Google Expands Rollout of Simplified Merchant Center Next | Friday SEO Tip

At Google Marketing Live 2023, the search engine giant unveiled Merchant Center Next, which is essentially a simplified version of Merchant Center. It was designed for those less “tech savvy” entrepreneurs and automates a lot of Merchant Center’s manual processes. The good news? It’s being rolled out to all accounts, so you can finally let Google know all about your products on the streamlined platform. I encourage you to take advantage of this feature. The more relevant and valuable information you provide, the greater the likelihood that your products will appear on the SERPs.

On another note, if you’re in the Denver area, you should come to Centennial on Wednesday July 24 for a relaxed SEO meetup. I’ll be giving a talk on Google’s AI Overviews and how you can optimize your site for them. I’ll also be talking about BSM’s proprietary Micro-SEO Strategies℠ and how to use them to get to the top in Google. There are only 20 slots available, so RSVP today!

Last but not least, BSM recently published another case study. This one featured ACCU, Inc., an HOA management company that doubled in size over the last year. I’d love to say our SEO services did the heavy lifting, but they do incredible work on their own. The local SEO tactics we’ve been deploying for them have definitely helped, though, and we’re thrilled to see them continue to grow.