AI SEO & GEO ONLINE SUMMIT
AI SEO & GEO Online Summit Master the Future of Search with World-Class AI & SEO Experts
- December 9th, 2025
- 9:00 AM – 12:00 PM MT (11:00 AM – 2:00 PM ET)
Join this FREE live AI SEO training and Generative Engine Optimization (GEO) course hosted by international AI and SEO expert Chris Raulf.
This summit brings together industry leaders Barry Schwartz (RustyBrick CEO), Liam Lawson (The AI Report), Daniel Burns (Boulder SEO Marketing COO), and Mike Korenugin (SE Ranking Director of Product) for three hours of cutting-edge AI SEO strategies you can implement immediately.
Event Details: Hosted under the Chris Raulf AI SEO brand, this educational summit is proudly sponsored by SE Ranking (Chris’s favorite AI SEO tool). Learn how to optimize for Google AI Overviews, ChatGPT, Perplexity, Gemini, and other AI-powered search engines.
Whether you’re looking to learn AI SEO, master prompt engineering for SEO, or understand how GEO differs from traditional search optimization, this free AI SEO webinar delivers actionable strategies from globally recognized experts.
Want a sneak peek of what’s inside this AI and SEO course? Join our next complimentary hour-long AI and SEO webinar.
LEARN HOW TO DOMINATE AI-POWERED SEARCH
The search landscape has fundamentally changed. Google’s AI Overviews, ChatGPT search, Perplexity, and Gemini have transformed how people find information online. If you’re not adapting your SEO and content strategy to work with these AI-powered search engines, you’re already falling behind.
This isn’t some distant future scenario—it’s happening right now. Traditional SEO tactics alone won’t cut it anymore. You need to understand Generative Engine Optimization (GEO), AI Overviews optimization, and how to get your content cited by large language models.
That’s exactly why Chris Raulf created this summit. Pure education from experts who are shaping the industry. No sales pitch. Just actionable AI SEO training you can use starting today.
What You’ll Learn
By the end of this AI SEO course, you’ll have practical strategies for optimizing content that ranks in both traditional search and AI-generated responses, understand prompt engineering for SEO, and know how to track your GEO performance across multiple platforms.
The Evolution of Search—From Backlinks to LLMs
Barry Schwartz, who's been tracking search engine changes since the beginning, joins Chris for a keynote conversation on how we got here and where search is headed next. This 45-minute discussion covers the fundamental shifts happening in how search engines work.
AI Implementation for Competitive Survival
Liam Lawson demonstrates why companies must implement AI now—not later. Real case studies show the competitive advantage AI provides and the serious risks of delay. This isn't just about SEO, it's about your entire business model.
How AI-Powered Agencies Win—Plus Live Tool Demo
Daniel Burns reveals exactly how Boulder SEO Marketing integrated AI into everything they do, including a live walkthrough of their proprietary BSM Co-Pilot tool built specifically for GEO strategy. See real-world AI SEO applications in action.
Tracking Success Across AI Search Platforms
Mike Korenugin from SE Ranking shows you how to measure your visibility across Google, ChatGPT, Perplexity, Gemini, and other AI platforms. You can't improve what you don't measure—learn the metrics that matter in 2025.
AI SEO & GEO SUMMIT OVERVIEW—WHAT TO EXPECT
Search engine optimization is at a critical inflection point. AI has fundamentally changed not just how people search, but how search engines deliver answers. This free AI SEO training and GEO course is designed to help you navigate this transformation.
The AI SEO & GEO Online Summit focuses on practical implementation strategies you can deploy immediately. These aren’t theoretical concepts—these are proven tactics from experts who are already succeeding in the AI search era.
Why This AI SEO Workshop Matters
- Faster Results Through GEO: Learn generative engine optimization techniques that complement your existing SEO efforts. Get cited in AI Overviews, ChatGPT responses, and Perplexity answers to capture visibility where your competitors aren't looking.
- Multi-Platform Visibility: Search no longer happens just on Google. Users are turning to ChatGPT, Perplexity, Claude, and Gemini for answers. This AI search optimization course teaches you how to appear across all these platforms.
- Expert-Led Learning: Learn AI for SEO from internationally recognized authorities who are actually doing this work at scale. Barry Schwartz tracks every search industry change. Liam Lawson advises Fortune 500 companies on AI strategy. Daniel Burns runs an AI-powered agency. Mike Korenugin builds the tools that measure AI search performance.
What You’ll Gain
A complete framework for understanding how AI-powered search works and what it means for your visibility strategy. You'll leave with specific tactics for optimizing content so AI engines cite your brand, practical prompt engineering for SEO techniques you can implement immediately, and measurement strategies to track your performance across traditional and AI search platforms.
The format is designed for busy professionals. Each expert presents for 30-45 minutes with live Q&A, so you get direct access to ask your specific questions. Total runtime is three hours, but the strategies you learn could transform your entire approach to digital visibility.
This isn't your typical "AI is coming" webinar that talks in generalities. We're showing you exactly how to optimize for Google AI Overviews, how to structure content so ChatGPT cites you, how to track your brand mentions across AI platforms, and how to integrate AI tools into your SEO workflow without losing the human expertise that actually drives results.
This three-hour summit delivers concentrated expertise from practitioners who are actually winning in AI search right now. You’ll get live demonstrations, real client examples, and direct access to ask questions during Q&A sessions with each speaker.
Unlike on-demand AI SEO courses, where you’re learning alone, this live format means you can get your specific questions answered in real time. Wondering how GEO applies to your industry? Ask Barry or Chris directly. Curious about tracking tools for your budget? Mike will walk you through options during his session. Need implementation advice for your team? Daniel shares exactly how BSM made the transition.
Plus, every attendee gets access to the full recording afterward, so you can revisit specific sessions and share key insights with your team. Register now to secure your spot—and join the quarterly summit series tracking AI search as it evolves.
ABOUT THE AI SEO & GEO ONLINE SUMMIT
AI SEO & GEO Online Summit: AI SEO & GEO Online Summit—Master the Future of AI-Powered Search
- December 9th, 2025
- 9:00 AM – 12:00 PM MT (11:00 AM – 2:00 PM ET)
- 100% FREE
- Live online event with Q&A sessions after each presentation
Featured Speaker
Barry Schwartz
CEO of RustyBrick, Founder of Search Engine Roundtable
Featured Speaker
Liam Lawson
Founder of The AI Report
Featured Speaker
Mike Korenugin
Director of Product at SE Ranking
MEET YOUR HOST & CO-HOST
Chris Raulf
Founder & Chief Executive Officer
Chris Raulf is the founder of BSM, a hyper-focused AI SEO agency, located in Denver, Boulder, and many other locations in Colorado.
Chris and his team assist local, national, and international clients with all of their AI, SEO, and GEO needs.
Daniel Burns
COO, Digital Strategist
IS THIS AI SEO TRAINING RIGHT FOR ME?
This AI SEO course and GEO training is designed for professionals who need to understand how AI is transforming search—and what to do about it.
- Business Owners: You’ll learn how to leverage AI and GEO to get found by customers in this new search landscape. Understand the competitive advantages AI provides and get a clear implementation roadmap you can bring back to your team.
- Marketing Managers: Discover practical AI implementation strategies you can deploy immediately. Bridge the gap between traditional marketing channels and AI-powered search. Learn how to evaluate AI SEO tools and build a measurement framework that proves ROI.
- SEO Professionals: Stay ahead of the curve with cutting-edge GEO tactics and AI-powered optimization strategies. Master the tools and techniques defining modern search. Learn prompt engineering for SEO and how to optimize content for AI citation.
- Digital Marketers: Understand how AI is transforming content marketing, search, and customer acquisition. Adapt your skillset for the AI-first era. Learn how to create content that performs in both traditional search and AI-generated responses.
- Content Creators: Learn how to structure and optimize content so AI engines cite your work. Understand what makes content “AI-friendly” without sacrificing quality or authenticity. Get practical frameworks for content that ranks everywhere.
This free AI SEO webinar is particularly valuable if you’re responsible for your company’s online visibility strategy. The speakers bring decades of combined experience and are actively implementing these strategies at scale. You’ll get real-world examples, not just theory.
The content assumes basic SEO knowledge but explains AI and GEO concepts from the ground up. Whether you’re new to AI search optimization or already experimenting with these platforms, you’ll gain actionable insights you can implement immediately.
HEAR HOW AI SEO IS WORKING FOR REAL BUSINESSES
