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SEO Website Design

(Website Design)
At most SEO agencies, web design is an afterthought. At BSM, we know an intuitive and seamless user experience goes hand-in-hand with climbing the rankings. That’s why we spend about as much time on the back end of our clients’ sites as on the front.

What is SEO Website Design?

Unless your website was built with SEO in mind, it probably has at least a few foundational issues that are going to keep it from hitting the first position—or even the first page—on Google. Once we devise an SEO strategy for you, though, we can address these aspects promptly. Instead of letting an old design drag down your site, our creative team will incorporate new specs with the end goal of ranking well. Put another way, you’ll get all the benefits of working with a traditional design team with the added advantage of implementing optimized elements from the ground up.
The Old Website Design
Doesn’t incorporate SEO-friendly page structure
Organizes information without an intuitive eye
Doesn’t account for technical SEO issues along the way
Only tests loading speeds by checking on computers
Incorporates few security features to protect users
The New SEO Website Design
Incorporates architecture that follows Google’s best practices
Applies essential elements from competitors’ sites in a better way
Regularly checks for technical issues to ensure a smooth launch
Uses PageSpeed Insights to monitor loading speeds across the site
Prioritizes enhanced security to ensure the best user experience

Here Is an Example…

If you’re overwhelmed at the thought of redesigning your entire site, don’t worry; we can start small with Micro-SEO Strategies(SM). This hyper-focused approach tackles one webpage at a time and allows us to optimize every design aspect on both the front and back ends before moving to the next page. From conceptualizing the initial layout to filling in the wireframe to launching the end product, we’ll approach every step with SEO in mind while remaining true to your vision and brand.
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What SEO Website Design Includes

SEO Website Design is the process of creating webpages that have the end goal of ranking well without abandoning aesthetics or usability in the process. Since the user experience impacts the page’s ranking, the look and feel of the page is just as important as the content it contains. Our team is equipped to apply SEO Website Design to both individual pages and entire sites. Whether you want us to start with Micro-SEO Strategies(SM) or rebuild everything from the ground up, we can get it done.

Custom Design

Our team will create a totally unique layout for your site, so it stands out from the crowd.

Clean Code

Optimized page architecture will make your website easier for Google to categorize.

Competitor Research

We’ll see what everyone else in your field is doing and then find a way to do it better.

Ongoing Testing

If Google Search Console identifies any existing or potential issues, we’ll address them.

Digestible Information

The content on every page we design for you will tell a story that’s easy to comprehend.

Optimized Images

No web page is complete without images, which we optimize for speed and accessibility.

The SEO Website Design Process

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Determine whether we should rebuild the entire site or start with a single page.


Select the primary and secondary keywords for the pages we’ll be redesigning.


Research top pages to see what works and what doesn’t for the chosen keywords.


Draft a wireframe that accounts for both competitors’ content and branding goals.


Create optimized content that follows the most up-to-date SEO guidelines.


Plug the content into the wireframe and submit to client for review and approval.


Code the finalized page with extremely clean, fast code for maximum optimization.


Implement schema, alt tags, meta titles, descriptions, and other on-page essentials.


Launch the fully redesigned and optimized page and create any redirects as needed.


Devise and implement an internal linking strategy for the updated webpage.


Request reindexing of the updated webpage via Google Search Console.

How We Apply SEO Website Design

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Micro-SEO Strategies(SM)

A Micro-SEO Strategy(SM) is a hyper-focused tactic for redesigning a single webpage so it can surpass its biggest competitors on the SERPs.

Entire Website Creation

Some clients want to start from the ground up, in which case we can build their entire website with SEO strategies in mind from day one.
Are you a good candidate for SEO Website Design?

Check Out Our Reviews.

Isavis Rangel
Isavis Rangel
I participated on one of their seminars and it was really helpful and easy to understand.
Brenda Geiger
Brenda Geiger
I learned a lot during the Crash Course on Google Ads and Pay Per Click webinar hosted by Chris Raulf. Seeing the complete process of setting up a campaign removes the fear of getting lost in the weeds of Tech.
Michaell Magrutsche
Michaell Magrutsche
Thank you guys, you were really informative. I especially appreciate your honesty. I didn’t feel that you wanted to sell me anything but wanted to help me to get my web business going. And by doing this you expressed in detail how detailed all the nuances are, which explained the intricacies of your job. It is great that you leave the choice with the customer to want to get started with their SEO or have somebody do it for them. It made this choice very easy to do it yourself and so the decision is by the customer to hire a SEO specialist or not. High quality content.
Sheila Diamond
Sheila Diamond
I attended the SEO webinar and found the information incredibly informative and comprehensive. I have attended other webinars on SEO but Boulder SEO Marketing's webinar included more information than most and also shared tools I can use, which was really valuable! Chris and Daniel are very knowledgeable!
Professional, knowledgeable, in depth.
Adam Gearke
Adam Gearke
Had a great time at a half-day SEO workshop where Chris walked through the Five Pillars of SEO and how they might apply to different business needs and situations. Will be on the lookout for other sessions that Boulder SEO Marketing puts on!
Betsy Piland
Betsy Piland
Excellent SEO training experience. Learned so much, and the instructors were happy to provide guidance specific to your organization's challenges. I left the course excited to optimize!
Hanna Davis
Hanna Davis
I attended a half day PPC training event put on by Boulder SEO Marketing. The training was informative and covered a lot of topics. I would definitely recommend this class to anyone who wants a review on Google Ads, is just starting to use the tool, or wants to learn about the new features the platform provides. I think it would be helpful if there were levels of these workshops (Beginner, Intermediate, Advanced) so less time could be spent on learning basics.
Lisa Buffo
Lisa Buffo
Boulder SEO Marketing is great! I took their online course and got the comprehensive, in-depth training I was looking for. They are knowledgeable and up to date with the constantly evolving world of SEO. I can't wait to use what I learned in my business!

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