Adapt or Fall Behind: Leveraging Google AI Overviews for Success [Live AI & SEO Webinar]
- Chris Raulf
- July 16, 2024
Discover Google AI Overviews: Learn how to revolutionize your SEO and be introduced to cutting-edge tactics for dominating search results.
Since OpenAI launched ChatGPT, a generative AI chatbot and virtual assistant that creates human-like conversations, in November of 2022, Google had to up its game and follow suit.
Shortly after ChatGPT launched, the search giant unleashed Google Gemini (initially launched as Google Bard), its most capable AI model. Gemini is now seamlessly integrated across Google Cloud, Google Workspace, and many other Google products. According to the search engine giant, its powerful AI technology helps Google users accomplish more in less time.
On May 14, 2024, at Google I/O, Google’s annual developer conference, the company announced that AI Overviews are going live immediately in the United States. The new search feature will be launched gradually in global markets.
Initially launched as Google’s New Search Generative Experience, Google AI Overviews is a new search engine results pages (SERP) feature that provides summaries of popular answers to questions on top of search results:
About the Webinar
- Webinar title: Adapt or Fall Behind: Leveraging Google AI Overviews for Success
- Date and time: Wednesday, October 2, 2024 from 9:30 – 10:30 am MDT
- Duration: 60-minutes
- Presenters: Chris Raulf, International AI & SEO Expert, and Daniel Burns, COO at Boulder SEO Marketing
- Cost: Complimentary
- Registration: Learn more and register at https://www.eventbrite.com/e/adapt-or-fall-behind-leveraging-google-ai-overviews-for-success-tickets-949044005167
Generative AI is here, and it’s here to stay. Driven by the rapid advancement of artificial intelligence, the world of content marketing is undergoing a profound transformation. If you’re still doing SEO the “old way,” you need to watch the replay of this webinar. As new AI technology emerges, it will significantly impact the digital landscape.
According to a recently published AI Overviews study by SE Ranking, the study reports that:
- Google generates AI answers for 8.71% of keywords, with ten-word queries in the lead, triggering 19.10% of AIOs.
- AI answers are long, with an average AIO text length of approximately 4,342 characters.
- In 84.72% of cases, AIOs link to domains from the top 10 organic search results.
If you want your website to rank at the top of Google, you must craft compelling and culturally sensitive content that resonates with your target audiences and meets Google’s AI and SEO guidelines.
In this complimentary 60-minute webinar, SEO and AI experts Chris Raulf and Daniel Burns unveil AI’s groundbreaking impact on content marketing and SEO strategies. You will learn what Google AI Overviews are and how artificial intelligence can elevate your content marketing and search engine optimization efforts to unprecedented heights.
Register Below:
What You’ll Learn in the Webinar
This fast-paced webinar introduces attendees to proven and tested AI and SEO optimization topics and strategies, including:
- The big-picture overview: The current state of SEO, including the rapid transformation of SEO from yesterday to today to tomorrow
- An overview of Google’s new AI Overviews
- An introduction to content marketing and SEO strategies that you need to focus on and which ones you need to ditch
- Powerful SEO and content marketing strategies to optimize a website for Google AI Overview
- Questions & answers
Who Should Attend this AI and SEO Webinar?
This webinar is an excellent fit for anyone interested in learning how AI impacts content marketing and SEO and how to stay ahead of the curve.
Don’t Miss Our Upcoming Half-day Online AI and SEO Workshop
Are you ready to take your AI and SEO knowledge to the next level? Join us on October 24, 2024, for our next hands-on half-day online AI and SEO workshop.
Meet the Presenters
Chris Raulf, International AI and SEO Expert | Founder & President of Boulder SEO Marketing
Chris Raulf founded Boulder SEO Marketing, a hyper-focused SEO agency with offices in Denver and Boulder, Colorado, Los Angeles, California, and London, UK, in 2009. Chris and his team assist local, national, and international clients with their SEO, social media, content marketing, and web design needs. Chris has over two decades of hands-on experience under his belt, and his multilingual background has helped him become a globally recognized international SEO and AI expert.
Daniel Burns, COO & SEO Strategies at Boulder SEO Marketing
For over 20 years, Daniel has a proven record of managing strategic direction and development – driving revenue gains, and improving efficiency and effectiveness. Daniel grew up in Brazil and graduated from the University of Miami. An avid reader and adept at radical sports, he sailed across the Atlantic and biked across Europe. These broadening experiences allow him to think laterally, turning stakeholder expectations into successful digital strategies.
