SEO for Architects: A Case Study
How bldg.collective Dominated Local SEO for Boulder and Idaho
A Boulder SEO Marketing Customer Case Study
The Challenge
bldg.collective, a high-end architecture firm operating in Boulder and Idaho, wanted to boost its local SEO to enhance visibility for terms like “architecture firms in Boulder, CO.” As a firm specializing in large-scale, luxury residential projects, they needed a tailored SEO strategy to ensure they were found by potential clients searching for high-quality architecture services in their area.
The Solution
BSM got to work implementing a focused SEO strategy for architects, creating optimized location pages for both Boulder and Idaho. Our approach included:
- Developing Location-Specific Pages: We created a new Boulder location page, incorporating SEO for architects and local-focused keywords, which helped bldg.collective rank highly for competitive terms like “architecture firms in Boulder, CO.”
- Local SEO Best Practices: We enhanced the pages with keyword-rich content, optimized Google Business Profile listings, and integrated locally relevant content to increase the firm’s visibility for searches specific to their geographic areas.
- Utilizing BSM Copilot: Our proprietary BSM Copilot platform allowed for faster, data-driven adjustments to the strategy, providing immediate improvements to the firm’s visibility, traffic, and ranking performance.
The Results
The Boulder location page ranked number 2 right from the start—an exceptional achievement for a brand-new page. Over time, it reached number 1 for key local search terms. The impact of our SEO for architects and builders was evident through the following results:
- Improved Rankings and Visibility: The Boulder location page, optimized for local SEO and tailored to the needs of the architecture industry, climbed to the top rankings for relevant keywords.
- Increased Google Business Profile Engagement: With a stronger local SEO strategy in place, the visibility and click-through rate for their Google Business Profile increased significantly, attracting new potential clients.
- Return Clients and New Business: With better search engine rankings, bldg.collective saw a surge in both returning clients and new inquiries, further demonstrating the success of a focused SEO approach.
Turn to BSM for SEO for Architects
At Boulder SEO Marketing, we specialize in helping architects and builders achieve exceptional results with targeted SEO strategies designed to enhance local visibility and drive qualified leads. Since 2009, we’ve been committed to delivering real, measurable progress without the empty promises often made by agencies that claim to “do it all.” We understand the unique challenges and opportunities within the architecture and construction industries, and we use our expertise and advanced tools to help you climb search rankings, attract high-value clients, and grow your business.
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