SEO for Tech Companies | Customer Case Study
Keyword Climb & Traffic Boom: PEI Scales the SERPs and Lands a Flood of New Clients
The Results
3 Months compared to same time previous year

Once the BSM team got to work, we saw a traffic jump and a corresponding rise in revenue. We know this boom in business is directly tied to organic search, and we couldn’t be happier with the results.
Stephanie Hamrick
PEI’s Marketing Director
At a Glance
An award-winning IT company, PEI is a technology consultancy and service provider that works with businesses nationwide. Founded in 1988, the company has established itself as a trusted Microsoft Gold Partner and has since become the only one in the world with eight gold certifications. With over 150 active clients and a backlog of 7,000 successful projects, PEI prides itself on delivering customized tech solutions that drive growth and maximize operational efficiency.
Stephanie Hamrick, PEI’s Marketing Director, approached BSM with a clear objective: strengthen the company’s online presence and attract more targeted leads. With that in mind, our mission was twofold: optimize PEI’s site for improved search engine visibility and drive more relevant traffic.
Stephanie Hamrick, PEI’s Marketing Director, approached BSM with a clear objective: strengthen the company’s online presence and attract more targeted leads. With that in mind, our mission was twofold: optimize PEI’s site for improved search engine visibility and drive more relevant traffic.
Solutions
PEI, a rising star in the tech world, needed its online presence to catch up with its ambition. Enter Boulder SEO Marketing (BSM), the technical SEO agency specializing in launching IT companies into the search engine stratosphere. Armed with our proven Micro-SEO Strategies℠, a powerful SEO strategy, we crafted a targeted plan that propelled PEI past the competition.
Tech Tweaks
First, we rolled up our sleeves and conducted a comprehensive website audit, digging deep to uncover every technical hiccup. Slow loading times? Confusing navigation? Mobile mayhem? BSM swooped in like digital surgeons, streamlining everything to ensure a smooth user experience.
Content Cavalry
Next, we unleashed our content creation battalion, crafting compelling, keyword-rich articles and blog posts that resonated with PEI’s ideal audience. But we didn’t just write and hope. We deployed our strategic syndication tactics, spreading PEI’s message across relevant platforms like wildfire, igniting brand awareness, and attracting droves of qualified leads.
Backlink Bonanza
The real magic happened off-page. With laser-focused outreach and relationship-building campaigns, we secured high-quality backlinks from industry heavyweights. These weren’t just links; these were authoritative endorsements that boosted PEI’s online reputation and made their search engine rankings soar.
Google Business Profile Glow-Up
Because local visibility is the lifeblood of any business, we gave PEI’s Google Business Profile (GBP) profile a full makeover. Optimized keywords, dazzling photos, and irresistible descriptions helped us transform its GBP into a search engine beacon, attracting local customers like moths to a flame.
Results
PEI is now a search engine superstar, reigning supreme in its niche and leaving the competition in the dust. Check out some of the most impressive results we’ve achieved for PEI over the years:
Improved Keyword Rankings
PEI’s once-buried pages have erupted onto page one for relevant keywords with lots of conversion potential. The company’s brand awareness is rising, market reach is skyrocketing, and leads are flooding in like a digital tidal wave.

“We can attribute a handful of new clients to BSM’s efforts,” Stephanie said. “Without the increased visibility, they never would have found us otherwise.”

These screenshots are just two examples of the improved keyword rankings BSM’s proprietary approach has achieved for PEI. And thanks to BSM’s promotional efforts post-launch, relevant phrases like “business cloud networking” and “cloud networking services” are still rising to this day.
This is the power of strategic SEO. This is the magic of Micro-SEO Strategies℠ in action. And this is just the beginning for PEI. Their managed services page is no longer a dusty brochure; it’s a launchpad for growth, a portal to success, and a testament to the power of Micro-SEO Strategies℠ and the potential of SEO for tech companies.
About Boulder SEO Marketing
If you’ve been looking for a digital marketing agency specializing in SEO for tech companies, your search is over. BSM is a boutique SEO agency that helps managed IT service providers increase organic traffic. Using our proprietary Micro-SEO Strategies℠, we can deliver real results in record time. Since 2009, we’ve been helping clients climb the rankings. Unlike some digital marketing agencies that overpromise and underdeliver by claiming to “do it all,” we focus solely on search engine optimization. A jack of all trades might get your site off the ground, but you’ll need specialized tools to get to the top of the search results! As a leading SEO agency for technology companies, we can help you reach more clients.
Share this case study
View Additional Case Studies
SEO Strategy for SaaS Helps TopFan Rank for 56 Industry-Specific Keywords in Record Time
This case study explores how BSM’s SEO strategy for SaaS helped TopFan rank for 56 industry-specific keywords in record time.
How eCommerce SEO Services Helped Caraline Skincare Gain the Visibility It Deserved
This SEO case study shows just how effective eCommerce SEO services can be, even for smaller companies with limited product lines.
SEO for Painters: A Case Study
This case study explores the impact of SEO for painting companies. See how we helped a client book three months out during the slow season.