AI and SEO Expert Chris Raulf of Boulder SEO Marketing Featured on the Are You Happy Business Podcast
- Daniel Burns
- May 27, 2023
Host Dibran Trepca sat down with the international SEO and AI expert to discuss two of Raulf’s favorite subjects: happiness and Micro-SEO Strategies℠.
DENVER, Colorado – Boulder SEO Marketing (BSM), a hyper-focused SEO agency in Denver, announced today that founder and president Chris Raulf was featured on the Are You Happy Business Podcast. The entire episode may be accessed by visiting https://are-you-happy.captivate.fm/episode/chris-raulf-boulder-seo-marketing.
Over the course of the interview, Raulf discussed the things that matter most to him, starting with his family. He also chatted with host Dibran Trepca about his journey as an entrepreneur—it all started with a horoscope telling him to make a change—and explained how soccer keeps him sane (even at 52).
In the roughly 20-minute interview, Raulf and Trepca touched on everything from fostering a great company culture to digging deep in the face of adversity. Raulf also delved into one of the greatest challenges BSM has faced since its founding. Following a Google Core Algorithm update, the company lost roughly 80% of its web traffic. It took the BSM team about three months to regain their footing, but it also provided the opportunity for them to devise their proprietary methodology, which has been delivering incredible results for their clients ever since.
Raulf emphasized that the most important element of any SEO strategy is high-quality content, which BSM’s Micro-SEO Strategies℠ focus on from start to finish. After identifying a piece of low-hanging fruit, which might be a blog or landing page that’s performing okay but not great, the BSM team sets out to make it the best piece of content on the web about the given subject. With this approach, they have gotten clients to outrank the likes of Amazon and Walmart—and stay there.
“If you want to win at the Olympics, it’s extremely hard,” said Raulf, explaining BSM’s approach to vetting clients. “But with the right talent and training, it’s possible. So we try to find a client with potential, maybe a top-tier athlete, but they need a little help surpassing the competition. There can only be one winter, but we will do everything we can to give them the tools needed to get the gold.”
About Boulder SEO Marketing (BSM)
BSM is a boutique SEO agency that deploys hyper-focused strategies for local, national, and international businesses across various industries. With the right approach, BSM can help your company outrank even the most prominent players in your field. Reach out today to learn more about our affordable and highly effective SEO services packages for businesses of all sizes.
