Local, National and International Companies
Search Engine Optimization Services
After an initial consultation and an assessment of your website, we’ll recommend a strategy that may include tactics such as:
Improve the Technical Health of Your Website
The overall “health” of your website is an important part of boosting organic search traffic. Think about it this way, you can have all the gear to climb Mount Everest but if you’re not healthy on the inside, it’s not going to happen. The same thing applies to your website. Addressing and taking care of technical issues is usually a quick fix. We’ll either provide instructions to your technical team or we need access to the website to make the changes
Increase the Conversion Rate of Your Website and Optimize Functionality
Getting more people to your website is only half the battle, getting website visitors to stay on your site and to take an action such as requesting a quote or purchasing a product is ultimately what will make you money.
Based on our initial assessment, we may make recommendations on how we could you improve your website’s conversion rate. Again, we’ll either provide instructions to your technical team or need access to the website to make the changes.
On-page Search Engine Optimization
On-page SEO is basically anything that we can physically do on your website to increase organic search traffic.
During this phase of the project, we’ll take care of numerous tasks, including:
- Keyword Research
- Keyword Mapping
- Website Content Optimization
- Meta Tag and Alt Tag Optimization
- Rich Snippets and Structured Data Implementation
- Hyperlinking Optimization
- Mobile Friendly Optimize, etc.
Off-page Search Engine Optimization
During the off-page SEO phase of the project, we’ll work on tasks that are physically “outside” of your website. Google, and other search engines, take a very close look at what others on the internet have to say about you. A high quality backlink from another website to your website is still one of the most important rankings signals.
Many of the tasks during this phase of the project will focus on creating as many relevant backlinks to your website and outside awareness, including:
- Optimizing your Google Business Listing
- Directory Listings
- Social Bookmarking
- Article, Video, Image and Infographic Submission