Are you satisfied with your leads and sales that are generated from your website? In order to stay competitive in today’s digital landscape, your search results are the foundation for getting your website found by new customers. You don’t have to be a genius to learn search engine optimization (SEO) and online marketing, you just…
I’m sure you’ve heard it before – you need to have a social media strategy for your business. Love it or hate it but it’s an important way to reach and engage with customers. Another important aspect of having a solid social media strategy is that it can affect your website’s ranking on search engines. Google…
Learn How to Identify Your Most Important and Lucrative SEO Keywords Thanks for your interest in our SEO keywords guide. There’s probably a good chance that you found this guide through an online search on Google. Well, this is exactly what this primer is all about: you will learn proven and tested processes that will…
As a local business owner, you know how important it is to be found in organic search engine optimization (SEO) results in order to grow your business. Just look at these statistics from Think with Google on mobile searching and location: Mobile searches for “where to buy” have grown 85% since 2015 Nearly 1/3 of…
Defined as the process of buying and selling products or services exclusively through electronic channels, the growth in ecommerce (aka e-commerce) transactions continues to skyrocket. The U.S. Census Bureau has been collecting data on ecommerce retail sales since 1998. In fact, the agency states that ecommerce sales have been growing nine times faster than traditional…
Whether you own a small- or medium-sized business, generating leads and converting them into buying customers through the use of digital marketing is imperative in order to grow your business. Essentially, the ultimate goal of digital marketing is to drive traffic to your website, where consumers can contact you and make a purchase. Over the…
To be a successful marketer today, you need to understand how search engine optimization (SEO) works in getting your company to show up in the search results of your customers’ search engine activity. The first step in creating a successful SEO strategy is to understand what keywords your customers are using to look for your product…
Search engine optimization (SEO) packages and services come in all form and shapes. Some are cheap, some seem affordable, and some appear to be out-right expensive. If you’re not sure how much you should spend, what services you need, and what you should expect for your money, I hope that I’ll be able to answer some…
The yellow pages have long been replaced by search engines and as competition for top online searches increases, we need to find new ways to get our name ahead of our competitors. More than ever, businesses rely on the internet to gain more customers and this trend will only increase with traditional media seeing major…
Do you have a social media strategy in place for your business? It can be imperative to reach new customers and to grow your sales. If you’ve done your customer research and discovered that Facebook is one of the primary social media channels that your potential customers use, Facebook ads may be a great option for…