Learn Innovative SEO Strategies
Complimentary 75-minute
SEO Class
Wondering if your business could benefit from SEO?
Wondering what SEO even stands for?
After explaining the fundamentals of search engine optimization in this online class, trailblazing SEO experts—and creators of the Micro-SEO Strategy—Chris Raulf and Daniel Burns will share some of the most effective ways to increase visibility and engagement.
This complimentary 75-minute online SEO class is a great fit for you if you’d like to learn:
- How SEO works fundamentally and what has changed over the last few years
- How to research and identify the SEO keywords that will drive the right people to your website
- How to implementing SEO best practices on your website
- How to develop content that actually gets found in Google
- How to convert more site visitors to prospects and customers with conversion rate optimization (CRO) strategies
- How to perform a technical SEO audit
- And how to take advantage of easy-to-implement off-page SEO strategies
Agenda
Class attendees will be introduced to the “5 Pillars of SEO” methodology.
Chris and Daniel will share agency approved concepts and strategies, including:
- The basics of SEO and how the major search engines work.
- Keyword research for SEO: Learn ways to discover the keywords that will drive high-quality organic search traffic to your website.
- On-page optimization: Learn how to optimize every page of your website, including Meta Tags, Image Tags, Alt Tags, content optimization, URL structure, and more.
- A Hands-on Approach to Conversion Rate Optimization (CRO): Have you ever analyzed your website’s Google Analytics data? Do you understand why the bounce rate of your site is high and how to fix it? We’ll show you how.
- The low-hanging fruit optimization opportunity: Learn how to fix technical site issues by running a basic SEO audit
- An introduction to off-page optimization: Learn how to take advantage of websites such as LinkedIn, About.me, and Google My Business as part of your overall SEO strategy.
- Questions & Answers
Who Should Watch The Recording Of This SEO Class?
- Marketing and business professionals interested in learning how to increase their company’s online visibility and boost sales from their digital marketing efforts
- Business owners in charge of their own online marketing efforts
- And anyone wanting to refresh their online marketing knowledge
Chris Raulf, Global Digital Marketing Expert and Founder of Boulder SEO Marketing
Chris Raulf is the founder of Boulder SEO Marketing, a full-service digital marketing agency, located in beautiful Denver and Boulder, Colorado, and London, UK. Chris and his team assist local, national, and international clients with all of their SEO, pay-per-click, social media, content marketing, and online marketing needs. Chris has over two decades of hands-on experience under his belt and his multilingual background has helped him become a globally recognized international SEO expert.
Daniel Burns, Chief Operating Officer & Strategist
For over 20 years, Daniel has a proven record of managing strategic direction and development – driving revenue gains and improving their efficiency and effectiveness. Daniel grew up in Brazil and graduated from the University of Miami. An avid reader and adept at radical sports, he sailed across the Atlantic and biked across Europe. These broadening experiences give him the ability to think laterally, turning stakeholder expectations into successful digital strategies.