 2023, at 4:30 p.m. PST. Additional information and registration are available by visiting [https://www.sixfigurepetbusinessacademy.com/how-to-dramatically-increase-your-website-search-engine-optimization-webinar](https://www.sixfigurepetbusinessacademy.com/how-to-dramatically-increase-your-website-search-engine-optimization-webinar). According to the American Pet Products Association, the pet industry reached a historic milestone in 2020 with more than $103 billion in total sales. There’s arguably never been a better time to operate a pet business, but there’s also never been as much competition. Thankfully, with the right SEO strategy, even the smallest neighborhood dog-walking company can surpass all the biggest players in the field. “I’m thrilled to be hosting this webinar again,” Chris said. “I know many pet businesses don’t have the revenue to buy a monthly [SEO package](https://boulderseomarketing.com/seo-packages-the-ultimate-guide/) from a … - [Boulder SEO Marketing Founder Chris Raulf to Team up with the Globalization and Localization Association (GALA) and Present on Global Micro-SEO Strategies ℠](https://boulderseomarketing.com/international-seo-expert-chris-raulf-to-present-on-global-micro-seo-strategies/) ### On June 16th, 2022, the international SEO expert will be discussing his hyper-focused approach to climbing the rankings in Google—and the tools you’ll need to do the same. Denver, Colorado, June 15, 2022 – Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO company](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), announced today that founder and president Chris Raulf is teaming up with the [Globalization and Localization Association](https://www.gala-global.org/) (GALA) to host a live webinar for those who want to climb the rankings. Titled “***Deploy Global and Multilingual Micro-SEO Strategies℠ to Rank Your Content at the Top in Google***,” the presentation begins at 9:00 a.m. MDT on Thursday, June 16, 2022, and should last for about an hour. Additional information and registration are available by visiting [https://www.gala-global.org/events/events-calendar/deploy-global-and-multilingual-micro-seo-strategies-rank-your-content-top](https://www.gala-global.org/events/events-calendar/deploy-global-and-multilingual-micro-seo-strategies-rank-your-content-top). Micro-SEO Strategies ℠ are incredibly hyper-focused tactics that Raulf and the rest of the team at BSM devised in response to Google’s ever-changing algorithms. Raulf has been in the industry for more than 25 years, and when it comes to “black hat” campaigns, he recognized the writing on the wall years ago. Gone are the days of manipulating Google to land on page one without actually providing anything of value. > “Recent [Google algorithm updates](https://www.linkedin.com/pulse/dont-afraid-google-core-algorithm-updates-learn-how-get-chris-raulf/) have taken the ranking system to … - [Boulder SEO Marketing Founder Featured on SE Ranking’s “SEO Agency Rollercoaster” Podcast](https://boulderseomarketing.com/ai-and-seo-expert-chris-raulf-featured-on-the-se-ranking-seo-agency-rollercoaster-podcast/) ### Get ready for an honest look at SEO: International AI and SEO expert Chris Raulf is featured on a leading digital marketing industry podcast. DENVER, CO – Boulder SEO Marketing Founder Chris Raulf, a globally recognized [AI and SEO expert](https://www.linkedin.com/in/chrisraulf/), takes a deep dive into the challenges and triumphs of running a successful [SEO agency in Denver](https://boulderseomarketing.com/denver-SEO/) in a recently released podcast episode with leading SEO software provider SE Ranking. You can listen to the full episode here: [https://seranking.com/dofollow-podcast/the-seo-agency-rollercoaster-with-chris-raulf-of-boulder-seo-marketing/](https://seranking.com/dofollow-podcast/the-seo-agency-rollercoaster-with-chris-raulf-of-boulder-seo-marketing/) In the episode, Raulf opens up about his unconventional path into the SEO world. He discusses his transition from a marketing role with the Swiss Railways to building a results-driven digital marketing agency in the heart of Colorado. His candid insights cover: - **The relentless evolution of SEO**: Raulf emphasizes the need for agencies to stay agile and adapt to the constantly shifting [search engine algorithms](https://status.search.google.com/products/rGHU1u87FJnkP6W2GwMi/history) and best practices. - **SEO as a business driver**: He underscores the importance of helping businesses understand that SEO isn’t just about rankings but also about driving tangible growth and revenue. - **AI’s potential and limits**: Raulf offers a grounded perspective on AI, acknowledging its potential as a tool while stressing that human expertise … - [Boulder SEO Marketing Gives Law Firms the Search Visibility That Referrals and PPC Were Never Designed to Own](https://boulderseomarketing.com/boulder-seo-marketing-gives-law-firms-the-search-visibility-that-referrals-and-ppc-were-never-designed-to-own/) Boulder SEO Marketing launches AI-powered SEO for law firms using BSM Copilot and Micro SEO Strategies℠. Get found on Google and AI search. Learn more today. - [Boulder SEO Marketing Helps 20/20 Institute Achieve Top 3 LASIK Rankings Across Colorado](https://boulderseomarketing.com/lasik-seo-case-study/) Learn how Boulder SEO Marketing boosted 20/20 Institute’s organic LASIK rankings, sessions, and conversions with Micro SEO Strategy℠. - [Boulder SEO Marketing Helps Boulder Birth Center Rank #1 and Fully Book Services After Major Setback](https://boulderseomarketing.com/boulder-birth-center-healthcare-seo-case-study/) Learn how Boulder SEO Marketing helped a birth center recover from a significant setback and dominate local search with Micro SEO Strategy℠. - [Boulder SEO Marketing Helps Home Builder Agency Scale Through White Label Partnership](https://boulderseomarketing.com/white-label-seo-home-builder-case-study/) Stop looking for white label SEO providers. Our SEO solutions helped a home builder client secure two new contracts per month and achieve page 1 rankings. | Learn more. - [Boulder SEO Marketing Helps Van Matre Construction Secure Page 1 Rankings in Colorado](https://boulderseomarketing.com/foundation-repair-seo-case-study/) See how Boulder SEO Marketing helped Van Matre Construction boost clicks 133% and impressions 255% with Micro SEO Strategy℠. Read the case study now. - [Boulder SEO Marketing Hires Barb Senkala as Full-Time Search Engine Optimization Strategist to Drive the Agency’s Content-Focused Approach](https://boulderseomarketing.com/denver-seo-agency-hires-new-search-engine-optimization-strategist/) ### Barb Senkala brings 15 years of experience to the table and says she is excited to help Boulder SEO Marketing hone its proprietary [Micro-SEO Strategy](https://www.youtube.com/live/enf9SV1Jy9U?feature=share)℠ methodology. DENVER, Colorado – Boulder SEO Marketing (BSM), a leading [Denver SEO company](https://boulderseomarketing.com/denver-seo/), is pleased to announce its newest full-time team member: Barb Senkala. With her extensive consulting experience and previous leadership roles, Senkala is set to enhance BSM’s hyper-focused approach to SEO. Senkala graduated from the Rochester Institute of Technology (RIT) with a degree in graphic design. After becoming adept at web design, too, she started a consulting firm in 2008, offering web design and search engine optimization. In 2016, she joined another top Denver SEO agency, serving as the Director of SEO until the end of last year. With over a decade of experience in the field, Senkala brings a wealth of expertise and knowledge to BSM. “From the start of my career, I’ve been passionate about SEO,” said Senkala. “I’ve always loved helping businesses climb the rankings and then showing them how to leverage the resulting traffic to boost their bottom line.” After growing unhappy with her previous agency’s direction, Senkala decided it was time for something new. In contrast to … - [Boulder SEO Marketing Holds BBB A+ Accreditation, Reinforcing Its Place as Colorado’s Most Trusted AI SEO Agency](https://boulderseomarketing.com/boulder-seo-marketing-bbb-a-plus-accredited-seo-agency/) Boulder SEO Marketing earned BBB A+ accreditation, sealing its place as Colorado's leading AI SEO agency with BSM Copilot and Micro SEO Strategies℠. Learn more. - [Boulder SEO Marketing Joins Duda Webinar on Scaling SEO Services](https://boulderseomarketing.com/scaling-seo-services-webinar/) ### Discover innovative strategies for scaling SEO services using automation and AI in Duda’s latest webinar on December 17th, 2024, at 10 a.m. PT. **DENVER, Colorado** – Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B) and a pioneer in [Micro-SEO Strategies℠](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/), is excited to announce its participation in an exclusive webinar hosted by Duda. Titled [Scaling SEO Services: How Digital Agencies Can Leverage Google’s Algorithm Updates](https://www.duda.co/webinars/scaling-seo-services), the webinar will empower digital marketing professionals with actionable strategies to optimize their SEO processes. This free event will be streamed live on December 17, 2024, at 10:00 AM PT. Industry experts Chris Raulf, Daniel Burns, and Paige Hobart will discuss how to effectively scale SEO services using advanced tools and techniques. *“Scaling SEO services can be a daunting task without the right tools and processes,”* said Raulf, Founder of BSM. *“By combining human expertise with AI-driven tools, we’ve achieved exceptional results. I’m excited to share these strategies alongside Daniel and Paige.”* Participants will gain insights on how to: - Automate repetitive tasks to increase efficiency. - Use AI to enhance keyword research and content strategies. - Implement Micro-SEO Strategies℠ for sustainable growth. This webinar is part of Duda’s ongoing commitment to … - [Boulder SEO Marketing Launches AI-Powered Micro-SEO Strategies℠ in Los Angeles](https://boulderseomarketing.com/ai-powered-seo-in-los-angeles/) ### The agency’s innovative approach aims to elevate online visibility for Los Angeles businesses so they can reach even their most ambitious marketing goals faster. **LOS ANGELES, California, February 3, 2025**–Boulder SEO Marketing, a top-rated [digital marketing agency in Los Angeles](https://maps.app.goo.gl/BBqvYvDPsXTmmfQw5) is excited to announce the expansion of its AI-powered [Micro-SEO Strategies℠](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) to the Los Angeles market. This initiative is designed to help local businesses enhance their online presence and outperform competitors in the dynamic digital landscape. BSM’s Micro-SEO Strategies℠ represent a fusion of human-driven insights and AI-assisted techniques, enabling the deployment of hyper-focused tactics that drive significant improvements in search engine rankings. By tailoring these strategies to the unique needs of [Los Angeles businesses](https://boulderseomarketing.com/seo-company-los-angeles/), BSM aims to deliver measurable results that align with the city’s competitive market demands. “Our goal is to empower Los Angeles businesses to achieve sustainable growth through tailored SEO tactics,” said [AI and SEO expert](https://www.linkedin.com/in/chrisraulf/) Chris Raulf. “By leveraging our Micro-SEO Strategies℠, we can help clients climb the rankings and connect with their target audiences more effectively.” The expansion into Los Angeles includes the establishment of a local presence, providing businesses with direct access to BSM’s team of experts. This ensures that clients receive personalized service … - [Boulder SEO Marketing Launches Guide to Micro-SEO Strategies℠ as It Prepares to Launch New AI and Content Marketing Tool](https://boulderseomarketing.com/micro-seo-strategies-ai-tool/) ### A pioneer in the field, the hyper-focused agency is excited to unveil the power of its innovative AI solutions, designed to revolutionize content marketing. In the meantime, it has launched a “quick and dirty” guide on Micro SEO. **DENVER, Colorado, December 20, 2024** –Boulder SEO Marketing, a hyper-focused [SEO and content marketing agency in Denver](https://g.co/kgs/c67Gd7B), is proud to announce the release of its latest resource: [Micro SEO: The Quick and Dirty](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/). This comprehensive guide introduces hyper-focused tactics designed to drive significant online visibility and rankings. Concurrently, BSM is excited to reveal that its newest AI and SEO tool, [BSM Copilot](https://www.bsmcopilot.ai/), is nearing completion, promising to elevate SEO and content marketing strategies with cutting-edge automation and insights. The guide provides an in-depth look at how Micro-SEO Strategies℠ empower businesses to tackle competitive markets by targeting niche audiences with precision. By blending human-driven expertise and AI-assisted technologies, BSM continues to set new standards in the industry. *“Our Quick Guide to Micro-SEO Strategies℠ demystifies the complexity of SEO and equips businesses with the tools they need to succeed in today’s digital landscape,”* said Chris Raulf, [AI and SEO expert](https://www.linkedin.com/in/chrisraulf/) and founder of Boulder SEO Marketing. “Paired with the upcoming launch of BSM … - [Boulder SEO Marketing Launches Longmont Office to Expand Local SEO Services Across Colorado](https://boulderseomarketing.com/longmont-seo-office-launch/) Boulder SEO Marketing is excited to announce the opening of its Longmont office. Learn more about our Longmont SEO company. - [Boulder SEO Marketing Leaders Chris Raulf & Daniel Burns to Co-present Upcoming Storyblok Webinar](https://boulderseomarketing.com/boulder-seo-marketing-leaders-chris-raulf-daniel-burns-to-co-present-upcoming-storyblok-webinar/) ### SEO Gurus Chris Raulf & Daniel Burns join Storyblok for an exclusive webinar on Google’s algorithm and tech SEO. **Denver, CO** – Boulder SEO Marketing (BSM) is thrilled to announce its leaders, international [SEO and AI expert](https://www.linkedin.com/in/chrisraulf/) Chris Raulf and BSM COO Daniel Burns, as guest speakers for Storyblok’s upcoming webinar, **“Transitioning to Google’s new algorithm: SEO hacks for Tech Brands”**. This insightful session will dive into the latest updates to Google’s ever-evolving algorithm and equip attendees with cutting-edge SEO strategies specifically designed to propel tech brands to the top of search engine rankings. Space is limited for this exclusive webinar; reserve your spot now! For additional information and to register, please visit [www.storyblok.com/ev/google-new-algorithm-seo-hacks](https://www.storyblok.com/ev/google-new-algorithm-seo-hacks?utm_source=boulderseo&utm_medium=wbrspeaker&utm_campaign=DGM_WBR_SPEAKER_LEA&utm_content=boulderseo-webinar-invitation). **Empowering Tech Brands to Thrive in the SEO Landscape** In today’s competitive digital landscape, navigating the complexities of search engine optimization (SEO) is crucial for tech brands seeking to establish a strong online presence and attract their target audience. This webinar, led by the industry-acclaimed gurus, promises to be an invaluable resource for businesses looking to stay ahead of the curve. **Unveiling the Secrets of Google’s Algorithm** The webinar will explore Google’s latest algorithmic changes, empowering attendees to understand how these updates impact search results … - [Boulder SEO Marketing Named One of the Best Digital Marketing Agencies in London by Wunderlust London](https://boulderseomarketing.com/boulder-seo-marketing-named-top-seo-agency-in-london/) ### Led by AI pioneer and international SEO expert Chris Raulf, BSM has earned a global reputation for its highly effective Micro-SEO Strategies℠. LONDON, England, October 18, 2023 – Boulder SEO Marketing (BSM), a hyper-focused SEO agency with offices in Boulder and Denver, Colorado, Los Angeles, California, and London, UK, is proud to announce it has been named among the best digital marketing agencies in London by Wunderlust London. Led by “born-and-bred Londoners,” this trusted source for uncovering the city’s gems curates lists of premier service providers. All the digital marketing agencies that made the cut can be seen here: [https://www.wunderlustlondon.co.uk/best-digital-marketing-agencies-london/](https://www.wunderlustlondon.co.uk/best-digital-marketing-agencies-london/). BSM’s inclusion on Wunderlust’s esteemed list highlights the agency’s dedication to delivering outstanding results for clients worldwide, solidifying its commitment to excellence in the digital marketing sphere. Chris Raulf, Founder and President of BSM, expressed his gratitude for this prestigious recognition, saying, “We’re honored to be acknowledged as one of the [best SEO agencies in London](https://g.page/r/CSlcus35Sr-xEBM). It reflects our team’s hard work, dedication, and expertise.” He added, “We’ve always strived to provide the best services to our clients, and this recognition motivates us to raise the bar even higher.” Wunderlust London’s selection process is rigorous, involving an in-depth evaluation … - [Boulder SEO Marketing Opens Broomfield Satellite Office and Announces Local SEO Training with AI SEO Expert Chris Raulf](https://boulderseomarketing.com/boulder-seo-marketing-broomfield-office-local-seo-training-2/) Boulder SEO Marketing opens a Broomfield satellite office and hosts a free local SEO Meet and Greet with Chris Raulf on April 22, 2026. Register now. - [Boulder SEO Marketing Opens Durango Satellite Office and Announces Local SEO Training with AI SEO Expert Chris Raulf](https://boulderseomarketing.com/grand-junction-seo-company-local-search-engine-optimization-training/) Boulder SEO Marketing opens a Durango satellite office and hosts a free Local SEO Meet & Greet with founder Chris Raulf on December 22, 2025. - [Boulder SEO Marketing Opens Fort Collins Office to Serve Growing Northern Colorado Market](https://boulderseomarketing.com/fort-collins-seo-office-launch/) ### Leading Colorado SEO agency announces the launch of its Fort Collins office, reinforcing its long-term commitment to empowering local businesses and driving strategic statewide growth. **FORT COLLINS, Colorado, May 27, 2025** –Boulder SEO Marketing (BSM), a top-rated [Fort Collins SEO company](https://boulderseomarketing.com/fort-collins-SEO/), is thrilled to announce the opening of its newest office in Colorado. This expansion marks a pivotal moment in the company’s growth as it strengthens its local presence to better serve businesses throughout Northern Colorado. Today, the hyper-focused content marketing and SEO agency announced that its new office will be located at 2580 E Harmony Rd Suite 201, Fort Collins, CO 80528. BSM is renowned for delivering [local SEO best practices](https://boulderseomarketing.com/local-seo-a-comprehensive-guide/) using its proprietary [Micro-SEO Strategies](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/)℠ methodology. Focusing on helping small and mid-sized businesses rank locally and nationally, this new office will act as a regional hub for delivering high-impact local SEO solutions. *“When I started this business back in 2009, I started it as a local SEO agency in Boulder,”* said local SEO expert Chris Raulf, Founder and Chief Visionary Officer of Boulder SEO Marketing. *“We then expanded into Denver, and now we’re thrilled that—with the addition of the Fort Collins office—we’re going to build roots in … - [Boulder SEO Marketing Opens Grand Junction Satellite Office and Announces Local SEO Training with AI SEO Expert Chris Raulf](https://boulderseomarketing.com/boulder-seo-marketing-opens-grand-junction-satellite-office-and-announces-local-seo-training-with-ai-seo-expert-chris-raulf/) Boulder SEO Marketing opens a Grand Junction satellite office and hosts a free Local SEO Meet & Greet with founder Chris Raulf on January 7, 2026. - [Boulder SEO Marketing Opens Louisville Satellite Office and Announces Local SEO Training with AI SEO Expert Chris Raulf](https://boulderseomarketing.com/boulder-seo-marketing-louisville-office-local-seo-training/) Boulder SEO Marketing opens its Louisville satellite office and hosts a free local SEO Meet and Greet with Chris Raulf on April 8, 2026. - [Boulder SEO Marketing Opens Loveland Satellite Office and Announces Local SEO Training with AI SEO Expert Chris Raulf](https://boulderseomarketing.com/boulder-seo-marketing-loveland-office-local-seo-training/) Boulder SEO Marketing opens its Loveland satellite office and hosts a free local SEO Meet and Greet with Chris Raulf on May 6, 2026. Register now. Learn more - [Boulder SEO Marketing Partners with Freelance Business Month to Enhance Freelance Success Through SEO](https://boulderseomarketing.com/boulder-seo-marketing-freelance-business-month-seo-success/) ### BSM is proud to help freelancers attract more clients by presenting innovative SEO solutions during Freelance Business Month 2024. **DENVER, Colorado, October 28, 2024** –Boulder SEO Marketing (BSM), a premier SEO and [digital marketing agency](https://g.co/kgs/c67Gd7B), proudly announces its collaboration with Freelance Business Month 2024, a global event focused on empowering freelancers with expert strategies to enhance online visibility and success. With a proven track record in helping businesses thrive, BSM will offer insights into cutting-edge SEO techniques specifically tailored for the freelance community. Freelance Business Month, one of the largest events dedicated to freelancers, provides a platform for education, networking, and growth. The event covers crucial topics like marketing, business development, and maintaining a competitive edge in a digital-first economy. As a key contributor, BSM aims to equip freelancers with actionable SEO strategies that help them rise above the competition. *“Freelancers today face unique challenges in building an online presence,”* said [AI and SEO expert](https://www.linkedin.com/in/chrisraulf/), Chris Raulf, Founder and CEO of Boulder SEO Marketing. *“Through our participation in Freelance Business Month, we’re excited to share insights on how freelancers can harness the power of SEO to attract more clients and grow their business.”* BSM’s session at Freelance Business Month … - [Boulder SEO Marketing Propels Streaming Software Pioneer to 250% Download Surge](https://boulderseomarketing.com/streaming-software-seo-case-study/) See how Boulder SEO Marketing's BSM Copilot and Micro-SEO Strategy℠ moved 8 pages to position 1, increased clicks 220% for streaming software | Learn more. - [Boulder SEO Marketing Proud to Share Chris Raulf’s Insights in Top Marketing Publications](https://boulderseomarketing.com/chris-raulf-featured-in-marketing-publications/) ### In these features, the AI and international SEO expert shares insights on leveraging AI and Micro SEO to drive business growth. **DENVER, Colorado, January 30, 2025**–Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B)is proud to showcase a collection of featured articles highlighting its founder, Chris Raulf, and his expertise in content creation and SEO strategies. These publications emphasize actionable insights and innovative approaches to drive engagement and organic traffic. Raulf’s expertise has been featured in the following leading marketing websites, each providing unique, invaluable insights for marketers, business owners, and content creators: 1. [Content Editor: The Role of Listening in Effective Audience Engagement](https://contenteditor.io/qa/the-role-of-listening-in-effective-audience-engagement/) – Want to truly connect with your audience? Raulf explores how active listening can be a game-changer for marketers looking to enhance engagement. Discover how monitoring social conversations and feedback loops can unlock hidden opportunities and tailor content that resonates deeply with your audience. Learn the secrets to building trust and fostering lasting relationships through strategic listening. 2. [Marketer Interview: 10 Content Creation Tools for Producing Podcasts and Audio Content](https://marketerinterview.com/10-content-creation-tools-for-producing-podcasts-and-audio-content/) – If you’re producing podcasts or audio content, you need the right tools to ensure quality and efficiency. Raulf shares his top recommendations, including … - [Boulder SEO Marketing Publishes A Quick Guide to SEO Audits](https://boulderseomarketing.com/boulder-seo-marketing-publishes-a-quick-guide-to-seo-audits/) ### Learn how to check your website’s health with this free guide to SEO audits. **Denver, CO**—Boulder SEO Marketing, a top-rated [SEO agency in Denver](https://g.co/kgs/c67Gd7B), announced the release of its new guide to SEO audits. The guide, titled “[**Understanding Your Website’s Health: A Quick Guide to SEO Audits**](https://boulderseomarketing.com/seo-audit-what-is-it-and-do-i-need-one/),” is designed to help businesses understand what SEO audits are and why they are important for improving website search engine ranking. “SEO audits are essential for any business that wants to improve its online visibility,” said [AI and SEO expert](https://chrisraulf.com/international-seo-consultant/) Chris Raulf, founder of Boulder SEO Marketing. “Our new guide provides a comprehensive overview of SEO audits, including what they cover and how they can benefit your business.” The guide discusses the following topics: - What is an SEO audit? - Why are SEO audits important? - How to do an SEO audit? - How can an SEO audit benefit your business? “We encourage businesses of all sizes to download our free guide and learn more about SEO audits,” said Raulf. “By understanding SEO audits, businesses can take the steps required to improve their website’s search engine ranking and attract more qualified leads.” The SEO audit guide covers a wide range of … - [Boulder SEO Marketing Publishes Case Study on Driving Growth for Industrial Equipment Leader](https://boulderseomarketing.com/boulder-seo-marketing-industrial-seo-case-study-espec/) ### This case study highlights how BSM’s targeted SEO strategies helped ESPEC, a leader in environmental testing chambers, capture online visibility and industry relevance. **DENVER, Colorado, November 5, 2024** –Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), recently published a case study showcasing how its tailored SEO approach elevated the online presence of ESPEC, a global provider of environmental testing equipment. The study, titled “[How This Equipment Manufacturer Catapulted Clicks by over 450% in One Year](https://boulderseomarketing.com/seo-case-studies/case-study-on-industrial-seo-for-espec/),” reveals the critical steps and strategic methods used to drive impactful results for ESPEC within the competitive industrial landscape. BSM’s [Micro-SEO Strategies℠](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) played a crucial role in helping ESPEC capture a larger market share by increasing search engine rankings and bringing quality traffic to their site. The project underscored the significance of customized SEO practices in addressing specific industry challenges, from niche keyword targeting to technical site improvements. “We’re passionate about helping clients in technical industries reach new digital heights,” said Chris Raulf, [AI & SEO expert](https://www.linkedin.com/in/chrisraulf/), founder of BSM, “Our partnership with ESPEC demonstrates how dedicated SEO efforts can expand reach and create sustained growth, even in specialized markets.” Highlights of the case study include: - **Focused Keyword Research:** Targeting industry-specific … - [Boulder SEO Marketing Publishes Case Study on How To Market Online Courses](https://boulderseomarketing.com/seo-case-study-on-marketing-online-courses/) ### The agency’s latest case study highlights how its targeted SEO strategies helped Transformance Advisors surpass its biggest competitors in the highly competitive field of online courses for ambitious professionals. **DENVER, Colorado, November 18, 2024** –Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), has published a new case study showcasing the impact of its innovative [Micro-SEO Strategies℠](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) on online course marketing. The case study highlights how BSM helped Transformance Advisors overcome challenges in driving traffic, engaging potential students, and improving overall visibility in a competitive market. The client faced tough competition in the professional development sector, where standing out requires a strategic blend of keyword optimization, compelling content, and technical SEO. Through the implementation of Micro-SEO Strategies℠, BSM customized a tactical plan designed to align with Transformance Advisors’ target audience and industry demands. The plan involved keyword research to uncover untapped opportunities, optimizing course descriptions for search intent, and improving site structure to enhance navigation. These efforts not only improved the user experience but also drove quality traffic, resulting in higher engagement rates. Chris Raulf, AI & SEO expert, Founder of Boulder SEO Marketing, commented, “This case study demonstrates the effectiveness of our Micro-SEO Strategies℠ for specialized industries … - [Boulder SEO Marketing Publishes Case Study on SaaS Company’s SEO Success](https://boulderseomarketing.com/seo-case-study-on-saas-strategy/) ### The agency’s latest case study highlights how TopFan improved online visibility, increased search rankings, and boosted lead generation with BSM’s targeted SEO approach. **DENVER, Colorado, February 6, 2025**–Boulder SEO Marketing, a top-rated [digital marketing agency in Denver,](https://g.co/kgs/c67Gd7B)is proud to release a compelling case study showcasing how TopFan, a fan engagement SaaS platform, achieved significant online growth through strategic SEO. TopFan, a leader in fan engagement technology, sought to increase visibility across multiple industries, including entertainment, music, podcasting, and nonprofits. Despite its strong platform and services, the company struggled to rank for relevant search terms and attract qualified leads. ## The SEO Strategy To enhance TopFan’s search visibility and lead generation, Boulder SEO Marketing implemented a custom SaaS SEO strategy, which included: - **Keyword Research & Optimization:** Identified and targeted high-intent industry-specific keywords. - **Content Optimization:** Enhanced existing content and created new, highly targeted landing pages to align with user search intent. - **Technical SEO Enhancements:** Improved site structure, internal linking, and on-page SEO for better search rankings. - **Micro-SEO Strategies℠ Implementation:** Focused on niche-specific SEO tactics to drive engagement and conversions. ## The Results TopFan experienced measurable improvements in search rankings and business outcomes: - **56 Keywords Ranked on … - [Boulder SEO Marketing Publishes Case Study on SEO for Food & Beverage Companies](https://boulderseomarketing.com/seo-case-study-on-food-and-beverage-strategy/) ### The latest case study highlights how Suerte Tequila improved search rankings, increased organic traffic, and enhanced brand visibility with BSM’s targeted SEO approach. **BOULDER, CO, March 27, 2025**– Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), is proud to release an insightful case study demonstrating how Suerte Tequila, an award-winning spirits brand, leveraged strategic SEO tactics to drive significant online growth and brand awareness. Suerte Tequila, a premium tequila producer, faced challenges in ranking for key industry-related search terms and attracting the right audience to its website. Despite its reputation for crafting high-quality tequila, the brand needed a stronger digital presence to compete in the saturated food and beverage market. #### **The SEO Strategy** To strengthen Suerte Tequila’s search visibility and brand recognition, BSM implemented a customized food and beverage SEO strategy, including: - **Keyword Optimization:** Identified and targeted high-intent keywords specific to the food and beverage industry. - **Content Strategy:** Created and optimized product pages, blog posts, and brand storytelling content to align with searcher intent. - **Technical SEO Enhancements:** Improved site speed, structured data, and internal linking for better search engine indexing. - **Local SEO Implementation:** Optimized Suerte Tequila’s local search presence to drive foot … - [Boulder SEO Marketing Publishes Case Study on SEO Success for Painters](https://boulderseomarketing.com/seo-case-study-on-seo-for-painters/) ### The agency’s latest case study highlights how a Colorado painting company achieved year-round growth and steady bookings with BSM’s tailored SEO solutions. **DENVER, Colorado, November 26, 2024** –Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), has released a compelling case study showcasing how Maurer Painting, a locally-owned painting business in Colorado, leveraged BSM’s [Micro-SEO Strategies℠](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) methodology to achieve sustained growth, increased visibility, and a steady influx of client bookings throughout the year. Recognizing the challenges of seasonality in the painting industry, BSM implemented an innovative, data-driven approach for Maurer Painting. This included enhancing local search visibility, creating holiday-focused web pages, and targeting high-value keywords such as “interior painters near me” and “residential painting services.” BSM’s strategy was designed to help Maurer Painting not only stay top-of-mind during the busy months but also attract consistent inquiries during traditionally slower periods. The result? Improved search rankings, a steady flow of client inquiries, and a thriving business throughout the year. *“Our tailored SEO strategies were designed to help Maurer Painting overcome seasonal challenges and secure steady growth,”* said Chris Raulf, Founder of Boulder SEO Marketing. *“It’s rewarding to see how our collaborative efforts have contributed to their year-round success and … - [Boulder SEO Marketing Publishes Case Study on Skincare Brand’s eCommerce SEO Success](https://boulderseomarketing.com/seo-case-study-on-ecommerce-skincare/) ### The agency’s latest case study highlights how Caraline Skincare improved online visibility, increased search rankings, and boosted sales with BSM’s targeted SEO approach. **DENVER, Colorado, January 31, 2025**–Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B)is proud to release a compelling case study showcasing how Caraline Skincare, a premium skincare brand, achieved significant online growth through strategic eCommerce SEO. Caraline Skincare, founded by Laura, focuses on empowering women aged 45-70 with clean, natural, and effective skincare products. Despite the strength of its mission and products, the brand struggled to rank in search results. With only three core products—each crafted to promote healthy skin at every age—Caraline Skincare needed a way to stand out in a competitive online market. ### **The SEO Strategy** To increase visibility and drive organic traffic, Boulder SEO Marketing implemented a tailored eCommerce SEO strategy, including: - **Keyword Research & Optimization:** Identified and targeted high-value keywords such as “natural skincare for mature skin” and “plant-based face mist.” - **Content Optimization:** Enhanced product descriptions and web content to align with search intent and improve organic search rankings. - **Micro-SEO Pages:** Developed dedicated, optimized pages for each product to increase engagement and conversions. - **Technical SEO Enhancements:** … - [Boulder SEO Marketing Publishes Case Study on the Power of Generative Engine Optimization](https://boulderseomarketing.com/case-study-on-generative-engine-optimization/) ### The agency’s latest case study showcases how Geneva Worldwide, a leader in language services, leveraged Micro-SEO Strategies℠ to secure visibility on Google’s AI Overviews. **DENVER, Colorado, February 28, 2025**–Boulder SEO Marketing, a top-rated [digital marketing agency in Denver,](https://g.co/kgs/c67Gd7B)has published a new case study showcasing [how generative engine optimization can drive AI Overview rankings](https://boulderseomarketing.com/seo-case-studies/how-this-translation-transcription-and-interpretation-company-dominated-ai-overviews/). The study highlights Geneva Worldwide, a trusted provider of translation, transcription, and interpretation services, and how it leveraged BSM’s SEO strategies to increase its presence in Google’s AI Overviews. As AI-driven search technology evolves, appearing in AI Overviews has become a crucial factor in search visibility. Geneva Worldwide recognized this shift and sought to enhance its online presence to ensure its content was featured in Google’s AI-generated results. ### **The Strategy** BSM implemented a Micro-SEO Strategy℠ to optimize Geneva Worldwide’s video remote interpreting page, improving its chances of being highlighted in AI Overviews. The optimization process included: - **AI Overview Optimization:** Tailoring Geneva’s content to align with AI-generated search results and increase the likelihood of inclusion. - **SE Ranking Data Analysis:** Using SE Ranking’s tools to identify content gaps and performance trends to refine the strategy. - **Content and UX Enhancements:** Strengthening on-page content and visuals … - [Boulder SEO Marketing Publishes Local SEO Case Study for Premier Landscaping Firm](https://boulderseomarketing.com/denver-landscaping-seo-case-study/) ### The agency’s latest case study highlights how Phase One Landscapes improved online visibility, search rankings, and lead generation with local SEO. **DENVER, CO, April 8, 2025**–Boulder SEO Marketing, a trusted [content marketing and SEO agency in Denver](https://g.co/kgs/c67Gd7B), has published a new case study showcasing how it helped Phase One Landscapes, a leading landscape architecture and construction firm in Denver, overcome digital challenges and build long-term online success using its proprietary [Micro-SEO Strategies](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/)℠. Read the case study here: [Local SEO for Landscaping Companies: A Case Study](https://boulderseomarketing.com/seo-case-studies/case-study-denver-landscaping-SEO/) For over 30 years, Phase One Landscapes has delivered award-winning outdoor environments tailored to Colorado’s unique landscape. Despite their stellar reputation, they struggled with website ownership, outdated design, and low visibility for competitive keywords like “Denver landscaping.” ### **Strategic SEO for Sustainable Digital Growth** To address these challenges, Boulder SEO Marketing rolled out a comprehensive two-phase approach: - **Website Redesign & Ownership Recovery** - Rebuilt the website using a custom-branded WordPress template. - Ensured full ownership of the website, hosting platform, and all credentials. - Preserved SEO equity by carefully migrating URLs, content, and metadata. - **Local SEO & Content Marketing** - Conducted in-depth keyword research to identify high-intent search terms. - Created pillar … - [Boulder SEO Marketing Publishes New Case Study on SEO for EdTech Companies](https://boulderseomarketing.com/boulder-seo-marketing-announces-new-case-study-for-edtech-companies/) ### The case study explores how BSM deployed a hyper-focused Micro-SEO Strategy℠ to help an edtech company with a single software product surpass the biggest competing platforms on Google. **Denver, CO** – Boulder SEO Marketing (BSM) is excited to announce the publication of a new case study showcasing its successful SEO campaign for Class Composer, an innovative edtech company. The boutique SEO agency has also launched a dedicated services page outlining its comprehensive SEO solutions specifically designed for software companies. The Class Composer case study, titled “[**How an EdTech Company with a Single Product Surpassed the Biggest Software Platforms on Google**](https://boulderseomarketing.com/seo-case-studies/class-composer-edtech-seo-case-study/),” details how BSM helped the company achieve a staggering 78% increase in organic traffic through a strategic SEO campaign. The campaign focused on building a solid technical foundation, creating high-quality content that addressed educators’ pain points, and implementing targeted outreach strategies. BSM worked closely with Class Composer to develop an exceptional resource page targeting the “class lists” keyword. This comprehensive page went beyond basic service descriptions, offering valuable insights and solutions to the core pain points of educators involved in class creation. By deploying BSM’s hyper-focused search engine optimization methodology called [**Micro-SEO Strategy℠**](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/), the page was designed to be … - [Boulder SEO Marketing Recognized as a Top SEO Agency in Denver](https://boulderseomarketing.com/boulder-seo-marketing-recognized-as-a-top-seo-agency-in-denver/) ### The hyper-focused SEO company achieves top Denver SEO agency status, proving expertise in a competitive market. DENVER, CO – Boulder SEO Marketing, a top-rated [SEO agency in Denver](https://g.co/kgs/c67Gd7B), is proud to announce its inclusion in the list of “Top 15 SEO Agencies In Denver: Elevate Your Digital Presence” by PRNews.io: [https://prnews.io/blog/seo-agencies-denver.html](https://prnews.io/blog/seo-agencies-denver.html). This recognition highlights Boulder SEO Marketing’s commitment to delivering exceptional [SEO results](https://boulderseomarketing.com/seo-case-studies/) for clients in the Denver area and beyond. Boulder SEO Marketing distinguishes itself with its data-driven approach to search engine optimization. The agency’s team of experts leverages in-depth analysis and cutting-edge SEO strategies to boost clients’ online visibility and drive organic traffic to their websites. “We’re thrilled to be recognized among the best SEO agencies in Denver,” said Chris Raulf, Founder and Chief Visionary Officer at Boulder SEO Marketing. “This achievement is a testament to our hard work and dedication to helping our clients succeed in the competitive online landscape.” Boulder SEO Marketing offers a comprehensive range of SEO services, including:[](https://prnews.io/blog/seo-agencies-denver.html)![](https://prnews.io/blog/wp-content/uploads/2024/02/seo-agencies-dv-2024.jpg) - Keyword research and analysis - Technical [SEO audits](https://boulderseomarketing.com/free-seo-audit/) - Content creation and optimization - Micro-SEO Strategies℠ - High-quality link-earning strategies - Local SEO - Ongoing reporting and analytics - [SEO training courses](https://boulderseomarketing.com/seo-training-course/) and more … - [Boulder SEO Marketing Recognizes Harold De Guzman for Leadership in Marketing and Content Strategy](https://boulderseomarketing.com/boulder-seo-marketing-recognizes-harold-de-guzman-leadership-marketing/) ### Harold De Guzman drives social media promotions, AI research, and event coordination, shaping Boulder SEO Marketing’s growth. **DENVER, Colorado, October 23, 2024** –Boulder SEO Marketing (BSM), a leading SEO and [digital marketing agency](https://g.co/kgs/c67Gd7B), is thrilled to recognize Harold De Guzman, the head of marketing, for his exceptional contributions to the agency’s growth and success. Harold’s diverse background in digital marketing, customer support, and technical expertise has greatly enhanced his approach to managing BSM’s marketing efforts. Prior to joining BSM, Harold worked at the Microsoft Store as a customer and technical support representative, where he honed his skills in problem-solving and client relations. This experience has helped him efficiently manage internal workflows and address challenges with precision at BSM. Additionally, Harold’s expertise in Facebook ads plays a crucial role in optimizing the company’s social media campaigns, enabling the agency to reach a broader audience. At BSM, Harold manages the company’s entire social media presence, promoting events such as webinars, podcasts, and conferences. He also coordinates CEO Chris Raulf’s guest appearances, ensuring that the agency remains a prominent voice in the digital marketing space. His responsibilities extend to creating compelling visuals for these events and writing press releases to increase BSM’s … - [Boulder SEO Marketing Recognizes Jeff Buenz for Exceptional Contributions and Client Relationship-Building](https://boulderseomarketing.com/boulder-seo-marketing-recognizes-jeff-buenz-for-client-relationship-building/) ### Jeff Buenz, a cornerstone at Boulder SEO Marketing, is celebrated for his dedication to fostering client relationships. His contributions have significantly fueled the agency’s growth. **DENVER, Colorado, October 11, 2024** – Boulder SEO Marketing (BSM), a leading SEO and [digital marketing agency](https://g.co/kgs/c67Gd7B), is thrilled to recognize Jeff Buenz for his outstanding contributions to the company. With a strong background in marketing, sales, and relationship-building, Buenz has been instrumental in helping BSM secure and develop key partnerships that have fueled the agency’s success. Jeff Buenz has played a pivotal role in BSM’s growth by managing early client interactions. His expertise shines in the initial phases of building new relationships and in re-engaging potential clients. From his start in marketing for major brands like McDonald’s, Marriott, and Wendy’s to working with attorneys across the country, Buenz has demonstrated his ability to drive business results for diverse industries. *“I enjoy working closely with doctors, lawyers, and other professionals to unlock opportunities through strategic marketing and SEO,”* said Buenz. *“Helping businesses transform their marketing approach has always been deeply rewarding, especially in collaboration with such a talented team.”* Buenz’s extensive background in national advertising and cloud-based operations for large hospitality and retail chains … - [Boulder SEO Marketing Releases Comprehensive Guide on Local SEO for Businesses](https://boulderseomarketing.com/local-seo-comprehensive-guide-boulder-seo-marketing/) ### The boutique agency is proud to unveil its latest resource for small business owners, this one on leveraging local SEO to increase online visibility and engage local audiences. **DENVER, Colorado, November 11, 2024** –Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), is pleased to announce the release of its latest resource, [Local SEO: A Comprehensive Guide](https://boulderseomarketing.com/local-seo-a-comprehensive-guide/). Designed to help businesses improve their local search visibility, the guide covers essential tactics and insights to ensure companies can reach their target audience effectively and drive traffic from nearby areas. The guide provides actionable advice on optimizing Google Business Profiles, managing local citations, and implementing keyword strategies tailored to local searches. Readers will also find sections dedicated to understanding online reviews, mobile optimization, and other critical elements for excelling in local SEO. For small to medium-sized businesses aiming to build a stronger online presence in their community, this resource offers a clear path forward. Chris Raulf, [AI & SEO expert](https://www.linkedin.com/in/chrisraulf/), Founder of Boulder SEO Marketing, emphasizes the importance of mastering local SEO for any business hoping to stand out. *“In today’s competitive digital landscape, local SEO is essential for any company aiming to connect with a nearby audience. Our guide … - [Boulder SEO Marketing Releases Micro-SEO Strategy Guide to Serve as a Blueprint for Dominating the Rankings](https://boulderseomarketing.com/boulder-seo-marketing-releases-micro-seo-strategy-guide/) ### The comprehensive guide contains step-by-step instructions for devising and deploying one of today’s most powerful SEO strategies, which the agency uses to help customers climb the rankings in record time. DENVER, Colorado – Boulder SEO Marketing, a leading [Denver SEO agency](https://goo.gl/maps/wGFcSN534EaKYJU68) renowned for its innovative approach, announced today the release of another groundbreaking resource. This one unveils BSM’s proprietary methodology, the [Micro-SEO Strategy](https://www.youtube.com/live/enf9SV1Jy9U?feature=share), and was designed to empower businesses with the tools needed to achieve unprecedented online visibility and outperform their fiercest competitors. Learn more about this hyper-focused content marketing strategy for SEO by visiting [https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/). ![Micro-SEO Strategy Success Story](https://boulderseomarketing.com/wp-content/uploads/2023/08/micro-seo-strategy-success-story-300x114.png)According to Chris Raulf, BSM’s visionary founder and CEO, “Micro-SEO Strategies represent a pivotal turning point in the SEO landscape. Our guide demystifies the approach, enabling businesses to harness the immense power of this powerful search engine optimization strategy and navigate the complexities of the algorithms. With Micro-SEO Strategies, the path to surpassing even the most entrenched competitors becomes clear.” Raulf further emphasized, “This guide isn’t just a collection of tips; it’s a comprehensive manual for propelling web pages to the first or second slot on the SERPs. It encapsulates years of expertise and insights, serving as a testament to … - [Boulder SEO Marketing Releases New Guide to Getting Started in Search Engine Optimization (SEO)](https://boulderseomarketing.com/boulder-seo-marketing-releases-new-guide-to-getting-started-in-seo/) ### Master the fundamentals: free SEO guide provides the basics of Search Engine Optimization for Google success. **Denver, CO** – Boulder SEO Marketing announced today the release of a new guide entitled **“[The Basics of Search Engine Optimization: A Quick Guide to Google SEO](https://boulderseomarketing.com/a-quick-guide-to-getting-started-in-search-engine-optimization/).”** The guide provides a comprehensive introduction to the world of SEO, helping businesses and individuals understand the fundamental principles and strategies for improving their online visibility and search engine rankings. In today’s digital landscape, ranking high in search results is no longer a luxury, it’s a necessity. With SEO as the cornerstone of any successful digital marketing strategy, Boulder SEO Marketing is committed to equipping you with the knowledge and tools to take charge. “SEO is an essential part of any digital marketing strategy,” said [SEO and AI expert](https://www.linkedin.com/in/chrisraulf/) Chris Raulf, founder of ​​Boulder SEO Marketing. “Our guide provides businesses with the information they need to get started with SEO and start seeing results.” The guide covers a variety of SEO topics, including: - **Demystifying SEO:** Grasp the core principles of SEO and understand its profound impact on your online success. - **On-Page Optimization:** Discover powerful on-page tactics to enhance your website’s content and structure, making … - [Boulder SEO Marketing Releases SEO Case Study on Architecture Firm’s Digital Success](https://boulderseomarketing.com/seo-case-study-architects/) ### The agency’s latest case study highlights how bldg.collective, a Boulder-based architecture firm, improved search rankings, increased organic traffic, and attracted new clients with BSM’s targeted SEO strategies. **BOULDER, CO, March 19, 2025**– Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), is proud to release a compelling case study showcasing how bldg.collective, an innovative architecture firm, leveraged strategic SEO to enhance its online presence and attract high-value clients. bldg.collective specializes in modern residential and commercial architecture, focusing on sustainability and client-driven design. Despite having an impressive portfolio, the firm faced challenges ranking for key industry terms and generating consistent online leads. ## The SEO Strategy To strengthen bldg.collective’s digital presence, Boulder SEO Marketing implemented a tailored SEO strategy that included: - **Keyword Research & Optimization:** Targeted niche-specific keywords such as “modern architecture in Boulder” and “custom home architects in Colorado.” - **Content Enhancement:** Optimized service pages and created new location-based landing pages to match search intent. - **Technical SEO Improvements:** Improved site structure, optimized metadata, and implemented schema markup for better search visibility. - **Micro-SEO Strategies℠ Implementation:** Applied hyper-focused SEO tactics to increase engagement and lead generation. ## The Results Within months, bldg.collective saw significant improvements: - **280% … - [Boulder SEO Marketing Releases SEO Costs Guide to Help Businesses Understand Pricing Models and Get the Most Out of Their SEO Investments](https://boulderseomarketing.com/boulder-seo-marketing-releases-seo-costs-guide-to-help-businesses-understand-seo-pricing-models/) Denver, CO – Boulder SEO Marketing, a leading [Denver SEO agency](https://goo.gl/maps/wGFcSN534EaKYJU68), today announced the release of its new [SEO costs](https://boulderseomarketing.com/seo-costs-guide-understand-seo-pricing-models/) guide. The guide provides businesses with an overview of the different pricing models for SEO services and the factors that affect the cost of SEO. > “SEO can be a highly effective way to drive traffic to your website and boost your bottom line,” said Chris Raulf, CEO of Boulder SEO Marketing. “But before you sign on the dotted line, it’s important to understand the different pricing models and factors that affect the cost of SEO services.” The guide covers the following topics in detail: - The pricing models for SEO services include monthly retainers, à la carte services, and project-based fees. - The factors that affect the cost of SEO include your business’s size, your website’s complexity, and your target audience. - How to choose the right SEO agency for your business, including what to look for in an SEO agency and how to interview potential agencies. The guide also includes a free consultation offer, so businesses can learn more about how SEO can help them achieve their goals. > “We want to make sure businesses have the information … - [Boulder SEO Marketing Showcases Real Estate Triumph with New HOA Management Case Study](https://boulderseomarketing.com/boulder-seo-marketing-doubles-down-on-real-estate-success-unveiling-a-compelling-hoa-management-case-study-and-industry-specific-page-2/) ### The case study shows how BSM helped enhance HOA management success with effective SEO tactics in the real estate sector. **Denver, CO** – Boulder SEO Marketing (BSM), a [Colorado SEO and digital marketing agency](https://g.co/kgs/c67Gd7B), has published a new case study titled [Turning Clicks into Clients: How Denver Apartment & Home Finders Boosted Leads by 14% in Just 30 Days](https://boulderseomarketing.com/seo-case-studies/apartment-finders-case-study-on-seo-for-apartments/). The case study highlights how BSM’s comprehensive Micro-SEO Strategies℠ methodology helped Apartment Finders, an apartment rental website, increase its visibility in search results, boost organic traffic, and turn website visitors into paying clients. In the case study, BSM outlines a strategic SEO approach that includes: - Improving organic search rankings for competitive keywords, including “cheap apartments” and “apartments for rent” - Implementing technical SEO fixes to enhance site performance and crawlability - Developing high-quality, optimized content that increased visibility in search engines Through this multi-faceted SEO approach, Apartment Finders saw a notable improvement in search rankings and traffic, positioning the website as a top resource for renters in the Denver area. Chris Raulf, Founder of BSM, says: *“This partnership with Apartment Finders shows how tailored SEO strategies can significantly impact even highly competitive industries. We’re thrilled with the results and … - [Boulder SEO Marketing Spotlights Brandon Ho, A Dedicated Project Manager Fueling Client Success](https://boulderseomarketing.com/boulder-seo-marketing-spotlights-brandon-ho-a-dedicated-project-manager-fueling-client-success/) ### Brandon Ho celebrates three years with Boulder SEO Marketing and is recognized for his dedication to client success and his role in driving company growth. **Denver, CO** – Boulder SEO Marketing, a trusted [SEO agency in Denver](https://boulderseomarketing.com/denver-seo/), recognizes Brandon Ho, Senior Project Manager, for his exceptional contributions to the company’s success and unwavering commitment to client satisfaction. **A Mastermind of Project Management** With three years of experience at Boulder SEO Marketing, Brandon has emerged as a project management powerhouse. He meticulously oversees SEO campaigns, utilizing his keen understanding of [local SEO best practices](https://boulderseomarketing.com/local-seo-a-comprehensive-guide/) to maximize client ROI. His expertise lies in: - **Strategic Planning**: Brandon develops and implements customized [Micro-SEO Strategies](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/)℠ that align with client goals and target audiences. - **Data-Driven Optimization**: He leverages data analytics to identify website performance gaps and optimize campaigns for continuous improvement. - **Project Management Expertise**: Brandon excels at managing resources, deadlines, and stakeholder communication to ensure project success. *“The most rewarding aspect of my job,”* says Brandon, *“is seeing a client’s face light up when their business thrives thanks to increased leads generated from their optimized web pages.”* **A Passion for Client Satisfaction** Brandon fosters strong client relationships through his clear and confident … - [Boulder SEO Marketing Targets Equipment Manufacturers With Dedicated Industrial SEO Services](https://boulderseomarketing.com/boulder-seo-marketing-targets-equipment-manufacturers-with-dedicated-industrial-seo-services/) BSM Copilot and Micro SEO Strategies℠ now power manufacturing SEO for equipment makers. Get found on Google and AI search. Learn more. - [Boulder SEO Marketing to Offer Social Media Marketing Training in Denver and Online via Livestream](https://boulderseomarketing.com/attend-social-media-marketing-classes-in-denver-and-via-livestream/) ## Among top-rated social media marketing training courses, the popular half-day workshop will be held in Denver, Colorado and made available via Livestream to anyone around the globe. Denver, Colorado – August 29, 2019 – Boulder SEO Marketing, a provider of [digital marketing training](https://boulderseomarketing.com/seo-training/) and consulting services, today announced that its social media marketing classes are now also available to attend online via Livestream. The workshops will still be hosted in-person at the company’s training facilities in Denver and Boulder, Colorado. At the same time, anyone wanting to attend an upcoming workshop in real-time may now participate in the popular classes via Livestream from the convenience of their home, office, or a coffee shop. Learn more and register now for upcoming [social media marketing classes](https://boulderseomarketing.com/seo-training/). Active social media users around the globe continue to increase steadily. However, to cut through the noise and for the message to reach its intended audience, companies need to implement a clearly defined [social media marketing strategy](https://boulderseomarketing.com/boost-your-social-media-strategy-in-2019/). In return, a winning social media strategy that resonates with the target audience can help boost a company’s bottom line to unexpected levels. The hands-on social media marketing classes will introduce attendees to agency approved concepts that can … - [Boulder SEO Marketing to Present 60-Minute International SEO Training Webinar](https://boulderseomarketing.com/international-seo-training-course/) ## Held on Wednesday, January 26, 2022, the complimentary global search engine optimization training focuses on tips and strategies on how to boost organic search traffic to multilingual websites Denver, Colorado – November 2, 2021 – Boulder SEO Marketing, a leading [Denver SEO company](https://boulderseomarketing.com/denver-seo/ "Top-Rated Denver SEO Company"), announced today that Chris Raulf, its founder and president, and COO Daniel Burns would present a complimentary 60-minute webinar entitled ***Tips and Best Practices on How to Implement a Global Search Engine Optimization Strategy***, on January 26, 2022. Attendees will walk away with actionable insight into how international SEO helps increase a business’s digital visibility, resulting in increased sales. Additional information and registration are available by visiting the company’s upcoming [SEO training courses](https://boulderseomarketing.com/seo-training/) page. ![Boost Global Sales with International SEO](https://boulderseomarketing.com/wp-content/uploads/2019/09/how-to-offer-international-seo.jpg) Many translated and localized websites are never optimized adequately for multilingual search. Thus, the translated website may not ever rank well for its target SEO keywords in global search engines. Succeeding with multilingual digital marketing requires a comprehensive SEO strategy as newly translated websites will have to compete against 100s if not 1000s of sites that are created and hosted in the respective target country. Even being able to implement some of … - [Boulder SEO Marketing Unveils Comprehensive Guide to SEO Packages](https://boulderseomarketing.com/boulder-seo-marketing-unveils-comprehensive-guide-to-seo-packages/) ### Firm believers in transparency and affordable SEO services packages, the guide explicitly compares pricing relative to services rendered. Boulder SEO Marketing (BSM) announced today that I recently published a guide entitled ***A Deep Dive on [SEO Packages](https://boulderseomarketing.com/seo-packages-the-ultimate-guide/): Rates, Services, Advantages, and Risks***. Motivated by transparency and good faith, the guide was created to answer many questions that potential customers of SEO services packages may hold. Adhering to BSM company values, the guide provides a transparent breakdown of the company’s three tiers of affordable SEO packages; the Eco Plan, Pro Plan, and Elite Plan. Although different in name, the packages over identical services, the only difference is that of billable hours. The hallmark of BSM’s monthly [search engine optimization packages](https://boulderseomarketing.com/services/search-engine-optimization/) are the Micro-SEO Strategies ℠. This new SEO methodology is an innovative method of optimizing web content – leveling the playing field, regardless of budget size. Micro-SEO Strategies ℠ account for the fact that instead of ranking entire websites, Google can now identify individual pages on a website that deserve top rankings. In an article entitled [*Outrank Any Competitor in Google with Micro-SEO Strategies ℠ (No Joke)*](https://www.linkedin.com/pulse/outrank-any-competitor-google-micro-seo-strategies-joke-chris-raulf/), Raulf discusses how BSM used these innovative techniques to assist one of its … - [Boulder SEO Marketing Unveils Comprehensive Guide to SEO Packages for Small Businesses](https://boulderseomarketing.com/boulder-seo-marketing-unveils-comprehensive-guide-to-seo-packages-for-small-businesses/) ### The guide shares advice any small business needs to know before choosing an SEO services package for their company. DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused Denver SEO company, announced today that they recently published a guide entitled ***[SEO Packages for Small Businesses](https://boulderseomarketing.com/seo-packages-for-small-business/) | Five Things You Absolutely Need to Know***. Firm believers in transparency and motivated by good faith, BSM created the guide to answer the kinds of questions that small business owners often have regarding SEO packages. Chris Raulf, founder and president of BSM, notes, “Company owners want to know what exactly small business SEO packages are and how much they should pay. They also want to know what’s included in an SEO package for small business and what kind of results they can expect.” He adds: “This guide addresses all these questions and much more.” In adherence with BSM’s mission and values, the guide addresses virtually everything an entrepreneur should know about enlisting help from an agency before signing on the dotted line. Buying SEO services is an investment. Whether it yields a worthwhile return depends on the tactics included within the package and the caliber of the agency deploying them. After reading the … - [Boulder SEO Marketing Welcomes New Project Management Powerhouse, Liz Gacayan](https://boulderseomarketing.com/boulder-seo-marketing-welcomes-new-project-management-powerhouse-liz-gacayan/) ### Boulder SEO Marketing strengthens its project management team to enhance client experience by welcoming digital marketing veteran Liz Gacayan. **Denver, CO** – Boulder SEO Marketing (BSM), a leading SEO marketing agency in Denver, is thrilled to announce the addition of Liz Gacayan to its growing team as a Project Manager! Hailing from the Philippines, Liz brings over 11 years of digital marketing experience and a passion for helping brands thrive online. While still in her onboarding phase, Liz’s expertise in managing accounts, projects, content strategy, and understanding of [local SEO best practices](https://boulderseomarketing.com/local-seo-a-comprehensive-guide/) is already evident. Her typical day will soon involve overseeing BSM’s projects, delegating tasks to ensure smooth execution, and keeping clients informed and involved throughout the process. Liz finds the most rewarding aspect of her work to be the bridge she builds between clients and the internal team. *“As the main point of contact,”* she says, *“I get a holistic view of what needs to be done and can then facilitate collaboration to deliver the best results for our clients.”* Liz’s career boasts a strong track record of success in helping brands generate significant awareness through digital media channels. *“I’m incredibly excited to be part of the … - [Boulder SEO Marketing’s Chris Raulf Attending AgencyCon 2025 as SE Ranking Ambassador](https://boulderseomarketing.com/chris-raulf-agencycon-2025-se-ranking/) ### Representing sponsor SE Ranking, Chris Raulf, a recognized SEO and AI expert, will discuss how to leverage cutting-edge tools for agency growth with attendees. **DENVER, CO, April 3, 2025**–Boulder SEO Marketing, a trusted [content marketing and SEO agency in Denver](https://g.co/kgs/c67Gd7B), is excited to announce that its founder, Chris Raulf, will attend AgencyCon 2025 in Denver on April 24 and 25, 2025. The event will allow marketing agencies to explore cutting-edge SEO tools, discuss the latest industry trends, and network with like-minded professionals. Additional information and registration are available at [https://agencycon.events/](https://agencycon.events/).  ****AgencyCon 2025 is a premier conference that brings together the brightest minds in SEO, digital marketing, content marketing, and agency growth. This highly anticipated event will cover: - The latest advancements in AI-driven SEO and content marketing - How agencies can leverage innovative SEO tools for scalable growth - Real-world case studies on increasing online visibility and organic traffic - Collaboration and networking opportunities with top industry experts As a Brand Ambassador for [SE Ranking](https://seranking.com/boulderseomarketing.html), a key event sponsor, Raulf will attend AgencyCon 2025 to connect with fellow marketing professionals and share insights. He looks forward to discussing how agencies can leverage advanced tools like SE Ranking and adapt … - [Boulder SEO Marketing’s Chris Raulf to Lead ELIA Webinar and Share AI Insights on the Future of Language Services](https://boulderseomarketing.com/chris-raulf-elia-language-services-ai-webinar-2025/) ### The International SEO and AI expert will host the ELIA webinar and publish industry insights on AI, localization, and the future of multilingual SEO. **DENVER, CO, April 20, 2025**–Boulder SEO Marketing, a trusted [content marketing and SEO agency in Denver](https://g.co/kgs/c67Gd7B), is pleased to announce that its founder and international SEO and AI expert, Chris Raulf, will lead an upcoming webinar hosted by the European Language Industry Association (ELIA), a leading voice in language services innovation. Titled *“[The Future of Language Services](https://elia-association.org/2025/03/the-future-of-language-services-trends-technologies-and-strategies-for-success-riding-the-ai-wave/): Trends, Technologies, and Strategies for* *Success – Riding the AI Wav**e*“, the free session will be held on May 6, 2025, from 7:00–8:00 AM MDT and will explore the real-world impact of AI on localization, multilingual SEO, and global content strategy. The session builds on [Raulf’s impactful presentation at ELIA Together 2025](https://www.linkedin.com/posts/european-language-industry-association-limited_eliatogether-ai-technology-activity-7315343159209721856-DCZD?utm_source=share&utm_medium=member_desktop&rcm=ACoAAFIHojYBBlJ3MSOFdjIymZ095Q1gCbxYfW4) in Barcelona, where he explored how artificial intelligence is reshaping localization and multilingual SEO. The webinar will delve deeper into how tools like ChatGPT, Gemini, and HeyGen are influencing workflows, and how human expertise in areas such as transcreation, cultural nuance, and quality assurance remains irreplaceable. In addition to showcasing real-world results, the webinar will guide on selecting the right AI tools for specific goals and … - [Boulder SEO Marketing’s Chris Raulf Shares SEO Strategies for 2025 in Leading Publications](https://boulderseomarketing.com/seo-strategies-for-2025-from-chris-raulf/) ## *In these features, the SEO and content marketing expert provides insights on headline A/B testing, content creation, and strategies to boost organic traffic. * DENVER, Colorado, February 12, 2025 – Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), is proud to highlight a selection of recent articles featuring its founder, Chris Raulf. Known for his expertise in international SEO, AI-driven marketing, and Micro-SEO Strategies℠, Raulf shares practical tips for marketers looking to enhance their content marketing and SEO performance in 2025. Raulf’s expert advice is showcased in the following leading publications: 1. [Marketer Interview: 10 A/B Testing Tools for Optimizing Blog Post Headlines](https://marketerinterview.com/10-a-b-testing-tools-for-optimizing-blog-post-headlines/) – Want to make your blog headlines more engaging? In this feature, Raulf highlights the top A/B testing tools to help marketers determine the best-performing titles for their blog content. Learn how tools like CoSchedule and Optimizely can improve click-through rates and content performance. 2. [DomainDotin: 19 Important SEO Strategies to Focus on in 2025](https://domaindotin.com/19-important-seo-strategies-to-focus-on-in-2025/) – Stay ahead of the SEO curve with actionable insights from Raulf on the most critical strategies for 2025. He covers everything from voice search optimization to AI-powered keyword research and how these tactics can help businesses dominate search engine … - [Boulder SEO Marketing’s Chris Raulf Shares SEO Strategies for 2025 in Leading Publications](https://boulderseomarketing.com/seo-strategies-for-2025-from-chris-raulf-2/) ### In these features, the SEO and content marketing expert provides insights on headline A/B testing, content creation, and strategies to boost organic traffic. **DENVER, Colorado, February 19, 2025**–Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), is proud to highlight a selection of recent articles featuring its founder, Chris Raulf. Known for his expertise in international SEO, AI-driven marketing, and Micro-SEO Strategies℠, Raulf shares practical tips for marketers looking to enhance their content marketing and SEO performance in 2025. Raulf’s expert advice is showcased in the following leading publications: 1. [Marketer Interview: 10 A/B Testing Tools for Optimizing Blog Post Headlines](https://marketerinterview.com/10-a-b-testing-tools-for-optimizing-blog-post-headlines/) – Want to make your blog headlines more engaging? In this feature, Raulf highlights the top A/B testing tools to help marketers determine the best-performing titles for their blog content. Learn how tools like CoSchedule and Optimizely can improve click-through rates and content performance. 2. [DomainDotin: 19 Important SEO Strategies to Focus on in 2025](https://domaindotin.com/19-important-seo-strategies-to-focus-on-in-2025/) – Stay ahead of the SEO curve with actionable insights from Raulf on the most critical strategies for 2025. He covers everything from voice search optimization to AI-powered keyword research and how these tactics can help businesses dominate search engine rankings. 3. … - [Boulder SEO Marketing’s Chris Raulf Unveils The AI Content Engine at DigiMarCon Denver 2025](https://boulderseomarketing.com/boulder-seo-marketings-chris-raulf-unveils-the-ai-content-engine-at-digimarcon-denver-2025/) See how Boulder SEO Marketing helped Van Matre Construction boost clicks 133% and impressions 255% with Micro SEO Strategy℠. Read the case study now. - [Bringing Search Engine Optimization (SEO) In-House](https://boulderseomarketing.com/bringing-seo-in-house/) Do you work for a more traditional marketing, public relations or even a web design agency that’s been around for a while? Are your existing and potential new clients starting to ask for help with their search engine optimization (SEO)? I bet they are. I’ve recently seen a big increase in requests from agencies to teach them our SEO methodology so they can increase their offerings without having to outsource these tasks to other SEO agencies. ## It’s Not That Hard The more traditional marketing agencies often outsource SEO and digital marketing tasks because of restrictions on their own in-house resources and capabilities. This can work out fine but they often have to mark-up overall project costs significantly to still squeeze out an acceptable profit margin. What if I told you that through [SEO training](https://www.linkedin.com/company/search-engine-optimization-training "Search engine optimization training Denver"), your agency could offer your clients SEO capabilities that wouldn’t be too difficult to implement? ## Stick to Your Guns… But Add New Ammunition I’m very passionate about online marketing and frequently speak about the topic at conferences around the globe. When I talk to conference attendees, I usually hear they are really good at their core competencies but somehow … - [BSM COO and Digital Strategist Daniel Burns Shares Effective Client Management at SE Ranking’s Workshop](https://boulderseomarketing.com/bsm-coo-and-digital-strategist-daniel-burns-shares-effective-client-management-at-se-rankings-workshop/) ### Discover proven strategies for smooth client onboarding, techniques for ensuring clear communication, and keeping projects on track. **Denver, CO** – Boulder SEO Marketing Chief Operating Officer and Digital Strategist, [Daniel Burns](https://boulderseomarketing.com/our-team/daniel-burns/), is co-hosting SE Ranking’s Client-Led Workshop 3.0: [Mastering SEO with Expert Client Insights](https://seranking.com/webinars/client-led-workshop-3-0.html?sou1=bsm_pr&gr1=bsm_pr&tg1=en&kw1=webinar_222712_sep2024&utm_medium=bsm_pr&utm_campaign=webinar_222712_sep2024&utm_source=bsm_pr). This free online workshop offers a unique opportunity for marketing professionals to gain valuable insights from industry leaders on how to elevate their SEO strategies. **When**: Thursday, September 5th, 2024 **Time**: 4 PM to 6 PM CEST (10 AM to 12 PM EDT) **[Click Here To Register](https://seranking.com/webinars/client-led-workshop-3-0.html?sou1=bsm_pr&gr1=bsm_pr&tg1=en&kw1=webinar_222712_sep2024&utm_medium=bsm_pr&utm_campaign=webinar_222712_sep2024&utm_source=bsm_pr)** Burns will be joined by other SEO professionals who are top users of SE Ranking’s SEO software suite. Together, they will share real-world experiences and proven strategies for: - Smooth Client Onboarding - Creating and Implementing Custom Strategies - Maintaining Effective Communication - Proactively Adjusting Strategies *“I’m excited to share my expertise and insights with fellow SEO professionals,”* says Daniel Burns, COO & Digital Strategist at BSM. *“This is a fantastic opportunity to learn from each other’s experiences and discover practical strategies that can be implemented immediately to improve client onboarding, communication, and overall SEO success.”* Space is limited for this free workshop, so register today to secure … - [Build Expert Authority AI Search Tools Will Recognize | Friday SEO Tip](https://boulderseomarketing.com/build-expert-authority-ai-search-tools-will-recognize/) AI SEO Expert Chris Raulf shares why authority-building is critical as AI search evolves, and how his Featured.com strategy is driving real results. - [Can YouTube Ads Support Your SEO Strategy? | Friday SEO Tip](https://boulderseomarketing.com/can-youtube-ads-support-your-seo-strategy/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Celebrating Our Global Team: The People Behind Every Success](https://boulderseomarketing.com/celebrating-our-global-team/) ![Team PH](https://boulderseomarketing.com/wp-content/uploads/2025/12/Untitled-3.png) As the year draws to a close, companies everywhere pause to reflect on what made their success possible. For Boulder SEO Marketing, one of the top boutique [AI SEO agencies based in Colorado](https://boulderseomarketing.com/locations/), the reflection centres on something refreshingly simple: the people. This month, the agency’s team in the Philippines gathered for their year-end party, a celebration that offered more than just an evening of food and laughter. It provided a window into how this agency thinks about culture, gratitude, and the often-invisible contributors who power client results from thousands of miles away. What stands out is not the party itself, but what it represents. In an industry where offshore teams are frequently treated as interchangeable resources, Boulder SEO Marketing appears to operate differently. The celebration was not a token gesture. It was recognition of people who are genuinely valued. ### **The Engine Behind the Results** When clients engage with Boulder SEO Marketing, they typically interact with the Colorado-based leadership: strategists, project managers, and senior team members who guide calls and shape direction. Names like Chris Raulf, Daniel Burns, and Barb become familiar. The faces on video calls become trusted partners. What clients may not immediately see is … - [Check Out Google’s Best Practices for Links | Friday SEO Tip](https://boulderseomarketing.com/check-out-googles-best-practices-for-links/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Check out Google’s New Generative AI Search Experience | Friday SEO Tip](https://boulderseomarketing.com/googles-new-generative-ai-search-experience/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Check out the New “Enhance” Feature on LinkedIn | Friday SEO Tip](https://boulderseomarketing.com/check-out-the-new-enhance-feature-on-linkedin/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Choose the Correct Schema for Your Site | Friday SEO Tip](https://boulderseomarketing.com/choose-correct-schema-for-your-site/) - [Chris Raulf and Daniel Burns of Boulder SEO Marketing to Speak at the Agency Growth Day Conference](https://boulderseomarketing.com/ai-and-seo-expert-chris-raulf-and-seo-design-expert-daniel-burns-to-speak-at-se-ranking-agency-growth-day-conference/) ### Raulf, an international [AI and SEO expert](https://www.linkedin.com/in/chrisraulf/), and Burns, an SEO design and CRO expert, will share tips for managing client relationships to ensure long-term success. DENVER, Colorado – Boulder SEO Marketing (BSM), a leader among [SEO agencies in Denver](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m6!3m5!1s0x876bf2d487001633:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136!16s%2Fg%2F1hf2lykng?entry=ttu), announced today that Chris Raulf, CEO, and Daniel Burns, COO, are teaming up with SE Ranking to speak at *Agency Growth Day*. The online conference, geared toward digital marketing agencies, will be on June 14, 2023, from 7 a.m. to 11 a.m. MDT. Raulf and Burns will speak at 9:20 a.m. MDT. Their session, “Managing Client Relationships for Long-Term Success,” will share strategies for ensuring customer satisfaction and boosting client retention. Register for the complimentary conference here: [https://seranking.com/webinars/agency-growth-day.html](https://seranking.com/webinars/agency-growth-day.html) [![SE Ranking Growth Day to Feature Chris Raulf and Daniel Burns of Boulder SEO Marketing](https://boulderseomarketing.com/wp-content/uploads/2023/06/SE-Ranking-Growth-Day-Boulder-SEO-Marketing-Presentation-300x158.jpeg)](https://seranking.com/webinars/agency-growth-day.html)Those who attend *Agency Growth Day* will gain valuable insights from industry leaders on all areas of agency growth, including project management, brand building, and SEO strategy. As for client relationships, Raulf and Burns will speak on how they created a seamless onboarding process that builds momentum from day one and how they develop short-term action items to achieve long-term goals. They will also share tips for … - [Chris Raulf Highlights AI-Powered SEO Strategies at ELIA Together 2025](https://boulderseomarketing.com/chris-raulf-ai-seo-elia-2025/) ### Boulder SEO Marketing’s founder shared cutting-edge insights on AI and multilingual search optimization at the industry event. **BOULDER, CO, March 6, 2025**– Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), is proud to share that its founder, internationally recognized [AI and SEO](https://www.linkedin.com/in/chrisraulf/) expert Chris Raulf, took center stage at ELIA Together 2025. His compelling presentation explored the transformative power of artificial intelligence in SEO, with a strong emphasis on multilingual search strategies and localization. ELIA Together 2025 brought together localization and translation professionals from across the globe, and Raulf’s session was one of the event’s highlights. His talk covered the integration of AI into SEO workflows, demonstrating how AI can enhance keyword research, automate content optimization, and improve global search rankings. *“AI is transforming how businesses optimize their content for international audiences,”* said Raulf. *“At Boulder SEO Marketing, we’ve developed an AI Task Force to ensure we stay ahead of the latest advancements, allowing us to provide cutting-edge SEO strategies that help businesses expand their reach.”* [Attendees praised Raulf’s expertise](https://www.linkedin.com/feed/update/urn%3Ali%3Aactivity%3A7300118020272574464/), with many taking to social media to share their key takeaways. One industry leader commented, *“Chris’s presentation was a game-changer. His insights on AI-powered SEO and localization … - [Chris Raulf of Boulder SEO Marketing to Give Masterclass on Micro-SEO Strategies℠ for Freelance Business](https://boulderseomarketing.com/micro-seo-strategies-masterclass/) ### The international AI and SEO expert is hosting the workshop through Freelance Business, a Belgium-based organization that’s building the most extensive independent freelancer community globally. [![SEO Masterclass About Micro-SEO-Strategies](https://boulderseomarketing.com/wp-content/uploads/2023/06/SEO-Mastercalss-Micro-SEO-Strategies-300x300.jpeg)](https://freelancebusiness.eu/events-calendar/master-the-art-of-outranking-your-competitors-on-google-with-micro-seo-strategies/) DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO company](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m6!3m5!1s0x876bf2d487001633:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136!16s%2Fg%2F1hf2lykng?entry=ttu), announced today that founder and president Chris Raulf is teaming up with Freelance Business to host a workshop on his proprietary Micro-SEO Strategies℠. During the masterclass, which will be on June 8, 2023, at 10:00 a.m. MDT, Raulf will walk attendees through the methodology his team uses to help BSM’s clients outrank their competitors on Google. Add it to your calendar by visiting: [https://freelancebusiness.eu/events-calendar/master-the-art-of-outranking-your-competitors-on-google-with-micro-seo-strategies/](https://freelancebusiness.eu/events-calendar/master-the-art-of-outranking-your-competitors-on-google-with-micro-seo-strategies/) The highly anticipated webinar is a comprehensive [SEO training course](https://boulderseomarketing.com/seo-training-course/) catering to marketers, entrepreneurs, and business owners. In sharing his strategies, Raulf hopes to equip participants with the knowledge and skills necessary to navigate the ever-evolving landscape of SEO to achieve outstanding online visibility. Designed by Raulf himself to be a game-changer for anyone seeking to leverage the power of SEO, the masterclass will show attendees how to drive organic traffic, enhance brand visibility, and generate sustainable business growth. > “SEO is vital to any digital marketing strategy,” said Raulf. “During this masterclass, participants … - [Chris Raulf Shares Cutting-Edge SEO & AI Insights in Top Marketing Publications](https://boulderseomarketing.com/chris-raulf-featured-ai-seo-insights/) ### The international SEO and AI-driven marketing expert provides actionable strategies on keyword trends, AI’s impact, and B2B SEO success. **BOULDER, CO, March 7, 2025**– Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B), proudly highlights its founder, Chris Raulf, and his latest expert contributions to leading marketing publications. These features dive into AI-driven SEO strategies, keyword analysis, and B2B marketing, equipping businesses with the tools they need to stay competitive in an ever-evolving digital world. Raulf’s expertise has been showcased in the following industry-leading platforms, offering valuable insights for marketing professionals, business owners, and SEO strategists: - [**B2B Marketing World: A Case Study on B2B SEO Success**](https://www.b2bmarketingworld.com/example/case/b2b-seo-case-study/) – Discover how a data-driven SEO strategy transformed a B2B company’s digital visibility, resulting in a significant boost in organic traffic and lead generation. Raulf shares insights into keyword research, content clustering, and AI-assisted SEO tactics that played a crucial role in this success story. - [**DS Spotlight: 7 Optimistic Outcomes for the Future of AI**](https://dsspotlight.com/qa/7-optimistic-outcomes-for-the-future-of-ai/) – As AI continues to revolutionize digital marketing, Raulf explores seven key ways it is shaping the industry’s future. From predictive analytics to AI-driven content creation, this Q&A sheds light on how businesses can leverage … - [Chris Raulf Shares Strategies for Google Featured Snippets in In-house Marketers Article](https://boulderseomarketing.com/optimize-google-featured-snippets-strategies/) ### In the feature, Boulder SEO Marketing founder offers expert insights and actionable strategies on optimizing for Google Featured Snippets. **DENVER, Colorado, December 9, 2024** –Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B) and a pioneer in Micro-SEO Strategies℠, is proud to highlight the inclusion of founder Chris Raulf’s insights in In-house Marketers’ recently published article titled “[How to Optimize for Google Featured Snippets: 4 Strategies.](https://inhousemarketers.com/qa/how-to-optimize-for-google-featured-snippets-4-strategies/)” In the feature, Raulf provides actionable strategies to help businesses secure coveted Google Featured Snippets and enhance online visibility. Featured snippets—also known as “position zero”—appear at the top of Google’s search engine results pages (SERPs), offering concise, high-value answers to user queries. As such, they play a critical role in driving organic traffic and establishing authority in various industries. In the Q&A, Raulf discusses practical approaches to snippet optimization, such as: - Content Structuring: Crafting content that directly answers user questions in a clear and concise manner. - Keyword Focus: Targeting long-tail keywords often associated with specific queries. - Schema Markup: Leveraging structured data to ensure search engines can understand the content. - Visual Aids: Using bullet points, tables, and images to improve snippet chances. Raulf remarked, “Securing a Google Featured Snippet … - [Chris Raulf to Speak at DigiMarCon 2024 on Using AI SEO to Boost Organic Traffic by 300%](https://boulderseomarketing.com/chris-raulf-to-speak-at-digimarcon/) ### At the conference on October 22, AI and international SEO expert Chris Raulf will reveal how Micro-SEO Strategies℠, powered by artificial intelligence, deliver significant growth in organic traffic. **DENVER, Colorado, October 15, 2024** – Boulder SEO Marketing (BSM), a [Denver SEO agency](https://g.co/kgs/c67Gd7B) that leads the way in AI-enhanced digital marketing solutions, is excited to announce founder and CEO [Chris Raulf](https://www.linkedin.com/in/chrisraulf/) will be presenting at the DigiMarCon Rocky Mountains 2024 conference on October 22, 2024, in Denver, CO. Raulf will share how BSM’s innovative Micro-SEO Strategies℠, driven by artificial intelligence, boost organic search traffic dramatically. In his live session, Raulf will demonstrate how combining AI with advanced SEO techniques can drive exponential growth in organic traffic. Tailored for senior marketing professionals, this presentation will offer actionable insights to improve SEO strategies and gain a competitive edge in search marketing. *“Our Micro-SEO Strategies℠ have delivered outstanding results for our clients–including a 300% increase in organic traffic,”* said Raulf. *“I’m looking forward to presenting these techniques at DigiMarCon and showing how businesses can harness AI to revolutionize their SEO efforts.”* DigiMarCon Rocky Mountains is a premier event for marketing professionals, bringing together industry experts to share cutting-edge digital marketing techniques. Raulf’s presentation … - [Circle to Search: Another Gamechanger from Google | Friday SEO Tip](https://boulderseomarketing.com/circle-to-search-another-gamechanger-from-google/) Circle to Search is another gamechanger from Google that will alter the way search results are shown. See it in action and then get tips for adapting your site. - [Clicks Down, Impressions Up? Here’s What You Can Do](https://boulderseomarketing.com/clicks-down-impressions-up-heres-what-you-can-do/) Google no longer just shows a list of blue links in search results. Instead, it’s packing the SERPs with tons of sections. Want to adapt your SEO strategy so you stand out? Click to learn more! - [Conquer Local Listings: Get Your Location Pages Indexed Now | Friday SEO Tip](https://boulderseomarketing.com/conquer-local-listings-get-your-location-pages-indexed-now/) If you run a brick-and-mortar business, it’s imperative that your location pages are indexed. Learn how to check their status on Google Search Console here. - [Consider Google Trends Data Before Investing in Keywords | Friday SEO Tip](https://boulderseomarketing.com/consider-google-trends-data-before-investing-in-keywords/) Targeting keywords is a lot of work. Make sure you’re investing in the most strategic keyword phrases by analyzing Google Trends data before getting started. - [Content Marketing Expert Chris Raulf of Boulder SEO Marketing to Speak at the Freelance Business for Writers Online Conference](https://boulderseomarketing.com/learn-how-to-develop-search-engine-optimized-content/) ## The online event takes place June 3 – 4, 2021. It features 14 marketing and writing experts who will provide useful tips and tactics on how to start and grow as a freelance writer. Boulder SEO Marketing, a top-rated [Denver digital marketing agency](https://boulderseomarketing.com/denver-seo/), announced today that its founder and president, Chris Raulf, will speak at the 2021 Freelance Business Community online conference. Chris will present a 60-minute session entitled How to Develop Search Engine Optimized Content as a Freelance Writer. For additional information and to register for the two-day online event, please visit [https://freelancebusiness.be/for-freelancers-writers-programme/](https://freelancebusiness.be/for-freelancers-writers-programme/). In today’s world, [content marketing](https://boulderseomarketing.com/services/content-marketing/) has developed into one of the key ways businesses can reach their target market. Freelancing has become the main source for many people to make an income. To become a freelancer, all you need are skills currently in demand and potentially some past work experience. One of the most significant benefits of being a freelancer is that there is no limit to how much someone can earn. In his session, Chris will offer highly relevant information, including how search engine optimization (SEO) works fundamentally. Attendees will learn the importance of developing buyer-person profiles before starting to write content, how to … - [Could SafeSearch Be Filtering Your Website? | Friday SEO Tip](https://boulderseomarketing.com/could-safesearch-be-filtering-your-website/) SafeSearch aims to protect users from seeing disturbing images that depict things like nudity and violence. If your site has any content that Google deems explicit, it could be affecting your rankings. - [Could Your Business Benefit From an SEO Services Package in 2023?](https://boulderseomarketing.com/could-your-business-benefit-from-an-seo-services-package/) ### More Than Ever, Your Business Needs A Strong Online Presence in 2023 For several reasons, businesses must have a robust online presence in the digital age. First and foremost, a powerful online presence can help companies to reach a wider audience and attract more customers. With the proliferation of mobile devices, a solid online presence is critical in 2023. A robust online presence can also help businesses establish their brand and build trust with customers. ### Your Business Needs to Invest in Search Engine Optimization in 2023 One way to achieve a strong online presence is through [search engine optimization (SEO)](https://en.wikipedia.org/wiki/Search_engine_optimization). SEO involves optimizing a website to rank higher in the search engine results pages (SERPs), which ultimately leads to more organic (non-paid) traffic. In 2023, businesses will be more important than ever to invest in monthly SEO services packages. Here are a few reasons why: 1. **Stay competitive:** A monthly [SEO services package](https://boulderseomarketing.com/seo-packages-the-ultimate-guide/) can help companies to improve their search engine visibility and stay ahead of the competition by constantly optimizing their website for search engines. 2. **Adapt to algorithm changes:** Search algorithms are constantly evolving, and it can be challenging for businesses to keep up with these … - [Creating Helpful, Reliable, People-First Content | Friday SEO Tip](https://boulderseomarketing.com/creating-helpful-reliable-people-first-content/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Crush Your Competition and Boost Sales with AI-Powered Micro-SEO Strategies℠ Workshop [Live AI & SEO Webinar]](https://boulderseomarketing.com/boost-sales-with-ai-powered-micro-seo-webinar/) ### Learn how AI-driven Micro-SEO Strategies℠ can transform your business’s online presence by attending this online workshop on Thursday, January 30, 2025, at 9:30am MST. **DENVER, Colorado, January 6, 2025** –Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B) and a pioneer in Micro-SEO Strategies℠, is thrilled to announce its upcoming workshop titled **“Crush Your Competition and Boost Sales with AI-Powered Micro-SEO Strategies℠.”** Scheduled for January 30, 2025, from 9:30am to 10:30am MST, this live online event is designed for business owners seeking to leverage cutting-edge AI and Micro -SEO methodologies to gain a competitive edge in the digital marketplace. The workshop will be led by Chris Raulf, Founder and internationally recognized [AI and SEO expert](https://www.linkedin.com/in/chrisraulf/) at Boulder SEO Marketing, and Daniel Burns, COO and SEO Strategies Eexpert at Boulder SEO Marketing. Together, they bring decades of experience and practical insights to help entrepreneurs achieve digital success. What Attendees Will Learn: - The Fundamentals of AI-powered Micro-SEO Strategies℠ - How to optimize for Google’s AI-driven updates - Proven techniques to outrank competitors in search engine results - Real-world case studies demonstrating the effectiveness of Micro-SEO Strategies℠ Attendees will also gain exclusive access to a step-by-step guide on implementing these strategies … - [Daniel Burns of Boulder SEO Marketing Featured in SE Ranking Academy](https://boulderseomarketing.com/daniel-burns-seo-foresight-series/) ### BSM’s COO highlights SEO strategies in SE Ranking Academy’s SEO Foresight 2025 series. **DENVER, Colorado, January 8, 2025**–Boulder SEO Marketing, a top-rated [digital marketing agency in Denver](https://g.co/kgs/c67Gd7B) and a pioneer in Micro-SEO Strategies℠, proudly announces that its Chief Operating Officer and [Digital Strategist](https://www.linkedin.com/in/professionalwebsitedesign/), Daniel Burns, has been featured in SE Ranking Academy’s prestigious **[SEO Foresight 2025](https://seranking.com/academy/seo-foresight-2025.html?sou1=linkedin&gr1=social&tg1=linkedin&kw1=COM_SEO_Foresight_2025&utm_source=linkedin&utm_medium=social&utm_campaign=COM_SEO_Foresight_2025_linkedin_) series**. This series, created by SE Ranking, gathers industry leaders to share their predictions and strategies for the evolving field of search engine optimization. Burns, known for his innovative approach to SEO, delivers actionable insights on the integration of AI-powered tools, data-driven decision-making, and adaptive strategies to keep businesses competitive. His feature in the SEO Foresight 2025 series demonstrates his leadership in the digital marketing space and his ability to translate complex SEO trends into practical tactics for measurable success. **A Vision for SEO Success in 2025** *“SEO continues to transform at an unprecedented pace,”* said Burns. *“Participating in SE Ranking Academy’s SEO Foresight 2025 was an opportunity to share strategies that help businesses stay ahead of algorithm updates and leverage AI to enhance their digital presence. As we look toward the future, agility and innovation will be the cornerstones of success.”* The … - [Denver-based Search Engine Optimization and Digital Marketing Company Boulder SEO Marketing to Join Forces with Bubbl](https://boulderseomarketing.com/denver-seo-company-joins-forces-with-content-marketing-agency-bubbl/) ### Frequently recognized as the [best search engine optimization company in Denver](https://boulderseomarketing.com/denver-seo/), Boulder SEO Marketing has teamed up with Bubbl, a multichannel and international content marketing agency, to better serve its growing customer base around the globe Denver, CO – February 21, 2020 – Boulder SEO Marketing, a full-service digital marketing agency, announced today that it has teamed up with Bubbl, a leading provider of integrated and multichannel content marketing solutions, to expand its global reach and to grow its multilingual content development offerings further. Chris Raulf, Founder & President of Boulder SEO Marketing, notes, “As Google continues to improve its algorithm to reward websites with meaningful and high-quality content further, we are entering an exciting new phase in search engine optimization.” He adds: “While traditional SEO will not go away anytime soon, we recognize the need to offer comprehensive and multichannel [content marketing solutions](https://boulderseomarketing.com/services/content-marketing/) to our customers around the world.” London-based Bubbl has recently opened an office in Boulder, Colorado, which made it a natural fit for the two companies to team up. The content marketing company’s expertly crafted narrative helps brands define, shape, and optimize their message worldwide. Bubbl specializes in humanizing brands and cultivates a strong, distinctive … - [Digital Marketing Agency Boulder SEO Marketing Announces New Project Manager Valerie Ortega](https://boulderseomarketing.com/digital-marketing-agency-boulder-seo-marketing-announces-new-project-manager/) ### A leading global [internet marketing agency](https://boulderseomarketing.com/seo-company/), Boulder SEO Marketing ​is pleased to announce their new Project Manager and eCommerce SEO Expert Valerie Ortega Denver, Colorado – Boulder SEO Marketing, a top-rated digital marketing agency, announced today the introduction of its new Project Manager, Valerie Ortega. Valerie graduated from Colorado State University with a Bachelor of Arts in Liberal Arts and Journalism. She is a driven teammate with a vast set of skills in project management and client communication. She successfully utilizes her in-depth digital marketing knowledge to assist several of the company’s [eCommerce SEO](https://boulderseomarketing.com/ecommerce-seo-services-boost-sales/) customers. Ortega joins Boulder SEO Marketing applying her impressive online marketing professional accomplishments. Valerie has received many industry certifications, including Google Analytics, Google Ads, Social Marketing Certification, Hootsuite Platform Certification, Mimic Pro Certification, and others. In addition to her certifications, she is highly skilled in enhancing customers’ websites and delivering top-quality [eCommerce SEO services](https://boulderseomarketing.com/ecommerce-seo-services/). Valerie grew up in Denver, Colorado. She is a considerably motivated professional who leads by example for her teammates. Chris Raulf, Founder and President at Boulder SEO Marketing, highlighted, “Valerie is a key member to our cultivating team. Her desire to grow professionally each day and apply what she has learned … - [Digital Marketing and SEO Advice for Startups](https://boulderseomarketing.com/digital-marketing-and-seo-advice-for-startups/) Starting your own business is not for the faint of heart. You’ll end up working endless hours, wear more hats than can possibly exist on this planet, pay your employees more than yourself… the list goes on and on. And getting your significant other to understand why you wouldn’t want it any other way is nearly impossible, right? On Monday, October 1, 2012, I started my journey as being self-employed. The weeks leading up to this date were quite stressful since I just purchased a new home and my financial obligations had increased a lot. Looking back, I think I actually needed that kind of pressure because I only had savings for about three months. I knew I had to make this work, no matter what. Six weeks into being my own boss, I was profitable. ![Digital Marketing SEO Training](https://boulderseomarketing.com/wp-content/uploads/2018/11/Private-Digital-Marketing-SEO-Training-300x169.jpg)Today, I run a successful and profitable SEO training and consulting agency located in beautiful Denver and Boulder, Colorado. We now assist local, national as well as international customers with all of their online marketing needs and we also host a variety of [digital marketing courses](https://boulderseomarketing.com/seo-training/) on a regular basis. ### Avoid the “Wishful-Thinking-Trap” According to Business Insider, [42% of businesses … - [Digital Marketing Experts Chris Raulf of Boulder SEO Marketing and Ginny Hampton of SocialSEO to Host Complimentary Social Media Marketing Webinar on January 15, 2019](https://boulderseomarketing.com/social-media-marketing-webinar/) ### The hour-long online session entitled *Top Ways to Boost Your Social Media Strategy in 2019* offers actionable best practices on how to generate more leads and sales from social media efforts Denver, CO – December 13, 2018 – Boulder SEO Marketing, a leading provider of [social media marketing services](https://boulderseomarketing.com/seo-packages/), today announced that it will host an hour-long webinar presentation on Tuesday, January 15, 2019, at noon MST. Additional information and registration are available by visiting: [https://boulderseomarketing.com/boost-your-social-media-strategy-in-2019](https://boulderseomarketing.com/boost-your-social-media-strategy-in-2019/).   ![Social Media Marketing](https://boulderseomarketing.com/wp-content/uploads/2018/10/icon-social.png)Featuring Ginny Hampton, social media specialist at SocialSEO, and Chris Raulf, digital marketing expert and founder of Boulder SEO Marketing, will share tips and best practices on how a well-planned out and executed social media marketing strategy will generate leads and ultimately boost sales. Attendees will learn how to increase their social media exposure, get more new likes, gain more followers, create meaningful interactions with their target audience, and how to boost high-quality referral traffic to their website. Chris Raulf of Boulder SEO Marketing notes, “Social media marketing has dramatically changed how potential customers interact with companies nowadays.” He adds, “Conventional sales brochures have long been replaced by websites, blogs, and social media platforms. I advise any company to invest … - [Discover the Power of Press Releases | Friday SEO Tip](https://boulderseomarketing.com/discover-the-power-of-press-releases/) Distributing press releases about newsworthy events is a great way to bolster your SEO strategy. Learn how to leverage the power of press releases here. - [Do You Know the Best Practices for Internal Linking? | Friday SEO Tip](https://boulderseomarketing.com/do-you-know-the-best-practices-for-internal-linking/) Martin Splitt of Google’s Search Relations team recently posted a video about internal linking best practices. Get the lowdown from SEO expert Chris Raulf here. - [Does Every Page on Your Site Have a Title? | Friday SEO Tip](https://boulderseomarketing.com/does-every-page-on-your-site-have-a-title/) When it comes to SEO, the title element of a webpage is critically important. Learn why, and then get some quick tips on making the most of every page’s title. - [Does Google Index AI-Generated Content?](https://boulderseomarketing.com/does-google-index-ai-generated-content/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Does Your Site Deliver an Awesome User Experience? | Friday SEO Tip](https://boulderseomarketing.com/does-your-site-deliver-an-awesome-user-experience/) In this video, Daniel Burns explains the importance of user experience for better Google rankings and shares valuable insights to enhance the UX of your site. - [Domain Maintenance and Security for SEO | Friday SEO Tip](https://boulderseomarketing.com/domain-maintenance-and-security-for-seo/) Issues with your website security and domain can have a massive impact on your SEO results. Learn how to stay ahead of the curve. - [Dominate Local Search in 2024: Boulder SEO Marketing Releases Free Comprehensive Local SEO Guide](https://boulderseomarketing.com/dominate-local-search-results-comprehensive-local-seo-guide/) ### This free local SEO guide will help you dive deep into the latest SEO strategies and climb the ranks in local search results. DENVER, CO—Boulder SEO Marketing, a hyper-focused [SEO agency in Denver](https://boulderseomarketing.com/denver-SEO/), is proud to announce the release of its free comprehensive local SEO guide for 2024. This informative resource equips businesses of all sizes with the latest local [SEO strategies](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) and tips for dominating their local market. “The digital landscape is constantly evolving,” says Chris Raulf, a globally recognized [AI and SEO expert](https://about.me/chrisraulf/) and Founder of Boulder SEO Marketing. “But one thing remains constant: the power of local SEO for locally operating businesses. This comprehensive local SEO guide empowers readers to stay ahead of the curve and leverage the latest tactics to dominate their local market.” This comprehensive local SEO guide delves into a range of critical topics, including: The latest local SEO trends and ranking factors: Stay ahead of the curve with insights on what Google prioritizes for local search results. - **Optimizing your Google Business Profile:** Master the essential platform to connect with local customers and showcase your business. - **Google Maps domination:** Learn powerful strategies to get your business to rank higher on Google … - [Don’t Be Afraid of Google Core Algorithm Updates (Learn How to Get Excited About Them)](https://boulderseomarketing.com/make-google-core-algorithm-updates-your-best-friend/) Before sharing insights on why you shouldn’t fear upcoming Google Core Algorithm updates, I’m excited to announce that I’m hosting an **hour-long webinar** tomorrow, **Thursday, June 16, 2022**. Webinar [***Deploy Global and Multilingual Micro-SEO Strategies to Rank Your Content at the Top in Google***](https://www.gala-global.org/events/events-calendar/deploy-global-and-multilingual-micro-seo-strategies-rank-your-content-top) is part of the Globalization and Localization Association’s (GALA) webinar series, and I hope you’ll be able to join me. ### Getting Your Website to Rank at the Top in Google Takes Time You’ve probably heard that SEO is a marathon, not a sprint. Getting your website to rank at the top in Google for its target SEO keywords takes time, resources, and [search engine optimization knowledge](https://boulderseomarketing.com/seo-training/) on how to make it happen. Even addressing the most important ranking signals in [Google’s algorithm](https://www.google.com/search/howsearchworks/algorithms/) is a TON of work. And once you’ve fully optimized the site, Google will unleash a Core Algorithm update that will leave you questioning all the hard work and time you’ve put into optimizing the site. > **Fun fact:** Did you know that Google updates its algorithm on average twelve times a day? Although usually minor updates, these updates can still impact a site. Did you notice a significant change in organic search … - [Don’t Do Social Media Marketing On The Fly: 4 Tips to Develop a Winning Strategy](https://boulderseomarketing.com/4-tips-to-develop-a-winning-social-media-marketing-strategy/) I’m sure you’ve heard it before – you need to have a [social media strategy](https://boulderseomarketing.com/social-media-training-facebook-marketing-tips/) for your business. Love it or hate it but it’s an important way to reach and engage with customers. Another important aspect of having a solid social media strategy is that it can affect your website’s ranking on search engines. Google looks at everything a business is doing online, and social media marketing and search engine optimization (SEO) really go hand in hand. ## Learn How to Plan and Implement A Winning Social Media Marketing Strategy Not too long ago, you’d get away with tweeting a few times here and there, put up some content on Facebook and maybe like or share a post on LinkedIn. Complex search engine and social media network algorithms now take a look at everything you do online. Based on the quality of your overall digital footprint, these algorithms decide whether or not your content reaches your target audience. The more effort you put into posting high-quality and relevant content to social media platforms, the more successful you’ll be. If done right, the reward for implementing a powerful social marketing strategy can be tremendous and support your company’s bottom line to … - [Don’t Let Hackers Hijack Your Domain: A Cautionary Tale | Friday SEO Tip](https://boulderseomarketing.com/dont-let-hackers-hijack-your-domain-a-cautionary-tale/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [E-commerce SEO Case Study Outlines How Boulder SEO Marketing Helped a Barware Company Claim the Top Spot in Google for the Keyword “Pour Spouts”](https://boulderseomarketing.com/e-commerce-seo-case-study-outlines-how-boulder-seo-marketing-helped-a-barware-company-claim-the-top-spot-in-google-for-the-keyword-pour-spouts/) ### The innovative SEO agency helped Crew Supply climb the rankings by deploying a Micro-SEO Strategy℠ and then implementing supporting SEO activities. DENVER, Colorado – Boulder SEO Marketing (BSM), a boutique [Denver SEO agency](https://boulderseomarketing.com/denver-seo/), is pleased to announce the publication of its latest SEO case study: [How a Barware Company Jumped 9 Slots on the Google SERPs to Surpass Even Amazon for the Keyword “Pour Spouts.”](https://boulderseomarketing.com/seo-case-studies/crew-supply-seo-case-study/) The case study provides an overview of BSM’s proprietary methodology called [Micro-SEO Strategies](https://www.youtube.com/live/enf9SV1Jy9U?feature=share)℠, and the impressive results that it can deliver. After outlining the challenges the client was facing, including little organic search traffic and poor online visibility, the case study delves into the solutions that BSM devised and then implemented. > “We’re thrilled to share this success story with the world,” said Chris Raulf, founder and CEO of Boulder SEO Marketing. “Our team worked closely with Crew Supply from day one to develop an effective Micro-SEO Strategy℠ that not only helped them climb the rankings but allowed them to gain more loyal customers in the process.” The strategy in question focused on a blog post that is now titled “[The Ultimate Guide to Pour Spouts](https://crewsupplyco.com/blogs/sidebar/the-ultimate-guide-to-pour-spouts-that-you-never-knew-you-needed).” After determining the old page was an ideal … - [E-Commerce SEO Services in Los Angeles: Optimizing Your Online Store for Success](https://boulderseomarketing.com/e-commerce-seo-for-los-angeles-businesses/) ![E-Commerce SEO Services in Los Angeles: Optimizing Your Online Store for Success](https://boulderseomarketing.com/wp-content/uploads/2025/01/AdobeStock_506074545-1-768x512.jpeg) The rapid advancements in artificial intelligence (AI) are reshaping industries across the globe, and digital marketing is no exception. In recent years, AI has emerged as a game-changer in search engine optimization (SEO) specifically, driving smarter, faster, and more effective strategies. Traditional SEO practices often focus on keywords and linking alone, relying on repetitive processes to achieve visibility. Today, AI-powered SEO tools offer far more sophisticated ways to connect businesses with their target audiences. This shift is especially significant in competitive markets like Los Angeles, where staying ahead requires innovative approaches. AI-powered SEO tools introduce dynamic capabilities, such as predictive analytics, natural language processing, and real-time adjustments, that allow businesses to thrive. [For companies in Los Angeles](https://boulderseomarketing.com/seo-company-los-angeles/), this approach promises not just visibility but meaningful connections with local and global audiences alike. ## How AI Is Changing the SEO Landscape ### AI-Driven Keyword Research [Keyword research](https://boulderseomarketing.com/seo-keywords-step-by-step-keyword-research-guide/) has always been a cornerstone of effective SEO, but AI has taken it to a new level. AI tools like those from [SE Ranking](https://seranking.com/) leverage machine learning to analyze search trends, user behavior, and competitor strategies. These tools can uncover long-tail keywords … - [E-Commerce SEO Tip: Here’s What You Need to Know About Google’s Product Review Algorithm Update](https://boulderseomarketing.com/e-commerce-seo-tip-google-product-review-update/) As more and more consumers research and buy products online, a robust [e-commerce SEO strategy](https://boulderseomarketing.com/ecommerce-seo-services/) is critical for the success of any online business. In addition to properly optimizing your website, high-quality product reviews are now more critical than ever. On July 27, 2022, Google started rolling out a major [algorithm update](https://developers.google.com/search/updates/ranking) regarding product reviews. Over the next three weeks, the search engine giant will change how it analyzes this content. Google will scrutinize product reviews on quality, like web copy and blog posts. Google believes high-quality reviews make it easier for consumers to decide whether they want to purchase the products in question. With that in mind, the ranking update will essentially reward e-commerce sites with reviews that go above and beyond by ranking the corresponding products higher on the SERPs. So, what does it mean to go above and beyond? In simplest terms, Google wants to see reviews that contain original research, insightful analysis, and expertise on—or at least enthusiasm for—the kind of item that’s being reviewed. As of the writing of this blog post, below are the guidelines currently posted on Google Search Central on [how to write high-quality product reviews](https://developers.google.com/search/docs/advanced/ecommerce/write-high-quality-product-reviews): ![Google Search Central - How to … - [Ecommerce SEO Expert Chris Raulf to Present on Multilingual Search Engine Optimization at XTM Live](https://boulderseomarketing.com/ecommerce-seo-expert-chris-raulf-to-present-at-xtm-live-san-francisco-2022/) ### At this year’s Translation Technology Summit, Raulf will bring decades of tested and proven SEO expertise to the San Francisco-based conference in April Denver, CO – March 16, 2022 – With over 25 years of experience in [Ecommerce SEO](https://boulderseomarketing.com/ecommerce-seo-services/) and multilingual SEO services, Chris Raulf is no stranger to the world of inbound marketing. Raulf is the Founder and President of Boulder SEO Marketing, a Colorado-based SEO agency with locations in Boulder, Denver, and Los Angeles. Raulf will be joined by Globalization Strategist Alessandra Binazzi at XTM Live, on April 27th, and 28th, to discuss multilingual SEO’s increasingly important role in the global marketplace – and how to optimize for it. ![Chris Raulf, Ecommerce SEO Expert, to Speak at XTM LiVE](https://boulderseomarketing.com/wp-content/uploads/2022/03/Chris-Raulf-Ecommerce-SEO-Expert-1024x936.jpeg) Chris Raulf views multilingual SEO as a necessity, rather than an aspiration. Hailing from Switzerland, Raulf moved to the United States as an adult. Building his career at the forefront of an increasingly globalized world, Raulf understands the importance of a [multilingual SEO strategy](https://www.linkedin.com/pulse/what-international-search-engine-optimization-iseo-chris-raulf/). *“With the barriers of international trade lower than ever before, indexing content for ALL potential leads isn’t just a good idea; it’s a competitive requirement,” Raulf said. “Visibility is one of the most basic … - [Enhance Your SEO Strategy with Structured Data | Friday SEO Tip](https://boulderseomarketing.com/enhance-your-seo-strategy-with-structured-data/) Structured data allows you to help Google better understand the content on your web pages so the search engine giant can direct more relevant traffic to them. - [Exclusive Webinar Replay: Master Google Ads Today](https://boulderseomarketing.com/exclusive-webinar-replay-master-google-ads-today/) Learn how Local Services Ads can help businesses with no organic search traffic appear in front of customers through paid placement in Google’s local map pack. - [Exploring the URL Inspection Tool in Google Search Console | Friday SEO Tip](https://boulderseomarketing.com/exploring-the-url-inspection-tool-in-google-search-console/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Five Google Business Profile Mistakes That Kill Rankings | Friday SEO Tip](https://boulderseomarketing.com/five-google-business-profile-mistakes/) Discover the five critical GBP errors that hurt your local visibility. Learn how to optimize categories, reviews, NAP info, and more. Watch the full tip now! - [Focus on Quality over Quantity for Backlinks | Friday SEO Tip](https://boulderseomarketing.com/focus-on-quality-over-quantity-for-backlinks/) When building backlinks for your webpages, you should be focusing on quality over quantity. Learn why here, and then see BSM’s favorite platform in action. - [Focus on Your Business, Not SEO: How Smart Small Business Owners Get Found Online](https://boulderseomarketing.com/focus-on-your-business-not-seo-how-smart-small-business-owners-get-found-online/) Last week, my business partner and COO, Daniel Burns, and I met with Jake (name changed for privacy), who owns an auto repair shop that’s already generating $20,000 a month through pure word of mouth. Here’s the thing that blew me away – when I searched for “car repair” in his area, his business was completely invisible. Twenty grand a month in revenue, incredible service, but Google had no idea he existed. In my 30 years of doing this (literally since before Google was called Google), I’ve seen this pattern hundreds of times. Great businesses, invisible online. The difference between those that scale and those that stay stuck isn’t luck. It’s understood that SEO has undergone fundamental changes, and many business owners are still following outdated advice. By the end of this guide, you’ll understand exactly why businesses like Jake’s stay invisible, and more importantly, you’ll have the same strategic roadmap Daniel and I gave him to go from “found by accident” to “impossible to miss.” No technical jargon, no overwhelming tactics – just the business strategy that actually works. ## The Reality Check: Why Most New Business SEO Advice Misses the Mark Here’s what most SEO advice gets wrong: … - [Franchise SEO Case Study Showcases the Power of Boulder SEO Marketing’s Proprietary Methodology](https://boulderseomarketing.com/seo-case-study-highlights-success-of-franchise-seo-services/) ### Specializing in offering SEO services to franchise businesses, the boutique search engine optimization agency helped Comfort Dental gain incredible online visibility by optimizing nearly 200 location pages and Google Business Profiles. DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO agency](https://goo.gl/maps/wGFcSN534EaKYJU68), is thrilled to announce the publication of another SEO case study: [Optimizing Hundreds of Location Pages and Google Business Profiles for Comfort Dental](https://boulderseomarketing.com/seo-case-studies/comfort-dental-franchise-seo-case-study/). The illuminating case study illustrates the potential of BSM’s Micro-SEO Strategies℠, a proprietary [SEO strategy](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/). Those who read it will gain an in-depth understanding of the franchise SEO company’s strategic approach. In maximizing online visibility for the nationwide dental franchise, the agency reaffirmed its position as a pioneer in search engine optimization for multi-location businesses. [![Comfort Dental Franchise SEO Services Customer Case Study](https://boulderseomarketing.com/wp-content/uploads/2023/09/comfort-dental-franchise-seo-services-case-study-1024x511.jpeg)](https://boulderseomarketing.com/seo-case-studies/comfort-dental-franchise-seo-case-study/)When expressing his enthusiasm over the latest case study, Chris Raulf, the visionary founder and CEO of Boulder SEO Marketing, said, “Our journey with Comfort Dental exemplifies the true potential of our franchise SEO services. By customizing strategies for each location and harnessing the power of local search, we’ve taken Comfort Dental’s online presence to unprecedented heights.” Raulf’s second statement echoed his sentiments: “This case study is a testament to our … - [Free Local SEO Webinar Replay + DigiMarCon Denver This Week | Friday SEO Tip](https://boulderseomarketing.com/free-local-seo-webinar-replay-digimarcon-denver-this-week-friday-seo-tip/) Watch Boulder SEO Marketing's free Local SEO webinar replay and catch AI SEO expert Chris Raulf live at DigiMarCon Denver this Thursday! Read to learn more. - [Friday SEO Tip | An Introduction to Google Analytics 4 (GA-4)](https://boulderseomarketing.com/introduction-to-google-analytics-4/) Hello, everyone. Boulder SEO Marketing here.Thank you for joining us for yet another Friday SEO tip. We really hope you guys are enjoying these.We’re certainly enjoying making them, and we’ve enjoyed your response quite a bit. You may notice that I am not Chris.Chris is currently conducting the final session of our three part online SEO course.I hope a lot of you are there right now.It’s definitely good stuff.Usually he gets paid a lot of money to give that information away, but he wants to do it for free, which is excellent. My name is Jake.I’m a search analyst here at BSM. And for today’s tip, I’m going to talk to you a little about GA-4. So let me share my screen really quick.What is GA-4?I’m sure most of you have heard about it, if you’re at all into web analytics.But if you’re not, that’s fine.We’re definitely going to walk through some basics first here.So GA-4 is what’s replacing universal analytics, which is probably the Google analytics platform you’ve been using up until now.In fact, it almost definitely is,unless you’re already on GA-4. So one thing that you absolutely need to know is that beginning July 1, 2023, Google is … - [Friday SEO Tip | Don’t Be Afraid of Google Core Algorithm Updates](https://boulderseomarketing.com/google-core-algorithm-updates/) - [Friday SEO Tip | Google Sitelinks Best Practices](https://boulderseomarketing.com/google-sitelinks-video/) Hello. I am Chris Raulf here with Boulder SEO Marketing. Welcome to our weekly Friday SEO tip. By the way, I’m going to put all of the links that I’m sharing with you in this video down into the description area. So let’s get to it. Today I’m going to talk about site links. It’s a little bit more of an advanced SEO strategy that we use here at Boulder SEO Marketing. Let me explain what site links are. As you can see here from this Google document. I’ll put the link to this document down there. Site links are links from the same domain that are clustered together under a web result. For example, if you do a search for, let’s say, “Google Search Central,” this would be shown as part of the snippet that shows up in the search engine results pages. It’s a great way to push down your competition from page number one. We’ll get back to this document, where we talk about best practices. Basically, if we look at the BSM website, take a look at this free SEO audit page. It’s not a very attractive page to rank naturally organically in Google. We created … - [Friday SEO Tip | How to Track Google Local Rankings](https://boulderseomarketing.com/friday-seo-tip-tracking-local-rankings-video/) Hello, everyone! This is Daniel Burns here from Boulder SEO Marketing. I’m going to do the SEO tip again this week. Last week we talked about a couple of platforms that we use. Today, I want to talk about another platform that is super great. We’ve been using it for a while. It really comes down to how we track progress in our Google Maps location. So if you have a Google map location that you are working on increasing the ranking for, this is a really good video. Here’s an example. We’ve been working on our own websites for the keyword “Denver SEO company”. Right there, boom! We’re coming up on number two. It took a while for us to come up to number two. Actually, there’s another client that we’re working on. Let me see. Boulder Dispensary- that’s a pretty competitive keyword. Look at that- Magnolia Road, that’s our client as well, position number two. This client was actually in a position close to 20 not long ago. It’s very important for us to be able to track the progress of how we are increasing. The big challenge is that we get a call from the client that … - [Friday SEO Tip | Learn How to Identify Micro-SEO Strategy ℠ Candidates](https://boulderseomarketing.com/how-to-micro-seo-strategy-candidates/) - [Friday SEO Tip | Score Multiple Page #1 Listings in Google with Off-page SEO](https://boulderseomarketing.com/score-multiple-page-1-listings-in-google/) Hello. Hello. Happy Friday. Chris Raulf here with Boulder SEO Marketing.I hope you guys have a great week. Today I want to talk about one of my favorite SEO topics.It’s off page optimization. Basically, anything that happens outside of your website, it’s extremely powerful. Anyone can implement this immediately.It’s not rapid science, as I like to say.So I want to show you real examples of how we take advantage of off page optimization.So I’m going to minimize the video here.We’re already in Google Incognito.Chrome browser here.So basically for the keyword SEO agency.So what you see here, you get the paid ads on top.So these people are going to get charged per click right up to here.These are all paid ads.But two out of ten people will actually click on these paid ads then, especially in a local environment where people use like geolocator such as folder,Google will most likely show the local map pack.So this is the first off page entity.This is Google Business Profile.We’ll take a look at this in a second here.I quickly want to go through this list and show you the success we’re achieving with these update optimization strategies.Then we’re the number one organic listing.That’s our … - [Friday SEO Tip | The Ultimate On-Page SEO-Checker](https://boulderseomarketing.com/ultimate-on-page-seo-checker/) - [Friday SEO Tip | Use LinkedIn to Boost Your Site’s Backlink Profile](https://boulderseomarketing.com/linkedin-to-boost-sites-backlink-profile/) Hello and welcome to this Friday’s SEO Tip. My name is Chris Raulf. I’m the founder of Boulder SEO Marketing. Today, I briefly want to talk about how to take advantage of a new feature in LinkedIn for your SEO and to get more people to your website. We all know that getting people to a website is not that easy. There’s organic SEO, and there’s pay per click, there’s referral traffic, etc. One great tool to get your referral traffic to your website is LinkedIn. As you can see here, this is LinkedIn referral traffic to our website. The thing is that a lot of people actually convert once they get from LinkedIn over to our website. They reach out to us through our Contact Us form, and it’s lending us new clients on a regular basis. It’s a great way to get high-quality referral traffic to your website. Then another benefit of using LinkedIn for your overall SEO image marketing strategy or SEO strategy is that these links from LinkedIn, Google actually counts them as active backlinks to your website. As you can see here, we’re in the links section in the Google Search console to the Boulder … - [Friday SEO Tip | Website Security & How It Affects SEO](https://boulderseomarketing.com/friday-seo-tip-website-security-affects-seo/) Hello, my name is Daniel Burns. I am the COO here at BSM. Chris is going on a well-deserved vacation today. So I am doing the Friday SEO tip for today. One of the things that we take very seriously and it’s very important, and I thought it was a good idea to share with everyone, is website security and how that affects SEO. The reason it’s so important case study here. We had a client that didn’t have very good security on his website. They got hacked, and they had malware on the site. What happened is that Google re-indexed his website, and by the point that they re-indexed it, they put a warning on the search results saying this site might be infected. Eventually, what happened, because they got infected, they lost all of their rankings. For obvious reasons, Google doesn’t want to put a sign up there that people are going to click on and get infected. What happened is because the website got infected, much of the SEO traction that has been gained over the years from 1 minute to the other got lost. Not only that, the site got fixed within a couple of hours, … - [Friday SEO Tip | What Is A Good SEO Keyword?](https://boulderseomarketing.com/what-is-a-good-seo-keyword/) Hello, my name is Chris Raulf. I’m the founder of Boulder SEO Marketing. Welcome to Today’s Friday SEO Tip. I just spoke at a conference earlier this week in Silicon Valley. One of the questions that I got was like, “hey, what is a good SEO keyword?” So the answer- it depends. But let’s dissect keyword research a little bit. Let’s figure out what may be a good keyword for you. We’re going to use SE Ranking for this exercise. Head over to SE Ranking, then click on Keyword Research, and this will take you to this window here. Why don’t we use one of our target SEO keywords that we actually optimized for? The one we’re now ranking at the top of Google. That’s actually getting us a lot of organic search traffic, leads and new customers. So, in this case, I’m going to type in Denver SEO and click on Analyze. So basically, this is the information that I want to have access to. So SE ranking is telling me in terms of difficulty, it’s 42, it’s doable. But I would say, don’t worry so much. Even if it’s a super difficult keyword, nowadays, we can basically get … - [From Arid to Abundant: SEO Case Study Explains How Boulder SEO Marketing Helped Irrigation Equipment Supplier Flourish](https://boulderseomarketing.com/seo-case-study-irrigation-equipment-success-story/) ### BSM has been leading the charge in irrigation marketing for years, and the agency’s latest case study showcases precisely why. DENVER, Colorado – Boulder SEO Marketing (BSM), a [Denver digital marketing agency](https://goo.gl/maps/wGFcSN534EaKYJU68) specializing in SEO strategies for niche industries, proudly announces the publication of its latest SEO case study: Dominating the Field: [A Year of Spectacular Growth in Irrigation Equipment](https://boulderseomarketing.com/seo-case-studies/irrigation-equipment-business-seo-case-study/). In this groundbreaking case study, BSM showcases its expertise in targeting irrigation marketing strategies, highlighting a client’s unprecedented growth in the agricultural sector. Through meticulous SEO tactics explicitly tailored for the irrigation equipment industry, BSM facilitated substantial increases in online presence, with a surge across critical metrics, including total clicks, impressions, average CTR, and average position on the SERPs. The SEO case study chronicles the client’s collaboration with BSM to achieve remarkable visibility in the digital landscape. Leveraging BSM’s expertise in irrigation marketing, the client experienced a year of unparalleled success, marked by significant improvements in search engine rankings and user engagement. Chris Raulf, [international SEO expert](https://chrisraulf.com/international-seo-consultant/) and founder and CEO of Boulder SEO Marketing, shared his insights on the achievement, saying, “Our collaboration with this client exemplifies the transformative power of targeted irrigation marketing strategies. By aligning our … - [From Hidden Gem to Local Leader: Boulder SEO Marketing Publishes Case Study on Supporting Advanced Precision Machining’s Growth with SEO](https://boulderseomarketing.com/boulder-seo-marketing-publishes-case-study-on-supporting-advanced-precision-machining-growth-with-seo/) ### BSM’s latest case study features another milestone in its journey with its oldest client, a machine shop in Longmont. **Denver, CO** – Boulder SEO Marketing (BSM), a boutique SEO agency specializing in local SEO for brick-and-mortar businesses, is thrilled to announce the publication of its latest [case study featuring Advanced Precision Machining](https://boulderseomarketing.com/seo-case-studies/apm-machine-shop-seo-local-seo-case-study/) (APM), a distinguished machine shop based in Colorado. As BSM’s oldest client, APM has been a cornerstone of the agency’s success for over a decade. The newly released case study highlights the remarkable achievements of APM, showcasing how BSM’s tailored local SEO approach catapulted the shop’s Google Business Profile to the coveted #1 spot on the search engine results pages (SERPs) for relevant keyword phrases. Chris Raulf, Founder of Boulder SEO Marketing, expressed his excitement about the partnership with APM and its transformative impact. He stated, “At BSM, our mission has always been to empower businesses like Advanced Precision Machining to reach their full potential in the digital landscape. The success of our ongoing campaign exemplifies the power of strategic SEO tailored to the unique needs of brick-and-mortar businesses.” The case study outlines the profound impact of BSM’s services on APM’s bottom line. With enhanced visibility in … - [From Sightseeing Dreams to SEO Triumph: The Remarkable Origin of Boulder SEO Marketing](https://boulderseomarketing.com/from-sightseeing-dreams-to-seo-triumph-the-remarkable-origin-of-boulder-seo-marketing/) At Boulder SEO Marketing (BSM), a hyper-focused boutique [SEO agency](https://boulderseomarketing.com/denver-seo/), we believe every business deserves an SEO journey that is simple and transparent. Most importantly, though, it should deliver real results. Guided by our core values of extreme ownership, clear communication, and high standards, we devise and implement SEO strategies that work. Hi, my name is Daniel Burns, and I’m the COO at BSM. For over 20 years, I ran a web design agency in Los Angeles before joining BSM and teaming up with company founder Chris Raulf. Like Chris (he’s originally from Switzerland), I did not grow up in the United States. I grew up in Brazil but soon moved to the United States, where I graduated from the University of Miami. Before settling down a bit, I sailed across the Atlantic and biked across Europe. These broadening experiences allow me to think laterally, which ultimately helps me to turn stakeholder expectations into successful digital strategies for our customers. At BSM, I’m now in charge of running production. I love applying the skills I’ve learned over the last two decades for a wide range of customers looking to rank at the top in Google. But enough about me. This … - [GA4 Metrics That Actually Matter for Business Owners | Friday SEO Tip](https://boulderseomarketing.com/ga4-metrics-that-actually-matter/) This week's Friday SEO Tip: Our Senior SEO Strategist, Barb Senkala, reveals the only four GA4 metrics that tell you if your SEO is working. Watch the tip! - [Game-Changing Google Business Profile Update for Local Businesses | Friday SEO Tip](https://boulderseomarketing.com/game-changing-google-business-profile-update-for-local-businesses-friday-seo-tip/) This week's Friday SEO Tip, AI SEO expert Chris Raulf, reveals Google's new scheduling feature for Business Profile posts. Read the article! - [Garbage in, Garbage out: Understanding Prompt Engineering | Friday SEO Tip](https://boulderseomarketing.com/garbage-in-garbage-out-understanding-prompt-engineering/) Prompt engineering is as much an art as it is a science, and the primary principle? Garbage in, garbage out. Learn more about getting the most from LLMs here. - [Generative Engine Optimization in Santa Monica: Revolutionizing Local Search](https://boulderseomarketing.com/geo-for-santa-monica-businesses/) ![Santa Monica Pier Sunset Silhouette Ferris Wheel And Palm Trees](https://boulderseomarketing.com/wp-content/uploads/2025/02/AdobeStock_1096654435-768x430.jpeg) Generative AI is reshaping how businesses in Santa Monica approach search engine optimization (SEO), offering new ways to boost online visibility and engage with audiences more effectively. But without human oversight, even the smartest algorithms can miss the mark. At Boulder SEO Marketing, we combine human-driven creativity with AI-assisted precision to deliver targeted strategies that work—especially in competitive markets. For businesses in Santa Monica, content marketing powered by generative AI presents a unique opportunity to stand out in local search results. From identifying highly targeted keywords to enhancing on-page copy, [generative engine optimization in Santa Monica](https://boulderseomarketing.com/seo-company-santa-monica/) can help businesses connect with the right customers at the right time. ## Generative AI: The Next Frontier in SEO Generative AI is revolutionizing SEO by transforming how content is created, optimized, and analyzed. Unlike traditional AI that works with pre-set rules, generative AI can produce new content, insights, and strategies by learning from vast amounts of data. This makes it a powerful tool for businesses aiming to increase online visibility while keeping up with ever-changing search engine algorithms. In SEO, generative AI has multiple applications. For example, it can streamline content creation by … - [GEO is the New SEO: How to Adapt Your Strategy for AI-Powered Search [AI SEO Webinar]](https://boulderseomarketing.com/ai-and-seo-guide-and-best-practices/) # AI SEO & GEO Training: Learn What’s Actually Working in Search Right Now Free AI SEO training from the team that ranked number one for “international AI SEO expert” and has been doing this longer than most agencies have existed. Right now, businesses that understand GEO and AI search optimization are pulling ahead of their competition. Not because they have bigger budgets or bigger teams, but because they figured out the new rules of search faster than everyone else. At Boulder SEO Marketing, we have spent the last several years building and testing the methodology that makes that possible, and these webinars are where we share exactly what we know. Free, practical, and straight from a team that is actively implementing this for clients across industries every single day. [Schedule Your Free Strategy Call](/contact/) ![Collage Team1](https://boulderseomarketing.com/wp-content/uploads/2026/01/collage-team1-1024x863.png) ## We’re Working on Our Next Live Session Our next live session is on the way. When it drops, it will be packed with the same actionable strategies that have helped our clients grow organic visibility, show up in AI-generated responses, and stay ahead of competitors still figuring out what GEO even means. Friday SEO Tip subscribers always get the first look. Want … - [Get Your Small Business Back On Track With A Powerful Search Engine Optimization Plan](https://boulderseomarketing.com/small-business-search-engine-optimization-packages/) Search engine optimization (aka SEO) isn’t just for big businesses. Having a good SEO strategy is even more critical for smaller companies these days. Sadly, many of the small businesses in the United States were caught off guard by the COVID-19 pandemic as their online presence was mediocre at best when the pandemic hit. Since 2010 we have been offering highly effective and [affordable SEO packages](https://boulderseomarketing.com/seo-packages-for-small-business/) for businesses of all sizes. Luckily, we never saw business slow down during the lockdown—quite the contrary. We signed on quite a few new customers during the lockdown since many small businesses had no other choice than investing in improving their websites’ visibility in Google. So, having an updated online presence is more important than ever to make sure that potential customers find your business on Google. And it doesn’t take a massive budget to do so. Small business owners can implement SEO strategies that will make a difference without spending a ton of money. In a recently held hour-long webinar, we discussed the fundamentals of SEO and many of the strategies and tactics required to get a website to show up at Google’s top. I hope you find the time to view the … - [Getting Cited in AI Overviews: Welcome to the New Era of SEO | Friday SEO Tip](https://boulderseomarketing.com/getting-cited-in-ai-overviews-welcome-to-the-new-era-of-seo/) I'll show you the exact process we use to get cited in Google's AI Overviews and generative AI tools like ChatGPT by building genuine expertise and authority. - [Global Digital Marketing Expert Chris Raulf of Boulder SEO Marketing to Present a Webinar on Making Your Website Your Best Sales Tool through Multilingual Search Engine Optimization](https://boulderseomarketing.com/international-seo-expert-chris-raulf-to-discuss-global-digital-marketing-best-practices/) ### In partnership with SYSTRAN, the 45-minute webinar, to be held on July 21, 2020, will highlight global SEO strategies Denver, CO – July 14, 2020 – Boulder SEO Marketing, a top-rated [Denver digital marketing agency](https://boulderseomarketing.com/denver-seo/), announced today that its founder and president, Chris Raulf, an international SEO expert, will give a presentation on July 20, 2020, in partnership with Systran, a machine translation company. Raulf’s webinar is entitled *Best Ways to Improve Your Multilingual SEO: Make Your Global Website Your Best Sales Tool*. For additional information and to register for this webinar, and upcoming online marketing events, please visit [https://boulderseomarketing.com/seo-training/](https://boulderseomarketing.com/seo-training/). In this time of uncertainty, companies that are eager to get their international sales back on track will have to implement a powerful global SEO strategy. A company of any size can implement a strategy with success. During this webinar, Raulf will provide proven and tested SEO strategies, such as optimizing the source-language website and doing [multilingual keyword transcreation](https://chrisraulf.com/international-seo-keyword-research-and-transcreation/), that anyone can implement right away. “I’m excited to share these international SEO strategies with all types of companies that are expecting their global sales to grow again. The good news is that these are strategies that any company can … - [Global Digital Marketing Expert Chris Raulf of Boulder SEO Marketing to Speak at the Freelance Business for Marketing and Sales Profs Online Conference](https://boulderseomarketing.com/digital-marketing-expert-chris-raulf-to-share-linkedin-tips/) ### The online event takes place April 15 – 16, 2021, and features 30 marketing and sales experts who will share tips and best practices on how to start and grow a freelance business. Boulder SEO Marketing, a top-rated [Denver digital marketing agency](https://boulderseomarketing.com/denver-seo/), announced today that its founder and president, Chris Raulf, will speak at the 2021 Freelance Business Community online conference. Chris will present a 60-minute session entitled How to Use LinkedIn to Get More Clients as a Freelancer. For additional information and to register for the two-day online event, please visit [https://freelancebusiness.be/for-marketing-freelancers-programme](https://freelancebusiness.be/for-marketing-freelancers-programme). As millions of people worldwide lost their full-time employment due to the COVID-19 pandemic, freelancing became one of the only options for people to make a living. To become a freelancer, all you need are skills currently in demand and potentially some past work experience. One of the most significant benefits of being a freelancer is that there is no limit to how much someone can earn. ![Global Digital Marketing Expert Chris Raulf](https://boulderseomarketing.com/wp-content/uploads/2021/03/Global-Digital-Marketing-Expert-Chris-Raulf.png)In his session, Chris will share must-know information, including why first impressions matter on LinkedIn. Attendees will learn how to use LinkedIn to find, connect, and establish rapport with their target customers and how … - [Google Adds a Few Twists to Its Product Review System](https://boulderseomarketing.com/google-adds-a-few-twists-to-its-product-review-system/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Google Adds New HTTPS Report in Search Console | Friday SEO Tip](https://boulderseomarketing.com/google-adds-new-https-report-in-search-console/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [Google Analytics 4 – A Brief Look At What’s Different From Universal Analytics](https://boulderseomarketing.com/google-analytics-4-a-brief-look/) On March 16th, 2022, Google shocked the analytics community by announcing that they would discontinue support for Universal Analytics, forcing users of the popular web analytics platform to begin transitioning to the latest version of Google Analytics: GA4. If this announcement took you by surprise – don’t worry; you’re not alone. The vast majority of the digital analytics community felt their blood pressure spike in the moments following this announcement. However, what’s done is done – so what do you need to know to understand, transition, and adjust to this change? Keep reading to find out. ## Why Do I Keep Hearing About GA4 All of the Sudden? GA tracks, collects, and reports on website traffic, including demographics, channel data, campaign tracking, and [so much more](https://marketlytics.com/blog/list-of-things-google-analytics-can-and-cannot-do/). For the modern e-commerce CEO, Google Analytics is an indispensable tool, a free platform for which one would happily pay thousands of dollars a year (as evidenced by GA360). Recently, [Google announced](https://support.google.com/analytics/answer/11583528) that beginning July 1st, 2023, Google Analytics would no longer support UA; clicks will not be processed, so data will not be collected. GA4 will then solidify its place as the industry standard for web analytics. Over the next 15 months, e-commerce … - [Google E-A-T | What Is It and Why Does It Matter | Friday SEO Tip](https://boulderseomarketing.com/google-e-a-t-what-is-it-and-why-does-it-matter/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [Google Expands Rollout of Simplified Merchant Center Next | Friday SEO Tip](https://boulderseomarketing.com/google-expands-rollout-of-simplified-merchant-center-next/) Launched back in 2023, Google Merchant Center Next is finally rolling out to all accounts with a revamped interface and new features for online retailers. - [Google Finally Launches AI Overviews in US Search Results | Friday SEO Tip](https://boulderseomarketing.com/google-finally-launches-ai-overviews-in-us-search-results/) Formerly called the “Search Generative Experience,” Google’s AI Overviews is going to change the state of the SERPs as we know it. Thankfully, BSM is ready! - [Google I/O 2025 Drops Game-Changing AI Updates | Friday SEO Tip](https://boulderseomarketing.com/google-i-o-2025-drops-game-changing-ai-updates/) Google I/O 2025 unveiled major AI search changes. Learn how AI Overviews work—and what it takes to get your content featured in this new search experience. - [Google Is Indexing Emails—Here’s What You Should Know | Friday SEO Tip](https://boulderseomarketing.com/google-is-indexing-emails-heres-what-you-should-know-friday-seo-tip/) Google now surfaces marketing email content in Search, Shopping, and Maps. Watch the latest Friday SEO Tip to learn how to adapt and optimize! - [Google Maps Direction Requests: The Free Local SEO Advantage | Friday SEO Tip](https://boulderseomarketing.com/google-maps-direction-requests-local-seo/) Barb Senkala breaks down Google's December 2024 faceted navigation update, its crawl budget impact, and a six-step fix checklist for your site. Learn more! - [Google March 2025 Core Update: Were You Hit or Helped? | Friday SEO Tip](https://boulderseomarketing.com/google-march-2025-core-update-were-you-hit-or-helped/) Google’s March 2025 Core Update is complete—learn how to assess your site’s performance, what content ranked, and what to update next. Watch today's tip! - [Google Rolls out Second Core Update of 2023 | Friday SEO Tip](https://boulderseomarketing.com/google-rolls-out-second-core-update-of-2023/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Google Wants You to Create Dedicated Landing Pages for Recurring Events | Friday SEO Tip](https://boulderseomarketing.com/create-dedicated-landing-pages-for-recurring-events/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [Google’s AI Mode Goes Agentic (This Changes Everything) | Friday SEO Tip](https://boulderseomarketing.com/googles-ai-mode-goes-agentic-this-changes-everything/) AI SEO Expert Chris Raulf explains Google's massive AI Mode announcement and what agentic capabilities mean for the future of search and digital marketing. - [Google’s Local SEO Verification Model: Three Key Signals | Friday SEO Tip](https://boulderseomarketing.com/google-local-seo-verification-signals-2026/) Three technical signals decide local SEO visibility in 2026. Barb walks through how to audit schema, NAP, and GBP attributes this week. Watch the full tip now! - [Google’s New GBP Rules: What Every Local Owner Should Know | Friday SEO Tip](https://boulderseomarketing.com/google-business-profile-ask-maps-updates/) Ask Maps uses your GBP data to answer customer questions about your business. Greg shows how to protect your profile and stay visible. Watch the full tip now! - [Google’s New Web Guide: Sending Traffic Back to Sites? | Friday SEO Tip](https://boulderseomarketing.com/googles-new-web-guide-sending-traffic-back-to-sites-friday-seo-tip/) Google’s new Web Guide interface is live. Will it drive real traffic or just more ads? Chris Raulf investigates. Watch the tip to learn more! - [Google’s AI Mode Is Here—See What’s Changing & How to Adapt](https://boulderseomarketing.com/googles-ai-mode-is-here-see-whats-changing-how-to-adapt/) Discover Google’s new AI Mode in Search and why Generative Engine Optimization (GEO) is key for SEO success in 2025 and beyond. Stay informed and get ahead! - [Google’s Core Update & AI in SEO—What You Need to Do | Friday SEO Tip](https://boulderseomarketing.com/googles-core-update-ai-in-seo-what-you-need-to-do-friday-seo-tip/) Google's March 2025 Core Update has concluded. Learn how it impacted rankings, AI content in SEO & key industry events. Watch today’s tip! - [Google’s Core Update is Here—Is Your Website at Risk?](https://boulderseomarketing.com/googles-core-update-is-here-is-your-website-at-risk/) Google just rolled out its first core algorithm update of 2025—watch my latest Friday SEO Tip to learn how to check if your site was impacted and what to do. - [Google’s Next Big Partnership: How Reddit Is Reshaping SEO | Friday SEO Tip](https://boulderseomarketing.com/googles-next-big-partnership-how-reddit-is-reshaping-seo/) Google expanded its partnership with Reddit, a network of communities. On Reddit, real people post helpful content, so more of it will appear on the SERPs. - [Google’s SEO Starter Guide Gets a Refresh | Friday SEO Tip](https://boulderseomarketing.com/googles-seo-starter-guide-gets-a-refresh-friday-seo-tip/) Master the fundamentals of SEO by reviewing Google’s recently revamped SEO Starter Guide, and then attend BSM’s masterclass to level up your strategy! - [Grow Your Business with Digital Marketing [An Expert Interview with Jean Ginzburg]](https://boulderseomarketing.com/grow-your-business-with-digital-marketing/) Whether you own a small- or medium-sized business, generating leads and converting them into buying customers through the use of digital marketing is imperative in order to grow your business. Essentially, the ultimate goal of digital marketing is to drive traffic to your website, where consumers can contact you and make a purchase. Over the last few years, online marketing has become very involved and a winning strategy now needs to include disciplines such as search engine optimization (SEO), social media marketing, content marketing, pay-per-click campaigns, influencer marketing, etc. In particular smaller businesses frequently struggle to implement and execute strategies that will yield the desired results. A great way to get started is by taking a [digital marketing course](https://boulderseomarketing.com/seo-training/). There’s also a ton of free information available on the web. In an effort to provide the readers of our blog with “bite size” and “easy to digest” information, I enjoy interviewing fellow online marketing experts and then make the information available as a YouTube video. In my latest interview, I had a chance to speak with [Jean Ginzburg](https://www.jeanginzburg.com/). Jean recently wrote a book called *Win New Customers: How to Attract, Connect and Convert More Prospects into Customers in 60 Days … - [Half-Day SEO Training in Denver | June 7, 2023 | Friday SEO Tip](https://boulderseomarketing.com/half-day-seo-training-in-denver-june-7-2023/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Have Google’s Latest Updates Affected Your Site Yet? | Friday SEO Tip](https://boulderseomarketing.com/have-googles-latest-updates-affected-your-site-yet/) Has the rollout of Google’s March updates affected your site’s rankings yet? Learn how to use Google Search Console to get the answer in today’s Friday SEO Tip. - [High-quality Content Marketing is the Real Search Engine Optimization (SEO)](https://boulderseomarketing.com/high-quality-content-marketing-is-the-real-seo/) Although Google hasn’t confirmed it yet, it appears that they released an update called “Fred” to their search engine algorithm in March of 2017, which at least partially targets the quality of websites. A number of websites reported a [drop in organic search traffic by 50% or higher overnight](https://www.seroundtable.com/google-fred-update-ad-heavy-low-value-23538.html). It seems that many of these websites had low-quality content and a lot of ads, neither of which provide value to readers. The reverse of that scenario may just be true as well – high-quality websites that provide value to the user may be ranking higher. That definitely appears to be the case for the majority of our customers. Many of our customers have previously attended one of our [SEO classes](https://boulderseomarketing.com/seo-training/) here in the Denver area or they’re enrolled in our self-paced, non-technical, [online SEO course](https://boulder-seo-marketing.thinkific.com/courses/ultimate-seo-training). All of our search engine optimization trainings include a section on how to develop a high-quality content marketing strategy, and quite frankly, I’m not surprised to see that the work is paying off for our workshop attendees and our customers – literally! Let’s take a look at two specific customer examples. ## Two Content Marketing and SEO Customer Success Stories Customer one is a relatively small … - [How AI Is Revolutionizing SEO: Key Insights from Industry Experts](https://boulderseomarketing.com/how-ai-is-revolutionizing-seo-in-santa-monica/) ![How AI Is Revolutionizing SEO: Key Insights from Industry Experts](https://boulderseomarketing.com/wp-content/uploads/2025/02/Screenshot-2025-02-18-015256-768x425.png) The world of SEO is evolving rapidly, with artificial intelligence (AI) at the forefront of this transformation. Traditional tactics are giving way to more dynamic, data-driven strategies powered by AI, allowing businesses to refine their online presence like never before. The “[Crush Your Competition and Boost Sales with AI-Powered Micro SEO](https://www.youtube.com/watch?v=3ClMhrhmgSo)” webinar, hosted by industry leaders Chris Raulf and Daniel from Boulder SEO Marketing, sheds light on how AI is reshaping SEO. This blog distills the key takeaways from that webinar, providing actionable insights for Santa Monica businesses to harness AI and Micro-SEO Strategies℠. If you want to stay ahead of your competitors and improve your search rankings, understanding and implementing these strategies is crucial. ## The New Era of SEO: Why Traditional Tactics Are Fading  The world of SEO has entered a new era. AI’s impact on SEO is dramatic, making many traditional tactics ineffective. Google’s continuous algorithm updates demand a more sophisticated approach to search engine optimization. Simple keyword stuffing and outdated link-building strategies are no longer enough to maintain visibility and ranking.  The rise of AI tools like [ChatGPT](https://chatgpt.com/) has led to a flood of AI-generated content, … - [How Google Is Improving Search with Generative AI | Friday SEO Tip](https://boulderseomarketing.com/how-google-is-improving-search-with-generative-ai/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [How Google Trends Helped Us Increase Traffic by 300% | Friday SEO Tip](https://boulderseomarketing.com/how-google-trends-helped-us-increase-traffic-by-300/) Google Trends is an essential tool when it comes to supporting your SEO efforts. See how to use it strategically here—and then sign up for our hands-on webinar! - [How I Turn Sales Calls Into Content That Ranks in Two Days | Friday SEO Tip](https://boulderseomarketing.com/how-i-turn-sales-calls-into-content-that-ranks-in-two-days-friday-seo-tip/) Chris Raulf reveals the Universal Content Engine, which transforms sales transcripts and podcast interviews into content that ranks at the top of Google. - [How Law Firms Build Hidden SEO Risk When Scaling Locations | Friday SEO Tip](https://boulderseomarketing.com/scaling-law-firms-jason-dervieux-podcast/) Chris Raulf and Jason Dervieux on what law firms get wrong about local SEO and the AI search transition reshaping how leads find brands. Watch the full tip now! - [How Much Should You Really Pay for an SEO Package?](https://boulderseomarketing.com/how-much-should-you-pay-for-an-seo-package/) ![Hand Holding Stack Of Paper Style Coins With Bitcoin Symbols Vibrant Illustration Of Digital Finance Concept Free Copy Space For Banner](https://boulderseomarketing.com/wp-content/uploads/2025/03/AdobeStock_1042302071-768x457.jpeg) Nowadays, search engine optimization (SEO) plays a crucial role in helping businesses grow and connect with their target audiences. Yet, many business owners find themselves grappling with the question: how much should I really pay for an SEO package? The confusion surrounding [SEO pricing](https://boulderseomarketing.com/seo-packages-the-ultimate-guide/) can be overwhelming, with costs varying significantly based on services, agency experience, and other factors. This article aims to shed light on SEO package costs, providing valuable insights into industry standards, average pricing, and what businesses can expect when investing in these essential services. By understanding the nuances of SEO pricing, you can make an informed decision that aligns with your business goals and budget. ## Understanding SEO Pricing Models When it comes to SEO services, several pricing models are commonly used. Understanding these can help you choose the right package for your needs. - **Hourly Rates:** Some agencies charge based on the number of hours worked. Typical rates range from $100 to $300 per hour, depending on the agency’s expertise and the complexity of the tasks involved. This model may suit businesses looking for … - [How Podcasting Earns You Citations in Google AI Overviews | Friday SEO Tip](https://boulderseomarketing.com/how-podcasting-earns-you-citations/) Chris Raulf and Austin Willman break down why podcasting is now a core AI SEO strategy, entity authority, transcripts, and GEO explained. Watch the full tip now! - [How SGE Is Already Affecting 6 out of 10 Keywords—and How to Handle the Shakeup| Friday SEO Tip](https://boulderseomarketing.com/how-sge-is-already-affecting-6-out-of-10-keywords/) Virtually everyone can expect a drop in organic traffic with the global rollout of SGE. Here’s what you should know—and what you can do to adapt. - [How Technical Communicators Can Contribute to Search Engine Optimization](https://boulderseomarketing.com/how-technical-communicators-can-contribute-to-seo/) On July 25, 2017, I presented a webinar entitled *How Technical Communicators Can Contribute to Search Engine Optimization* for [Seek and Find, an IDEAS Online Conference](https://ideas.infomanagementcenter.com/seek-and-find/). The two-day online conference featured five 60-minute concurrent sessions in two tracks and attendees were able to choose from 11 unique presentations. The below information is a summary of my presentation and you can also find this article on the IDEAS website. Thanks for reading this article and I invite you to [reach out to me](https://boulderseomarketing.com/contact/) with any questions you may have about this topic. ### What Is Search Engine Optimization? Search Engine Optimization (SEO) is the process of improving a website’s ranking on search engine results pages. Google wants to rank relevant and trustworthy content higher and there are a number of ways you can increase your visibility. First and foremost, there really isn’t SEO without a good content marketing / information development plan because SEO and content development go hand in hand. By developing good content and then applying SEO best practices, you can increase your visibility in search engine results pages. So why does this matter to a technical communicator? Technical communicators produce so much great content, but without applying SEO … - [How to Build Backlinks by Positioning Yourself as an Expert | Friday SEO Tip](https://boulderseomarketing.com/how-to-build-backlinks-by-positioning-yourself-as-an-expert/) By posting answers on platforms like Featured, you can position yourself as an expert while simultaneously building a strong backlink profile. Learn more here. - [How to Choose an SEO Agency: What You’ll Learn From a Real Strategic Consultation](https://boulderseomarketing.com/how-to-choose-an-seo-agency-what-youll-learn-from-a-real-strategic-consultation/) *This article is based on an actual consultation I conducted with a potential client, a specialty retail business owner in Denver, Colorado. To protect his privacy, I’m calling him David Martinez throughout this piece. While the conversation, strategic insights, and methodology are real, identifying details have been changed.* “How much do you charge? How many hours do I get?” David Martinez, founder of a specialty retail store in Denver, asked me these questions within the first two minutes of our consultation call. I stopped him immediately. “If you look at it like that, you’re going to end up with the wrong SEO agency at the end of the day. You want to get value, you want to get more customers.” That exchange captures everything broken about how businesses evaluate SEO agencies. Most people shopping for SEO partners think they’re buying hours and deliverables, like hiring contractors to renovate a kitchen. They compare hourly rates, count the number of blog posts they’ll receive per month, and choose the option with the most line items in the proposal. They’re asking 2019 questions while trying to solve 2026 problems. I’m Chris Raulf, founder of Boulder SEO Marketing and an [international speaker on AI … - [How to Choose the Right SEO Package for Your Business: A Step-by-Step Guide](https://boulderseomarketing.com/choosing-the-best-seo-package/) - - Search engines like Google act as the gateway to nearly every online experience, making visibility a crucial factor for success. Whether targeting local customers or reaching a nationwide audience, a strong search presence can fuel growth, increase leads, and boost revenue. The challenge? SEO isn’t a one-size-fits-all solution. With countless agencies offering a range of [SEO packages](https://boulderseomarketing.com/seo-packages-the-ultimate-guide/), business owners often struggle to determine which option best aligns with their needs. Too little investment may yield slow progress, while an overly aggressive approach might stretch resources without delivering results. Without a clear strategy, it’s easy to end up with services that don’t address key objectives. This guide breaks down the process into clear, actionable steps. From defining business goals to evaluating current online performance, each section is designed to simplify the decision-making process. By the end, you’ll have the clarity needed to select an SEO package that fits both your budget and ambitions. ## Step 1: Define Your Business Goals Before selecting an SEO package, it’s essential to establish clear objectives. What’s the primary reason for investing in SEO? A brick-and-mortar business may want to appear in “near me” searches, for example, while an eCommerce brand might focus on … - [How to Claim Google Knowledge Panel & Boost Visibility | Friday SEO Tip](https://boulderseomarketing.com/how-to-claim-google-knowledge-panel-boost-visibility-friday-seo-tip/) Learn how to claim and manage your Google Knowledge Panel to boost credibility, authority, and SEO visibility. Watch the full Friday SEO Tip now! - [How to Create Content That Ranks in Google in 2025 | Friday SEO Tip](https://boulderseomarketing.com/how-to-create-content-that-ranks-in-google-in-2025/) Most SEO content won’t rank anymore. Chris Raulf explains what kind of content still works and how Boulder SEO Marketing is rewriting the playbook. Learn more! - [How to Create FAQ Rich Snippet Content | Friday SEO Tip](https://boulderseomarketing.com/how-to-create-faq-rich-snippet-content/) - [How to Create Helpful, Reliable, and People-First Content | Friday SEO Tip](https://boulderseomarketing.com/how-to-create-helpful-people-first-content/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [How to Host an Event That Yields Leads | Friday SEO Tip](https://boulderseomarketing.com/how-to-host-an-event-that-yields-leads/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [How to Make BERT (Google’s Latest Algorithm Update) Your Best Friend](https://boulderseomarketing.com/mastering-digital-marketing-and-seo/) ### BERT, Google’s most recent algorithm update affects 10% of all searches. But how can you benefit from the BERT update, and how can you help Google send more potential customers to your website? It’s all about mastering SEO and digital marketing. Google and other search engines have long replaced the yellow pages. As competition for top online searches increases, we need to find new ways to get our name ahead of our competitors. More than ever, businesses rely on the internet to gain more customers, and this trend will only increase with traditional media seeing significant decreases all across the board. According to Internet Live Stats, [Google now processes over 40,000 search queries every second on average](https://www.internetlivestats.com/google-search-statistics/), which translates to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide. As you can see from the below screenshot of an [Advanced Web Ranking case study](https://www.advancedwebranking.com/ctrstudy/), nearly 60% of all clicks in the Google SERPS will go to the first three organic (aka natural) search results: ![Advanced Web Ranking Google Clicks Statistics](https://boulderseomarketing.com/wp-content/uploads/2018/05/Advanced-Web-Ranking-Google-Clicks-Statistics.jpg) This means that if your website doesn’t rank in the top three search results for your target SEO keywords, there’s a slim chance that someone … - [How to Minimize SEO Loss During a Website Redesign: The Ultimate Guide](https://boulderseomarketing.com/website-redesign-seo-preserve-rankings/) I’m Daniel Burns, and in this article, I’ll walk you through the must-do steps for preserving your hard-earned search engine rankings during a website redesign. - [How to Minimize Traffic Loss When Redesigning Your Site | Friday SEO Tip](https://boulderseomarketing.com/how-to-minimize-traffic-loss-when-redesigning-your-site/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [How to Optimize Your Website for Google’s AI Overviews](https://boulderseomarketing.com/optimizing-for-googles-ai-overviews/) [Google’s AI Overviews](https://support.google.com/websearch/answer/14901683) provide concise, AI-generated summaries at the top of search results. This content aims to deliver quick, contextual answers, providing a golden opportunity for site owners to enhance visibility, establish authority, and drive traffic.  When your content is featured, it signals trustworthiness and relevance, making your site a go-to source. Of course, appearing in the AI Overviews on Google requires more than luck. You ultimately have to align your content with what Google’s AI considers helpful and accurate.   ## Understanding Google’s AI Overviews ** ** Unlike traditional snippets that often rely on a single web page, Google’s AI Overviews draw from a wider content pool to provide more nuanced insights. Their purpose is clear: save users time by delivering immediate, relevant context. This means that Google’s AI prioritizes content that is well-organized, specific, and geared toward addressing search intent directly. For site owners, it’s not just about writing broadly useful content; it’s about focusing on the specific needs behind each query. To stand out, your content must not only be accurate but also structured in a way that AI can parse easily. Quality and specificity are key. When your content aligns with these principles, it increases the likelihood of … - [How to Reduce Your Bounce Rate and Boost Conversions | Friday SEO Tip](https://boulderseomarketing.com/how-to-reduce-your-bounce-rate-and-boost-conversions/) Reducing your bounce rate means more site visitors will stick around longer, while boosting conversions will help you turn them into paying customers. - [How to Remove Personal Information from Google | Friday SEO Tip](https://boulderseomarketing.com/how-to-remove-personal-information-from-google/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [How to Turn High Impression Pages Into Real SEO Clicks Fast | Friday SEO Tip](https://boulderseomarketing.com/sleeping-giants-seo-underperforming-pages/) Learn how to spot underperforming pages using Google Search Console and turn them into real SEO traffic drivers for your local business. Watch the full tip now! - [How to Use LinkedIn and SlideShare for Search Engine Optimization: An Interview](https://boulderseomarketing.com/how-to-use-linkedin-and-slideshare-for-seo-an-interview/) Are you using LinkedIn and SlideShare as part of your search engine optimization (SEO) and digital marketing strategy? If not, then I’m sure that after reading the below interview you’ll probably take a closer look at these two social media and content sharing platforms. In December of 2015, Liam Austin, Founder of Small Today and an award-winning entrepreneur, invited me to participate in the four-day online [LinkedIn Success Summit](https://boulderseomarketing.com/), which featured more than 35 of today’s leading LinkedIn influencers, authors, proven entrepreneurs and industry experts from around the globe. These experts shared and discussed insights on many actionable tips, techniques and strategies to help LinkedIn users take advantage of what this social media platform has to offer. In my session, I discussed [how SEO works](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/) and how any business should implement a digital marketing strategy that will improve their rankings in search engines. LinkedIn and SlideShare are two tools that simply need to be a big part of a company’s off-page SEO strategy (basically anything that happens outside of your website). Including these platforms in your search marketing strategy will help you increase high-quality referral traffic, overall website visits and it will also help build your brand which ultimately leads … - [How We Ranked a New Office on Google in 7 Days | Friday SEO Tip](https://boulderseomarketing.com/how-we-ranked-a-new-office-on-google-in-7-days-friday-seo-tip/) Boulder SEO Marketing ranked its new Longmont office in 7 days using local SEO strategies, press releases, and intelligent linking. Here’s how we did it. Watch today's tip! - [How We Use Webinars to Generate Highly Qualified SEO Leads | Friday SEO Tip](https://boulderseomarketing.com/how-we-use-webinars-to-generate-seo-leads/) Learn how we use webinars to generate hundreds of qualified leads. Free template included. Host events that actually grow your business. Watch the full tip! - [How We’re Transforming SEO’s Most Powerful Strategy with AI | Friday SEO Tip](https://boulderseomarketing.com/how-were-transforming-seos-most-powerful-strategy-with-ai/) Led by COO Daniel Burns, the team at BSM has been hard at work creating an AI-powered tool to deploy more Micro-SEO Strategies℠ faster. Learn more here. - [I Got Google’s Agentic AI Early Access (This Is Wild) | Friday SEO Tip](https://boulderseomarketing.com/i-got-googles-agentic-ai-early-access-this-is-wild/) Chris Raulf returns from Mount Kilimanjaro with insights into Google’s agentic AI and what it means for the future of SEO. Watch this week’s tip! - [Inspiration Awaits: Recordings from AGD Are Now Available! | Friday SEO Tip](https://boulderseomarketing.com/inspiration-awaits-recordings-from-agd-are-now-available/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [International Search Engine Optimization Expert Chris Raulf of Boulder SEO Marketing to Speak at XTM LIVE Silicon Valley on March 19, 2020](https://boulderseomarketing.com/international-seo-expert-chris-raulf-to-present-keynote-xtm-live/) ### The 20-minute TED-style talk focuses on the impact that artificial intelligence, machine learning, and robotic process automation have on global digital marketing Denver, CO – February 4, 2020 – Boulder SEO Marketing, a provider of [affordable SEO packages](https://boulderseomarketing.com/services/search-engine-optimization/) and full-service [digital marketing solutions](https://boulderseomarketing.com/seo-packages/) to companies around the globe, announced today that its founder and president would present a talk entitled ***Global Digital Marketing and Artificial Intelligence: Are You Missing the Boat?*** on March 19, 2020, at 12:10 pm Pacific Time at XTM LIVE Silicon Valley. This year’s Translation Technology Power Summit is taking place in Redwood City, California. Additional information and registration are available by visiting https://xtmlive.com/agenda/. ![XTM LIVE Silicon Valley](https://boulderseomarketing.com/wp-content/uploads/2020/02/xtm-live-silicon-valley.jpg)Organized and hosted by XTM International, a software development company that specializes in translation software and technology, XTM LIVE Silicon Valley provides its participants with an excellent opportunity to connect with globalization, localization, and translation industry professionals from international enterprises. Conference attendees with learn best practices and valuable insights into the latest advancements in translation technology. The two-day event also features round-table discussions and workshops. In his talk, Boulder SEO Marketing founder Chris Raulf highlights how artificial intelligence (AI), machine learning, and [robotic process automation](https://boulderseomarketing.com/robotic-process-automation-rpa-use-cases-in-marketing/) (RPA) are already impacting … - [Internet Marketing Agency Boulder SEO Marketing Introduces Chief of Operations Daniel Burns](https://boulderseomarketing.com/internet-marketing-agency-boulder-seo-marketing-introduces-new-coo/) ### The Colorado-based full-service digital marketing agency is thrilled to introduce their new Chief of Operations, Daniel Burns. Daniel previously led a web design agency in Los Angeles, California. Denver, Colorado – Boulder SEO Marketing, a top-rated [Denver digital marketing agency](https://boulderseomarketing.com/denver-seo/), announced today the introduction of its Chief of Operations, Daniel Burns. Daniel graduated from the University of Miami with a Bachelor of Arts in Communication and a Double Major in Advertising and Graphic Design. He is a highly ambitious leader with over 20 years of experience working with the executive management of corporations to foster their growth through the use of technological resources. Burns joins Boulder SEO Marketing as a managing partner and will lead the company alongside Chris Raulf, the company’s Founder & President. Both Daniel and Chris came from very similar backgrounds but different industries, resulting in a highly successful team of leaders at Boulder SEO Marketing. In addition, Burns and Raulf had previously gone through running an agency and learning the ins and outs of [online marketing](https://boulderseomarketing.com/seo-packages/). Daniel grew up in Rio and Sao Paulo, Brazil, bringing a unique cultural background. He has a proven record of managing strategic direction and development. Raulf highlighted, “Daniel’s ability … - [Introducing INP: The Newest Metric to Core Web Vitals | Friday SEO Tip](https://boulderseomarketing.com/introducing-inp-the-newest-metric-to-core-web-vitals/) Today’s Friday SEO Tip is about INP, which has replaced FID as the Core Web Vital metric for evaluating a page’s responsiveness by monitoring event latency. - [Is Google Taking Your Traffic? Here’s How to Fight Back | Friday SEO Tip](https://boulderseomarketing.com/is-google-taking-your-traffic-heres-how-to-fight-back/) Google’s AI Overviews are changing how people search—and why your traffic might be stalling. Learn how to stay visible in this new AI-first era. - [Is SEO Dead? See What’s Replacing It in Our Webinar! | Friday SEO Tip](https://boulderseomarketing.com/is-seo-dead-see-whats-replacing-it-in-our-webinar/) Recent changes have caused a seismic shift in the world of SEO, shaking agencies and upending strategies. Learn how to respond in our webinar on December 17. - [Is Your Digital Marketing Strategy Strong Enough to Help You Climb the Rankings in Google This Year?](https://boulderseomarketing.com/what-does-your-online-marketing-mix-look-like-seo-content-marketing/) In today’s digital age, having a robust [digital marketing strategy](https://boulderseomarketing.com/seo-packages/) is crucial for any business looking to succeed online. With so many tactics and channels to choose from, it’s important to focus on the strategies that will impact your business the most. In my experience, there are three critical components to any effective digital marketing strategy: search engine optimization (SEO), social media marketing, and content marketing. ### Social Media Marketing ![Social Media Marketing](https://boulderseomarketing.com/wp-content/uploads/2022/06/seo-img1-300x210.jpg)Social media is a critical pillar of any online marketing plan. A well-planned and executed social media strategy can help increase your visibility, attract new followers, and drive new customers. However, it’s essential to focus on the platforms where your audience is most active rather than trying to be present on every social media channel. Start small and build from there, as maintaining a consistent presence on social media can be time-consuming. When devising a strategy for social media marketing, it’s vital to identify your target audience and understand what kind of content they want to see. By producing content that resonates with your audience, you can increase your chances of gaining new followers and driving engagement. Additionally, by monitoring metrics such as likes, shares, and comments, you … - [Is Your One-Page Website Killing Your Real Estate SEO in 2025? [Agentic AI & Micro SEO]](https://boulderseomarketing.com/real-estate-seo-in-2025-agentic-ai-micro-seo/)   ![Is Your One-Page Website Killing Your Real Estate SEO in 2025?](https://boulderseomarketing.com/wp-content/uploads/2025/03/Screenshot-2025-03-04-202107.png) In a recent introductory call, Daniel Burns, my business partner and COO here at Boulder SEO Marketing, and I, spoke with a successful real estate brokerage owner about a challenge we see all too often. Many businesses, even thriving ones, are missing a critical piece of the digital marketing puzzle. This particular brokerage, with two decades of experience specializing in assisting first-time homebuyers with down payment assistance, had built a solid business through [pay-per-click (PPC) advertising](https://boulderseomarketing.com/webinar-google-adwords-ppc-crash-course/) and social media. Their reputation was strong, and their PPC campaigns were generating leads. Yet, they recognized, as we frequently observe at Boulder SEO Marketing, a crucial missing piece: [Search Engine Optimization (SEO)](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/). They understood that to truly dominate in 2025 and beyond, they needed to move beyond solely relying on paid ads and build a robust organic presence. At Boulder SEO Marketing, we know this is the key to sustainable growth. ## PPC Powerhouse, Organic Search Underperformer: A Familiar Story This brokerage wasn’t starting from zero online. They had wisely invested in valuable domain names, including exact match domains like “Colorado First-Time Home Buyer,” perfectly reflecting their core services. For direct … - [Is Your Site ADA Compliant? Here’s How to Ensure It Is, So You’re Shielded from Lawsuits | Friday SEO Tip](https://boulderseomarketing.com/is-your-site-ada-compliant/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [IT SEO Case Study Highlights How Boulder SEO Marketing Helped a Managed Service Provider Land a Flood of New Clients](https://boulderseomarketing.com/seo-case-study-managed-service-provider-success-story/) ### Specializing in SEO for tech companies, the innovative agency helped PEI boost its bottom line by expanding its online presence to attract more traffic and better leads. DENVER, Colorado – Boulder SEO Marketing (BSM), an innovative [Denver SEO agency](https://goo.gl/maps/wGFcSN534EaKYJU68), is thrilled to announce the release of its latest case study: [Keyword Climb & Traffic Boom: PEI Scales the SERPs and Lands a Flood of New Clients](https://boulderseomarketing.com/seo-case-studies/seo-for-tech-companies-customer-case-study-reveals-keyword-climb-traffic-boom/). This case study showcases how effective SEO for tech companies can be, highlighting BSM’s instrumental role in helping PEI, a prominent [managed service provider in Denver](https://pei.com/), achieve remarkable growth by harnessing the power of organic traffic. BSM specializes in serving the unique needs of the tech and IT industry, and this success story exemplifies the prowess of the agency’s hyper-focused approach. Founder and CEO of Boulder SEO Marketing Chris Raulf expressed excitement about the latest case study. “We’re ecstatic to unveil it,” he shared. “The results we achieved for PEI are a testament to our commitment to tech companies and a great example of how our tailored SEO strategies work.” The case study explores the importance of collaboration. Gregory Noonan, BSM’s most senior Project Leader, worked alongside PEI’s Marketing Director, Stephanie Hamrick, to … - [Join Us for a Free SEO Workshop on October 17th! | Friday SEO Tip](https://boulderseomarketing.com/join-us-for-a-free-seo-workshop-on-october-17th-friday-seo-tip/) BSM is hosting a free SEO workshop on October 17th in person and over Zoom. Register today so you can learn how to optimize your site in time for the “new SEO.” - [Keyword Research for Search Engine Optimization (SEO) [Webinar Recording]](https://boulderseomarketing.com/webinar-seo-keywords/) ### Learn How to Identify Your Most Important and Lucrative SEO Keywords Hands down, understanding, and being able to research and identify the keywords your potential customers type into Google is crucial to succeeding with SEO. It’s probably the most critical aspect of a digital marketing strategy. Knowing what keywords and phrases your target audience uses in Google search to find your products or services will give you a huge advantage over your competition. ![SEO Keywords Webinar](https://boulderseomarketing.com/wp-content/uploads/2018/10/search-engine-optimization-packages-sm.jpg)Any professional SEO agency will perform in-depth keyword research before starting a project, and so should you. [Search engine optimization](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/) is one of the least expensive and most effective ways to grow a business but it only works if you know your target keywords and phrases. During this time of crisis, a company’s website has become the most important marketing and sales tool for millions of businesses. Social distancing will continue for the foreseeable future and many of us will continue to purchase products online and conduct research via a web browser. Despite this new reality, many websites even lack the most basic SEO best practices. In this hands-on 30-minute webinar, Chris Raulf presented: - Why any business needs to perform keyword research for … - [Last Chance to Register for Our Workshop—and a Note on Building Backlinks | Friday SEO Tip](https://boulderseomarketing.com/last-chance-to-register-for-our-workshop-and-a-note-on-building-backlinks/) It’s your last chance to register for our SEO workshop tomorrow! Click here! And here’s a note on building backlinks and why quality matters over quantity. - [Learn About the Importance of a Great Blog Bio & Author Page | Friday SEO Tip](https://boulderseomarketing.com/importance-of-a-great-blog-bio-author-page/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [Learn How to Optimize for Google Discover | Friday SEO Tip](https://boulderseomarketing.com/learn-how-to-optimize-for-google-discover-friday-seo-tip/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [Leveraging Old Content to Climb the Rankings Faster | Friday SEO Tip](https://boulderseomarketing.com/leveraging-old-content-to-climb-the-rankings-faster/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Link Repositioning Backlink Strategy | Friday SEO Tip](https://boulderseomarketing.com/link-repositioning-backlink-strategy/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [LinkedIn Introduces Cool New SEO Feature | Friday SEO Tip](https://boulderseomarketing.com/linkedin-introduces-cool-new-seo-feature/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [LinkedIn SEO Tips: Boost Visibility in Search and AI | Friday SEO Tip](https://boulderseomarketing.com/linkedin-profile-optimization-seo-ai-visibility/) LinkedIn is one of the most trusted domains on the web. Learn how to optimize five profile sections for better search and AI visibility. Watch the full tip now. - [Local Businesses Gain a Competitive Edge with Boulder SEO Marketing’s SEO Services in Santa Monica](https://boulderseomarketing.com/seo-services-in-santa-monica-from-bsm/) ### By combining human expertise with AI precision, BSM’s hyper-focused Micro-SEO Strategies℠ help companies achieve measurable growth online. **SANTA MONICA, California, March 3, 2025**– Boulder SEO Marketing, a boutique digital marketing agency specializing in AI-powered [Micro-SEO Strategies℠](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/), is excited to remind business owners of its [SEO services in Santa Monica](https://maps.app.goo.gl/mrA1rMqaPgAWgv728). BSM’s approach is designed to help local companies enhance their online visibility, attract more customers, and outperform competitors in an increasingly digital-first marketplace. The Santa Monica SEO services offered by Boulder SEO Marketing (BSM) are designed to deliver hyper-targeted, white-hat SEO strategies that generate measurable results. By leveraging a strategic combination of advanced AI tools and hands-on human expertise, BSM customizes its approach to align with the specific needs of businesses operating in Santa Monica. Whether it’s a small brick-and-mortar shop looking to enhance local visibility, a multi-location franchise aiming for consistent branding and search engine dominance, or a global company striving to establish a strong local presence, BSM crafts tailored solutions that drive sustainable growth and long-term success in the competitive digital landscape. *“Our mission is to simplify SEO and make it accessible to businesses of all sizes,”* said Chris Raulf, [AI and SEO expert](https://www.linkedin.com/in/chrisraulf/) and founder of BSM. … - [Local SEO in 2026: The Ultimate Guide to Dominating Local Search and AI Overviews](https://boulderseomarketing.com/local-seo-a-comprehensive-guide/) ## Is Your Local Business Invisible Online? [https://boulderseomarketing.com/wp-content/uploads/2026/03/Why\_Local\_Search\_Needs\_Human\_Authenticity.mp3](https://boulderseomarketing.com/wp-content/uploads/2026/03/Why_Local_Search_Needs_Human_Authenticity.mp3)   ![](https://boulderseomarketing.com/wp-content/uploads/2025/12/2026_Local_SEO_Blueprintpdf-1024x572.png) Here’s the thing. You’re running a great local business. Your customers love you. You’ve been doing this for years. But when someone in your city searches for what you do, your competitors show up and you don’t. That’s not a minor inconvenience. That’s money walking out the door every single day. I get it because I’ve lived it. I founded Boulder SEO Marketing in 2009 as a local SEO company, and we’ve spent 16 years helping local service businesses get found online. But here’s what makes us different from other agencies writing guides like this one: we ARE a local service business. We get the majority of our leads from ranking at the top of Google, appearing in the local map pack, and now showing up in AI Overviews and AI search engines like ChatGPT and Perplexity. We practice exactly what we preach. When you search “SEO agency Boulder” or “Denver SEO,” you’ll find us dominating the results. Not because we have some magic formula, but because we’ve refined these strategies over nearly three decades in this industry, dating back to before Google was even called Google. I updated this guide … - [Local SEO That Delivers: How We Rank #1 in Maps & Organic | Friday SEO Tip](https://boulderseomarketing.com/local-seo-that-delivers-how-we-rank-1-in-maps-organic/) This Friday SEO Tip previews the exact strategies Chris Raulf uses to dominate local search—and what you’ll learn in his May 13 webinar with SE Ranking. - [Local SEO WebinarTips & Best Practices](https://boulderseomarketing.com/local-seo-tips-and-best-practices/) # Local SEO Tips & Best Practices: Your Resource Hub Free local SEO training from a team with years of experience helping businesses dominate their local markets**.** We’re educators first. At Boulder SEO Marketing, we host live local SEO webinars regularly, where we share the exact strategies that have helped our clients rank #1 on Google Maps, generate more qualified leads, and outperform competitors with bigger budgets. This page is your home base for all things local SEO training from our team. [Schedule Your Free Strategy Call](/contact/) ![Collage Team1](https://boulderseomarketing.com/wp-content/uploads/2026/01/collage-team1-1024x863.png) ## Stay in the Loop for Our Next Live Local SEO Training We’re currently working on our next local SEO webinar. When we have dates locked in, subscribers hear about it first. Our live sessions are free, packed with actionable strategies, and include Q&A where you can get your specific questions answered by our team. Want to be the first to know when we announce our next live training? [Subscribe to Friday SEO Tip](https://boulderseomarketing.com/sign-up-for-the-friday-seo-tip/) ![Mastering Local SEO in 2026: Strategies & Tools to Dominate Your Market](https://boulderseomarketing.com/wp-content/uploads/2025/09/Blue-and-White-Bold-Tech-Youtube-Thumbnail-1-1024x576.png) ## Watch Our Latest Local SEO Webinar Missed our most recent session? Here’s the full recording of our January 2026 webinar, featuring Chris Raulf and … - [Make Content Marketing and LinkedIn Social Selling Part of Your Online Marketing Strategy](https://boulderseomarketing.com/digital-marketing-courses-denver-linkedin-social-selling/) Although LinkedIn is known as a professional networking and connection tool, it’s also known as a powerful content marketing, lead generation, and sales tool. And since LinkedIn is favored by Google, sales professionals, marketing pros and businesses alike have an excellent opportunity to use LinkedIn to their advantage to attract new leads and grow sales. ![Digital Marketing Courses Denver](https://boulderseomarketing.com/wp-content/uploads/2018/11/Private-Digital-Marketing-SEO-Training-1024x576.jpg) Most of our [digital marketing courses](https://boulderseomarketing.com/seo-training/) here in the Denver area also cover how to use content marketing and the social media platform LinkedIn as part of an integrated digital marketing strategy. If done right, combining the power of content marketing and LinkedIn can become a potent recipe for success in regards to lead generation and boosting sales from your online marketing efforts. I’ve promoted the use of LinkedIn for years and have written extensively for [Social Media Examiner](https://www.socialmediaexaminer.com/author/chris-raulf/) about the potential of this tool. As with other social media platforms, LinkedIn updates, changes and revises many of its features on a regular basis, and I make sure to stay up to date about ways to take advantage of this tool. As mentioned above, Google really seems to like LinkedIn, so I made it a successful habit to use this tool … - [Marketing Automation for Every Business [A Digital Marketing Expert Interview with Vbout Founder Richard Fallah]](https://boulderseomarketing.com/meet-vbout-affordable-marketing-automation/) Marketing automation software enables marketers to automate many manual processes and repetitive tasks such as sending emails, managing social media and other online marketing activities. According to statistics from [Hubspot](https://www.hubspot.com/marketing-statistics), B2B marketers say that the #1 benefit of marketing automation is the ability to generate more and better leads. In addition, marketers using automation software generate 2X the number of leads than those using blast email software. Most businesses could benefit by using marketing automation software. I recently had the opportunity to talk to Richard Fallah, the founder of [Vbout](https://www.vbout.com/?ref=boulder-seo-marketing), a multi-channel marketing automation platform. In the 18-minute interview, Richard shares that Vbout came about because they saw a need for clients to reach a lot more of their intended audience in a more effective way. Richard gave me a little tour of Vbout and he showed me some of the cool features and I invite you to watch the expert interview right here: In this blog post, I’ll give you a peek of some of the main functionalities of this amazing marketing automation platform: ### Create Landing Pages Vbout allows you to create landing pages for your marketing campaigns using a drag and drop interface. You can customize the entire landing … - [Master Local SEO in 2025 (Free Webinar) + Google Core Update Analysis | Friday SEO Tip](https://boulderseomarketing.com/master-local-seo-in-2025-free-webinar-core-update-analysis/) Join our complimentary Local SEO webinar on July 23rd and learn how I analyze Google's concluded core update using Search Console data. - [Master Prompt Engineering for SEO in Our Latest Workshop | Friday SEO Tip](https://boulderseomarketing.com/master-prompt-engineering-for-seo-in-our-latest-workshop/) If you’re not using LLMs to generate outlines for the pages on your website, you’re already behind. Learn how to master prompt engineering for SEO here. - [Master SE Ranking’s Powerful SEO Tools | Friday SEO Tip](https://boulderseomarketing.com/master-se-rankings-powerful-seo-tools/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Meet The Digital Marketing and Search Engine Optimization Strategy That Will Produce Leads and Sales for Your Business for Years to Come](https://boulderseomarketing.com/digital-marketing-strategies/) ## Learn how to implement the ultimate *gift-that-keeps-on giving* online marketing strategy. Despite the COVID-19 pandemic, 2020 was the best year ever for us from a business perspective. Over the years, we systematically implemented something that I call ***campaign-based content marketing, SEO, and social media marketing***. And it’s paying off big time for us! This digital marketing strategy enabled us to create a set of “evergreen” pages on our website and outside of our website that continue to rank at the very top of Google for potentially years to come. In this article, I’ll share precise information about this strategy and how you too can dominate page number one on Google for your online events. ### Don’t Just Take My Word For It, Proof Is in The Pudding Take a look at the below Google search results page. This is what someone would see if they searched for the keyword ***seo training denver***. And this is precisely what this digital marketing strategy is all about: In the top five organic (non-paid) search results, Google lists the following pages about our upcoming SEO webinar: - Webinar landing and registration page (organic position 1) - Press release about the webinar (organic position … - [Meet the New Google Trends Tool | Friday SEO Tip](https://boulderseomarketing.com/meet-the-new-google-trends-tool/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Meet the Ultimate Website Audit (and SEO) Tool [An Expert Interview]](https://boulderseomarketing.com/meet-the-ultimate-website-audit-seo-site-audit-tool/) ## Bogdan Babyak, Chief Marketing Officer at SE Ranking, explains how his updated site audit tool can support your SEO strategy. Has your website been lacking the kind of traffic it needs to succeed? Are you getting frustrated with your low number of visitors—and, consequently, your even lower conversion rate—despite implementing [search engine optimization strategies](https://boulderseomarketing.com/online-seo-class/)? If so, I highly recommend watching my 16-minute interview with Bogdan Babyak, Chief Marketing Officer at SE Ranking. I founded Boulder SEO Marketing in 2009 as a local agency specializing in search engine optimization (SEO). In the years since we’ve expanded our offerings to keep up with the ever-evolving digital landscape. Today, we’re a full-service [online marketing agency](https://boulderseomarketing.com/) that caters to clients around the globe. Along the way, I’ve been fortunate enough to meet people like Bogdan Babyak. Bogdan oversees the [innovative marketing tools](https://seranking.com/features.html) that SE Ranking provides agencies and individuals who want to attract more visitors across a host of platforms. An SEO specialist, he began his career in pay-per-click advertising more than eight years ago. For the past five years, Bogdan has been focusing on streamlining ingenious but still user-friendly tech products that facilitate every aspect of digital marketing. SE Ranking’s latest tool, … - [Mobile Optimization: How It Impacts Your Local SEO Success](https://boulderseomarketing.com/mobile-optimization-tips-to-support-your-local-seo-strategy/) With [over half of all internet traffic](https://www.statista.com/statistics/306528/share-of-mobile-internet-traffic-in-global-regions/) coming from mobile devices, mobile optimization is no longer optional—especially when it comes to local SEO. If your website isn’t optimized for mobile, you risk falling behind in search rankings, losing potential customers, and ultimately damaging your business’s online presence. In this article, we’ll explore how mobile optimization affects your [local SEO strategy](https://boulderseomarketing.com/local-seo-a-comprehensive-guide/) and why it’s crucial to ensure your website is fully optimized for mobile devices. ## Why Mobile Optimization Is Key for Local SEO When it comes to local SEO, mobile optimization is critical because local searches are often conducted on mobile devices. Whether people are searching for the best pizza place near them or looking for a nearby service provider, mobile devices are the go-to option for many users. If your website isn’t mobile-friendly, you’re missing out on local traffic. Google’s algorithms prioritize websites that deliver seamless, responsive mobile experiences. Websites that aren’t mobile-optimized may be penalized in search rankings, making it harder for you to appear in local search results. Key factors for mobile optimization’s impact on local SEO: - **Google’s mobile-first indexing**: Google now uses the mobile version of your site as the main version for indexing and … - [More Resources on Optimizing Your Site for Google’s SGE | Friday SEO Tip](https://boulderseomarketing.com/more-resources-on-optimizing-your-site-for-sge/) Google is going to roll out the new search generative experience by early 2024. Are you ready? Learn how to combat the traffic drop that most sites will see. - [Multilingual and International Search Engine Optimization: A Hot Topic These Days](https://boulderseomarketing.com/multilingual-international-seo-course-london/) In a recently [released report](https://www.commonsenseadvisory.com/Default.aspx?Contenttype=ArticleDet&tabID=64&moduleId=392&Aid=47247&PR=PR), independent research company Common Sense Advisory notes that half of the world’s population is now online and that the **global digital economic opportunity has reached US$58.9 Trillion**. Their research also finds that **75% of Internet users would decide to purchase a product only if the description is in their native language**. No doubt about it, multilingual and international search engine optimization (SEO) is a hot topic these days. I now teach [digital marketing and SEO for the University of Strasbourg, France](http://www.mastertcloc.unistra.fr/program/#tcloc-program-format) and I frequently speak about the topic at conferences around the globe. Shockingly, a large number of Fortune 500 companies have not yet translated and localized their website into multiple languages. And even more surprising, many of the translated websites are not properly optimized for online search. Optimizing a website for online search can very lucrative and help boost a company’s bottom line to unexpected levels. Yet, many companies lack the knowledge, resources or time to implement and maintain a successful SEO strategy. ## ISEO = Don’t Miss this “Low-hanging Fruit” Opportunity to Boost Global Sales Just translating your website isn’t enough for potential buyers of your products or services to find the site through … - [Navigating the Shifting Sands of SEO in Los Angeles](https://boulderseomarketing.com/navigating-the-shifting-sands-of-seo-in-la/) ![SEO in Los Angeles](https://boulderseomarketing.com/wp-content/uploads/2025/02/AdobeStock_218564232-1-768x582.jpeg) The rapid advancements in artificial intelligence (AI) are reshaping industries across the globe, and digital marketing is no exception. In recent years, AI has emerged as a game-changer in search engine optimization (SEO) specifically, driving smarter, faster, and more effective strategies. Traditional SEO practices often focus on keywords and linking alone, relying on repetitive processes to achieve visibility. Today, AI-powered SEO tools offer far more sophisticated ways to connect businesses with their target audiences. This shift is especially significant in competitive markets like Los Angeles, where staying ahead requires innovative approaches. AI-powered SEO tools introduce dynamic capabilities, such as predictive analytics, natural language processing, and real-time adjustments, that allow businesses to thrive. [For companies in Los Angeles](https://boulderseomarketing.com/seo-company-los-angeles/), this approach promises not just visibility but meaningful connections with local and global audiences alike. ## How AI Is Changing the SEO Landscape ### AI-Driven Keyword Research [Keyword research](https://boulderseomarketing.com/seo-keywords-step-by-step-keyword-research-guide/) has always been a cornerstone of effective SEO, but AI has taken it to a new level. AI tools like those from [SE Ranking](https://seranking.com/) leverage machine learning to analyze search trends, user behavior, and competitor strategies. These tools can uncover long-tail keywords and user intent with remarkable precision, enabling businesses … - [October 17th SEO Workshop & Latest Helpful Content Update | Friday SEO Tip](https://boulderseomarketing.com/october-17th-seo-workshop-latest-helpful-content-update/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [On Micro SEO: Watch the Last Webinar & Register for the Next One!](https://boulderseomarketing.com/on-micro-seo-watch-the-last-webinar-register-for-the-next-one/) Check out our recent webinar on-demand. In the session, we dove deep into how AI is transforming content marketing and why Micro SEO is the future of SEO. - [Online SEO Training – Coming to a Browser Near You in 2017](https://boulderseomarketing.com/coming-to-a-browser-near-you-seo-training/) Are you looking to [learn SEO](https://boulderseomarketing.com/seo-training/)? For a good portion of 2016, I’ve been working hard on making our self-paced, non-technical, and easy-to-implement SEO training course available online. While I love teaching search engine optimization workshops in-person, many of our students have asked in the past if we can record our classes and make them available online so that they can recap the newly learned knowledge. We’re in the process of putting the final touches on the roughly 7-hour long online training. I invite you to preview the first 10 lessons completely free of charge and I’m also sharing our process and project templates as part of the course preview. Our [SEO classes](https://boulderseomarketing.com/seo-training-course/) have helped companies of all sizes and from all industries implement a powerful digital marketing strategy. This is a non-technical online training and no prior SEO knowledge or coding is required. You’ll be able to implement newly learned strategies the same day. [Sign up for our mailing list](https://boulderseomarketing.us6.list-manage.com/subscribe?u=20ca4b8d84f4d218ef93c0db1&id=0d9362ca82) and be the first to know when the complete course is available. ## Who is the Online SEO Course for and What Does it Cover? Primarily geared toward small and medium-sized businesses, the course is also a great fit for larger companies, web designers, … - [Optimize Images to Speed up Your WordPress Site | Friday SEO Tip](https://boulderseomarketing.com/optimize-images-to-speed-up-your-wordpress-site/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Optimizing for Google’s Search Generative Experience | Friday SEO Tip](https://boulderseomarketing.com/optimizing-for-googles-search-generative-experience-friday-seo-tip/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Optimizing for SGE: The Future of SEO | Friday SEO Tip](https://boulderseomarketing.com/optimizing-for-sge-the-future-of-seo/) Daniel Burns takes over Friday SEO tip while Chris climbs Kilimanjaro, explaining SGE optimization and AI search strategies for modern SEO. - [Optimizing Title Tags and Preserving Old URLs | Friday SEO Tip](https://boulderseomarketing.com/optimizing-title-tags-and-preserving-old-urls/) Title tags are a critical ranking factor of SEO. It’s also important to preserve old URLs, even when updating pages with new content. Learn more here. - [Optimizing Your Site for Maximum Visibility During Crawling | Friday SEO Tip](https://boulderseomarketing.com/optimizing-your-site-for-maximum-visibility-during-crawling/) For this Friday SEO Tip, SEO expert Chris Raulf explains how to optimize your site for crawling with help from a video featuring Google’s Gary Illyes. - [Paid Search Advertising: A Quick Guide to Google Ads and Pay-per-Click Strategies](https://boulderseomarketing.com/google-adwords-and-ppc-what-you-need-to-know/) Getting a website to rank prominently in organic search results in Google and other search engines takes time, resources, and knowledge, but it can really pay off in the long run. It takes a bit of time before we see the needle move since we have to prove to Google over time that a website is deserving of those page number one listings. [Paid search advertising](https://boulderseomarketing.com/services/search-engine-marketing-and-social-media-advertising/) such as Google Ads and Pay-Per-Click (PPC) campaigns on social media platforms such as Facebook, Twitter, and LinkedIn offer a valid and effective alternative option for driving high-quality search traffic to your site. In fact, if done right, online advertising and search engine optimization (SEO) are the perfect marriage. By perfecting both of these digital marketing strategies, you dramatically increase the likelihood of getting the right people to your website. Unfortunately, a lot of businesses don’t get the biggest ROI from their paid search budget because they don’t fully understand and master the Google Ads platform. On **Wednesday, August 18, 2021, at 9:00 am PDT / noon EDT / 17:00 BST (UK Time) / 18:00 CEST (Central European Summer Time)**, Josh Martin, Digital Marketing Expert at Boulder SEO Marketing, will be hosting a 60-minute … - [Patience (with Search Engine Optimization) is a Virtue](https://boulderseomarketing.com/patience-with-search-engine-optimization-is-a-virtue/) When I first talk to potential customers about [search engine optimization](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/) (SEO), I see them get really excited and enthusiastic about the possibilities. At some point, they ask how quickly it will be before they get a lot more organic search engine traffic. This is the part that can be difficult because although I get caught up in their excitement too, I have to be realistic and tell them that there is no quick solution. I say that it can take 3-5 months to start seeing results and as you can see from the customer example below, you also need to be prepared to potentially deal with some ups-and-downs along the ride: ![SEO Success](https://boulderseomarketing.com/wp-content/uploads/2017/05/Increase-Google-Organic-Search-Traffic.png) Inevitably, the excitement wanes a bit, but as I explain how it all works, I can see that they understand why it can take that long and appreciate the value that the process provides. You could set up Google AdWords campaigns and pay to rank higher through pay-per-click ads, but that won’t drive organic search engine traffic. And, you don’t have to pay every time someone clicks on your ad, which is a big benefit to small to mid-sized businesses. I was recently asked by Marccx … - [Perfect Pizza’s Inbound Marketing Strategy – A Fictional Case Study](https://boulderseomarketing.com/learn-seo-and-inbound-marketing-tips/) Remember when you’d use a phone book to find a business or phone number, or go to the library to find facts or information? Ask any teenager today what a phone book is and they’d probably give you a blank stare because phone books have been made obsolete. People use the internet to find information now, [more often than not on their smartphones](https://www.theguardian.com/technology/2016/nov/02/mobile-web-browsing-desktop-smartphones-tablets). How many times have you been talking to someone when a question comes up, such as when is that cool movie coming out or when are the Broncos playing the Packers this year, so you just reach for your phone to find the answer to it? It happens quite often, right? ### Two Different Online Marketing Strategies People do the same thing when they have a question about a business, such as finding a local pizza place. Let’s look at two different business approaches to online marketing: 1. ***Passive Pizza*** – They don’t spend much time developing new content for their website, even though they know they should, because they don’t have time, and frankly, they don’t really like doing it. So their website sits stagnant. And social media? Forget it – it takes too much time. 2. … - [Property Management SEO: How AI-Powered Strategies Drive Growth Beyond Referrals](https://boulderseomarketing.com/property-management-seo-ai-strategies-growth-beyond-referrals/) Property management companies with 500+ properties often discover a frustrating reality: while their referral networks thrive locally, they remain invisible to property owners actively searching online. Meanwhile, smaller competitors capture digital leads by leveraging [AI-powered SEO strategies](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/) that many established companies have yet to discover. After analyzing a 22-year-old property management company successfully managing thousands of properties (built entirely through referrals), I’ve discovered that the most successful relationship-based businesses have incredible untapped digital opportunities. This mirrors what we [found when working with ACCU, Inc.](https://boulderseomarketing.com/seo-case-studies/hoa-property-management-seo-case-study/), a Colorado property management company that was thriving through relationships but missing digital growth opportunities. The challenge isn’t their business model; it’s that they haven’t partnered with the right SEO expertise to amplify their existing success. Here’s what most property management companies don’t realize: while you’ve been building through relationships, there’s an entire digital landscape of property owners actively searching for exactly what you offer. The opportunity isn’t to replace your relationship-based approach—it’s to amplify it with strategic property management, digital marketing, and search engine optimization. ## Why Most Property Management Companies Miss Digital Opportunities ![Why Most Property Management Companies Miss Digital Opportunities Visual Selection](https://boulderseomarketing.com/wp-content/uploads/2025/08/Why-Most-Property-Management-Companies-Miss-Digital-Opportunities-visual-selection.png) ### The Referral Growth Ceiling Problem The growth challenge isn’t immediately … - [Protect Your Crawl Budget From Faceted Navigation Issues | Friday SEO Tip](https://boulderseomarketing.com/faceted-navigation-crawl-budget-fix/) Barb Senkala breaks down Google's December 2024 faceted navigation update, its crawl budget impact, and a six-step fix checklist for your site. Learn more! - [Protect Your Google Business Profile From Sudden Suspension | Friday SEO Tip](https://boulderseomarketing.com/google-business-profile-suspension-reinstatement/) Learn what triggers Google Business Profile suspensions, how to appeal properly, and the steps we used to reinstate a client's listing. Watch the full tip now! - [Push Back on Scammers with SEO: My LinkedIn Strategy | Friday SEO Tip](https://boulderseomarketing.com/push-back-on-scammers-with-seo-my-linkedin-strategy/) Google loves LinkedIn and tends to showcase its content. Learn how to make your voice heard on LinkedIn with the right SEO strategy if you’ve been wronged. - [Quick Guide to the Evolving Landscape of International SEO: Insights on Localization, AI, and the Shift to GEO](https://boulderseomarketing.com/quick-guide-to-international-seo-localization-ai-and-geo/) This international SEO quick guide is based on an insightful conversation with a seasoned localization expert. In this quick guide, I aim to provide key insights into the evolving world of international SEO. We’ll cover the essential collaboration between localization and SEO, highlight crucial elements for a successful global SEO strategy (including target market definition, keyword research, URL structure, hreflang tags, content localization, technical SEO, and backlink building), discuss the strategic role of AI, touch upon understanding client constraints, introduce the concept of [Generative Engine Optimization](https://boulderseomarketing.com/what-is-generative-engine-optimization/) (GEO), and finally, point you towards valuable resources for further learning. In today’s interconnected world, reaching a global audience presents immense opportunities for business growth. However, navigating the complexities of international search engine optimization (SEO) requires a strategic and nuanced approach. This quick guide also draws upon the enduring principles discussed in an [international SEO webinar](https://youtu.be/o46iSV9MM2A?si=I94ibLAk2vJ9RoGA) I co-presented a few years ago and incorporates valuable guidance from [Google’s official documentation on international SEO](https://developers.google.com/search/docs/specialty/international). We’ll explore the evolving landscape of international SEO, the pivotal role of Artificial Intelligence (AI), and the crucial partnership between localization and SEO. Our conversation went beyond the basics of translation, delving into the real-world challenges global brands face and the … - [Quick Local SEO Fixes to Get Your Business Noticed on Google | Friday SEO Tip](https://boulderseomarketing.com/quick-local-seo-fixes-to-get-your-business-noticed-on-google/) If your local business isn’t appearing on the first page of the SERPs for relevant queries, optimizing your Google Business Profile is the best place to start. - [Rank Faster Using This AI Search Tracking Tool (Best Tool in 2025) | Friday SEO Tip](https://boulderseomarketing.com/rank-faster-using-this-ai-search-tracking-tool/) I'll show you the best AI search tracking tool of 2025 that lets you track website rankings in ChatGPT, AI Overviews, and other AI tools to rank faster. - [Rankings Down, Impressions and Clicks Up – What Gives? | Friday SEO Tip](https://boulderseomarketing.com/rankings-down-impressions-and-clicks-up-what-gives-friday-seo-tip/) - [Revamped and Ready to Rank: How to Start 2024 with Momentum | Friday SEO Tip](https://boulderseomarketing.com/revamped-and-ready-to-rank-how-to-start-2024-with-momentum/) These two SEO tips will help your webpages gain incredible momentum in 2024. Learn how to find low-hanging fruit and harness the power of AI in the coming year. - [Robotic Process Automation (RPA) for Marketers [An Expert Interview with Charlie Weidman]](https://boulderseomarketing.com/robotic-process-automation-rpa-in-marketing/) As a marketer, you know that anything that saves you time or money is good for business. This is especially true for tasks you need to complete on a regular basis. And if your business is like most, there are plenty of these kinds of items on your organization’s To-Do list. Whether it’s researching information on prospects on the internet or manually transferring data from one spreadsheet or database to another, these critical processes are nevertheless a drain on your finite resources. What if there was a tool that would let you check the box on these kinds of tasks quickly, efficiently, and with little to zero human interaction? ## Can Marketers Leverage RPA? ![Robotic Process Automation (RPA)](https://boulderseomarketing.com/wp-content/uploads/2018/05/robotic-process-automation-rpa-1024x682.jpg)I recently had the opportunity to sit down with [Charlie Weidman](https://www.linkedin.com/in/charles-weidman/), an expert in the rapidly evolving field of [robotic process automation](https://buddhalogic.com/blog/robotic-process-automation-software-robots-save-time-money/) (RPA), to talk about whether “software robots” can help marketers work more efficiently. Now, a quick point of clarification: these “robots” are not the physical kind you see swarming around car frames in manufacturing plants to weld pieces in place. In RPA, the robots are small software programs that execute simple and very specific tasks. For example, a software robot might … - [Robotic Process Automation (RPA) in Marketing: 3 Reasons It’s an Affordable Addition to Your Toolkit](https://boulderseomarketing.com/rpa-in-marketing-3-reasons-it-is-an-affordable-addition-to-your-toolkit/) Robotic process automation (RPA) is the use of small software “robots” (programs, really) to handle digital tasks currently being performed by your employees. There are [RPA use cases](https://boulderseomarketing.com/robotic-process-automation-rpa-use-cases-in-marketing/) at companies of all types and sizes. They use robots to get work done more quickly and accurately, and as a result, to drive up profits. For people in our industry, RPA can be thought of as SEO automation software. “Bots” can perform a wide range of tasks (online research, data manipulation, etc.) that help companies optimize their web content and climb higher in the search rankings. ### Why Robotic Process Automation is Cost-Effective for Marketers ![RPA in Marketing](https://boulderseomarketing.com/wp-content/uploads/2013/07/rpa-in-marketing-1024x575.jpg) If you’re not currently using RPA, the idea of getting started can be a little intimidating. You may be thinking, “How would our company use SEO automation software?” “Who could help us develop robots?” And maybe most importantly, “How much does it cost to develop this type of SEO marketing software?” I learned from RPA expert Charlie Weidman of [Buddha Logic](https://buddhalogic.com/) that the good news is that it’s easy to get started in RPA. Here are three reasons that any company can take advantage of [RPA in marketing](https://boulderseomarketing.com/seo-training/) and other departments as well: … - [Robotic Process Automation (RPA) Training for Marketers: 3 Steps for Saving Time and Money](https://boulderseomarketing.com/rpa-training-for-marketers-3-steps-for-saving-time-and-money/) Since founding our [Denver SEO agency](https://boulderseomarketing.com/denver-seo/) back in 2009, we’ve seen the industry change and evolve quite a bit. However, the need to learn new tools and technologies, and how to put them to work to improve processes, increase lead generation and sales have not changed. Marketers are always looking for ways to get work done more quickly and efficiently since those gains translate into higher profits. Have you heard of Robotic Process Automation (RPA) yet? It’s a concept that is gaining significant momentum in the world of marketing. Why? There are two main drivers for the growing use of [RPA in marketing](https://boulderseomarketing.com/robotic-process-automation-rpa-use-cases-in-marketing/): the benefits it delivers and how easy it is to get started. ## Should You be Looking Into Robotics Process Automation Courses? [![RPA in Marketing](https://boulderseomarketing.com/wp-content/uploads/2013/07/rpa-in-marketing-1024x575.jpg)](https://boulderseomarketing.com/wp-content/uploads/2013/07/rpa-in-marketing.jpg)The first reason that companies are implementing RPA in marketing is that its uses are virtually unlimited. Any task you can perform on a computer a “software robot” can handle for you. Need to research multiple websites and retrieve essential data regularly? A “bot” can complete that work in seconds rather than the hours it might take an employee. Are you looking to move data from one place to another (from a spreadsheet … - [Robotic Process Automation (RPA) Use Cases in Marketing: Insights From An Industry Expert](https://boulderseomarketing.com/robotic-process-automation-rpa-use-cases-in-marketing/) As a leading [Denver SEO company](https://boulderseomarketing.com/denver-seo/), my team and I are always researching and evaluating new tools and technologies that shape the rapidly evolving digital marketing industry. Have you heard of robotic process automation (RPA) yet? It’s a strategy that a growing number of companies are adopting to help them save time and money, improve accuracy and increase productivity in a wide range of data-related tasks. These software “robots” (small computer programs that perform simple functions) are commonly used in a number of industries including insurance, financial services, healthcare, and government to name just a few. But how can marketers and online marketing agencies take advantage of RPA for themselves and their customers? I recently had the pleasure of sitting down with RPA expert Charlie Weidman of Buddha Logic. Charlie is one of today’s leading experts in the field of robotics process automation and I hope you’ll find time to watch the 5-minute interview below. Charlie discusses RPA use cases in marketing and more: ## How Companies Benefit from RPA in Marketing While marketers typically don’t require the kinds of software robots that capture data from application forms or accelerate claims processing, there is still a strong need for [RPA … - [Safeguard Your Site’s Reputation to Protect Your Rankings | Friday SEO Tip](https://boulderseomarketing.com/safeguard-your-sites-reputation-to-protect-your-rankings/) Google just started enforcing policies to combat site reputation abuse. Learn more about what this means and how you can protect your site’s rankings. - [Save Time with Google Business Profile FAQs | Friday SEO Tip](https://boulderseomarketing.com/save-time-with-google-business-profile-faqs/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Schema Markup: What It Is and Why It Still Matters in 2026 | Friday SEO Tip](https://boulderseomarketing.com/schema-markup-ai-search-local-seo/) Schema markup is one of the most overlooked SEO tactics, but it directly impacts whether your business appears in Google and AI search. Watch the full tip now! - [SE Ranking Brand Ambassador Chris Raulf of Boulder SEO Marketing to Speak About Micro-SEO Strategies ℠ and the Tools Needed to Deploy Them](https://boulderseomarketing.com/seoday-to-feature-international-seo-expert-chris-raulf/) ### On June 22nd, 2022, Raulf will present at SEOday, the only international SEO event in three languages. If you want to climb the rankings on a global scale, don’t miss it! ![seoday 2022 To Feature International SEO Expert Chris Raulf](https://boulderseomarketing.com/wp-content/uploads/2022/06/seoday-2022-chris-raulf-international-seo-expert-240x300.jpeg)Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO company](https://boulderseomarketing.com/denver-seo/), announced today that founder and president Chris Raulf will be speaking at the largest online SEO conference in the world. Hosted in three languages, SEOday has been organized annually by puntorojo SEO agency since 2015. This year’s online event will be held on Wednesday, June 22, 2022, and begins at 10 a.m. EDT. Registration is free and available by visiting [https://www.eventbrite.com.ar/e/seoday-2022-english-edition-tickets-200954318777](https://www.eventbrite.com.ar/e/seoday-2022-english-edition-tickets-200954318777). Raulf, who is an [international SEO expert](https://chrisraulf.com/international-seo-consultant/), will be speaking as a brand ambassador for [SE Ranking](https://seranking.com/). With their innovative analysis tools, SE Ranking makes it easy to deploy Micro-SEO Strategies ℠. These are Raulf’s hyper-focused tactics for outranking even the most prominent players in any given industry. Don’t believe it? If you attend SEOday, you’ll learn how one of Raulf’s e-commerce clients surpassed the likes of Amazon for a niche product thanks to his strategies coupled with SE Ranking’s phenomenal tools. > “A lot of people don’t realize just … - [SE Ranking Unveils Another Compelling Case Study: How Boulder SEO Marketing Used Their Tools to Help an Ecommerce Client Outrank Amazon & Walmart](https://boulderseomarketing.com/se-ranking-unveils-ecommerce-seo-case-study/) ### The case study describes Boulder SEO Marketing’s search engine optimization methodology step-by-step, including how they used SE Ranking’s tools to deploy the highly effective Micro-SEO Strategy℠. DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused leader among [Denver SEO agencies](https://boulderseomarketing.com/denver-seo/), announced today that SE Ranking recently published a compelling case study featuring one of their clients entitled [***How BSM Helped a Barware Ecommerce Site Outrank Walmart and Amazon with SE Ranking***](https://seranking.com/blog/crew-supply-case-study/). “Watching Crew Supply surpass some of the biggest online retailers in the world was incredible,” noted Chris Raulf, founder and president of BSM. He continued, “When our customer landed the number one spot on the Google search engine results pages (SERPs) for the highly competitive keyword ‘*pour spouts*,’ it was a testament to Google’s commitment to quality over quantity.” He continues: “We had created the best page on the web about *pour spouts* and other related search terms, and the search engine giant took note.” The case study explains how BSM devised and deployed the hyper-focused [Micro-SEO Strategy℠](https://youtu.be/enf9SV1Jy9U), a proprietary SEO methodology developed by Raulf, that landed the e-commerce site the first slot on the SERP. The case study delves into everything from identifying low-hanging fruit target SEO … - [Search Engine Optimization (SEO) Keywords: The Step-by-Step Guide to Keyword Research](https://boulderseomarketing.com/seo-keywords-step-by-step-keyword-research-guide/) ## Learn How to Identify Your Most Important and Lucrative SEO Keywords Thanks for your interest in our SEO keywords guide. There’s probably a good chance that you found this guide through an online search on Google. Well, this is exactly what this primer is all about: you will learn proven and tested processes that will help you research and identify your target keywords and phrases. BTW – when I mention Google throughout this guide, I also mean other search engines such as Bing and Yahoo! ### Why Keyword Research? First things first. If you’re serious about getting your site found on Google, you have to invest time into performing keyword research in a scientific way. Researching keywords that will drive organic search traffic to a website is a huge part of our flagship two-day [SEO training](https://boulderseomarketing.com/seo-training-course/), and even though we spend a fair amount of time on keyword research during our classes, I still feel that it’s not enough time. I hope that this guide will provide additional value to our students and anyone reading this primer. By performing this research in a systematic and scientific approach, you’ll eliminate the guesswork. When I ask our workshop attendees if they’ve … - [Search Engine Optimization (SEO) Packages: Everything You Need to Know](https://boulderseomarketing.com/search-engine-optimization-packages-for-local-businesses/) > ##### [SEO marketing packages](https://boulderseomarketing.com/services/search-engine-optimization/) and services come in all shapes and sizes. Some SEO packages are cheap, some seem affordable, and some appear to be out-right expensive. > > > ##### We know it can be hard to determine what type of SEO package is right for you. Given the variety of options, we’ve written this article to answer some of the questions that you may have. We hope it’ll help you pick the services or package that’s right for you. ## First Things First: How Do SEO Packages Work? There are roughly [250 main ranking factors in Google’s algorithm](https://backlinko.com/google-ranking-factors). The search giant’s algorithm is a software script that matches web pages or any other digital assets indexed in Google’s database, such as social media posts or LinkedIn company pages, against a keyword search. The better all of these ranking signals are addressed, the more likely it is that your website or individual web pages will rank high in the search engine results pages (SERPS). As a result, potential customers can find you online. It takes time, resources, and knowledge to address all, or most, of these ranking signals and getting a website to rank high in Google search … - [Search Engine Optimization Expert Chris Raulf of Boulder SEO Marketing to Share His Insights on What to Expect in 2021 In 60-minute Online Panel Discussion](https://boulderseomarketing.com/search-engine-optimization-and-digital-marketing-trends/) ### Hosted by digital marketing tools provider SE Ranking, the online panel features four of today’s top thought-leaders to discuss their personal experience and knowledge regarding what new SEO trends will influence 2021. Scheduled for Tuesday, December 22, 2020, global digital marketing expert Chris Raulf will join alongside Matthew Edgar, partner, and consultant at Elementive, Alex Tachalova, founder of DigitalOlympus.net, and Georgios Chasiotis, managing director of MINUTTIA. Denver, Colorado – December 17, 2020 – Boulder SEO Marketing, a full-service [digital marketing agency](https://boulderseomarketing.com/seo-company/), announced that its founder and president would join an online panel discussion on how search engine optimization (SEO) strategies can be implemented to help companies globally. Scheduled for Tuesday, December 22, 2020, at 8:00 am, MST. The webinar will be held virtually for 60-minutes. Additional information and registration are available by visiting: [https://seranking.com/webinars/seo-trends-2021.html](https://seranking.com/webinars/seo-trends-2021.html). 2020 has been a year full of unexpected events and has taught us what it means to be truly resilient. COVID-19 has replaced the traditional marketing we used to know with new SEO and online marketing strategies. While we may not know what precisely 2021 will hold, some tactics have shown to be useful over the past year. The goal of this webinar is to … - [Search Engine Optimization Expert Chris Raulf to Discuss How to Outrank Any Competitor in Google in Informational Webinar Hosted by SE Ranking](https://boulderseomarketing.com/seo-expert-chris-raulf-to-share-digital-marketing-strategies/) ### Chris Raulf joins leading SEO platform SE Ranking to provide an in-depth presentation on why Micro-SEO Strategies ℠ are the new name of the search engine optimization game Boulder SEO Marketing, Denver’s premier [SEO agency](https://boulderseomarketing.com/denver-seo/), announced today that Chris Raulf, its Founder & President, joins the Ukrainian-based [SEO platform](https://seranking.com/) SE Ranking to host a webinar entitle Outrank Any Competitor with Micro-SEO Strategies (No Joke). Scheduled for Tuesday, May 10, 2022, at 9 am PDT, the webinar contains in-depth instruction on the concept and implementation of “Micro-SEO Strategies”, a highly effective search engine optimization technique created by Raulf. Additional information and registration for the complimentary webinar are available by visiting [https://seranking.com/webinars/outrank-any-competitor-with-micro-seo-strategies-no-joke.html](https://seranking.com/webinars/outrank-any-competitor-with-micro-seo-strategies-no-joke.html). ![Outrank any competitor with Micro-SEO Strategies](https://boulderseomarketing.com/wp-content/uploads/2021/09/Outrank-any-competitor-with-Micro-SEO-Strategies-300x157.jpeg) The hour-long online event sets high expectations and does so intentionally. Targeted at experienced SEO and digital marketing professionals, the webinar is intended to give digital marketers of all sizes (and budgets) equal footing in the quest for Google’s front page. Citing several major updates to Google’s search algorithm in the past few years, Raulf believes that (with the right strategies) the present algorithm leaves Google’s front page up for the taking. > “Using Micro-SEO Strategies, even small businesses can now rank above … - [Search Engine Optimization in Technical Communication: A Penny Saved Is A Penny Earned](https://boulderseomarketing.com/search-engine-optimization-in-technical-communication/) Love it or hate it, but as a technical communicator, you are most likely involved in your company’s overall search engine optimization (SEO) efforts. After all, you’re creating content that’s supposed to reach its target audience so that it can serve a specific purpose for the end user. The material that you’re writing may be educational, for instruction purposes, or it may even be designed to support your company’s sales and marketing efforts on a global scale and in multiple languages. In this article, I’ll explain why technical communicators need to understand SEO best practices and how you can help your company potentially save millions of dollars. As an [international SEO expert](https://chrisraulf.com/), I get the opportunity to talk to all different kinds of audiences around the globe. When I talk to technical communicators, it seems to be a common theme that they aren’t involved in their company’s SEO strategy. Why is that? The reasons vary, but in general, one of the main reasons is because the technical communicators and the SEO person or group don’t talk to each other. Sadly, this does nothing except hurt customers in the long run. At a recent SEO talk for the [Rocky Mountain Chapter … - [Search Engine Optimization Tips and Best Practices for Small Businesses: What is Working Today and How](https://boulderseomarketing.com/search-engine-optimization-tips-and-best-practices-for-small-businesses/) Doing [search engine optimization](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/) (SEO) correctly can raise the visibility of your website in search engine results, lead to more traffic and ultimately increase sales from your online marketing activities. For those people working in a small business, you may be thinking about getting an SEO program started or want to take it to the next level. It’s a great way to complement your existing email marketing and other outbound marketing activities. In this blog post, I’ll cover some important strategies at a very high level. ### Identifying Target SEO Keywords Billions of Google searches are being done every day; from the weather to the nearest pizza place to the name of an auto repair shop. Google has all kinds of rich data that you can use to see how people are searching for your product or service. Tapping into this data will empower you to start crafting an SEO plan and take advantage of the “low hanging fruit” keywords that already drive traffic to a website. If you uncover these keywords and use them in your inbound marketing efforts, you have a good chance of generating more hits to your website. ### Content Marketing Content marketing is a way … - [Sell Digital Marketing Services (Or Any Service for that Matter) Like a Pro [An Expert Interview]](https://boulderseomarketing.com/sell-digital-marketing-services-like-a-pro/) ## Forrest Dombrow, Sales Consultant, Business Coach, Sales Speaker, and Author at Solve Sales, discusses his strategies to improve sales and grow a business. Are you looking to improve sales for your [digital marketing agency](https://boulderseomarketing.com/seo-company/)? If so, I highly recommend checking out the 30-minute recording interview with Forrest Dombrow, Sales Consultant, Business Coach, Sales Speaker, and Author at Solve Sales. A bit over a decade ago, I founded Boulder SEO Marketing. We started as a local SEO agency. Today, our full-service [online marketing agency](https://boulderseomarketing.com/) works with customers throughout the United States and from around the globe. Along the journey of growing our digital agency, I’m very thankful to have met people such as Forrest Dombrow. Forrest specializes in helping digital agencies sell their services, but his methodology applies to any services business. His new book is entitled “[Clone the Ace: A Battle-Tested Blueprint to Sell Digital Marketing Services Like a Pro](https://solvesales.com/book/).” It was released on March 2, 2021, and I can highly recommend it. Forrest has been in internet marketing for almost 18 years. Forrest started his own agency in 2007 with a few partners and ultimately became a sales expert. After selling his agency, Forrest began to assist other … - [SEO & AI Expert Chris Raulf to Speak at tcworld China 2024](https://boulderseomarketing.com/seo-ai-expert-chris-raulf-speak-at-tcworld-china/) ### Attendees will learn how AI can transform global content marketing with Google’s new Search Generative Experience (SGE). Denver, CO—Renowned [SEO and AI expert](https://chrisraulf.com/international-seo-consultant/) Chris Raulf, founder of Boulder SEO Marketing, a results-driven SEO agency in Denver, will be a featured speaker at tcworld China 2024 in Shanghai on May 24, 2024. His session, “[Google’s New Search Generative Experience (SGE) Is Changing Global Content Marketing at the Speed of Light. Are You Ready?](https://www.tcworld-china.cn/en/speaker/chris-raulf-2/)“, will explore the transformative power of AI on **[content marketing strategies](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/)** in a globalized landscape. **For the full program and tickets, please visit [www.tcworld-china.cn/en/tcworld-china-2024-program](https://www.tcworld-china.cn/en/tcworld-china-2024-program/)** ![AI and SEO Expert Chris Raulf tcworld China](https://boulderseomarketing.com/wp-content/uploads/2024/04/ai-and-seo-expert-chris-raulf-tcworld-china-300x167.jpeg) Raulf’s talk will explore how the rise of AI, specifically Google’s Search Generative Experience (SGE), reshapes the content marketing game. He will equip attendees with the knowledge and tools needed to craft compelling, culturally sensitive content that resonates with international audiences. Participants will gain valuable insights on how AI can: - **Elevate global content marketing efforts**: Discover how AI can optimize content for global search engines, personalize experiences for diverse audiences, and streamline content creation workflows. - **Reach new markets**: Learn strategies to leverage AI for market research and identify opportunities for international expansion. - **Engage … - [SEO + Lead Recapture: Turn Missed Website Visitors into Sales [Webinar Recording]](https://boulderseomarketing.com/seo-lead-recapture-turn-missed-website-visitors-into-sales/) #### Stop throwing away money on website visitors who disappear! This is NOT your typical boring webinar. Are you tired of watching your hard-earned SEO traffic vanish without a trace? It’s like throwing money down the drain! In this complimentary, no-fluff webinar, we’ll share actionable strategies for generating more leads and boosting sales. **Imagine if you could…** - **Unmask your anonymous website visitors**: Discover the companies that are \*already\* interested in your products or services. - **Reconnect with lost leads**: Convert those “ghost” visitors into hot prospects. - **Maximize your marketing ROI**: Stop wasting money on traffic that doesn’t convert. **Webinar details:** - **Webinar Title**: SEO + Lead Recapture: Turn Missed Website Visitors into Sales - **Date**: This webinar was originally hosted on August 28, 2024 - **Length**: 45 Minutes **By watching this webinar, you’ll learn the secrets of turning your website into a lead-generation machine:** - **The Future of SEO is Now**: Discover how AI transforms search and what it means for your business. - **Chris Raulf’s Micro-SEO Playbook**: Get the inside scoop on the proven [SEO strategies](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) that have skyrocketed his clients’ rankings. - **The ConvertAVisit Advantage**: See how this cutting-edge technology can give you a competitive edge. … - [SEO Case Study Explains How Boulder SEO Marketing Helped an Elevation Tent Manufacturer Climb 20 Positions on Google to Claim the #1 Spot](https://boulderseomarketing.com/elevation-tent-manufacturer-seo-case-study/) ### The boutique SEO agency deployed a Micro-SEO Strategy℠ for the keyword phrase “elevation tents” on Mountain Air Cardio’s homepage, and it didn’t take long for Google to notice. DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO company](https://boulderseomarketing.com/denver-seo/), is pleased to announce the publication of its latest SEO case study: [How an Elevation Tent Manufacturer Climbed 20 Positions on Google to Land the #1 Spot](https://boulderseomarketing.com/seo-case-studies/mountain-air-cardio-case-study/). The case study showcases a [Micro-SEO Strategy](https://www.youtube.com/live/enf9SV1Jy9U?feature=share)℠ the BSM team deployed for Mountain Air Cardio. This Colorado-based company manufactures elevation tents for people who want to optimize athletic performance, lose weight, or improve their cardiovascular health. The innovative tents simulate high-altitude environments and are available for customers to rent or buy. “While onboarding Mountain Air Cardio, we determined their website was in fairly good shape from a technical standpoint,” said Chris Raulf, founder & president of Boulder SEO Marketing. “On the front end, though, it needed some work.” He continued, “The homepage was a bit convoluted, for example, and it wasn’t entirely clear what the client actually provided.” ![Mountain Air Cardio Elevation Tents SEO Case Study](https://boulderseomarketing.com/wp-content/uploads/2023/04/mountain-air-cardio-elevation-tents-seo-case-study-1024x413.jpeg)After completing a comprehensive SEO audit, BSM decided that focusing on the homepage was the perfect place … - [SEO Case Study Highlights How Boulder SEO Marketing Helped an American Furniture Manufacturer Claim the Featured Snippet for “Peninsula Desk”](https://boulderseomarketing.com/seo-case-study-boulder-seo-marketing-helps-mcdowell-craig-claim-the-featured-snippet/) ### Using their proprietary methodology, the hyper-focused SEO agency got Google to consider McDowell-Craig’s page the most valuable piece of content about peninsula desks on the entire web. DENVER, Colorado – Boulder SEO Marketing (BSM), a leader among [SEO companies in Denver](https://boulderseomarketing.com/denver-seo/), is pleased to announce the publication of its latest SEO case study: [**Claiming the Featured Snippet for the Keyword “Peninsula Desk” with a Micro-SEO Strategy℠ Light**](https://boulderseomarketing.com/seo-case-studies/mcdowell-craig-seo-case-study/). The case study spotlights a hyper-focused strategy BSM deployed for McDowell-Craig, a fourth-generation company that manufactures American-made school and office furniture. After determining the most significant challenges the client was facing regarding their online presence, the BSM team got to work. [![SEO Case Study - BSM Helps McDowell-Craig Claim Featured Snippet McDowell-Craig](https://boulderseomarketing.com/wp-content/uploads/2023/03/SEO-Case-Study-Featured-Snippet-McDowell-Craig-1024x397.jpeg)](https://boulderseomarketing.com/seo-case-studies/mcdowell-craig-seo-case-study/)“Once we onboarded McDowell-Craig, we wasted no time updating their website,” said Chris Raulf, founder & president of Boulder SEO Marketing. “At the time, the site was about a decade old. Consequently, it hadn’t complied with any of Google’s Core Web Vitals algorithm updates in years.” He continued, “If we wanted to help them climb the rankings, we knew we had to address foundational technical and functional elements before we could even think about deploying an [SEO strategy](https://boulderseomarketing.com/seo-packages-the-ultimate-guide/).” While the BSM … - [SEO Case Study Highlights How BSM Helped a Dog Walking Business Boost Organic Search Traffic](https://boulderseomarketing.com/seo-case-study-bsm-helps-dog-walking-business-boost-organic-search-traffic/) ### The boutique SEO agency helped ESP Pet Specialists attract 1,200 additional visitors–and counting!–by deploying a hyper-focused Micro-SEO Strategy℠ on a location page. DENVER, Colorado – Boulder SEO Marketing (BSM), an innovative [Denver SEO](https://boulderseomarketing.com/denver-seo/) agency, is pleased to announce the publication of its latest SEO case study: **[Improving Northern New Jersey Pet Care Services: ESP Pet Specialists](https://boulderseomarketing.com/seo-case-studies/esp-pet-specialists-seo-case-study/)**. The case study discusses BSM’s hyper-focused approach to search engine optimization, which involves optimizing individual pages rather than entire websites so clients can see real results in record time. Called [Micro-SEO Strategies](https://www.youtube.com/watch?v=enf9SV1Jy9U)℠, these tactics make up BSM’s proprietary methodology. Every Micro-SEO Strategy℠ is designed to increase organic search traffic while boosting online visibility, both of which ESP Pet Specialists hoped to achieve when they first contacted BSM. “The team at ESP Pet Specialists attended a webinar I gave for [Six-Figure Pet Business Academy](https://www.sixfigurepetbusinessacademy.com/how-to-dramatically-increase-your-website-search-engine-optimization-webinar)™ a few years ago,” said Chris Raulf, founder and CEO of Boulder SEO Marketing. “That’s how they originally found us; we finally took them on as clients in 2021.” He continued, “This is one of my favorite SEO case studies because it’s built on more than a year’s worth of data. It has been so gratifying to watch their traffic … - [SEO Conference -> What Shapes SEO Today & Tomorrow | Friday SEO Tip](https://boulderseomarketing.com/seo-conference-what-shapes-seo-today-tomorrow/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [SEO Content Marketing That Converts: Driving Results for Los Angeles Businesses](https://boulderseomarketing.com/seo-content-marketing-that-converts-for-la-businesses/) ![SEO Content Marketing That Converts: Driving Results for Los Angeles Businesses](https://boulderseomarketing.com/wp-content/uploads/2025/01/AdobeStock_1211391984-1024x576.jpeg) SEO content marketing is the art of creating valuable, relevant, and consistent content to attract, engage, and retain a clearly defined audience. In today’s digital-first world, content is not just king—it’s the foundation of any successful marketing strategy. Of course, for businesses in Los Angeles, content marketing is more than just posting blogs or social media updates; it’s about crafting compelling stories, solving problems, and creating a meaningful connection with your audience. Los Angeles, a vibrant hub for diverse industries, presents both unique challenges and opportunities in content marketing. The city’s highly competitive market demands more than generic content—it requires tailored, high-quality content that speaks directly to local consumers’ needs, desires, and behaviors. With businesses from all sectors vying for attention, standing out online is essential. ### Listen to the Article: Enjoy this podcast version for easy listening. ## Defining Your Target Audience in Los Angeles In the competitive Los Angeles market, understanding your target audience is the first step toward creating effective content that resonates and converts. Businesses need to go beyond general demographics and develop detailed buyer personas to guide their content marketing efforts. These personas represent … - [SEO Costs in 2026: A Transparent Guide to Understanding SEO Pricing](https://boulderseomarketing.com/seo-costs-guide-understand-seo-pricing-models/) Search engine optimization is a complex and ever-changing field, but it can be highly effective at driving traffic to your website and boosting your bottom line. If you’re considering investing in SEO, it’s essential to understand the pricing models and factors that affect SEO service costs. **In case you don’t have time to read the entire SEO price guide, here are some key takeaways from this article:** - The cost of SEO can vary greatly depending on the size of your business, the complexity of your website, and the size of your target audience - There are three main pricing models for SEO services: monthly retainers, hourly consulting, and per-project fees - Your business’s most cost-effective pricing model depends on your specific needs and budget - When choosing an SEO agency, it’s essential to perform research and choose a reputable company with a proven track record of success. I created this SEO costs guide to help you better understand the different pricing models and the factors that affect SEO service costs. Hopefully, you can now make an informed decision about whether SEO is right for your business and how much you should expect to pay. ## First Things First: Should … - [SEO for Home Builders: What 30 Years in This Industry Has Taught Me About Why Great Contractors Go Invisible Online](https://boulderseomarketing.com/seo-for-home-builders/) I had a conversation recently that I’ve had probably a hundred times. A general contractor with twenty years in business. A portfolio that speaks for itself: custom homes, high-end remodels, the kind of craftsmanship that generates referrals without asking. They recently paid to have their website redesigned by someone competent. It looks great. When I pulled up Google and searched “general contractor” plus their city, they were ranking at position 95. Yes, that’s page 10 on Google. Nobody will go there. The calls are going to someone else. !["Great work doesn't guarantee visibility"](https://boulderseomarketing.com/wp-content/uploads/2026/04/1-1-1024x572.jpg) I decided to write this post because it feels like Groundhog Day. I have this conversation over and over again with home builders and general contractors from California to Connecticut, and it’s almost always the same set of issues. Beautiful website. No traffic. No leads. A web designer who meant well and had no idea what Google actually requires. And a business owner who has spent money on “SEO” before with nothing to show for it. If you’re a home builder or general contractor reading this and already nodding: you’re in the right place. ## Before You Keep Reading If you already know your website isn’t working … - [SEO Packages for Small Businesses | Five Things You Absolutely Need to Know](https://boulderseomarketing.com/seo-packages-for-small-business/) # SEO Packages for Small Businesses | Five Things You Absolutely Need to Know ###### THE DEFINITIVE GUIDE ON SMALL BUSINESS SEO PACKAGES -   What exactly are SEO packages for small businesses? -   How much should I pay for an SEO package for my small business? -   How do I find an agency that can meet my small business SEO needs? -   What should an SEO package for a small business include? -   What kind of results can companies expect from small business SEO packages? [Contact Us](/contact/) ![SEO PACKAGES](https://boulderseomarketing.com/wp-content/uploads/2022/11/banner-img.png) ![First Things Small Business](https://boulderseomarketing.com/wp-content/uploads/2022/11/Small-Business-1-1.jpg) ## First Things First; What Is A Small Business? Let’s briefly clarify what a small business is. Generally described as a business with fewer than 500 employees, the [Small Business Administration](https://www.sba.gov/blog/does-your-small-business-qualify) (SBA) SBA defines a small business as: - As a for-profit business - A company that has a place of business in the United States - A business that operates primarily within the U.S. or makes a significant contribution to the U.S. economy through payment of taxes or use of American products, materials or labor - A business that is independently owned and operated - A business that is not dominant … - [Should I Use Hyphens In My SEO Keywords? | Friday SEO Tip](https://boulderseomarketing.com/should-i-use-hyphens-in-my-seo-keywords/) - [Small Changes Can Make A Huge Impact | Friday SEO Tip](https://boulderseomarketing.com/small-changes-make-huge-impact/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Social Media 101: 3 Tips to Drive Engagement Through Community Management](https://boulderseomarketing.com/social-media-marketing-strategy-convert-followers-to-customers/) As social media marketing increasingly becomes etched into the modern digital marketing landscape, so is the importance of maintaining your channels. So many businesses create social media content, but they use the “set it and forget it” mentality. This is where companies are missing the mark. When it comes to implementing a successful [social media marketing strategy](https://boulderseomarketing.com/seo-packages/), business owners and marketing professionals need to consider how important it is to not only create great content for their channels but to also communicate and interact with their audience. Do you respond to people asking questions and commenting on your social media pages? If you respond, then you are performing the art of community management. As a [social media community manager](https://www.huffpost.com/entry/community-manager_b_4670747), it is important to provide leadership within your industry. People are following your page for a reason, and to pique the interest of your followers, you should consider three things with your social media strategy. ## 1. Engagement ![Social Media Marketing](https://boulderseomarketing.com/wp-content/uploads/2018/10/social-media-marketing-services2-1024x576.jpg) So you just added a new Facebook fan or a follower on your Twitter handle, or maybe someone commented on your LinkedIn post – now what? As a community manager, you want to engage with your audience. Think of your … - [Social Media Marketing Stardom in 5 Easy Steps](https://boulderseomarketing.com/social-media-marketing-stardom-in-5-easy-steps/) When thinking about launching an engaging and “lead-generating” social media strategy, you have to carefully consider the wide variety of social media networks out there that your customers and potential customers are using or will be using at some point in the future. When creating your social media strategy, make sure to [create buyer-persona profiles](https://buyerpersona.com/buyer-persona-templates-free-download "How to create a buyer-persona profile") and include information about the days, or times of the days, when your target audience is most likely to frequent the respective social media networks of their choice. ## 1. Selecting the Social Media Networks That Are Right for Your Business When deciding which social media networks to utilize for your business, it is important to carefully select those that will most benefit your business within the context and limitations of your particular business strategy. The size of your business, number of followers, target market of customers, and related industry for your business all play a role in deciding which social media sites will best suit your business: - Facebook has certainly become one of the most widely used social media outlets, and provides opportunities for companies to connect with customers on a daily basis as they browse their … - [SocialAppsHQ Names Boulder SEO Marketing One of the Best SEO Agencies in Denver](https://boulderseomarketing.com/boulder-seo-marketing-named-one-of-the-best-seo-agencies-in-denver/) ### The hyper-focused Denver SEO agency was recognized for its proprietary SEO methodology, which delivers real results in record time. DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused [Denver SEO company](https://www.google.com/maps/place/BSM+-+A+Denver+SEO+Company/@39.7069002,-104.9344136,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x8ce9c6fc54f65292!8m2!3d39.7069002!4d-104.9344136), is proud to announce it has been named one of the “Best SEO Agencies in Denver” by SocialAppsHQ. A leading authority in the digital marketing world, SocialAppsHQ included BSM on its list because of the agency’s unwavering commitment to excellence in search engine optimization. All of the SEO agencies that made the cut may be viewed here: [https://www.socialappshq.com/seo/best-agencies/usa/denver/](https://www.socialappshq.com/seo/best-agencies/usa/denver/) [![Boulder SEO Marketing Named Best SEO Agency in Denver](https://boulderseomarketing.com/wp-content/uploads/2023/10/Boulder-SEO-Marketing-Named-Best-SEO-Agencyin-Denver-300x300.png)](https://www.socialappshq.com/seo/best-agencies/usa/denver/)BSM founder Chris Raulf expressed his gratitude and enthusiasm for the recognition, stating, “At BSM, we believe in the power of SEO because we’ve seen firsthand how impactful it can be. We’re honored to be named one of the [best SEO agencies in Denver](https://boulderseomarketing.com/denver-seo/).” He added, “Our team is driven by the determination to help clients succeed, and this achievement validates our approach to the ever-evolving world of search engine optimization.” Being named one of the “Best SEO Agencies in Denver” is a significant milestone for BSM, a company with a long-standing reputation for its digital marketing expertise. This distinction underscores the … - [Start Showing Your Products on the Shopping Tab | Friday SEO Tip](https://boulderseomarketing.com/showing-your-products-on-the-shopping-tab/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [Stay in the Know: SEO News Roundup on the Latest Updates | Friday SEO Tip](https://boulderseomarketing.com/stay-in-the-know-seo-news-roundup-on-the-latest-updates/) It’s been a busy month for the SEO field! Stay in the know with this SEO news roundup. Instead of a single tip this week, we’ve got a news roundup for you. - [Step Aside, SEO: Generative Engine Optimization (GEO) Is Here](https://boulderseomarketing.com/what-is-generative-engine-optimization/) Ever since search engines became a part of daily life, [search engine optimization (SEO)](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/) has been crucial for boosting online visibility. The landscape is shifting now, though, and a new concept has emerged: [Generative Engine Optimization](https://searchengineland.com/what-is-generative-engine-optimization-geo-444418) (GEO).  Unlike traditional SEO, GEO aims to optimize content for AI-driven search engines, which prioritize context, intent, and conversational responses. In other words, GEO presents an exciting opportunity to maintain competitive visibility in a world where AI is taking over search. Stay ahead by embracing this transformation.    ## What Is Generative Engine Optimization?   As search engines like Google evolve, they are becoming more reliant on artificial intelligence to generate content directly from web pages. GEO focuses on aligning content with the algorithms that drive these AI-based search results. It’s not just about optimizing for keywords anymore; GEO emphasizes creating content that answers questions, delivers context, and understands user intent in a more conversational way. The shift from human-driven search results to AI-generated content is significant. With GEO, content creators must think about how their content interacts with AI models that pull information from multiple sources, summarize it, and present it as direct answers to users. As this technology grows, businesses that adapt … - [Struggling With Google Business Verification? Let Me Help! | Friday SEO Tip](https://boulderseomarketing.com/struggling-with-google-business-verification-let-me-help/) Verifying your Google Business Profile is critical for succeeding in the digital age. Learn how to do so in this week’s tip, so you can boost rankings. - [Successful SEO Marketing Starts With The Right Keywords](https://boulderseomarketing.com/successful-seo-marketing-starts-with-the-right-keywords/) To be a successful marketer today, you need to understand how [search engine optimization (SEO)](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/) works in getting your company to show up in the search results of your customers’ search engine activity. The first step in creating a successful SEO strategy is to understand what keywords your customers are using to look for your product or service. Once you know what these keywords are, you can build an effective content marketing strategy around these keywords. Essentially, a high-quality content marketing strategy allows you to educate Google about the keywords your business should be found for in online searches by the right customers. I recently presented a webinar on [keyword research for SEO](https://boulderseomarketing.com/seo-keywords-step-by-step-keyword-research-guide/). In this 30-minute webinar, I covered what SEO keyword research is, how to research keywords using tools, described the keyword mapping process, and more. I invite you to watch the webinar recording at your convenience: If you don’t have time to watch the webinar right now, here are a few highlights. ## **What Are SEO Keywords?** A keyword is a word or string of words that people type into Google when searching for something. One or two words strung together are called ***short-tail keywords*** and three or more … - [Take Advantage of Free Online Digital Marketing Courses](https://boulderseomarketing.com/seo-training-denver-boulder/) Our world changed dramatically overnight with the spread of the COVID-19 virus. As it raced its way across the globe, we saw strict guidelines put in place to slow the spread of the coronavirus. As a result, many businesses across the world are suffering and will continue to do so for the foreseeable future. Even with vaccines now being available, it is predicted that the world will have to deal with a long and painful economic recovery. However, we’ve had recessions before, and the economy will stabilize and thrive hopefully sooner than later again. As economies around the globe a gaining strength again, your business should be ready too. In fact, now is probably the best time to get your digital marketing plan in place or step it up a notch if you already have one. Yes, it comes with a cost, but your competitors will take your business if you don’t. Companies that have a robust online presence and an active [digital marketing strategy](https://boulderseomarketing.com/digital-marketing-strategies/ "Meet The Digital Marketing and Search Engine Optimization Strategy That Will Produce Leads and Sales for Your Business for Years to Come") will have a better chance to thrive in the post-COVID-19 economy. Take advantage … - [Take Advantage of Google Merchant Center Next & More | Friday SEO Tip](https://boulderseomarketing.com/take-advantage-of-google-merchant-center/) If you sell products in-store or online, use Google Merchant Center Next. When you do so, you’re sharing information directly with the search engine giant. - [Tech SEO Case Study Explains How Boulder SEO Marketing Helped a Managed IT Service Provider Dominate the Local Landscape](https://boulderseomarketing.com/tech-seo-case-study-explains-how-boulder-seo-marketing-helped-a-managed-it-service-provider-dominate-the-local-landscape/) ### A pioneer in the digital marketing sphere, the SEO agency used its proprietary methodology to help the IT company score the #1 position for critical keyword phrases like “Denver IT service.” DENVER, Colorado – Boulder SEO Marketing (BSM), a boutique [Denver SEO agency](https://goo.gl/maps/wGFcSN534EaKYJU68), is proud to unveil its latest case study: [Unlocking the #1 Position: How NOYNIM IT Solutions Dominated for “Denver IT Services](https://boulderseomarketing.com/seo-case-studies/seo-for-it-companies-a-customer-case-study/).” The latest in a series of [SEO case studies](https://boulderseomarketing.com/seo-case-studies/) published by BSM, this illuminating resource focuses on SEO for IT companies. Specifically, it highlights BSM’s instrumental role in catapulting NOYNIM IT Solutions, a local managed service provider, to the coveted top position on Google for “Denver IT Services.” [![Noynim Tech Seo Case Study](https://boulderseomarketing.com/wp-content/uploads/2023/11/noynim-tech-seo-case-study-300x166.jpeg)](https://boulderseomarketing.com/seo-case-studies/seo-for-it-companies-a-customer-case-study/)In the fiercely competitive digital landscape, SEO for IT companies has never been more vital. BSM specializes in serving the distinct needs of tech enterprises, and the success of NOYNIM’s tailored [Micro-SEO Strategy](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/) demonstrates the agency’s prowess in delivering outstanding results. Founder and President of BSM Chris Raulf shared his insights about this pivotal achievement: “This tech SEO case study explains how our strategy propelled NOYNIM to the first position for an incredibly relevant and highly competitive keyword phrase.” He continued, “We took a … - [Technical Writing and Search Engine Optimization: Six Tips to Boost Sales and Decrease Costs](https://boulderseomarketing.com/6-seo-tips-for-technical-communicators/) [Search engine optimization](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/) (SEO) is the process of increasing traffic to a website by applying best practices that help display your website in organic search results for target SEO keywords and phrases on search engines such as Google, Bing, and Yahoo. The higher up on the page you land in organic (aka natural or non-paid) search results, the more likely that people will click through to your website. Thus, the goal of optimizing a website for organic search is to increase website traffic that, in turn, converts visitors to customers or that helps them solve a problem so that they don’t have to call tech support. Over the last five years or so, SEO has become very complex and also quite technical. Search engines continue to refine and evolve their algorithms to combat the so-called “black hat SEO strategies.” For additional information about the latest Google algorithm updates, make sure to read an article entitled [*How to Make BERT (Google’s Latest Algorithm Update) Your Best Friend*](https://boulderseomarketing.com/mastering-digital-marketing-and-seo/). ## Technical Writers Need to Understand the Basics of SEO ![Technical Writing and SEO](https://boulderseomarketing.com/wp-content/uploads/2019/06/content-marketing-solutions-sm.jpg) Are you a technical writer? If so, have you heard of [TCLoc](https://mastertcloc.unistra.fr/)? It’s a career-oriented Master’s program in Technical Communication … - [The #1 Tool We Use for Smarter Keyword Research](https://boulderseomarketing.com/the-1-tool-we-use-for-smarter-keyword-research/) Use top keyword research tools like those from SE Ranking to ensure your content targets the right audience with data-driven precision. Learn more here! - [The Basics of Search Engine Optimization: A Quick Guide to Google SEO](https://boulderseomarketing.com/a-quick-guide-to-getting-started-in-search-engine-optimization/) ## What Is SEO? [Search engine optimization](https://boulderseomarketing.com/what-is-search-engine-optimization-SEO/), or SEO, makes your website more appealing to search engines like Google. It’s as much an art as it is a science and remains a pillar of any successful marketing strategy in the digital age. Most people will start searching online, whether looking for a four-tier wedding cake or a rapid oil change. When you consider your own search habits, chances are you almost always select one of the top results, and it becomes clear just how valuable high rankings can be. If you want more traffic, your site must appear in one of the top organic positions. This is where SEO comes into play. SEO drives more people to your site, leading to more leads, customers, and revenue. If you’re new to SEO, organic isn’t just a health food fad. Regarding rankings, organic refers to interactions through non-paid search engines. These interactions are fueled by quality interest from real people who readily seek to consume your content or services. Getting people to your site through [organic search](https://www.searchenginejournal.com/what-is-organic-search/466746/) usually means higher conversion rates. But it doesn’t just happen. Google’s algorithm consists of hundreds of main ranking signals (and thousands of sub-ranking signals). Pretty … - [The Complete AI SEO Playbook for Business Transitions](https://boulderseomarketing.com/the-complete-ai-seo-playbook-for-business-transitions/) When a Colorado healthcare practice contacted Boulder SEO Marketing last month, they were facing a critical decision. Continue struggling with insurance limitations or pivot to a cash-pay model. They thought their biggest challenge would be the transition itself. They were wrong. Their biggest challenge was maintaining their digital presence during the change. This Denver-area practice had $175,000 in monthly overhead and patients booked solid until October. They represent a growing trend across Colorado’s business landscape: successful companies forced to reinvent their operational models to survive and thrive. Most business transition guides focus on succession planning, estate transfers, and merger logistics. What’s missing is guidance for the modern reality: operational model pivots that require maintaining customer relationships, online visibility, and revenue streams while fundamentally changing how you do business. As [one of Denver’s top SEO agencies](https://boulderseomarketing.com/denver-seo/), we’ve spent years helping Colorado businesses navigate these digital challenges. Our team has developed what we call the AI SEO Framework for Business Transitions. This approach has helped companies maintain and often improve their online presence while executing major operational changes. In this guide, we’ll walk you through exactly what we discovered with that Colorado healthcare practice, the specific strategies we recommended, and the framework … - [The Future of AI-Powered Web Development: Inside Duda’s Revolutionary Platform with CEO Itai Sadan](https://boulderseomarketing.com/the-future-of-ai-powered-web-development/) The landscape of web development and SEO is evolving at breakneck speed, and few understand this better than the leaders who are actively shaping that future. In a recent episode of my [AI SEO Insighter podcast](https://chrisraulf.com/podcast/), I had the privilege of sitting down with [Itai Sadan](https://www.linkedin.com/in/itaisadan/), CEO and co-founder of [Duda](https://www.duda.co/), who is based in Louisville, Colorado, alongside my business partner, [Daniel Burns](https://www.linkedin.com/in/professionalwebsitedesign/), COO of Boulder SEO Marketing. What emerged from our conversation was a fascinating glimpse into how AI is not just changing what we build, but fundamentally transforming how agencies operate, how websites perform, and how businesses connect with their customers in an AI-driven search landscape. ****   ## **From Mobile-First to Agency-First: Duda’s Strategic Evolution** Here’s something that immediately caught my attention about Duda’s journey—and it’s a lesson every business owner should understand. Back in 2010, when Duda started as “Duda Mobile,” they were solving the immediate problem of mobile optimization. But what separated them from the pack wasn’t just their technical solution; it was their willingness to make a bold strategic pivot. “We realized that about 50% of our users were agencies,” Itai explained during our conversation. “Most platforms were very SMB focused, not thinking about … - [The Future of SEO is Social (And SE Ranking Just Proved It) | Friday SEO Tip](https://boulderseomarketing.com/the-future-of-seo-is-social-and-se-ranking-just-proved-it-friday-seo-tip/) Chris Raulf breaks down how SE Ranking’s acquisition of Planable signals a big shift in how social media should be integrated into a strong SEO strategy today. - [The Hidden LinkedIn SEO Gem: LinkedIn’s New Service Feature You Need to Know | Friday SEO Tip](https://boulderseomarketing.com/the-hidden-linkedin-seo-gem-linkedins-new-service-feature-you-need-to-know-friday-seo-tip/) AI and SEO expert Chris Raulf reveals the free LinkedIn Company Page strategy that ranks #1 in Google alongside websites. Watch this week’s tip to learn more! - [The Importance of Customer Case Studies | Friday SEO Tip](https://boulderseomarketing.com/the-importance-of-customer-case-studies/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [The Importance of Migrating to GA4 | Friday SEO Tip](https://boulderseomarketing.com/the-importance-of-migrating-to-ga4/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [The Only PPC Platform I Recommend for Events | Friday SEO Tip](https://boulderseomarketing.com/the-only-ppc-platform-i-recommend-for-events/) Eventbrite Ads completely changed how I view PPC. In this week’s tip, I share how we attracted hundreds of webinar signups at only cents per click. - [The Real SEO Timeline That Separates Real Results From Hype | Friday SEO Tip](https://boulderseomarketing.com/first-six-months-seo-agency-results/) Stephane Mongeon walks you through the real timeline for SEO results, what to expect from your agency, and red flags to watch out for. Watch the full tip now! - [The ROI of SEO Packages: How to Measure Success](https://boulderseomarketing.com/how-to-measure-the-roi-of-seo-packages/) ![Roi Return On Investment With Graph And Gold Coin](https://boulderseomarketing.com/wp-content/uploads/2025/02/Measuring-SEO-ROI_-A-Guide-to-Success-768x427.jpeg) Investing in SEO is one of the smartest decisions a business can make. Unlike paid ads that stop delivering the moment you pause spending, SEO builds momentum, helping your website attract customers around the clock. But how do you know if your SEO package is truly delivering results?  Measuring the return on investment (ROI) of SEO can feel challenging because it doesn’t produce instant outcomes. Rankings shift gradually, traffic accumulates over time, and conversions often stem from multiple touchpoints. However, by tracking the right metrics and setting clear expectations, businesses can confidently assess the impact of their SEO strategy. This guide breaks down the key indicators of SEO success, explains how to connect organic growth to revenue, and outlines realistic timeframes for seeing measurable results. Whether you’re evaluating a current [SEO package](https://boulderseomarketing.com/seo-packages-the-ultimate-guide/) or considering a new one, understanding these factors will help you make informed decisions that lead to long-term gains. # Understanding SEO ROI  SEO ROI isn’t just about rankings—it’s about how search visibility translates into business growth. At its core, it’s a calculation of the revenue generated from organic traffic compared to the cost of SEO services.  Unlike pay-per-click … - [The Ultimate Guide to Local SEO Keyword Research: How I Actually Do It in the AI Era](https://boulderseomarketing.com/finding-the-right-local-seo-keywords/) ## TL;DR This is the complete local SEO keyword research methodology my team and I run for local service business clients across the country. It’s written for business owners and marketers who want to capture the keywords that drive actual phone calls and leads, not just impressions, in both Google and the new AI search engines. Read it end to end for the full method, or skim the highlights below. - 8 or 9 out of 10 local service businesses get keyword research wrong from day one. The cost of those mistakes is higher than ever in the AI search era. - Start with your own Google Search Console data. The highest-leverage keyword opportunities are the sleeping giants already in your data, not new keywords you haven’t found yet. - Build your seed list across three layers: service terms, modifiers, and geography (cities AND neighborhoods). - Don’t stuff “near me” into your website content. That’s a Google Business Profile optimization play, not a content play. - Use SE Ranking for volume and difficulty, Google Keyword Planner for free baseline data, and Google Trends for seasonality and geographic validation. - Most local service businesses only need 20 to 40 keywords to … - [The Ultimate Guide to Time-Sensitive Legal SEO: How to Dominate Fast Before Your Competition Wakes Up](https://boulderseomarketing.com/the-ultimate-guide-to-time-sensitive-legal-seo/) **Author:** [Chris Raulf,](https://www.linkedin.com/in/chrisraulf/) Founder, CEO & Chief Visionary Officer, Boulder SEO Marketing **Editor & Fact-Checker:** [Daniel Burns](https://boulderseomarketing.com/our-team/daniel-burns/ "Daniel Burns"), COO & Chief Strategist, Boulder SEO Marketing --- ## Executive Summary TL;DR – What You’ll Learn: **Not Sure Where to Start?** If you’re facing a time-sensitive legal opportunity and don’t have time to read this entire guide, [**schedule a no-strings-attached conversation**](https://boulderseomarketing.com/contact/) with me. I’ll assess your situation, explain what’s possible, and give you honest guidance whether we work together or not. Sometimes a 30-minute conversation saves months of trial and error. **The Speed-Quality Paradox Solved:** Traditional SEO takes 6-12 months. Time-sensitive legal opportunities (mass torts, class actions, emerging litigation) give you a maximum of 3-6 months before big firms dominate. BSM Copilot—our proprietary AI system—compresses 11-15 weeks of research into days while maintaining Google-safe quality through human-AI collaboration. **Rapid Authority Building:** E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) usually takes 18-24 months to build. We deploy a multi-channel strategy that includes expert roundup contributions, strategic digital PR, podcast placements, speaking engagements, and verified backlink acquisition. This approach allows us to get law firms published on high-authority sites within weeks, creating the topical authority that defends against competitors with massive domain authority. **Multi-Platform Domination … - [This Free AI tool Turns Text Into Visuals That Pop | Friday SEO Tip](https://boulderseomarketing.com/this-free-ai-tool-turns-text-into-visuals-that-pop/) Impressions are rising, but traffic isn’t. Learn to track AI Overviews, build EEAT, and get cited inside AI search results. Watch to learn more! - [This SEO “Hack” Still Works—And Google Loves It | Friday SEO Tip](https://boulderseomarketing.com/this-seo-hack-still-works-and-google-loves-it/) Backlinks still matter—if done right. Learn how to use LinkedIn posts and comments to earn high-quality links and build topical authority. Watch this week’s tip! - [Three GEO Signals Driving AI Overview Citations Right Now | Friday SEO Tip](https://boulderseomarketing.com/youtube-featured-eeat-geo-visibility/) YouTube is the most cited resource in Google AI Overviews. Learn how Featured.com and your Google Knowledge Panel build GEO authority. Watch the full tip now! - [Time to Adjust Your Strategy Post-Google’s March 2024 Update | Friday SEO Tip](https://boulderseomarketing.com/time-to-adjust-your-strategy-post-googles-march-2024-update/) Google has finally finished rolling out its March 2024 core update. Evaluate how your rankings were affected, and then consider how to adjust your SEO strategy. - [Tips and Tools to Ensure Your Website is Mobile-Friendly](https://boulderseomarketing.com/tips-and-tools-to-ensure-your-website-is-mobile-friendly/) I think we can all agree on the importance of a website to a business as a channel for lead generation, sales, branding, awareness, education and more. The days of people calling a business as a first point of contact are long gone; people want to search online when it’s convenient for them. It used to be enough to have a website for your online presence, but with [more people now performing searches on their mobile devices](https://www.comscore.com/Insights/Blog/Number-of-Mobile-Only-Internet-Users-Now-Exceeds-Desktop-Only-in-the-U.S) than on a desktop devices, being mobile-friendly has become a necessary extension of your business. In fact, being mobile-friendly has become so important in the eyes of Google that in May 2016, they [released a second major mobile-friendly update](https://searchengineland.com/googles-mobile-friendly-algorithm-boost-rolled-249357) to their algorithm to give more weight to the mobile signal. If your website isn’t mobile-friendly, it may have gotten demoted. If your website is mobile-friendly, chances are that you can still learn some new things about your website to increase your mobile friendliness by using some of the free tools which I’ll describe in this blog post. I frequently use these tools when I do a quick SEO audit with someone. ## Accelerated Mobile Pages (AMP) Let’s briefly talk about [Accelerated Mobile Pages](https://amp.dev/about/how-amp-works?referrer=ampproject.org) … - [Today’s (“Black Hat”) Link Building Strategies Will Hurt You Tomorrow [Here’s How to Do It the Right Way]](https://boulderseomarketing.com/seo-link-building-strategies/) ## Still paying for backlinks? Google pays close attention to your website’s link building strategy and will eventually penalize your site. Since its humble beginnings, Google has used links to rank web pages. In fact, the quality—and quantity—of a page’s links was once the only ranking signal the search engine evaluated. While Google has since added [more than 200 unique factors to its algorithm](https://www.google.com/search/howsearchworks/algorithms/), links remain one of the most heavily weighted to this day. If you currently work with an SEO agency, then you’re most likely aware that acquiring backlinks is part of the [monthly SEO package](https://boulderseomarketing.com/seo-packages-the-ultimate-guide/) that you’ve signed up for. But do you know how the agency acquires these backlinks for your website? I attended an SEO online roundtable discussion yesterday and was shocked to learn that many agencies still buy links for their customers. It’s against [Google’s Webmaster Guidelines](https://developers.google.com/search/docs/advanced/guidelines/webmaster-guidelines) and will catch up with the website sooner than later. Link building (or *link earning* as we prefer to say) takes time, resources, and knowledge, and yes, it’s still required in order to rank at the top in Google. In other words, every successful SEO strategy should include a link building component. During a recent Lunch & … - [Top 6 Reasons Why Your Online Store Needs Ecommerce SEO](https://boulderseomarketing.com/ecommerce-seo-services-boost-sales/) Do online stores need [eCommerce SEO services](https://boulderseomarketing.com/ecommerce-seo-services/) to drive traffic to their sites? The answer is simply, unequivocally, YES. Why? Here are six reasons. ### 1. Ecommerce SEO Boosts Online Sales According to [Advanced Web Ranking](https://www.advancedwebranking.com/ctrstudy/), nearly 60% of all the clicks on the first search engine results page (SERP) go to the first five organic (i.e., non-ads) results. Listings #6-10, which are still on the first page, receive considerably fewer clicks than the top five results. You want to land on the first page, and ideally, in spots #1-5. By implementing an effective SEO plan, you’ll have a much better chance of consumers clicking on your listing, thus driving traffic, and ultimately, sales. After all, the odds are pretty slim that someone searching for “boys green t-shirt” will go to the fifth results page, much less the second. ### 2. Ecommerce SEO: One of the Least Expensive, Yet Most Effective Oline Marketing Strategies There’s no question that [SEO costs money](https://boulderseomarketing.com/seo-packages-the-ultimate-guide/). However, other marketing strategies such as Pay-Per-Click (PPC) and influencer marketing usually require a much more significant investment. Why? With PPC, you run a campaign for a certain amount of time, and you’re going to have to pay for … - [Top 8 Ways to Bulletproof Your SEO Strategy in 2020](https://boulderseomarketing.com/top-ways-to-bulletproof-your-seo-strategy/) You’ve probably heard the terms – Penguin, Panda, RankBrain, which are the names of some of [Google’s major algorithm updates](https://www.searchenginejournal.com/google-algorithm-history/). In addition to the significant algorithm updates, Google makes smaller updates to the tune of an average of twice a day. But don’t worry about staying up-to-date with all the latest changes. It’s just not possible, and it’ll drive you crazy. [Search engine optimization (SEO)](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/) is a long term investment and if done right, SEO usually yields results for months, if not years, to come. While you can’t control Google’s algorithm updates, what you can control is your company’s SEO strategy. It’s probably the single most important thing for getting your website to rank at the top of the search engines. And if done right, it is indeed the gift that keeps on giving. As with most things in life, the more effort you put into it, the higher the return on your investment. Once your website ranks at the top of Google, you’ll see a steady stream of potential customers coming to your website through organic (aka natural or non-paid) search. I hope that the tips provided in this article will help you implement a winning SEO plan without … - [Top Ways to Boost Your Social Media Strategy [Webinar Recording]](https://boulderseomarketing.com/boost-your-social-media-strategy-in-2019/) Many companies still see [social media marketing](https://boulderseomarketing.com/seo-training/) as something they “also” have to do. Very little thought is put into creating a strategy that’s actually designed to increase brand recognition, lead generation, and sales. In fact, frequently the newest and lowest paid intern ends up being in charge of a company’s social media effort since they usually know a thing or two about tweeting, posting to Facebook, sharing cool pictures on Pinterest, Instagram, and more. If done right, a well-planned out and executed social media marketing strategy will not only get a business increased exposure, new likes, and followers, meaningful interactions with their target audience, high-quality referral traffic to their website, but it will also generate leads and ultimately boost sales. ![Boost sales with social media marketing](https://boulderseomarketing.com/wp-content/uploads/2018/11/boost-sales-social-media-marketing-1024x221.png) ## Webinar Recording This hour-long webinar was presented by Ginny Hampton, Social Media Specialist at SocialSEO, and Boulder SEO Marketing founder Chris Raulf. You’re invited to view the recording at your convenience: ## ## Who Should Watch this Webinar? Without a clear plan on how to best connect and interact with your potential customers on social media, and how to track and evaluate key metrics, you’ll waste time, resources, and efforts. If you’re … - [Transcreate Your Keywords And Put them To Work | Friday SEO Tip](https://boulderseomarketing.com/transcreate-your-keywords/) - [Translation, Multilingual Customer Support, and International SEO [Expert Interview]](https://boulderseomarketing.com/boost-sales-international-seo-translation-customer-support/) ## Expert Interview with Kaarina Kvaavik, Chief Business Officer and Co-founder of Language I/O Are you a digital marketing professional and tasked with helping expand your business to international markets? If so, I invite you to watch the 30-minute recording of the interview with Kaarina Kvaavik, chief business officer and co-founder of Language I/O. As an [international SEO expert](https://chrisraulf.com/international-seo-consultant/), I regularly host online educational events that help companies implement local, national, and global expansion strategies. In October of 2020, I co-moderated an online panel discussion that also featured Language I/O CEO Heather Shoemaker. This web panel was entitled “[New(ish) Applications of Artificial Intelligence (AI) in Content Creation and Localization](https://youtu.be/73HpJ3ZdzOE)” and I was blown away by the information that Heather shared, so I decided to dig a bit deeper. I ultimately ended up connecting with Kaarina for this insightful follow-up interview. Throughout this 30-minute interview, I was able to ask Kaarina a series of six questions regarding advice in the translation, localization, and digital marketing world. You’ll find the questions and a summary of Kaarina’s answers below. Still, I certainly hope that you’ll find the time to view the 30-minute recording of our interview: ### ### 1. Why do marketers need … - [Two AI Tools I Can’t Live Without (And They’re Not SEO Tools) | Friday SEO Tip](https://boulderseomarketing.com/two-ai-tools-i-cant-live-without/) AI SEO Expert Chris Raulf shares two unexpected AI tools that are revolutionizing his productivity. Watch this week's tip to learn more! - [Two Cool Search Console Updates for Ecommerce Businesses | Friday SEO Tip](https://boulderseomarketing.com/two-cool-search-console-updates-for-ecommerce-businesses-friday-seo-tip/) There are two new updates for ecommerce businesses on Google Search Console. Learn how to take advantage of them here so you can tweak your SEO strategy. - [Two Upcoming Events and an SEO Trick for Multilingual Sites | Friday SEO Tip](https://boulderseomarketing.com/two-upcoming-events-and-an-seo-trick-for-multilingual-sites/) Google Trends is an essential tool when it comes to supporting your SEO efforts. See how to use it strategically here—and then sign up for our hands-on webinar! - [Two-day Search Engine Optimization Certification Classes Offered in Denver and Boulder, Colorado](https://boulderseomarketing.com/two-day-seo-certification-classes-offered-in-denver-and-boulder/) Do you have a pretty good understanding of search engine optimization (SEO) but are interested in advancing your knowledge to really make a difference for your business? Our two-day, hands-on, [SEO training](https://boulderseomarketing.com/seo-training-course/) may be a great fit for you! You will learn the entire methodology that has helped many of our students and customers boost sales from their online marketing activities. ## Two-day SEO Certification Training In our new two-day SEO certification training classes offered in both Denver and Boulder, Colorado, we’ll help you learn how to create a powerful SEO plan to increase brand awareness, gain a competitive advantage, and ultimately increase sales. You can begin implementing our methodology the day you return to work. Leave our class energized and ready to put what you’ve learned into action! Implementing SEO best practices takes time to see results, but if you keep after it, you will see improvements. One of our students implemented our methodology and she reported that she was able to **increase organic search traffic from Google by over 100% in less than a year**. ![Digital Marketing Success](https://boulderseomarketing.com/wp-content/uploads/2015/08/Denovo-Google-Increase-1024x489.png) Another one of our students was able to **increase revenues from online sales, year-over-year, by nearly 200%, directly related to an … - [Understanding Site Links | Friday SEO Tip](https://boulderseomarketing.com/understanding-site-links/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Understanding Your Website’s Health: A Quick Guide to SEO Audits](https://boulderseomarketing.com/seo-audit-what-is-it-and-do-i-need-one/) Whether you’re a seasoned webmaster or just starting out in the digital waters, understanding the ins and outs of SEO audits is essential for unlocking your site’s full potential. But what is an SEO audit? An SEO audit examines a site’s optimization status so you can take actionable steps to improve its visibility and, hopefully, climb the rankings on the search engine results pages (SERPs). It is like performing a check-up to ensure your site performs at its best. Think of it as a detailed inspection of your site’s health, pinpointing what’s working well and what needs a little TLC to reach its full potential. With an SEO audit, you can: - **Boost search engine visibility**: By identifying and fixing errors on your site, you can increase your chances of ranking higher in search results, making it easier for potential customers to find you. - **Increase organic traffic**: As your site climbs the search engine rankings, you’ll attract more organic traffic, meaning people will find you naturally through their online searches. - **Enhance user experience**: As long as it’s comprehensive, even a free SEO audit tool will consider various factors, including speed, mobile-friendliness, and content quality, to ensure your site … - [Unlock the Power of Google Ads in 2025: Maximize Your Revenue Like Never Before [PPC and Google Ads Webinar Recording]](https://boulderseomarketing.com/webinar-google-adwords-ppc-crash-course/) - - ## Discover game-changing new features, tools, and strategies in Google Ads to drive exponential growth for your business. Digital marketing waits for no one — and that’s especially true for Google Ads. With new features rolling out in 2025, it’s time to up your game, sharpen your skills, and turn every click into cash. If you’re ready to outsmart the competition and scale your business, you need to master these updates. From AI-powered bidding strategies to enhanced audience segmentation, these features will help you get the most out of every ad dollar. Ready to unlock Google Ads’ full potential? You’re invited to watch the recording of this exclusive webinar to help you understand the latest updates and how to make them work for you.  In this PPC webinar recording, host Chris Raulf and presenters Simon Golding and Shawn Denney guide you through the latest Google Ads updates, share actionable strategies to increase ROI and show you how to turn clicks into revenue-generating conversions. https://www.youtube.com/watch?v=C5Fh8j1SDbU&t=25s ## About the Google Ads and PPC Webinar - **Webinar title:** Unlock the Power of Google Ads in 2025: Maximize Your Revenue Like Never Before - **Date and time of recording:** The live webinar was … - [Unlocking Local SEO Success Join Our Webinar! | Friday SEO Tip](https://boulderseomarketing.com/free-webinar-multi-location-seo-strategy-dominating-markets-friday-seo-tip/) Daniel Burns announces Boulder SEO Marketing's upcoming Local SEO webinar on October 7th, sharing the proven multi-location strategies. Register now! - [Up Your Digital Marketing Game With Social Selling [Expert Interview]](https://boulderseomarketing.com/up-your-digital-marketing-game-with-social-selling/) Hands down, LinkedIn is the most popular professional networking site in the world. I’ve been promoting the potential of LinkedIn for personal and business use for years and I’ve also written several articles about this powerful tool for [Social Media Examiner](https://www.socialmediaexaminer.com/author/chris-raulf/). In addition to being a great professional networking channel, LinkedIn is also a great lead generation tool. One of the tools that LinkedIn offers is [Sales Navigator](https://business.linkedin.com/sales-solutions/sales-navigator), which is a subscription service that you can use to target the right buyers, understand key insights, and engage with personalized outreach.  ![Social Media Marketing](https://boulderseomarketing.com/wp-content/uploads/2018/10/icon-social.png)Not exactly sure what social selling is? Here goes: It’s the process of using social media platforms such as LinkedIn, Facebook, Twitter, etc. to develop relationships as part of the online lead generation and sales process. Social selling works best if you’re able to take a relationship eventually offline (meet for coffee, etc.) after initiating and nurturing the relationship online first. After attending a local networking event here in the Denver area, I met [Jean-Marc Saint Laurent](https://www.linkedin.com/in/jeanmarcsaintlaurent/), founder and LinkedIn sales lead expert for Saint313 Limited. Since LinkedIn was a common interest for both of us, Jean-Marc and I hit it off and we ended up having a … - [Urgent SEO Update: Will Your Site Be Mobile-Ready by July 5th? | Friday SEO Tip](https://boulderseomarketing.com/urgent-seo-update-will-your-site-be-mobile-ready-by-july-5th/) As of July 5th, 2024, Google will be “mobile indexing only.” That means the search engine giant will only index sites that perform well on mobile devices. - [URL Structure Best Practices: Hyphens or Underscores? | Friday SEO Tip](https://boulderseomarketing.com/url-structure-best-practices-hyphens-or-underscores/) Should you use hyphens or underscores when creating URLs for new pages on your site? This Friday SEO Tip delves into URL structure best practices for Google. - [Use Captions to Make Your Videos Stand Out [A Digital Marketing Expert Interview]](https://boulderseomarketing.com/use-captions-to-make-your-videos-stand-out/) There’s no doubt about it – video is the way to engage people. Did you know that 79% of all consumer-driven traffic is via video content? We have five kids in our household and in just observing them, videos are their go-to source for information for everything from movie clips to makeup tips. And Google frequently gives preferences to video over text because they care about dwell time, which is how long someone spends in one place online, and people stay on videos. So for businesses, it can be very compelling to create videos. With videos on your website, people stay longer and are 80% more likely to engage with a call to action, and Google tracks this. A couple of years ago, when I spoke at a conference in New York about multilingual and [international search engine optimization](https://boulderseomarketing.com/boost-sales-international-seo-google-market-finder/) (ISEO), I met [Ben Dobson](https://www.linkedin.com/in/bendobson84/), Head of European Business Development for [Dotsub](https://dotsub.com/), a leading provider of video translation and captions. When Ben and I recently reconnected, he shared many interesting statistics about the use of video in social media, how people engage with videos, and the importance of using subtitles for consumption, localization and accessibility. Videos are a hot topic these … - [Use Google Trends to Find Keywords with More Potential | Friday SEO Tip](https://boulderseomarketing.com/use-google-trends-to-find-keywords-with-more-potential/) The Google Search Central team just posted a tutorial episode about Google Trends. Learn how to use this tool for keyword research to support your SEO efforts. - [Using Reviews to Climb the Rankings | Friday SEO Tip](https://boulderseomarketing.com/using-reviews-to-climb-the-rankings/) Make sure to follow the best practices outlined in Google’s November 2023 Reviews Update so positive reviews will propel your company’s pages to the top. - [Video Marketing in the Age of AI: Hype or Reality?](https://boulderseomarketing.com/video-marketing-in-the-age-of-ai-hype-or-reality/) Alright, folks, let’s get real. Video marketing in 2025: is it revolutionary reality, or just overblown hype in the age of AI? Let’s face it, for many businesses, building a killer video strategy has traditionally felt like a luxury – pricey, time-consuming, and, frankly, kinda intimidating. Are [AI video generators](https://zapier.com/blog/best-ai-video-generator/) truly changing that, or is it just another shiny tech promise? Well, things are changing. Fast. Because AI video creation is shaking things up, is it living up to the hype? At Boulder SEO Marketing, we’re all about cutting through the noise and focusing on what drives results – especially with our signature Micro-SEO Strategies℠ methodology, a powerful [content marketing strategy for SEO](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/). Content is king, and optimized content is our superpower. But we’re also realists and see the undeniable buzz around video and AI. That’s why I recently chatted with a video production expert in Denver recently. We dove deep into the real transformative power of video in today’s market, separating hype from reality, and explored these crazy new AI video generators that are making video more accessible than ever. This expert, who’s been in the trenches of high-end video for years, shared some eye-opening insights, helping us to … - [Video SEO Strategy: How to Rank Multiple Videos on Page One | Friday SEO Tip](https://boulderseomarketing.com/video-seo-strategy-how-to-rank-multiple-videos-on-page-one-friday-seo-tip/) Chris Raulf reveals the video SEO strategy that gets three videos on page one for "Denver SEO" and why showing up consistently is the secret to ranking success. - [Want to Boost Your SEO ROI? Here’s How to Calculate It](https://boulderseomarketing.com/want-to-boost-your-seo-roi-heres-how-to-calculate-it/) BSM is about to launch a tool that allows you to evaluate your SEO ROI on a page-by-page basis, helping you focus your efforts where they matter most. - [Watch the Complete Webinar on AI and SEO | Friday SEO Tip](https://boulderseomarketing.com/watch-the-complete-webinar-on-ai-and-seo/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [We’re Looking to Hire a Search Engine Optimization (SEO) Project Manager](https://boulderseomarketing.com/job-opening-seo-professional/) Boulder SEO Marketing is a top-rated [search engine optimization agency](https://boulderseomarketing.com/seo-company/) in the Boulder and Denver area that specializes in working with small and medium-sized businesses throughout the USA and globally. We’re growing rapidly and are looking for a full-time SEO Project Manager to join our team. --- ### SEO Project Manager (in Lafayette, Colorado) **Heads-up:** This is NOT a remote position. We are working from our office in Lafayette, CO, but you’ll be able to work from home, at least a few days a week, once you’re fully onboarded. Are you obsessed with marketing and helping customers improve their digital presence? Do you love the challenge of being responsible for taking a business to the next level through your SEO and digital marketing expertise? Are you ready to join an established agency and have your voice heard? Look no further. The most important qualifications that you should bring to the table are enthusiasm and a passion for the job. It’d be also great if you would have the following qualifications**:** - Bachelor’s (Preferred) - 2-3 SEO Experience Minimum (Required) - Keyword Research Experience (Required) - WordPress Experience (Preferred) - Google Analytics Experience (Preferred) **What you’ll do:** - Complete in-depth training … - [Web MCP: Get Your Website Ready for AI Agents Now | Friday SEO Tip](https://boulderseomarketing.com/web-mcp-ai-agent-ready-website/) Barb Senkala breaks down Google's December 2024 faceted navigation update, its crawl budget impact, and a six-step fix checklist for your site. Learn more! - [What Are Small Business SEO Packages, and How Do I Choose the Best Package for My Company in 2023?](https://boulderseomarketing.com/what-are-small-business-seo-packages-how-to-choose-the-best-package-for-a-small-company/) A solid online presence is crucial for small businesses in today’s digital age. In 2023 and beyond, an even more significant portion of consumer behavior will likely occur online, making it even more critical for small businesses to have a robust online presence. Here are a few reasons why you need to have a solid online presence in 2023: - **Increased visibility:** A strong online presence can help increase the visibility of your business, making it easier for potential customers to find you. Optimizing your website for search engines dramatically increases the chances of potential customers finding your business in Google when they search for products or services like yours. - **Improved credibility:** A professional-looking website and an active social media presence can help improve the credibility of your business. Customers are more likely to trust a company with a well-designed website and actively engage with its customers online. - **Increased customer engagement:** A robust online presence allows you to engage with your customers and build a community around your business. Social media platforms, in particular, will enable you to connect with your customers and address any questions or concerns they may have. - **Increased sales:** A powerful online presence … - [What Are Title Links And How To Control Them In Google Search Results | Friday SEO Tip](https://boulderseomarketing.com/what-are-title-links-and-how-to-control-them/) - [What In The World Is Google Lense Multisearch? | Friday SEO Tip](https://boulderseomarketing.com/google-lense-multisearch/) - [What Is Canonicalization and Why Does It Matter for SEO? | Friday SEO Tip](https://boulderseomarketing.com/what-is-canonicalization-and-why-does-it-matter-for-seo/) Canonicalization is a powerful SEO technique that lets you specify the preferred version of a webpage when multiple URLs contain similar or identical content. - [What Is Predictive SEO and How Can It Boost Your Business’s Search Rankings?](https://boulderseomarketing.com/the-power-of-predictive-seo/) If you’ve been struggling to surpass your competitors in the crowded online market, you’re not alone. There’s no doubt that it’s becoming harder for small businesses to keep up with [search engine optimization](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/), especially when everyone’s targeting the same search terms. This is where predictive SEO comes in.  By combining AI with [predictive analytics](https://www.forbes.com/councils/forbesagencycouncil/2024/10/08/how-predictive-analytics-is-revolutionizing-seo/), businesses can spot emerging trends before they take off. In other words, instead of waiting for a craze to peak, you can create content around it in advance, capturing traffic before others even know it’s coming.  But predictive SEO isn’t just about getting a head start—it’s about getting it right. It works hand-in-hand with [Micro SEO](https://boulderseomarketing.com/quick-guide-to-micro-seo-strategies-a-powerful-seo-strategy/), which is an approach that targets niche audiences and tailors content for maximum impact.   ## The Concept of Predictive SEO  Whereas traditional SEO focuses on optimizing for queries that are already driving traffic, predictive SEO flips the script by identifying emerging topics before they gain traction. At its core, predictive SEO relies on AI tools for SEO to process massive amounts of data, uncovering patterns that point to what users will search for next.  For example, a small fitness brand might use predictive SEO to anticipate an uptick in searches … - [What is SEO in 2025 [Learn How AI & Generative Search Are Changing the Game]](https://boulderseomarketing.com/what-is-search-engine-optimization-seo/) This article is for business owners, digital marketers, and SEO professionals who want to stay ahead of the rapidly evolving digital landscape in 2025. - [What Shapes SEO Today & Tomorrow](https://boulderseomarketing.com/what-shapes-seo-today/) The search engine giant has specific recommendations to increase the likelihood of your content appearing in Google Discover. | Watch the video for tips and best practices. - [What to Do When Pages Are Discovered but Not Indexed | Friday SEO Tip](https://boulderseomarketing.com/what-to-do-when-pages-are-discovered-but-not-indexed/) Has Googlebot discovered pages on your site but decided not to index them? Here’s what to do in such a scenario so the pages appear in searches again. - [What to Look For (And Avoid) in an SEO Agency](https://boulderseomarketing.com/what-to-look-for-in-an-seo-agency/) ![What to Look For (And Avoid) in an SEO Agency](https://boulderseomarketing.com/wp-content/uploads/2025/02/Screenshot-2025-02-27-010809-768x435.png) Effective SEO not only enhances your visibility in search engine results but also drives targeted traffic, increases conversions, and builds brand credibility. However, with numerous agencies claiming to be the best, navigating this landscape can be challenging.  It’s crucial to understand what to look for—and what to avoid—when selecting an SEO partner. The right agency will align with your specific goals, offering a tailored approach that yields measurable results. Conversely, falling for common pitfalls can lead to wasted resources, missed opportunities, and even potential harm to your online presence. In this guide, we’ll explore essential qualities to seek in an SEO agency, identify red flags to watch for, and provide insights on how to make an informed decision that sets your business up for success. # Defining Your SEO Needs and Goals  Before starting the search for an SEO agency, it’s essential to clearly define your SEO needs and goals. What do you hope to achieve? Are you aiming for enhanced local visibility, greater e-commerce success, or improved lead generation? Understanding your specific objectives will help you communicate your expectations to potential agencies, ensuring they can tailor their strategies to … - [What You Need to Know About Google Core Algorithm Updates | Friday SEO Tip](https://boulderseomarketing.com/what-to-know-about-google-core-algorithm-updates/) - [What You Need to Know About Voice Search Optimization for Your Website](https://boulderseomarketing.com/tips-for-voice-search-optimization/) As voice search becomes more prevalent, especially for local searches like “best coffee shop near me” or “plumber open now,” businesses need to adapt. Unfortunately, this is easier said than done. Voice search optimization requires a deep understanding of how people speak when asking for information, often using longer, more conversational phrases. This means adjusting your [local SEO strategy](https://boulderseomarketing.com/local-seo-a-comprehensive-guide/) to focus on natural language queries. ## The Rise of Voice Search Voice search has seen explosive growth in recent years, and it’s estimated that [over 50% of all searches could soon be voice-based](https://medium.com/@emmanuelakyeam/did-you-know-that-by-2025-its-predicted-that-50-of-all-searches-will-be-voice-based-ea6272c0ea15#:~:text=Emmanuel%20Akyeam%20%7C%20Medium-,Did%20you%20know%20that%20by%202025%2C%20it's%20predicted%20that%2050,searches%20will%20be%20voice%2Dbased%3F&text=Voice%20search's%20gradual%20rise%20and,other%20connected%20gadgets%20are%20rising.). People are increasingly using virtual assistants like Siri, Alexa, and Google Assistant to find information, make purchases, and interact with businesses. The convenience factor is a major driver behind this trend. Voice search allows users to get the information they need without typing, making it ideal for hands-free situations like driving or cooking. It’s faster, too—instead of typing a few words and sifting through several results, users can ask a full question and receive more direct answers. ## Understanding Natural Language Processing (NLP) [Natural Language Processing (NLP)](https://www.ibm.com/topics/natural-language-processing) is the technology behind how search engines understand and interpret human language. When a user asks a question through voice … - [Why Author Bio Pages Matter for SEO | Friday SEO Tip](https://boulderseomarketing.com/why-author-bio-pages-matter-for-seo-friday-seo-tip/) A well-structured author bio page does more than boost SEO—it helps build credibility, trust, and audience engagement. Learn more by watching today’s tip! - [Why Google Displays Different Metadata for the Same Page | Friday SEO Tip](https://boulderseomarketing.com/why-google-displays-different-metadata-for-the-same-page/) Google has final say over the meta titles and descriptions on the SERPs, but there is a way to assert influence. See how in this week’s Friday SEO Tip. - [Why You Need a Killer Bio, Photo, and About Me Page (and Step-by-Step Instructions for Creating Them)](https://boulderseomarketing.com/why-you-need-a-killer-bio-photo-and-about-me-page/) If you’ve got a blog, you should add a bio, a photo, and a link to your About Me (aka the About the Author) page at the end of every post. (And if you don’t have a bio, photo, or About Me page, you should create them ASAP.) Even if the blog is on your personal website and you’re the only contributor, tacking on these three elements to every post will support your SEO strategy and drive growth. For one, a thoughtful bio will exemplify expertise, authoritativeness, and trustworthiness (E-A-T). In addition to reassuring readers you actually know what you’re talking about, a good [E-A-T score](https://www.searchenginejournal.com/google-eat/what-is-it/) will impress Google, which can help your site climb the rankings. Second, a good bio and photo that link to an awesome About Me page will help readers feel connected to you. They’ll want to hear what you have to say, so they’ll return to your blog again and again. If your story is compelling enough, they’ll also be inclined to sign up for your newsletter, and eventually, they may even buy your products or services. So, how do you create a killer bio, photo, and About Me page? We decided to turn to … - [Why You Should Add a Universal Return Policy to Your E-Commerce Site | Friday SEO Tip](https://boulderseomarketing.com/why-you-should-add-a-universal-return-policy-to-your-e-commerce-site/) Google has added markup support for organization-level return policies. Learn more about the benefits of adding a universal return policy to your site. - [Why Your Traffic Will Take a Nosedive Soon—and How to Get It Back! | Friday SEO Tip](https://boulderseomarketing.com/why-your-traffic-will-take-a-nosedive-soon/) Once Google rolls out the new Search Generative Experience, web traffic is going to drop for almost everyone. Learn how to account for SGE on your site. - [Why Your Travel Agency Inquiries Dropped (And The 3-Step Plan That Actually Works)](https://boulderseomarketing.com/why-your-travel-agency-inquiries-dropped-seo-for-travel-agency/) ## Executive Summary: Why Read This? **If your travel agency inquiry volume dropped recently**, you’re not alone—and you’re not crazy. Google fundamentally changed the game in May 2024 with [AI Overviews](https://developers.google.com/search/docs/appearance/ai-features), and most agencies still don’t realize what hit them. **Here’s what’s happening:** When travelers search for trip planning information, Google now answers their questions completely through AI-generated summaries—before they ever reach your website. By the time they’re ready to book, they’ve already eliminated 90% of their options. And your agency never had a chance to make the list. **What you’ll learn in this article:** - The invisible force that intercepts your customers (and why traditional SEO can’t fix it) - Real data proving this isn’t just anecdotal—60% traffic drops documented across the industry - Why your current SEO agency’s playbook is solving 2019 problems with 2019 tactics - The exact 3-step plan that works in AI-first search (without massive budgets or website redesigns) **Time to read:** 15 minutes **Outcome:** You’ll know exactly what happened, why inquiry volume dropped, and what to do about it **Not ready to read the full article?** Schedule a free 30-minute diagnostic consultation. I’ll analyze your website, identify specific opportunities, and share actionable insights—even if … - [Why Your Website Generates Zero Leads (And How AI-Powered SEO Finally Fixes It)](https://boulderseomarketing.com/why-your-website-generates-zero-leads-and-how-ai-powered-seo-finally-fixes-it/) This article, written by Chris Raulf of Boulder SEO Marketing (BSM), addresses why many professional websites fail to generate leads, identifying the core issue as a "visibility problem" rather than a conversion problem. The launch of ChatGPT in 2022 fundamentally shifted the SEO landscape, rendering traditional tactics obsolete and requiring an adaptation to Generative Engine Optimization (GEO) focused on gaining citations in AI systems like Google’s AI Overviews. - [Will 100% AI-Generated Content Rank in Google Search? | Friday SEO Tip](https://boulderseomarketing.com/will-ai-generated-content-rank-in-google-searc/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Will ChatGPT Replace Writers? | Friday SEO Tip](https://boulderseomarketing.com/will-chatgpt-replace-writers/) If you own a local business, there’s an awesome new FAQ feature you should enable on your Google Business Profile. Check out today’s video to see it in action: - [Your E-Commerce Site Is Probably Sitting on a Goldmine (And Your Current Agency Has No Idea)](https://boulderseomarketing.com/your-e-commerce-site-is-probably-sitting-on-a-goldmine-ecommerce-seo/) ## Key Highlights of This E-Commerce SEO Article **Don’t have time to read the full article?** Here’s what you need to know: - **Most e-commerce sites have products ranking positions 11-30** for high-volume keywords – the “page 2 goldmine” nobody talks about. These pages could reach page 1 in 60-90 days with proper optimization. - **Your organic traffic is declining because AI Overviews now appear in \~47% of searches**, while most agencies still use 2019 SEO strategies that ignore AI-powered search platforms. - **Modern e-commerce SEO requires multi-platform AI research** across Google AI Overviews, ChatGPT, Perplexity, and other AI engines – not just traditional keyword research and backlinks. - **The infrastructure gap is real**: Most agencies lack the AI tools, workflows, and expertise to optimize for both traditional search and AI-powered platforms simultaneously. - **You can find your hidden opportunities in 5 minutes** using Google Search Console – filter for pages ranking positions 11-30 with decent impressions and commercial intent. - **Realistic timelines matter**: 60-90 days for moving existing rankings, 4-6 months for new content. Anyone promising page 1 in 30 days is lying. - **Schedule a no-strings-attached audit call** with me to discover precisely which opportunities you’re sitting on …